00:00
Your random tweet about your mother-in-law
00:03
gets to him, and he writes back, dear, Smithy Soudin, Both Bed Bath and Beyond and myself would like to invest in your business if these are your designs they are outstanding.
00:12
And then the best part, and believe me, I know pillows.
00:27
Alright. We're live. Sean, I've got three stories that I wanna tell you about to kick this day's episode off. You ready? I'm ready.
00:34
First one. Years ago, this is gonna be fast. Years ago, I was trying to get this one entrepreneur who is the CEO in founder of this very famous media company that I'm, and I'm not gonna call out.
00:45
And he
00:46
ignored me. He never got back to me. I probably sent him fifteen emails. Well, I'm currently in Brooklyn, staying at an Airbnb right now for a couple days, not an Airbnb, a different service. And,
00:57
visiting family,
00:58
And I log on to the Netflix on the TV, and guess who's house I'm renting right now. That guy.
01:07
I am currently staying at his house right now.
01:10
Should I do anything
01:12
to, like,
01:13
is there anything, like, I look something up on YouTube? So when he goes to his YouTube account, he sees it, like, the previous searches.
01:20
The most the whatever the what is the most petty you could do. Like, just change his Wi Fi password.
01:24
Just send them for a loop. It'll be like, what? What is happening right now? I don't understand this. So I'm in his house. So I, like, go to I go to Netflix and I see his the image for, like, the or I go to some YouTube account or something, and I see the image for, like, a thumbnail image for account. And I'm like, I know this person. And I start picking up the other details. I'm like, oh, he's logged in to all the stuff. I know exactly who this is. So I'm gonna have to figure out a way to get his attention.
01:48
It's gonna be borderline creepy regardless of how I do this, either if I do it in the most tasteful way, but I'm gonna take my shot. I'm gonna leave this guy a message. I it's not mean. I'm very happy. I'm happy, but I'm gonna leave him a message.
02:00
Hey, man. Really love the place. I'm trying to pee in the sink, but there's no stool. Do you know where you feed it?
02:08
Yeah. I'm gonna have to do something. The second story that I've gotta tell you about is that
02:13
we need to get our people listening to this right now to subscribe. We just crossed four hundred thousand followers. You tweeted out that we're gonna make when we get to a million. Is that right? No. I didn't say I didn't say that. I said specifically,
02:25
these other podcasters
02:27
made out when they crossed fifty k it's a very uncomfortable video watching them in slow mo kiss.
02:32
And he's like, the guys kissing, they're kissing each other. And one guy is, like, resisting it and the other guy's, like, trying to do the bet. And he's, like, I'm just getting teeth.
02:41
I'm there's this teeth. Can I can you can you move something? I just I'm just getting a lot of teeth right now. And by the way, it's a finance podcast.
02:49
Oh, yeah. Hey. That's great. The video that they make out on, it barely has any views. Yeah. And they never egg
02:55
Like, it barely worked. That is the funniest part of the whole thing. I saw that the video has twenty five thousand views. I was like,
03:03
My worst nightmare is not that I have to pick out with you. It's that I made out with you for the YouTube content.
03:10
Didn't go anywhere, which is exactly what would happen if I tried to, you know, oh, this will definitely, you know, go viral.
03:16
And then it doesn't. By the way, there is a number for everything. I don't know if a million subscribers is that number,
03:22
but please subscribe. The number ends in the word subscribers either. I think it's a number of dollars.
03:27
Instead of zip code.
03:29
The but there is a number. So if you're listening on, through the podcast apps, just go ahead and go to our YouTube and subscribe. They the comment section's pretty fun. We read every comment. Alright. Everyone, a quick break to tell you about HubSpot, and this one's easy because I'm gonna show you an example I'm doing this at my company. When I say, I, I mean, not my team. I mean, I'm the one who actually made it. So I've got this company called Hampton. You could check it out join hampton dot com. It's a community for founders And one of the ways that we've grown is we've created these surveys, but we'll ask our members certain questions that a lot of people a lot of times people are afraid to ask. So things like what their net worth is, how their assets are allocated. All these, like, interesting questions, and then we'll put it in a survey, and I went and made a landing page. So you can check it out at joinhampton
04:10
dot com slash wealth. You can actually see the landing page that I made. And the hard part with this is with Hampton, we are appealing to a sort of a a higher end customer sort of like like a Louis Vuitton or Ferrari, so I needed the landing page to look a very particular way. Hubspot has templates. That's what we use. We just change the colors a little bit to match our brand. Very easy. They have this drag and drop version of their landing page builder, and it's super simple. I'm not technical and I'm the one who actually made it. And once it's made, I then shared it social media, and we had thousands of people see it and thousands of people who gave us their information, and I can then see over the next handful of weeks This is how much revenue came in from this wealth survey that I did. This is where the revenue came from. So it came from Twitter. It came from LinkedIn. Whatever it came from, I can actually go and look at it. And I can say, oh, well, that worked. That didn't work. Do more of that. Do less of that. And if you're interested in making landing pages like this, I highly suggest it. Look, I'm actually doing it but you could check it out. Go to the link in the description of YouTube and get started. Alright. Now back to MFM. It's the third story I've gotta tell you.
05:11
So I said this story a little bit. I haven't given an update on it, but about three years ago,
05:17
my mother-in-law, who loves to sew,
05:19
She previously a long time ago, like you say, even sew wedding dresses and things like that for friends. But, now that her kids are grown and out of the house, she starts sewing again.
05:28
She goes, Sam,
05:29
I think I wanna start a business online. Can you, like, can I drive to the airport?
05:34
And, you can, like, tell me how, like, the internet works, basically. And I gave her they'll be like, free ride to the airport. Sweet. Yeah. Yeah. And I gave her, like, the most high level, like, advice ever. So I I can't even remotely take credit for this because it was basically, like, Well, there's this thing called Shopify. Like, that's basically what the advice was that, like, there's a thing called the funnel where you get, like, this many eyeballs that a percentage of them buy, whatever. The most basic thing ever. Well, three weeks after that, she sends me this website.
06:01
And I'm like, Smithy, this website looks beautiful. Is the they named your company the same name that you were gonna name your company, though. What the hell?
06:09
And she goes, that's my website. And I'm like, what? She's like, yeah. In fact, I already got my first sale. And I was I was I was blown away. Well, fast forward three years ago, she's done over a million dollars in revenue. She's doing high six figures, I think, or she did high six figures in twenty three. And what's the score? So it's a it's a pillow store. Right? What is the name of it? Smithy's pillows or something? So her birth name and the name of the store is slightly different. So her name is Smithy, but she spells her spells the store's name Smithy with a y. So the word Smith with a y at the end, and then, home, the word home, and then cotour.
06:42
So c o u t u r e. If you go to her Etsy page, that's where I think a lot of her sales come from. You'll see on her Etsy page, I think it's, like, eight thousand or ten thousand sales. So, basically, what she sells is, like,
06:56
really high end throw pillows, which is as a young man, I was like throw pillows. Who the hell buys that? Well, women love throw pillows. You see, well, how does family sales they're on the bed and then you have to throw them on the ground whenever you wanna use the bed. That's and what is the name for? I don't really understand this, but I do see Do you see that pillow? You see that pillow you have behind you on that leather chair?
07:17
Oh, I got a throw over here. Okay. You have a throw. That's a throw pillow. They're decorative fancy pillows. Nine thousand six hundred eighty five sales. So that's how many transactions she's had or how many customers she's had check out. So almost ten thousand star seller, five star review.
07:32
Very cool. And then she So she's hand making these? No. Yeah. Well, she now she has a little warehouse in New Jersey, and she's got, like, four ladies, like, sew it. I just I just imagine her just like, what what was that movie where they're like? My fingers hurt from sewing. Well, now your back's gonna hurt. You just got landscaping duty.
07:50
Yeah. She just has, like, these four, like, stay at home moms or, I guess, moms who aren't working anymore, but, like, the so and they have part time
07:58
work. So in these pillows, and then she's got, like, the UPS guy coming to her office every day picking up these pillows. She's got, like, a legit small business. And I'm always, like, spiffy scale scale scale. Spend more. Look at this. The the store, if you go there, every pillow says two dollars under it. And I'm like, two dollars is an incredible deal. Then you go. And it's like, Two dollars is for the swatch sample. If you want the pillow, it's seventy nine dollars. So I think that's, definitely bringing a lot of people in. I like it. It brings a ton of people in, and, they're great pillows. I have them all over my house, and people love them. It's really high quality stuff. And so I'm, like, Smithy, you gotta grow the same scale scale scale. And she's like, nope. I'm really happy with how it's going. And my my mother-in-law, have you ever seen a photo of her?
08:38
No. Have you seen a photo of my mother No. That's just not a thing people do. Well, I tweeted out pictures of her. I tweeted out pictures of her. And so she's, like, a very pretty woman. She, like, I call her, like, the Haitian Martha Stewart She's always really well put together. She just, like, dresses nice all the time. So very charismatic, like, good energy type of person. I tweeted out that story two days ago. Or maybe yesterday. I tweeted out that story.
09:01
The tweet got, like, viewed by, like, quarter million people, but that guy Marcus from the prophet, what's his last name?
09:08
Lemonis? Lemonis. Lemonis.
09:10
He's now he's on that TV show, the prophet. I think he's the CEO and founder or CEO of camping world, but there's like a multi billion dollar RV business.
09:18
And he's now on the board of directors at Bed Bath and Beyond. So I think you just you said that whole sentence so casually. Like, yeah, I tweeted this out and then that guy Marcus from the profit reply.
09:29
Do you know Marcus? What do you what do you mean? The guy from the profit replied. Like, how did this even happen? No idea. I have no idea who he is. I mean, I know him as a celebrity. I know him as a celebrity, but I don't, like, I've never spoken to this person in my life. Your random tweet about your mother-in-law,
09:43
gets to him, and he writes back, dear, Smithy Soudin, right, her her name? Yeah. Both Bed Bath and Beyond and myself would like to invest in your business if these are your designs, they are outstanding. And then the best part, and believe me, I know pillows.
09:59
And then the way that he originally communicated to me was he replied so he he tweeted that on his own, like, in front of his old audience of, like, six hundred thousand people. He replied to my tweet, and he goes,
10:11
contact me. I would love to sell this in Bed Bath, Beyond. And I
10:15
I go, here's my email. He emails me. It goes straight to spam some reason. So I'm thinking, like, this might be a what if I don't know. Is this really you? So, anyway, I connect him and now they're meeting, and he shared it on his Twitter that he wants to, like, meet her pretty wild. Right? So, like, I better be I I better get the fucking will for this one. I I deserve something.
10:38
Yeah. You're gonna get like a loaf of pumpkin bread, but,
10:41
still pretty good. Yeah. Son-in-law of the year, Sam par, and I did not know that's what you're that was the new user's resolution.
10:49
Good good job. This is crazy that it got picked up like that and, you know, good for her. This is such a cool story of, you know, how old is she? Right? She's probably in her, what, like, Fifties. Yeah. She's in her fifties, and basically her, you know,
11:02
my wife is, a thirty one, and then her other daughter's twenty seven. And so she was just like, my kids are grown. I I've got time. What what should I do? And she loved to sew. She always had an entrepreneurial spirit. Her husband is a entrepreneur as well. And she helped run their moving business. And they were like, let's,
11:20
you know, my husband retired. I've got free time. I gotta figure something, and she'll she just starts sewing these pillows. And she had the gumption to go and get this website built for, like, three thousand dollars. Like, she found a developer to make the website, She gets on Etsy, and she I teach her when I say teacher, I I don't actually teach her. I was like, yeah. I think I bet I was like, I bet you Etsy has a way that you could run, like, a hundred bucks worth of ads. She runs, like, a hundred dollars worth of ads and gets a handful of customers. And from there, she spent no money, basically, on marketing. I'm, like, how much she's spending on marketing? She's, like, three hundred bucks. I'm like, a day. And she's like, no. No. No. Like, over the past, like, two months.
11:54
And I was like, scale that sucker up, baby. And she's like, nope. I'm happy with the workload. This is fine. It's going good. I liked it, and her customers are coming back and forth. Now what she does is she goes into all the door building or the in New York City, there's fancy high rises with doorman And she goes to all those buildings, and they're buying their her pillows to put in the lobbies of the so she's got, like, these, like, contracts because that's what I was gonna ask you, because, most annoying thing in the world for me is any business story that's, like, I had this idea, and then it worked.
12:23
It's like, really, yo, yo, what what about the middle part that I'm gonna have to do of, like, getting it to work? And what did what did you do? How did you actually get the initial sales? So do you know, was it just post on Etsy and Etsy brought some traffic, or did she sounds like maybe she went door to door and kind of was showing her product to some people and got Well, she did what she did what a lot of, like, she she she didn't do any, like, crazy hacks. She basically had, like, ten or twenty friends, including me, like, buy her pillows at cost through Etsy. We'd love to review. She started getting reviews. She ran, like, I literally think it's a hundred dollars worth of ads. The customers love the pillows, and they started telling their friends about it, and it was mostly all word-of-mouth. And then now she starts going through these dormant buildings to get more but it was a very word-of-mouth business. So, like, I'll be with her and, like, the customers will call her and she'll just pick up her cell phone and just talk to them. I mean, it's it's like a small business where
13:12
There's not really any hacks. It's just been word-of-mouth.
13:14
Dude, so many amazing things about the story. I'll tell you three of the amazing things. Number one, that you tweeted this and it got in touch with,
13:21
the guy from Bed Bath and Beyond, who's gonna now get her to Bed Bath Young. Number two,
13:25
your mother-in-law in her fifties decides to, like,
13:29
Just like start a business, become an entrepreneur.
13:32
That's the second most most impressive thing that she took the action and actually did it. How many people do you know that would love to do it, but count themselves out. She didn't count herself out. I really respect that. Number three,
13:43
that she found her version of enough. It's hard enough to win. The even harder part is to actually enjoy the win and not let the win turn into a loss because you you start to stress out and try to keep up with the thing or try to grow it to keep going because you feel some stupid pressure to keep going. So being able to say, no. No. No. This is how I wanted my business to run on her terms.
14:03
Even more respect for that. And actually, I got a fourth bonus one. This guy saying and trust me, I know pillows. I am now gonna end every tweet with some version of that. Like, if I'm like, hey, everyone's like this app. And believe me, I know a thing or two about apps. Like, what what gangster just style of speaking. I love this guy. I'm I'm totally stealing this. You're gonna see this. My next ten tweets, I'm gonna end like that. It's like when Trump used to end a tweet with, like, the emotion. Like, instead of emojis, he would be like, you know, the border is not safe.
14:34
Sad.
14:36
At which point, he would always end his tweets like that. Well, it's it's kinda smart to this guy. This guy probably has no idea who you and I are, and he didn't give a shit. But he probably saw the engagement of the tweet. And he's like, well, if I could, like, pounce on this and just get, like, a little bit of, like, interesting press. Like, this could or not pro real impressed, but get impressions.
14:53
Like, it could be worth it to them. And who knows if I told Timothy, I was, like,
14:57
have your hopes low. Like, who knows if this is gonna work out? It's a huge company, even though he's on the board or whatever he is. Like, that doesn't mean anything's gonna happen. But, like like, you need to be giving her advice anymore. I think she needs to be giving you advice from now on. Why agree? I agree with that. I was it was a little more therapist session, although she doesn't need that, but it was a more like, oh, who knows? You know, I don't want you don't get your hopes up. Alright. Well, Sam makes the will. Congratulations,
15:20
dude. Yes. Congratulations to me. I have a a bunch more interesting stuff. Do you want do you want me to dive in? Yeah. Yeah. Give me another one. There's these ads I've been getting, and it's by this company called Mad Muscle. So you actually it might be easier if you just go to Facebook ad library, and type in Mad Muscle.
15:36
And they have these animations. It's the it's a popular accuracy all the time where it's these cartoon looking guys one picture is, like, a guy with kind of a beer belly at twenty percent body fat, and then a guy that's ripped at ten percent. And, like, it's very eye catching ads that grab your attention. And they have got these other ads where it's like a guy doing a bicep curl, very catchy ads. They're very catchy ads. I get this ad, like, crazy. So I was curious who's behind it. And I found a very interesting thing. I do this with every ad that's catchy. I go to the website. I scroll all the way to the bottom. Where it says, like, trademark, and then it'll say, like, the real name of the company, and then I'll research the company. So check this out.
16:14
There's these two guys in Ukraine. They started this company when they were twenty five. Their name is Ivan and Dimitri.
16:21
Originally, the company was called Well, the whole holding company is called AMO, so AMO.
16:28
But they've got three arms of the business, and the first part of the business was AMO Publishing.
16:33
Listen to these numbers.
16:35
So they kinda created like these
16:38
these,
16:39
a little clickbait y, like news websites.
16:42
And then, again, eventually, they geared it toward moms. And so they have headlines like elderly couple divorces after fifty three years of marriage later man sees ex wife dating at a cafe, and it's an article.
16:54
Then they switch to Facebook videos,
16:57
and they get crazy viral. And so at this point, they have fifty three million followers on Facebook.
17:04
They have this thing called Amo mama, which has fourteen million. They have Amo nostalgia.
17:10
They have Amo news. It's almost sorta, like, I guess you could say, like, a fuck Jerry, where it's like a social first news company. They get huge. They get fifty three million followers.
17:20
From there, they create this thing called AMO Pictures.
17:24
Year or not years ago, but a few months ago, you mentioned these guys that have soap operas on YouTube. And that is exactly what Ivan and Dimitri pivoted to next. So they created this YouTube channel called Dramitize
17:37
Me. Dramitize Me has two point four million subscribers, and five hundred million views, so a lot. And the average video is something like twenty or thirty minutes. And these it's these actors, like, acting out a soap opera. And you could you could tell that a lot of the stuff is dubbed. So they film it one time, and then they have,
17:55
dramatized me in different in different languages. And so they have different pages for each for each,
18:00
language.
18:02
From there, they started launching these apps. And so their first big app that they launched it was to help women exercise
18:10
on their periods, which I guess when you're menstruating, I guess, like, you feel crappy and you don't wanna work out,
18:16
they created an app that helps you do that. That's gotta be the hardest sale
18:21
to make it. Like,
18:23
What kind of extra degree of difficulty did they take as an entrepreneur? It's like, we're gonna help
18:29
somebody do something they don't wanna do right at the time that they don't wanna do it.
18:34
Wow.
18:34
Yeah. I don't know. I, you know, I I, obviously, I don't understand
18:38
that that how that feels, but I guess there was a need Then they launch this thing called Unamile, which is a healthy meal plan app that costs twenty dollars a week. So clearly, they must have high churn if they're charging twenty dollar a week right off the bat. And then from there, they create mad muscles, which is the thing that I saw. So their website this website for Mad Muscles, according to similar web, is getting eleven million visits a month.
19:02
It's insane. Wow. Five hundred thousand followers on Instagram. And the app has thirty five thousand reviews. And so these young guys, they started this company when they were twenty five, just like four or five years ago. According to LinkedIn, they now have close to four hundred employees in Ukraine. These young guys that nobody at least in America is talking about have this massive media empire in the middle of Ukraine and they are, like, the scrappiest people that I've ever seen. Because they're just, like, launching stuff and they're like, oh, that works. Let's
19:31
do this spin off. Oh, it looks like they all have a similar problem. They want I guess to work out, we have we have a lot of middle aged women. They wanna work out on their periods. Let's create this thing. Oh, looks like workout apps was cool. Let's create one for men. And they are, like, it they this is an example of what we've talked about many times of these just, like, scrappy people who just they're I don't wanna say solace because that sounds negative, but they just follow the numbers like crazy and they don't overthink it. What what's that meme that you were talking about the other day? It's called, like, the the midwhip meme, which is, like, the in the middle, it's, like, create a beautiful product, study the market, whatever yada yada yada. The one on the left with is the the idiot. It's like, just launch it and just keep iterating and just do whatever the customer say. And the, you know, the smart person also says that. Launch it and see what works. Yeah. That's exactly what they're doing. These guys, it's are it's so fascinating how they're running their company. This is a crazy fine. Get on you. Props
20:26
Sam with a Sampar special finding this random app in the Ukraine or this company. I am impressed
20:32
and confused.
20:34
I'm impressed because clearly,
20:36
These guys are awesome, and they're smart, and they're figuring stuff out, and they've built a really cool
20:41
set of products, and, it looks like a pretty cool company.
20:45
I'm confused because I'm like, they are doing
20:48
four separate
20:50
hard things at the same time. And I'm confused.
20:54
About that strategy.
20:55
But, you know, this is actually pretty common when it comes to startups in Eastern Europe. I I've actually seen this several times, which is because they don't have a lot of venture capital, it's like Bootstrap driven. And so they make businesses that are working,
21:09
And one business, like, unlocks the next or they discover the next opportunity or maybe one taps out, but it's still good enough to stay as a business. And so they end up with this, like, conglomerate of, like, four different things. And I've seen this, like, ten times now. So I'm actually not surprised that this is what's happened here, but to go from publishing
21:27
to then their pictures arm, which is like, you know, their their Hollywood arm or whatever that's making movies and and shows or whatever to apps You know, like, those are not related,
21:38
really. Like, you can kinda squint and be like, oh, we use the media to promote our apps.
21:43
Okay. Cool. But what about these, like, YouTube shows? Like, or just in general, like, maybe just spend money on Facebook ads and don't do all the other stuff. So I am, I am simultaneously impressed and confused by this. Well, first of all, I was not able to find any news about them. There was just, like, even in Ukraine and Russia, there was very little information about them. I'm like, what is going on? This app has thirty five thousand reviews. I can't find anything about them. I had a search to find the owner. I eventually found their LinkedIn,
22:09
profiles, but it was really, really hard. And whenever I that happens, I'm like, Alright. I'm interested. I gotta figure this out. You can tell how successful an entrepreneur is. Like, there's many ways. Let's say I said Sam, I'm gonna give you an hour locked in a room with this entrepreneur. You have to figure out if they're gonna be successful or not or how successful they're gonna be. And there's many questions you could ask them. There's many, you know, like, you know,
22:33
ways you could quiz them to try to see if they're good or bad.
22:36
But one signal that just really never fails, if you go to their, like, videos, their pictures,
22:43
section, and you go look at some of the thumb, that titles and thumbnails for some of their things. It's exactly what you talked about. And people who do this,
22:51
these people never lose. So here's the first one. Because they don't give a shit. Girl sends girl sent selfies to her boss, and that she's looking like worried.
22:59
Next one. Gender reveal went wrong. Crestor mark?
23:03
Third one. Right? Like,
23:05
grandpa in the gym,
23:06
da da da, nailed it. And it's, like, these are things that human nature must click and must watch to find out how the payoff is. And this is, like, universally broadly
23:18
appealing content. Right? People love to hear see the heartwarming thing or the gossipy thing or the, like, you know, the major screw up in some high stakes situation.
23:28
Those are things that people have to watch, and you know that if somebody is creating content like this, it's just a matter of time until they create a product that goes mainstream. Because they understand what makes people tick and what's gonna get the click and what's gonna get the conversion. And eventually, they'll stop making silly videos or the stop writing, you know, funny tweets or posting on a meme Instagram page, and they'll work on a bigger product. And I see this all the time. I see this with younger people, but just in general,
23:54
If you're running that
23:57
that goofy, you know, like,
23:59
TikTok account that's going viral, it makes no money. But you figured out how to get people to watch your videos, what makes people click. Eventually,
24:07
that's the same person that's gonna have that really successful D to C brand or create that app that goes, you know, to the top of the charts because they just get it when it comes to human nature.
24:17
Well, I remember when, I first started the hustle. We were we got fifty thousand subscribers in a short amount of time, and Tim Chen was the founder of NerdWallet.
24:26
NerdWallet's now a publicly traded company. They write, like, articles for the best credit card or whatever.
24:31
And he was like, hey, I want to invest. And I'm like, you don't even I was like, do not even know, like, how we're gonna make money. And he was like, well, look.
24:37
I know enough to know that if you're good at getting an audience,
24:42
making money off that is actually easier. And I was like, what? What are you talking about? Like, this this wasn't that hard to do. He was like, well, it's hard for many people. And NerdWallet is kind of that that answer where it took them three years to get to, like, I think, five million or something like that in but in year four, they got to, like, thirty million in revenue because it took them three years to rank in Google for people searching best credit card. It's one of the hardest terms to to rank for. And now I as I've grown, and I've understood this, that if you can get an audience and you can get eyeballs as long as they're ideally that it's a math equation where it's like you want it's like a the equation would be like values equals
25:22
the amount of influence you have over them times their spending power multiplied
25:27
by,
25:28
the amount they're willing to spend. If you can, like, do maximize that equation, you can build a big business and actually making the product oftentimes is easier than getting the audience.
25:38
Hundred percent. And, people who understand how to get an audience, they're gonna win. It's the same way that, when I meet people who are, like, elite at a video game, like a, like, a hard, like, a worldwide video game.
25:51
It's just a matter of time till they're fatigued of that game, and then decided to play the next game called business. And guess what? The same, you know, willingness to grind, ability to figure out the meta strategy, ability to coordinate and collaborate with their team and communicate at very fast speed. Like, that's all gonna work once they once they just pick a different game.
26:10
So it's like, you know, that or the the sneaker flippers, the eBay flippers. You know, when we started this podcast, it's called my first million. I was interviewing people. How'd you make your first million? And one of the things I always ask one of my favorite questions is,
26:21
if I had, you know, if I was filming a documentary of you back when you were thirteen, twelve, thirteen,
26:26
think I would have known that maybe you would go on to do such interesting things? Like, was there anything what I have seen at that time, you were doing something unusual for a thirteen, fourteen year old? And at first, the reaction is like, no. I was just a normal kid. But then you ask, and you're like, so what were you doing? For fun? And they're like,
26:41
well, actually, I was,
26:43
you know, my neighbor had these extra golf clubs.
26:46
And, so I actually realized that you could sell them on eBay. And so I was I would go to old people's houses, I would knock on the doors, ask if I could see their golf clubs, and I would buy their golf clubs, go flip money bay. You're like, okay. It's just a matter of time. Until you elevate from flipping golf clubs to whatever it is, SAS software, whatever whatever the next the bigger game is, but that's, like, such a high like, likelihood of success are so highly correlated with with success,
27:09
for people who have that background.
27:11
Alright. Let me can I go can I give you one more? We're gonna do one more little small business one.
27:16
Yeah. Let's do it.
27:17
Alright. So go to this website.
27:20
It's dumpster
27:22
enterprises
27:23
dot com.
27:25
Alright. So
27:26
Should I is this not safe for work? Oh, here we go. It's safe. It's exactly what it sounds like. So this guy joined Hampton And I saw that his,
27:34
company was called dumpster Enterprises.
27:37
And I was like, dude, what the hell is this? Tell me everything about this. It's so I was like, we're on the record. I'm I wanna talk about this in the pod. So whatever you tell me, is that okay? He's like, yeah. I would I would love to do it. So I got his permission. And so this guy named Ian,
27:50
his background is basically that he he learned a little bit about SEO and web design. And he started making, like, just a handful of, like, how to make money websites. And it was like, oh, this is all kind of only going okay.
28:03
And so he, like, randomly met this guy because he
28:06
was trying to rent this guy Ian was trying to rent a dumpster, and he started, like, looking up the best, like, vendors
28:12
to find in order to bring, like, a dump to his house. We're talking like dumpsters when you move. Like, you want a little bit of a bigger dumpster to that you keep for, like, two weeks.
28:20
And he meets this guy, and he's like, dude, I don't know how to do any of this SEO stuff, but I know all these vendors that are similar to me. And this guy's the in, like, well, can I have the vendors and maybe we can work out a deal where I'll, like, pay you for, like, give me this vendor list And so he does that? And so after two years, he builds this website called dumpster enterprises
28:39
dot com. And if you scroll down to the, our notes document, This guy was pretty crazy. He gave me his full P and L for two thousand twenty three. And I was like, can I can I read this? He's like, yeah. I don't care. So he gave me his full P and L. So in the year two of the business, he did two point one million dollars in revenue. And the way that the business works, is he ranks a little bit on search. It looks like he only spent twenty six thousand dollars in, advertising and marketing. So he's not spending that much money on ads, but some money in ads And so
29:10
he did two point one million in revenue. And the way his business works is you type in which is area code or zip code, you need a dump in, and then he forwards that lead to a handful of vendors
29:22
or dumpster providers that he has vetted. They pay him, let's say, a hundred dollars for that lead. He's able to profit fifty because that's how much it costs him to get the leads.
29:33
And he made about
29:35
It looks like he paid himself, but the business also made about two hundred and eighty thousand dollars in profit. And he was like, this is a business. It didn't take me a long time to set up. He goes, I I work a few hours a day, and I travel a lot. And it's like it's a very it's kind of a a business that's been on cruise control a little bit. But I saw this and I was like, dude, there's a freaking business built in every niche that I never even would have thought. And so this is like a little little example. Oh, people in our YouTube comments criticized us for talking about, like,
30:04
big companies, billion dollar, hundred million dollar companies. I wanted to give an example of an interesting small business. We've done that twice, Misty,
30:11
home couture, and now dumpster rental enterprises.
30:15
This is super cool. This is a a good blue by the way. We've seen this now several times here as we've been doing the pod, which is you take a industry that is well established and local, like it could be dumpster rentals. It could be, you know,
30:31
road painting or parking lot painting. It could be senior living facilities where they need customers but the typical owner of those businesses knows nothing about SEO
30:41
or SEM.
30:42
And if you just say cool, I'll create the website that just does the lead gen. For whatever it is.
30:49
And you're like, I'll bid all the Google keywords. I'll create the easy to use website. I'll grab the customer contact info, and then I will pass you the lead, and you're gonna pay me some fixed amount per lead.
30:59
That's it's just a blueprint we've seen work over and over again, and it works even better the higher the ticket. Right? So, like, senior living, for example, the people who people will end up spending hundreds of thousands in rent over, you know, a three or four year time period of of of
31:13
renting a a bed in a in a facility
31:16
or pool construction. It's like a, you know, thirty thousand dollar project or something like that. We had a friend. You and I had a friend, or I don't know if you knew him gross platte. He had swimming pool quotes dot com, and he was making two million dollars a year getting and it was basically, like, he only made his money four months out of the year. And so the the other We're just without having to do the swimming pool stuff. Right? He's not actually going and doing the thing. Right? It's like the, that quote, you know, like, the biggest taxi in the company taxi company in the world owns no taxis. The biggest hotel company owns to hotels like Airbnb or Uber. Well, the medium,
31:46
the medium size. Well,
31:48
the most medium size to a pool. Pullmogel
31:52
Oh, it makes no pulls. Builds no pulls.
31:55
And so, you know, high ticket. And then if that the how old school that industry is. So how much of it is mom and pop operators
32:02
who don't know how to do
32:04
Google ads and don't know how to do SEO.
32:06
And that arbitrage right there is like such a formula
32:09
for a five, ten million dollar business that you can build by yourself working, you know, very it's a very good lifestyle business. It's not hard work. You don't need a big team. You don't need a lot of funding. You don't need any of that. Sometimes they can be huge. So I've been doing research in this industry for a long time because I was obsessed with trucking. I I talked about a ton. I almost went into that business. And there was a bunch of people who are doing it for trucking, meaning,
32:31
the trucking industry has a Right? Yeah. So the trucking industry has a huge short there's a shortage
32:37
of people who have their commercial driver's licenses. So if you can
32:41
get someone who has their commercial driver's license, and send them to a trucking company. They give you this massive finder's fee. But the biggest industry that I found that this works in is lawyers. So I found there's, like, a site called, like, super lawyers dot com that's owned by Thomas Reuters, a huge multi billion dollar tens of billions of dollar company. But there was, like,
32:59
a lot of the early web one point o businesses that I looked up were affiliates
33:04
or lead gen businesses for lawyers. Because if you look at what the most expensive, and this is how you know it's a big industry.
33:11
You can just go to Google keyword finder. I forget what it's called now, but it used to be called keyword finder. You could type in the word lawyer, and it will tell you how much you have to pay in order to get a click from Google for the word lawyer. Now if you type in something even crazier, like mesothelioma
33:26
lawyer, it's like a thousand dollars a click, meaning only
33:31
five percent of those will close. So this company's having to spend. I I I can't do that math because I'm an idiot. Tens of thousands of dollars in order to acquire a client who wants to sue someone or whatever for mesothelioma issues. Like, the it has the highest cost per click I've seen is lawyer related, and I I've seen multiple
33:48
of these lead gen companies for lawyers that are doing hundreds of millions in revenue.
33:53
Leg gen. Yeah. Incredible business blueprint that,
33:56
really, if you just have one skill, you just need to figure out the niche to apply it in, the one skill being you know, SEM, search engine marketing,
34:03
and how do you use that search engine marketing in a field where the people who run those businesses aren't great at it. And if you could just become great at it, it's it's a big winner there.
34:13
I gotta ask you, do you have you seen this Apple Vision Pro thing? And then what do you think about this? I haven't tested it yet, but I've seen it.
34:21
What do I think of it?
34:23
On one hand, I am have I have the boomer
34:26
mentality of, like, this is sad. This sucks. We're all gonna be in this. But on the other hand, I'm like, it's pretty sick. Like, they push they they push the envelope. It's pretty cool. I think
34:36
I think it's kind of cool knowing that the current version is gonna be the worst version that ever
34:43
comes about. And that first version is pretty seems pretty awesome. Pretty dope. Yeah. Yeah. What do you think? One to ten. How bad do you want one?
34:52
I don't want to own one. So not at all, but,
34:55
nine out of ten, I I wanna go to the Apple store and try one.
35:00
Where what are you?
35:01
I
35:02
yeah. I'm I didn't buy one. And, like, the bar for me to buy something is pretty low. Like, I'm a pretty impulse driven person. Like, if I'm just curious, I'll just usually get something. It's not an impulse impulse by per price. It's not. But, like, you know, I I can't justify anything that's in, you know, trying new tech. That that's kind of my It's kind of my job to do to do things like that. So, yeah, I I don't do that, but I've been
35:23
I have three VR headsets already sitting in the corner of my room just staring at me. Like, really bro? You're gonna get another one of these.
35:31
And each one, I tried them on. I was like, wow. This is so impressive.
35:35
Alright. Again. That's enough. Yeah. I guess I'll put this down and never put it back on. Yeah. And that's what's happening to me with every viewer headset. So I'm afraid that that's what has gonna happen with this. I did watch a bunch of the theories. My oculus for hours a day on the day that I bought it.
35:52
Like, that's fine. Every time I use it, I use it for four hours. It's just a beautiful time.
35:57
Did you watch the Casey Neistat, like, review So good.
36:00
So good. So good. So he goes he puts it on, and he's like, I'm so excited about this. He walks around New York. He basically goes on the subway.
36:07
And he goes to Time Square, and then he goes to, like, a krispy kreme, and he's using it. And he made a great video about it, which is less, like, let me review the the features and be like, how how good is the field of view? Is it hundred ten degrees the right number? He doesn't do all that. He's just like I actually wanna just, like, use this for fun and go see, like, what it feels like.
36:27
And,
36:28
it seems like everybody's takeaway is kinda the same, which is
36:32
kind of a magical experience. You feel like you got a glimpse of the future, but it's only a glimpse. This isn't the future yet. And
36:40
but you see, like, oh, okay.
36:42
Five years from now, this thing is gonna be incredible because they're gonna solve all these annoying problems. It's gonna become lighter weight. They're gonna get rid of this cord that's a battery that I have to put in my pocket while I'm using it. They're gonna make it so that I can see my phone while I'm using this if I want to. It's gonna be as small as a pair of glasses. Exactly. And so that's pretty exciting.
37:01
But it did remind me of something that I think is forget the Apple Vision Pro for a second because, you know, whatever. It's just a device
37:08
There's an incredible blog post that this reminded me of. And I think that this blog post
37:13
is one of if I if I had a Mount Rushmore of blog post that informed my way of thinking as an entrepreneur, this is one of them. And it says post by Paul Bukkite, who is the creator of Gmail.
37:25
And the blog post I think has called, if you're great, you don't have to be good. And what he's talking about was the iPad came out the iPad he wrote this right. The day after the iPad was announced or released.
37:36
And all of the reviews were crushing
37:39
Apple, being like,
37:40
iPad. What a what a flop. Right? They're announcing this big deal, but this thing, it doesn't doesn't have a keyboard, doesn't have a USB port,
37:49
You can't even do this with it. You can't do this with it. And he the guy who wrote the blog post makes a point. He goes,
37:55
people said the same thing about Gmail when we first came out. And he's like, we didn't have time to do certain things. So he's like, for example, address book. He's like, we didn't have time to build it. And so we shipped it without it. And people were just killing us. Like, oh my god. This doesn't even have an address book. Oh, it doesn't even have this. It doesn't have this. And he's like,
38:13
we thought, oh, man, we might fail because of this. He's like, but
38:17
what saved us and the same thing that's gonna save the iPad,
38:20
is that when you, like, a hit product is not a hit product because it's good in every category.
38:25
It's a hit product because it's amazing. It's great.
38:29
In one to three categories.
38:31
And he's like, we he's like, for Google for Gmail, we were like, cool. We're gonna do I don't remember what what they were exactly, but I think it was, like, unlimited storage
38:40
or, like, just like ten x more storage than the previous email provider, well, the Hotmail was giving you. Like, Hotmail was giving you twenty megabytes. These guys were giving you, like, you know, two gigabytes.
38:49
He's like, the second thing was,
38:52
super fast search. So you could find any email. So he's like, even though we didn't have your address book, if you just typed in somebody's name, you'd immediately find the last email from them and that you could just use that email. You know, to to contact them again. He's, like, and the last thing was, like, threaded conversations. He's, like, you know, basically the ability for each email not to just be its own thing, but, like,
39:11
every reply in one email thread, you can just see it all together. And he's like, we just wanted to be great at those three things, and we delivered we were great at those three things. And it worked, even though we were missing these things that the experts all told us,
39:22
we, you know, we would get slammed for. He's like the iPad is the same way. He goes, the iPad does not have those ports. It doesn't have the USB connect a keyboard. You can't do all this right now. He's like, you know what it's amazing at? It is great in that if you turn on your computer, it takes, like,
39:38
a minute and a half to get to, like, being able to use a computer. Like, it has to boot up, it has to go to the login. He's like, with an iPad, you literally Click the button, and it's ready for you to use instantaneous.
39:49
He's like, number two, it's great for watching videos on your couch. He's like, You can't it's not super good for productivity right now. But, man, is it amazing just to hold, be able to walk around with a screen that you can watch videos on? He's like, it is ten x better than the previous way. And so
40:04
I kinda when I looked at this Apple Vision Pro, there was a bunch of people that were like, oh, it can't do this and it can't do that.
40:10
And what I've learned is
40:13
Don't discount something because of those, like, kind of, those limitations, like, basically, fine, doesn't have any extreme strengths. Because if it has a couple of extreme strengths, it's actually gonna be a winner. What does it? There's this one ad that I think shows one of the extreme strengths.
40:28
Watch that ad for a second.
40:44
Yeah. It's awesome. So, basically, you see everyone else on their iPhone
40:49
on a small screen and then they on an airplane.
40:52
On an airplane. Across the road on an airplane. And then you see a guy with the Apple Vision Pro, and it's at you you see what he's seeing, and it's a movie theater. He's watching a Napoleon and it looks like he's in movie theater where everyone else is looking at a little three inch screen. Exactly. He's
41:07
and and and so you think about what is the what is this thing great at? Is that the signals of, like, is this gonna work? Is this the future or is it not? I think one that you can identify is
41:16
the ability to, like, why would you ever go to a movie theater if you had one of these, really? Because you can have a even better than movie theater experience. You're at home. It's a full screen. Like, everything you can see is the screen. And even better, you can, like, actually, like, change the surroundings. So you could be in the jungle with the theater, or you could be on a or, you know, in this case, you could be sitting on an airplane and have the theater come to you. Are you imagining somebody in a jungle?
41:43
Remember that was, like, you could change the scenery behind, in the video thing. In this case, it's where he's actually sitting is on an airplane where, like, nobody else can see what he's seeing. So it's private, which is cool. Cause I hate kind of on an airplane when, like, you're working or whatever you're typing emails and the person next, you could just read everything.
41:59
So it's it's private. I sat next week on the airplane.
42:02
And he was an old guy. And so his the text on his phone was huge. Yeah. And I could see him talking to his assistant, and I could see his name I looked him up on Wikipedia and it was a famous producer. And I'm like, oh, it makes sense. This producer lives in this city where I'm leaving from. And so, like, I understood I knew, like, all about this guy just from seeing his text messages is weird.
42:22
So I think private private video is one way that this is great. I think the second way that it's great is like the theater experience.
42:28
I think the third is, like, any sports or concert experience.
42:32
So being able to sit courtside and watch an NBA game with this thing from home, It's like you take a
42:39
fifty thousand dollar experience that only the richest of the rich can have, and now anybody's gonna be able to have it with this. And, that I think is super, super cool. And I think there's a bunch of reasons why this thing is not great yet, but I think that is is amazing.
42:53
I'm such a neck beard that, like,
42:56
Sarah wanted to go to, like, grease or something to, like, see whatever the famous stuff they have there. And I just looked it up on street view. And I was like
43:04
Got it.
43:05
It's it's alright. Isn't
43:08
that beautiful? You have your camera, take a picture.
43:12
And this would make it so much better. I'm just not gonna leave my house ever again.
43:16
No. I think the I think it's gonna be cool. I I just don't want I don't wanna I don't have a need to own one yet, but the flight thing actually is pretty convincing.
43:25
Yeah. That that and I was like, what a example of an ad? That one ad is, like, fifteen seconds. There's no words. There's no dialogue,
43:34
and it sells the thing for you. Right? Like, it it that was the most ad. I've seen about this whole thing,
43:39
more convincing than all the reviews, and it was fifteen seconds with no no words.
43:43
Did they crush it, man? Apple crushes it on those things. Alright. Let me give you a quick follow-up. So
43:50
this follow-up is very well, you'll see in a second. But basically, do you remember when we talked about you biome? Feel like you talk about you buy them every fourth episode now. What's going on with you buy them? So you buy them. They
44:03
I talked about it in April of two thousand twenty one. So it's been a few years. So You buy them was launched.
44:09
I don't actually know when. I think two thousand and fourteen or so. They started out actually as a Kickstarter and Indiegogo thing. And the whole thing was that
44:17
you pay eighty bucks,
44:19
and you send them a piece of your poop,
44:22
and they look at your poop, and they tell you all about your your gut. Which I guess you can find illnesses through your poop.
44:30
And it was started by these three people, but two of them eventually started dating and got married.
44:36
Well, it turns out that it was all well, first of all, they raised from Andresien Horowitzitz, they raised from YC from eight BC. So they raised in September two thousand eighteen. They raised a hundred million dollars and a six hundred million dollar valuation from Y Combinator as well from the best investors there are.
44:54
Turns out it was all a scam.
44:57
And, like, their tests were nonsense, and the way that it worked was basically they you would send them your poop. They sent you back bullshit results, shit results, bad results that they, like, weren't legit. They Yeah, pun.
45:09
They they just completely made it up. But then what they would do is they would bill your insurer three thousand dollars.
45:14
And so in doing this, they made roughly thirty five million dollars from insurance companies. So it was insurance fraud because it was bullcrap tests.
45:22
And then they
45:23
the the two husband and wife couples they sold twelve million dollars worth of their shares.
45:29
Well, fast forward a few years after they raise their funding, their office gets raided by the FBI, and turns out the whole company was a fraud. It was one big fraud. It was nonsense.
45:39
And I was curious as to what happened to the founders. I was like, man, did they get sentenced yet? Because I know that they were definitely were guilty.
45:46
Turns out they fled to Germany, and here's the update to this to the case and the story that we did in twenty one, they're still on the lamp. Their their their international
45:55
felids
45:56
in Germany.
45:57
They've never been caught.
45:59
Totally worked.
46:00
Crime does pay, they did not get in trouble.
46:04
That's the update to the story. I was curious. I was like, I was like, What happened to these guys? Where are they now? They're just chilling in Germany. So for some reason, they got away with it. They're about to get, like, a Netflix deal on top of it. Yeah. They've completely gotten away with it. Nothing bad has happened to them. They got the money. They ran away, and they're happily
46:24
they're fully married. And it worked.
46:26
It won't live. Yeah. Living in Europe.
46:32
It's an extended body move.
46:35
They completely got away with it.
46:38
Is that insane? Yeah.
46:41
That's crazy. Also, I feel like Germany is not, like, the place I think about when I'm, like, they ran away and, you know, hid in some country got away with it. It's like,
46:50
German, really Germany should be able to, like, you should be able to find it. Not, like, you know, some small island somewhere.
46:57
Well, I was reading their Wikipedia and at the bottom of the intro, it said, like, they currently are international few fugitive living living in Germany, and it said they have no intention of coming back to America. Like, yeah. Duh. Duh.
47:12
And do you think how do they know they're living in Germany still? Like, wouldn't they just leave if there's I don't know. Maybe they're
47:19
I don't know. I don't know they know that they're in Germany, and they've completely gotten away with it. So they've raised a hundred million dollars. They stole thirty five million from insurance companies. So we're talking a hundred and fifty million dollars close to
47:30
they they know they're in Germany,
47:33
and they're just chilling. They they've gotten away with it.
47:36
One of the most successful indiegogo projects of all time. Is it really? Yeah. Well, human, the outcome. Money marriage.
47:44
Loving love, fame.
47:46
Great. You're a great year for your lifestyle. Did you see that, crypto documentary on Netflix about remember the, the, what was it called? What were the ICO scam that these like, two Brooklyn kids did in,
47:57
like, two thousand and twenty. You remember that?
48:00
I didn't watch the the I know what you're talking about. I didn't watch that one. What was it called? Or what was their scam called?
48:07
I have no idea. I just saw the Netflix, like, trailer. That's all I saw. I remember this scam. One of the crypto scam movies. And I'm like, I think I'm good on that category for a little while. Well, we were making fun of them because we were like,
48:20
no
48:21
I don't wanna give my I don't wanna invest in any person
48:24
who says they've got some amazing technology, and they've got perfect teeth, a red Ferrari, and abs.
48:29
And
48:30
we we were talking about this guy. And, obviously, it was clearly a scam. They paid Floyd May way mayweather to in endorse it. They paid, What's that guy, DJ Khaled, to endorse it? It was, like, clearly a scam.
48:41
And they answered This is founder of Yubaiem, Jessica Richmond,
48:44
Her background, Stanford,
48:46
Oxford, Google, and McKinsey.
48:50
It's crazy. Right? By the way, she lied about her age. So on her, like, everyone was like, dude, you're not thirty. You look fifty.
48:57
And her weight too. No.
49:02
She completely lied about her age. Like, it was like a known secret in Silicon Valley at the time that this woman because she was no. I know what it was. She made Forbes thirty under thirty. And everyone
49:12
was like,
49:13
dude, you are not under thirty years old.
49:16
It's just a forty three year old on the forms thirty to thirty. Yeah. It's a completely lie. Everybody.
49:21
On their about us page on the in the yoga, each person has, like, their background, like, where they would school.
49:27
And then some people, like so for her, she's got Stanford, Oxford, Google, McKinsey.
49:31
But for other people, they don't have, like, four impressive things. They just went to undergrad, and then that was it. So they just added, like, random tag lines under them. So it's, like, Jennifer from customer care. Cool under pressure.
49:44
Yeah. No shit. Doctor. Samantha, customer care. Appetite for knowledge. Another one,
49:51
hunger for fraud. I'm just like
49:56
absolutely. No conscience. Yeah. Great at hiding.
50:00
And you could, like, look Google her name, and you could kinda see some pictures where she's not wearing makeup, and she's just, like, it's like a normal photo that's not like a press photo.
50:10
At the time of a lot of these photos, I think she was supposed to be twenty nine years old. And if you look at some of these, like, YouTube videos of her, so there's a YouTube video in two thousand sixteen of her. And I think at this time, she was supposed to be, like, twenty eight. She looks forty. She can be even higher than forty. It's obviously
50:25
that this woman or it's obvious that this woman is not It's like, I'm an old soul.
50:29
People are like, No. You're just so old. Yeah. Yeah. It's like you are an old soul. You're an old body too. I mean, everything.
50:37
Yeah. You're not under thirty. This
50:40
is crazy. Yeah. That's a really yes, Anne. Yes. You are an old soul. Anne, also. So she buried the co founder?
50:46
He had the guy with the beard. They, like, fell in love and got married and and now they're it's like they're bonnie and Clyde. It's just crazy. They got away from we'll hopefully, if someone who's listening to this has worked there can actually give us insight. But I looked for, like, any type of, like, update on this story that I could find. And everyone just says, They're just hanging out in Germany. They're just I mean, it sounds like they're living a normal life and they completely got away with it. The haters all said it was a fraud, and the haters are right. Shout out to the haters.
51:15
Yeah. It says, listen to this. It says, there's a headline. It says the poop testing startup founder who lied to get on thirty under thirty list is now officially a fugitive.
51:24
Yeah. And so, like, I guess everyone knew that she it was nonsense. Oh, by the way, Here's her age. She's forty seven. She's forty seven years old.
51:33
And two years before that, when she was forty five, she was on Forbes thirty under thirty.
51:38
That's a caper, man.
51:40
The husband, I mean, he just gets wrecked in the statement. It says defense lawyers have informed the government that Richmond is suffering from a serious medical condition and Appi is her caretaker.
51:50
Here's it for me.
51:52
And it it's like you go to a party for the first time with your with your girlfriend. And she's like, oh my god. This is my, this is my friend. Sean, my friend.
52:01
Look.
52:02
And they're probably just and he's like, yeah. He's like, He's like, all fucked up, man. He's shitting all over himself. He's in a wheelchair with this guy.
52:11
He's he's in a horrible spot. You guys should see this mess. He's disgusting.
52:16
I think we should do an annual update on these guys. Actually, let's mark it down the calendar. Every February seventh, we should just update. Still on the run.
52:24
Crime still pays, I guess.
52:27
It is it isn't saying, did Sam begman freak get sentenced yet?
52:31
Dude, I don't know. I feel like the last thing I heard was like, oh, they just, like, removed five counts, like, real quick. Just, like, on a Friday news dump when other stuff was going on. It was kinda b s.
52:41
Yeah. He's I think he's actually not gonna serve a lot of time, and then Holmes. Elizabeth Holmes, how much time did she get? Was it nine?
52:48
Well, she kept having babies and was like, I can't go to jail. I'm pregnant. And they're like, ma'am, you just keep, like, you just you can't keep because you can't have maternity leave for prison. Like, you can't just keep staying out of prison that way. And so eventually she had to go. By the way, this is hilarious. The Wall Street general reporter,
53:04
describe the efforts by the newspaper to track them down, believing to the believing that they live somewhere in Central Berlin. And it basically says
53:11
They located a biz a building that was used for,
53:15
like, the postal address for them, and they were getting mail there. However,
53:19
they were unable to find where they were actually living. So I think it's the the building
53:24
is in Germany, but that may now be where they're actually living, which would,
53:28
That's feels more right, that that we don't know exactly where they are as they're on the run. Maybe. Maybe.
53:35
Who knows? But that's the update. We're gonna come back to it in a year. Dude, they should just trap her. They should do, like, a honey pot. They're like, okay. How do we get it? How do we get her? We need her egos. It needs to be like, we're having a contest for the, like, you know,
53:48
forty under forty Berlin. Yeah. And it's, like, they know she's gonna throw her hat in the ring. She just can't resist.
53:54
She's,
53:55
like, I I need the recognition.
53:58
Dude, I watch cops all the time. That's my favorite show. And one of the ways that they catch guys who have warrants is they mail them a thing that says you won free Yankee's tickets. You have to come you have to come pick it up at this location. That's like a famous way to get. Have you ever seen that? No. But Dude, they do this all the time. It's kind of the same thing.
54:16
Yeah. And they'll get, like yeah. And they'll get, like, thirty of these, guys that warrants in, like, a ballroom. They go, everyone. Alright. We're gonna you guys are all the lucky winners of the Yankee's tickets.
54:27
Congratulations.
54:28
Here they are. And then the police swarm in and arrest everyone. And they do, like, it's like a big thing. Yeah. That's what they need to do with her is a, a thirty five or a thirty five, and there's gonna get thirty four dummies to come in to win this award. And they're gonna honey pot this lady. Shouldn't be allowed to lie like that, though. I mean, shouldn't be allowed to lie about winning free tickets. I I'm against that. I'm all for catching these guys. Well, you shouldn't be able to get someone's hopes up like that. Damn. It's harsh.
54:54
You know that cops can lie about anything. Like, for example, if they're interrogating you and they're like, alright. We're gonna turn off the camera. This is off the record. It's never off the record. They have got other, like, voice recorders in there. They can lie. Police can lie about anything, or they could say, like, we have your DNA there. They're allowed to say that. You could say anything you want. Yes. You can say anything. You'd be like, look, here's,
55:13
this zip this bag, we've got a hair of yours. We found this at the crime Yeah. They could you could say anything you want. So they can lie to you. You can't lie to them?
55:21
They can lie to you. Correct. An officer is allowed to lie like, it when you're when you're at when you're getting booked, they one hundred percent can lie to you. Rough. It's rough rolling out. Alright. I don't know where to end it, but that's the pot. Alright. That's the part.
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