00:00
The very bottom, it says, this don't no. This domain is not for sale. Please do not inquire about purchasing it. All emails from anonymous or unknown companies asking me a price will be ignored. Sorry. Last updated July two thousand seven. Right. So I emailed this guy and I was like, hey,
00:15
saw your website.
00:18
Like, I think it's awesome that you're not trying to sell this, but I'm curious, like, why aren't you trying to sell this? And he's like refuses to monetize it refuses to sell it. I think it's hilarious. What? What is this?
00:31
I feel like I can rule the world and know I could be what I want to
00:36
I brought my all in it, like, days off on a road. Let's travel never looking back. Let's talk about business ideas.
00:44
First of all, let me give you an update. Did you see someone in the Facebook group,
00:48
launched a pickleball newsletter because we told them to, a few months ago. And it's now it's now their full time job, and they traveled the country,
00:58
getting their products into stores and things like that. So it started as a pickleball newsletter. Right. And then they partnered with the pro tour of pickleball, which I didn't know that was a thing. And then they started selling their own stuff out of a van, their own pickleball equipment, and now they're in retail stores. Good job. What's your name? Give me a shout out. Thomas Shields. Good job, Thomas. Thomas,
01:16
looks like a young kid. He looks like, a younger better looking version of me.
01:22
Let's see. Well, I can't, yeah, he look he looks young. He looks really young. So congratulations. Time is shield. That's great. I think the CEO or the founder of pickleball
01:31
either listens to the pod or he messaged once being like, yeah, I'm down to come on. So we we can have him on if you ever want to. We can do an episode about how, like, alternative sports, basically, and do some research have them on as well. Great. And speaking of alternative sports, do you wanna talk about chess? Yeah. So I have a follow-up there. I don't know if you have one or or or just what I put there.
01:50
Go ahead. What what were you gonna say? So we talked about the background is we talked about chess dot com last episode. I tweeted about because I was even more interested. That tweet, dude, that tweet had tons of engagement.
02:01
It was good. And the the summary of this is that I we underestimated it. So chest dot com gets around two hundred million monthly uniques.
02:09
They have sixty million registered users.
02:12
They, traffic has grown significantly
02:14
If I had a guess, they do at least a hundred million in recurring revenue, subscription revenue,
02:19
potentially is worth a billion dollars super fascinating company.
02:22
Ahead. What were you gonna say? So we were trying to hype it, and we actually were under hyping, even even though we were trying to hype it.
02:28
And by the way, the guy who started is, like, ex Stanford guy or the guy who owns it. It was two, I think, Stanford guys,
02:35
which is cool. Like, you know, they didn't go the same track probably as ninety five percent of their classmates, and they're gonna outperform
02:42
ninety nine percent of them just by by doing something really simple that the world wanted. So I started thinking about this because
02:48
We talked about it. You brought it up, cool topic, cool bit, really cool business. It really fits the, what we call, the New Zealand type of business that Andrew wilkinson kinda coin that that phrase, which is it's this independent thing.
03:01
It has like a cult following. It's profitable. It's simple.
03:05
It's not nobody competes with it. It's like New Zealand. Nobody's going to war with with chess dot com. You know, the biggest competitor, I think it's called LY Chest or something like that. It's basically like an open source free, you know, like, kind of like alternative and it's also doing extremely well. Those are like the two. But it seems like people kinda prefer chess dot com. So I started thinking, okay.
03:24
What's the next chest dot com? What are the others? Is is there a whole slew of these guys? Because I think that's where we didn't talk about last time that we should have. And so I wanted to double click in a little bit. So I started And and that was that's a really, really hard question. I've been thinking about it too. I only came up with, like, Domino's.
03:40
I looked into solitaire websites. They a lot of them crush. But, yeah, that's a hard question to ask. So I I I spent ten, fifteen minutes on it, but that was enough to tell me something very So the first one that came to mind was because here's the characteristics that you need. You need a game played by tens of millions, if not hundreds of millions of people that is not owned by a brand. Chess works.
04:00
Checkers also works, but the problem with checkers is it's so simple that it's not as, like, there's not as much depth to it, therefore, not as much of a, like, kind of, like,
04:09
money made and passion around the the sport.
04:12
Sudoku was the second one that came to mind. So I went to sudoku dot com.
04:15
And sudoku dot com,
04:17
it's just like chess dot com. It's like you you go to sudoku dot com, and there's already a sudoku board waiting for you with clock going. And it's like, oh, play. Here it is. You don't need to download. You don't need to sign up. You don't need to do anything. Just play Sonoku. I love that. Then they you scroll down a little bit and you see, like, this advertisement for, like, a mobile app, a mobile Roku
04:35
So I clicked that. I'm like, I bet this app. I bet this is a amazing distribution for this app.
04:40
App crushes. So this company called Easybrain behind it. So the sudoku app that they have has fifty million downloads,
04:49
the, on just Google Play. Forget about iPhone. That's just Google. That's just Android. It's probably a hundred million total lifetime downloads.
04:56
The website itself gets, you know, ten to twenty million visitors a month. So they're getting free, like, basically free traffic to their mobile apps where they're able to monetize. And Easybrain basically makes they're like a mobile app developer that makes these apps. They've had over seven hundred fifty million downloads lifetime of these little simple number game apps starting with Sudoku, then like a remix of Sidoku, then like another number game if you like that one. And they just cross promote them within each other.
05:20
I bet this company is crushing it. They're based in your open that's like
05:25
I have information on on them. I just found some interesting stuff. When I googled them and went through the website, there was something amazing about them that immediately
05:33
stuck out and and and just this quick Google,
05:37
I'm wrong, but
05:39
it
05:40
is based in Cyprus. Anytime a company is based in Cyprus, it it's like it now turns out these guys actually are,
05:48
from, like, the Belarus. They're actually from this area, but they're based in Cyprus. So I'll I just googled it real quick So, do you know that it was they were acquired,
05:57
three months ago? No. I did not know this. So that's the that's not the piece.
06:01
I have their revenues. I have their profit. And I have the, all their user numbers. And I have Can I guess And I'm I'm gonna be totally wrong, but I'm, I I like to guess? By the way, little tip. Always guess before you hear any number. That's how you get good at knowing numbers because you guess, and then when you're wrong, your brain remembers that shit, and you're you start to hone that gut instinct. Okay. So here's here's my guesses.
06:24
I'm gonna guess. Okay. Well, how much were they? What would what's their revenue? Gonna guess that their revenue was four hundred million dollars a year. Okay. What's their, profit?
06:35
Ninety million dollars a year.
06:39
Pretty good.
06:40
Alright. How much were they required for?
06:42
I'm gonna guess that they're required for eight hundred fifty two million dollars.
06:49
Okay. And how many
06:51
How many daily active users do they have across their fifteen games?
06:56
I'm gonna say they have
06:59
Twenty five million d a u.
07:01
Okay. So you didn't do you didn't do horrible. Okay. So easy brain was acquired,
07:07
last this most recent February.
07:10
They were acquired for six hundred and forty million dollars in stock, and a hundred and twenty twenty five million dollars of additional consideration if they hit it. So six forty. Yeah. What is that? That isn't that exactly eight fifty?
07:23
No. What's six, what's six forty plus a hundred is seven forty plus twenty five is seven sixty five. Seven sixty four. Great job. You guessed eight fifty.
07:33
Great job. You're almost there.
07:35
They their revenue is, in two thousand twenty, revenues were two hundred and ten million dollars. Okay. So So you were off there by half. You guessed four hundred million, but their profit
07:46
was seventy million. You guessed ninety. Right. Pretty good.
07:49
They've had seven hundred and fifty installs over the course of their the lifetime of all their all their things, other games. They have
07:57
fifteen live games with twelve million daily active users. You guessed twenty five million. Okay. Not bad. Not bad.
08:04
What a company. So, okay, so that was the first one I thought of. And by the way, I think that there's
08:09
other versions of that. Like, you know, I don't know, go look at, like, you know,
08:14
sudoku online dot com. I don't know. What's that? Like, in a way, all the things people are gonna Google search. If you can get the top level domain for those, that's really interesting.
08:22
So then I started looking at some others, poker dot com. So I went to poker dot com, and poker dot com is, like, kinda like this crappy. Like, just describe what you're looking at when you go to it.
08:34
Let me look at this. But you can't this is an actual poker. Right? This you're not betting?
08:39
It's not even a as you can't play there. It's just like reviews. Here's it's like an affiliate science. It's like, oh, here's a place to play poker. Here's where you can go because they get big kickbacks for basically sending a a player to poker SARS or wherever if they deposit. And so this is horrible. What is this website?
08:56
Crappy kinda like affiliate and reviews site. Dude, you could do so much more with this website. Like, if somebody was like, dude, I'm gonna I have a if you have a mobile poker app, that's, like, good.
09:07
I would pay, like,
09:09
ungodly amounts of money for poker dot com. I think that that's a and they also, if you, like, do their traffic search, see what they get. It's nothing.
09:16
So they should be getting a lot more traffic having poker dot com. Okay. So then there's some other ones. Crossword puzzle dot com. Crossword dot com. The go to those. Like, they don't even, like, crossword dot com or something. It doesn't even, like, vendor. It's like There's like five asterisk on the screen. Yeah. Like, what's going on here? Cause Crossword is the other game that's like Sedoku. It's like chess. That people played religiously
09:40
and they love. We talked about how how much the New York Times makes off their mini crossword game.
09:46
The number was,
09:48
ninety million dollars in subscription revenue from Crossword puzzles for the New York Times. Right. So so I am surprised at Crossword puzzle across with puzzles dot com, crossword dot com. I can't believe that these sites are not being, like, leveraged. So I was very surprised to see this. And, yeah, that was my follow-up from this. So you go to crossword puzzle dot com.
10:07
It says, please email suggestions to d k w nine nine nine at yahoo dot com. Right. So I I emailed the guy. So so so so so you see this the website is basically, like, a white page with a bunch of text, and it's basically just very bottom things.
10:22
The very bottom, it says, this domain no. This domain is not for sale. Please do not inquire about purchasing it. All emails from anonymous or unknown companies asking me a price will be ignored. Sorry. Last updated July two thousand seven. Right. So I emailed this guy and I was like, hey,
10:37
saw your website.
10:40
Like, I think it's awesome that you're not trying to sell this, but I'm curious, like, why aren't you trying to sell this? And, what's your, you know, what do you want this to be? Why do you believe, why do you believe that it should be done this way? You know, I'm just super curious, like, what's your thought process? So we'll see if he replies. There's another website that's like this. And, Brad, you see if he could find the name of this. I I don't remember call Tomhead, but Same, you might know this. There is a website that's like it's like a misspelling of Google dot com or Gmail dot com. I think it might be Gmail dot com or something like that. And it's the same thing. It's an all white web page. That's like, yeah, Frank and Susan, you know, we were married in nineteen seventy seven and like, oh, blah blah. No. If we're not gonna put ads on the site. No. We did not we own this before Gmail came out. It's, like, they basically just have this web page, like, it's, like, and they have a counter of how much traffic they get. And they just show that they're getting, like, hundreds of thousands of hits a day. And, like, he's, like, refuses to monetize it, refuses to sell it. I think it's hilarious. What? What is this? What it Brad, do you find it? Oh, Brad, try to find it. I'll find it after the pod, otherwise. I I have this in my, like, things to tweak about, you know, full length. That's actually such a funny idea. So, like, if if we just looked at the most visited website and find out what the typos are for each one and go and look at what those are. So, like, Right. If you go to goggle dot com, so g o g l e, Google owns it. So it redirects to Google. Most of the time the the company owns, like, their plurals and their misspells, but sometimes they don't. And then so those are hilarious.
12:04
Oh my gosh. I just,
12:06
I was looking at Bing. I changed it to Bang. Don't go there. Don't something else. Yeah. Don't go there.
12:12
What else is there? That's, like, a what what's, like, a, like, a YouTube spelled wrong? Like, you can do, like, Facebook,
12:18
but you could do, like, don't know. Like, you you lose the a or something like that. I don't know. See what see what that is.
12:25
God, that's so interesting.
12:27
That that's actually an interesting thing. Facebook owns Facebook with one o. Pretty interesting. That's actually an interesting thing. I'm gonna research that after this of, I'm gonna
12:36
I don't know if you know the guy who owns Bitcoin dot com. So this is a guy Roger
12:41
van der or whatever. I don't know whose name is, but he's, like, kinda hated in the Bitcoin community by, like, eighty percent of the people because he tried to create his own fork of Bitcoin. So they fork Bitcoin. I think it's Bitcoin cash or Bitcoin satoshi's vision
12:51
BSB
12:55
forgot which one he's associated with. I think it's Bitcoin Cash. But, basically,
12:59
he created, you know, they fork Bitcoin and they have their own.
13:02
But this guy owns Bitcoin dot com. And, and so he's like a billionaire guy from Bitcoin and, like, he refuses to give up Bitcoin dot com, but it's, like, it's like points to the other version of bit the not popular version of Bitcoin. You know, it's like the the the fifth of Jonas's brother who's not in the band or whatever. You know, it's basically, like, it's it's kind of a waste. And but nobody can sue them because it's there's no company behind Bitcoin and nobody owns the trademark.
13:27
That's a pain in the ass. I hate that. Yeah. I'm looking at it now.
13:31
Let's talk about,
13:33
which one do you wanna go through? We have a bunch on the agenda here.
13:37
Okay.
13:38
Does this interest you? Well, first of all, I wanna tell you about a company I just invested in. And I want you to criticize it or tell me if it's awesome. Okay. Oh, you actually read it. Okay. So I'm doing we just did a podcast a second ago, and Sean talked about Angel investing. I've been doing a little bit of Angel investing now. And my whole thing is I'm doing this thing called a syndicate. I almost did a rolling fund like you, but I didn't really want, like, a full time job.
14:00
So I was like, I'll just do this so it's deal by deal.
14:03
Or not a full time job, but whatever it is for you. Right.
14:06
And
14:07
my premise is this. And you confirmed it a little bit by your reaction. What I'm trying to do is find interesting deals that other angel investors who I think are smarter than me or other, like, firms who are smarter than me are also investing in But I try to find them where they're explaining the company really poorly. And I'm spending time with the founder listening to them, and then I'm rewriting
14:27
a memo about the company, and I'm sending it to people to invest in. And it's kind of working. So I sent you one deck, and it was really bad. It was confusing.
14:35
And then I just rewrote it and you're like, oh, I wanna invest in this company maybe. Yeah. And it worked. And I was kinda gushing. I was like, dude, did they write this memo? Like, who wrote this memo? Like, this is the best investment memo I've ever written. You were like, dude, shut up. I just wrote some twenty minutes. I was like, no. No. No. Trust me. I read a lot of these things.
14:52
And I was like, I it's all the memo was so good that I had to separate the writing, which was really entertaining, and persuasive, and likable.
15:01
From the business. Because I was like, dude, I don't wanna just, like, convince myself this is a good business. I want it to be a good business. I, you know, like, I love pictures where the founder can just barely explain what the hell they're doing.
15:12
But then I'm like, oh, that makes total sense. And I'm like, yes, that's, like, you you get it. You're not like a salesman.
15:18
So I'm not, like, gonna invest in this, like, hand wavy shit. It's like, no. It's real and it's working. And you're explaining it in kind of this nonchalant way. But it's actually super legit. You just don't, like, get really excited and animated, and you don't have great words to describe it yet. And actually, I can help you with that. It sounds like you're thinking about the same thing.
15:38
I'm actually just thinking I'm gonna simplify my thing, which is like just helping them with their landing page and their communication
15:43
because almost every company invests in their landing page kinda sucks. Landing page is really hard to make good, but,
15:50
they need a lot of help. And it's, like, something that not every other investor is offering to do for them. And they actually are not that good at doing it. And so,
15:58
anyways, as I got off topic, but your memo was really great. I actually wanna, like, publish it in some way without, like, don't know what you can do, but, like, I feel like that should be public.
16:07
I wanna point to that and be like, this is great writing. Here's why. You can go to, you could if you, like, go to AngelList Hampton, VC, and you can invest if you wanted to, or you could even just say you're gonna invest and then, like, look at it. And then once it's done, I'll you can publish it or I'll publish But they, this company, it's lobby dot com, l o b b I e dot com.
16:25
It's so funny because he actually did something really good. Basically,
16:29
And this kinda sounds like simple and negative, but it's it's it's a cool company I've I've invested in it. They it's basically software that helps doctors, schedule,
16:39
appointments or patients, a schedule appointments with doctors in a in a in just a good way. And it's kind of like an archaic space, but he was like, we're making the lobby digital.
16:49
And, like, and I that's so much better than creating than say we are creating software.
16:54
That's just a CRM for a doctor's office. And I'm like, they're like, no. We're making the lobby room, the lobby digital. And we're gonna save people so much time. And so, basically, the software, what it does is that you can you can schedule an appointment online and they'll alert you if the doctor's running late. And when you get in the parking lot, you can tell them so you just wait your car, and they'll tell you what to come in. We yada yada yada.
17:13
I mean, it's, like, The interesting thing about it is the guy has already started and sold the company in the space, and, it's at worst gonna be okay. At best, might be big. Right.
17:23
Anyway, I just thought it was so interesting how it was digitizing
17:28
the lobby or the waiting room of health care. I just wanted to bring that up because I think it's so cool how they reposition that to make something that isn't that cool sound kinda neat. Right.
17:39
Yeah. You know, that that's that's a skill. That's like a superpower in and of itself.
17:44
I don't have a ton of thoughts on the business itself, so I don't have too much to add there, but I agree with you. Basically, the most interesting part of talking about lobby was your memo was so damn good, and I think we should,
17:54
show it to people so that they could see How do you how do you make a business seem really juicy to be a part of, to invest in? Because I think you did a good job of that. Well, that's what and that's what we're gonna do. So I'm doing it with Joe and I'll you and I will probably do a bunch together, I hope, where I'll invest in yours and you mine. And the whole thing is I'm not trying to sell people. I'm not trying to convince people to do it.
18:16
You either wanna do it or you don't. Like, I'm not gonna try and convince you to do it. Because that's I that's kinda unethical. But I just wanna paint the business in the most positive light or at least what I believe it to be accurate like, an accurate, it it is cool, and I wanna make sure you know it's cool. And I think that this whole copywriting thing for angel investing might end up being a a hit.
18:38
Yeah. I I think it'll be it'll be easy for you to con to get people into your round because people like you and the memos are good. So I think I think those will be those will be good. I haven't company I wanted to tell you about. That's a cool company, that I think you're gonna have a good opinion on. So,
18:53
have you seen what Keith Ru Boy is doing as his new startup?
18:57
No. So you know who he is? Yeah.
19:00
So he's the guy who,
19:03
he was like ex PayPal, then he was the COO of Square. He's kind of a known investor at founder's fund. And he started He's a known asshole. Like, he's a he's a total asshole on Twitter. Super hilarious to follow because he's a just absolute jerk to people.
19:16
You know, his, like, number one tweet is just, like, wrong,
19:20
the period. And he won't tell you why. He won't argue back. He just calls you an idiot. And then if you, like, try to argue, he's, like, This is why I'm I was more successful at the age of twenty seven than you are at forty. And it just, like, rips people like that. And, like, who does that? That's no nobody does that. So I think That's just, like, really crazy and entertaining to me.
19:38
But anyways, he's doing so he did open door. And what Open Door is, is now, it's, like, a publicly listed company because it did us back. And Open Door is a multi billion dollar company. And, basically, it was, like,
19:48
Selling your house is a time consuming and stressful process. What if, like, the day you wanna sell, you could just sell your house. Right away, give you a price. You say yes or no. And, that's what Open Door did. So they basically would just buy your house, and then they had a lot of data to know how much to buy your house for. And then they were the brokers. They could keep the broker fee for themselves. Buying and selling. And then they would sell it within, like, ninety days, hopefully. And they do this in a whole bunch of markets like Arizona and stuff like that. And so they've done very well, you know, kinda like on paper. And, like, Zillow now, like, does the same thing to try to compete with them. They kinda changed the way that the the business model of these big real estate companies worked. Where now, like, the money to be made is in basically like auto buying your bid auto buying your house and then reselling it for you and using a bunch of technology to do that. Anyways, his new company he's starting, with with Jake at Jack Abraham is, called Open Store.
20:39
And so you have Open Door, and now you have Open Store. No. They haven't released a bunch of details, but I think I know what it is, which is it is open door for buying businesses.
20:48
So it's the same idea for buying. I think it's gonna be specialize in online businesses, but maybe not.
20:54
Where basically you just say, here's my business and then they say, here's your offer. We'll buy it off you.
20:59
And, and so I don't know if this is gonna be specialized, like e commerce roll ups, like Athrasio.
21:05
I don't know if it's gonna be online and offline? Like,
21:09
where did you learn about this? And what what can I go? Is there a website yet?
21:13
They announced it. So I heard about it a few
21:16
weeks ago, like six weeks ago, maybe. And I was like, oh, that's super interesting.
21:19
How did you hear about this?
21:21
So somebody told me about it because their friend interviewed at the company.
21:26
And so that's like the only way you can know about it because, like, when you interview, they, like, kinda tell you the premise of the company. And that guy was like, oh, dude. Do you know Keith or boys doing a new thing? It's basically open door for bit buying businesses. And I was like, oh, that's sick. That's a great idea because buying a selling your business is
21:41
also just like buy is even more than buying a home in terms time consuming, stressful, uncertain on what price you're gonna get, uncertain what price it even should be. And,
21:50
and the marketplace is to do that online, like, buy biz
21:54
five biz cell or whatever that website is, like, dot com. Five biz cell. They're so, like, old school, you know, like, on how they do that. And so, so I think there's, like, room for improvement there. So I found that to be really interesting.
22:06
Let me bring this up real quick, which is It's so crazy how
22:10
often
22:12
internet marketers who often are accused of being sleazy
22:15
how and many of them are. I mean, they're they're accused of being that because they are, but
22:20
they're often ahead of the game. So, for example, email marketing Email newsletters are all the rage right now.
22:26
Scammy guys, like, I don't think this guy's actually scammy, but David De Angelo. He used to sell dating books in the nineteen nineties by having these long emails, I just stole and copied from him. The other thing is paid memberships. Paid memberships have been a thing for decades Now, guys, like, Greg, your friend, our friend, Greg, is doing a page community thing, and Greg's like a cool guy. And so it's like, it's it's, like, cool to do it.
22:49
And there's so many more. And this is another one. Buying and selling businesses online has been a thing that internet marketers. So, for example, Flippa where you could buy affiliate websites. That's been a thing for years. Empire Flippers is another one. Empire builders. Yeah. Empire builders. And if you go empire flippers or empire builders, I think those are actually two two
23:07
Yeah.
23:08
But they but if you go to those websites, you're gonna a lot of people are gonna be immediately turned off. You're gonna think, what the fuck is this? And
23:16
fucking startup guys like us. We just come in. I guess that's what we are. We just come in and we take this stuff that these guys have been doing for years. Let me just say, some lipstick on it. Yeah. One two point o. Make it a flat beautiful color.
23:28
It's so funny because, like, cool. This sounds neat, but this isn't unique. Right.
23:34
Yeah. I I think, you know, there's no unique ideas, really. There's, you know, remixes of ideas, old ideas that you make new, there's new platforms. But
23:42
But I think it's cool. And I think it could be big. It's one I'm gonna keep my eye on. Then I saw another business like this. So I started to put together a little bit of a pattern here. And I said, oh, What is Open Door for X? So what other parts of life and, and and the world
23:58
could use instant liquidity? Cause that's what this is. It's basically taking something that was kind of illiquid, like your house, and it takes a lot of time to get liquid where you actually sell the thing and takes a lot of, you know, you gotta, like, you gotta move out, you gotta stage it, you gotta repaint it, you gotta get a broker, you gotta list it, you gotta do tours.
24:15
No, instant liquidity. We buy your house today. Don't do any of that shit.
24:20
Same thing with your buying your business.
24:22
What else needs that? And then I saw another one.
24:24
And this business is called,
24:26
and I grabbed the name, but It's basically doing this for used electronics. It's called Backflip.
24:31
Just got funded,
24:32
and Backflip is basically saying we'll instantly buy any of your used electronics.
24:37
And, because there's not a new thing either, and and I think it's awesome.
24:41
And so, it's not that it's new. It's basically that there is a big swing being taken by people who are gonna try to do this at scale using, like, the modern kinda internet marketing
24:52
models to do it. And so, like, you know, like, we buy gold or whatever. Well, let's just build awards. Gift cards. You know, like, gift cards. Yeah. Exactly. Like, and there's like a gift card. There's actually a gift card startup that precious, that that basically took the old model and just doesn't knew.
25:07
What's it called? Ray's dot com. Yeah. I'm at I'm on their website right now. I'm looking at raise dot com. Holy shit. I can look at the traffic and just tell you these guys are printing money. Yeah. Race is gonna be, like, I don't know, a billion dollar plus win. And nobody even, like, hears about this company. Nobody talks about this company. But, you know, super simple business of, like, you know, gift card, like, gift card business, resale
25:27
of gift cards essentially.
25:29
And so,
25:30
So anyways, I'm interested in this open door for x, which is basically instant liquidity for things that we're pretty electrical for. Alright. Let's play off that. So houses Okay. There's equities in, which I think is bad ass.
25:42
So equities in. Also equities in kinda looks more like flippa than it does, like, open door. Meaning, like, it's kinda hard to get in. It's kind of obtuse. You gotta, like, sign up to see shit. Not everything is there. It's like a ten step process to do an investment. It's like, equities then is not, like,
26:00
it's not Robinhood on my phone where I could just, like, do my thing. And so, like, secondary shares. Yeah. It's like a shitty name. Like, I don't know. Like, it's just bad all around. And forge Global is the other one. It's like also bad. Don't know. I feel like somebody should do this better. Carta is trying to Carta X is trying to do this better, right now, which is like secondary shares of of private companies. Yeah. I'm not a fan of Carta, but
26:22
I could see them doing well, but I'm not a I'm not a fan of carda, so I don't know if I want them to be the best at this.
26:28
Angel is also trying to do there's a bunch of people trying to do the second trying to do open door trying to do what they're trying to do is a little bit different. They're just still trying to do the marketplace. What open door did was different. It wasn't OpenOR wasn't just another housing marketplace. It was, I will buy the thing off you right now because I know what I can sell it for.
26:44
And I'll I'll I'm comfortable with this five percent spread that I will I will keep so, you give up five percent of your upside, but you get the certainty of it being done now.
26:54
And, and I'm comfortable in that five percent spread. So somebody would need to do this for secondary shares. Would they just go, you wanna sell your your your company stock?
27:01
Done. And then I will figure out how to reflip this thing on the other side with my own spread. So there's a few people that have done this with furniture, and furniture's really hard because furniture doesn't ship well. Yep.
27:12
But there is if you I don't I don't know if you know it. I mean, I buy I like buying used furniture because you can get, like, ten thousand dollar couches for, like, three grand.
27:21
And most often times they're really nice. Use furniture is not really a thing on the internet, or at least it's not hugely popular, but you could I think there is still an inter interesting way you can do this with used furniture. Right. So I think trading cards is one. So I know a lot of people that have sports cards. They collect it as a kid. It's in their attic somewhere. It's in a box. They kinda heard, oh, cards are worth something, but they don't, like, they don't know what they have. They don't know what it's worth. They don't have them graded. They didn't send them into PSA and pay the money to get them graded. So I think if somebody basically did the shoe box model where you basically say, put it all in a shoebox and mail it to us, and we'll pay you for it. We're we'll do all the work of figuring out what it's worth, and then we'll pay you, you know, seventy cents on the dollar for for what it's worth. And, like, today, you're getting nothing for it. And, like, that that's the and if if you don't like our offer, we'll send it back. And I think that if somebody do that, they could just hoover up all the long tail of, like, trading cards that are out there, that people are not doing anything with that they want to monetize.
28:19
That's interesting. Okay. So,
28:21
we've we've we've
28:23
furniture is not that good. Trading cards are pretty interesting because it's a lot easier.
28:27
Cars. Everyone a lot of people do cars. Carvana does cars, and I think that that is so sick. They're a multibillion dollar public transportation company. They use where they'll instantly buy your car off you?
28:37
Yeah. Like, they'll buy it in a matter of minutes, which if you told me this, like, years ago, I'd be like, no way. That that can't be done. But they made, five point six billion dollars less year in sales. So it works. Okay. So it's working. Oh, open door for cars is working. Yeah. Yeah. Totally works. What else is interesting? What's a huge thing? Like, what's what are some of the bigger assets that you possibly have in your that you wanna wow. Carvana's market cap is forty five billion dollars. Holy shit. Yeah. It's working.
29:02
What else is there?
29:04
I don't know. There's gonna be some obscure shit. Like, oh, like life insurance policy payouts or some or, like, you know, like, something like that that I'm like, oh, I I don't even know that space, but That makes sense. It takes, you know, it's something that you get or, like, social security. Like, I know, like, my parents are getting to the age where they can collect social security. Like, would they take a lump sum of all their social security now, you know, at at seventy cents or seventy two cents on the dollar?
29:27
And then, you know, this company just collects the the payments over time, like, probably. I don't know. Like, there's a lot of people who would make that trade. Dude, Did you know this? So there's this, a company. I have to go and look at what it is, but you guys could probably Google it, actually. But I think some banks do it. Like, Goldman will do it. But if you have a winning lottery ticket,
29:46
they'll buy it off you.
29:48
Right. And they'll give you the money upfront, and it's structured in such a way where they're they're still able to make their profit, but they'll buy lottery tickets from you. Like, we're talking, like, ten million dollar lottery tickets or or seven figure
30:01
I, it's kind of interesting. People buy winning lottery tickets off of people. That's actually kind of an interesting one. I would actually need to do some research How many people do you how much money do you think is one in the lottery per year?
30:13
Oh, dude. I have no idea. I mean, I feel like the weekly lottery, the powerball,
30:17
every week is, like, you know, between fifty and, like, two hundred million dollars. It's, like, it's, like, that's, that's, like, on a weekly basis that it's, now it doesn't get one every week. That's how it cruise, and that's how it gets bigger. But, like,
30:29
you know, I don't know. You do you have the number in front of you? I feel like it's gonna be a little
30:33
I don't know. No. I I
30:36
no. I I can't find it. There there are sixteen hundred lotteries created each year. So there's at least sixteen hundred unique winners.
30:44
No. I don't. I don't have the numbers, but lottery tickets might actually be kind of interesting. Because you said the life insurance, I'm like, what do you wait to get paid for that you would take a discounted upfront payment.
30:54
Lotteries is kind is actually kind of interesting.
30:57
And I do know that some banks actually do that. Right. Yeah. Does that is Whitey Bulger. You remember Whitey Bulger? I've never even heard that those words in my life. Do you do you know the movie that departed?
31:09
Yes.
31:10
You know, Jack Nicholas's character?
31:12
Okay. Yes. It's modeled after White Ballger. He was a gangster in,
31:16
Boston He was an Italian or a Irish mafia guy. He, or a mobster guy. He ended up going to jail recently. They found him and they,
31:26
He got beat to death in jail, so it was like a a crazy ending to the story of him. He's he was America's most wanted man for, like, twenty years. And,
31:34
anyway, he
31:36
as part of his story, he won the lottery three times. And the way that he did it is people who had won the lottery that in the neighborhood, they would have to go to him and he would buy it from you and he would go and cash the ticket.
31:47
And, so this is like a famous, like, the numbers game they call it. That is like a famous mafia thing. Wow. Okay. I had no idea. Yes. I don't know. May maybe if people have good ideas on what what part of life could use instant liquidity.
32:00
I'm curious to see to see what that that would be.
32:04
So a couple other things I wanted to bring up. One is a pain point or kind of a business opportunity. Maybe this exists. It exists. Tell me because I wanna use this service.
32:14
So
32:14
in e commerce, most e commerce brands are just local in their own geographies. And most are, let's say, most US e commerce brands basically just sell in the US, it takes time, and then you start selling in Canada, then you start selling in Europe, and then you, you know, but it takes a long time. And
32:30
the reason it takes a long time is because
32:32
of the, like, international logistics. So for example, you wanna ship something to Canada,
32:37
they have to pay, like, a pretty heavy duty, like, import duty. On the product. So you sell, like, a fifty dollar product, they're gonna have to pay, like, twenty dollars of import taxes in addition to the shipping. So it just becomes, like, irresponsible to buy
32:50
and still some customers do because they can only get the product from a a US based company, but it really sucks. And then the company has to, like, fill out this form that says that these goods are worth fourteen dollars. And then you submit that at the thing, and then it's just annoying. Right? And so
33:05
I think there should be a company. So there's a these brands trying to do these e commerce roll ups. I think you should do it differently. I think some enterprising entrepreneur can basically say, look.
33:14
I will boot up your Canadian operation today.
33:18
I'll boot up your
33:20
UK operation, your France operation. Yeah. I'll do Europe. I'll do UK do, Australia, whatever. Right? So basically say, I'll import your brand today. You do no work. So all you have to do is you need to ship me this product to this warehouse. So here's the address. Ship me your products.
33:35
I need, like, you know, whatever your normal inventory is, ship ten percent to me, and let's see how I do. And basically, you get one giant warehouse where you're warehousing for all the brands that you're gonna work with. And you just say, look,
33:47
in exchange for doing this, you pay me no money. I will start generating sales for you. But I want a royalty. I want a royalty of ten cents or fifteen cents for every dollar. But what's your point? What like, how is this how is this interesting or new?
34:00
Because I don't know of a brand that that does the set exist. So, you know, my wife has an e commerce brand. We sell in the US. I would love to be making more money by selling in Europe, but the time the operational overhead to go to Europe right now is just crazy. So why aren't there more people that are reaching out to e commerce store owners? And basically saying, I will run your international operation and make it a low risk to no risk proposition for them in order to do so. And I think there's a lot of money to be made given the number of e commerce brands in the US and how you could if you're in Brazil, or you're in Australia, or you're in Canada, or wherever,
34:33
I think you could become the leading, trusted, like, kind of like, we're we are your Canada. Go to Canada. Go to market plan for Canada. And we just do all the work for you. This is actually quite common in media. So there's business insider India. There's business insider Australia. There's business insider Germany, I believe.
34:51
And then,
34:54
I think I believe the Washington Journal does the same thing for those same countries, but the the it's it's, there was buzzfeed France,
35:01
Huffpo France, Huffpo, Australia. It's actually pretty common in media.
35:06
And I run those. So so is it run out of the US or they hire a team there or it's a local team there that just licenses the brand, basically?
35:14
When they report the revenue, it's under licensing.
35:18
And so I don't exactly know what that means, though, because I was trying I was thinking about us. And I was like, man, we have a lot of people who are, English as a second language folks, in Germany. So, like, I got Germany, I guess, is one of the most populous I don't I don't I don't know numbers. I guess it's one of the most populous places in Europe. It's a very business focused. So, you know, the Germans liked us
35:40
Same with Australia.
35:41
Australians loved us. And I was like, oh, yeah. Let's go do it. But what the fuck do I do? Do I just fly over there and just start recruiting? Like, It's it's crazy. I would love to partner with someone. Yeah. And then another thing is, in particular,
35:53
China and Japan. And there's actually a whole word for this. There's a word. I can't remember what the word is. But there's a word that describes why it's difficult to break into Japan.
36:02
And the reason is is that the once it's hard to break into an island in particular Japan And I would love to have paid someone to be like, hey, can you be my Japanese?
36:12
Yeah. Coniglary.
36:14
Like, my my capo on the ground, I'm those are all mob terms because I'm I'm into the mafia now.
36:19
Can you be my my guy on the street of Japan and let me know. Is this good? Am I getting the right people? I think that's incredibly interesting.
36:27
Yeah. Exactly. So I'm I'm I'm not saying that this doesn't exist. I'm saying
36:32
there's still a lot of room there because
36:35
I know a lot of people. I have a lot of friends who are doing e commerce. Right? We we host Club LTV. There's, you know, seventy five to a hundred e commerce brands each doing over a million dollars a year in there. And every single one of them, I think, has the same problem, which is that we're all US focused. And why are we US focused? Because it would be too much uplift much on a lift to go figure out how to do Australia. It's too small of a pie to, like, stew man power on or spend brain power on. But if somebody in Australia was like, hey, look, this is what we do. This is our business model. We
37:03
help you get sales here, and we just take our cut. And, and so I just think that, like,
37:09
there needs there's more opportunity for this. And that's cool. Media, it sounds like there's also an opportunity to do it media too, or it's being done in some way by the big players. It's being done in some way, but, like, I remember when Buzzfeed
37:21
like, we're going through some troubles. They had to lay off, like, their whole French office. And I was like, buzzfeed has a French office. What the fuck? Well, that's the opposite. Right? That's we have a French office, and then you have to do things like that when it's like not working out. I'm saying
37:33
no investments,
37:35
no consulting fees,
37:37
you just take a royalty on sales. And these are all incremental sales that I wasn't getting otherwise.
37:41
And you take care of the whole operational headache, in this case, for e commerce about, like, I just ship your goods to your warehouse. You ship it to local customers. Customers don't have to overpay. Customers don't have to do import duties,
37:51
for every order they make. And so I just think that there's a opportunity in e commerce to, like, be the the go to brand for every DTC brand to partner with in each of these locals.
38:01
What country would you go to next?
38:05
I think Europe is probably the best because you want,
38:08
what the, you know, the next wealthiest
38:10
high populist place.
38:13
But really it can work anywhere. It's just like the biggest market is doing it, you know, throughout Europe.
38:18
Now, Europe is made up of so many countries. Maybe that's a pain in the ass. If not, like, Canada is the no brainer.
38:23
Australia, next, Japan is a good one.
38:26
Those would be the ones India, maybe, like, for example, I know a bunch of people in India who did this. So,
38:32
my dad
38:33
introducing these guys, and I was like, oh, wow. Why is these guys' how their house is humongous.
38:38
You know, what do they do? It's like, oh, yeah. They, they partnered with Jockey underwear, and they just became the Jockey, like, seller here. You have exclusive rights to sell Jockey in India. Next guy at the dinner table, what do you do? Oh, we're the Domino's guys in India. What? We're the exclusive franchisee of Domino's for India.
38:55
Okay. What does that mean? Well, we have, like, Indians didn't really eat pizza before this, so we're, like, teaching people to eat pizza. They fucking love it. Turns out.
39:02
And so we have, like, you know, nine thousand
39:05
Domino's throughout India now. Like, oh my god. What is going on here? So, like, you know, local franchisee, but for for What's this called? What's the term amount? What's the term for this?
39:15
I don't know. You know, maybe I should have gone to business school. I think it's probably just called, like, in brick and mortar, I think it's just called franchising.
39:22
Franchising was the way to spread
39:24
geographically.
39:26
You know, when your brick and mortar can only scale so fast,
39:29
that's how you would do it. You would franchise out, and then the franchise would pay a royalty back to the back to the master franchise of the brand.
39:36
Of their sales. And they're they're the local operator. But with e commerce or with digital media, it's a little bit different, but it kinda has the same problem. So I don't know if there's a new word for it. Man, I think this is wildly fascinating. This is a I didn't think it was that interesting at first, but now I know what you're talking about where
39:53
I've heard so many stories of the same thing, but not maybe not of India, but I am the official,
39:58
importer of x, y, and z. Yeah. We're the distributor of x. Or, like, for you, just think about for your business. Right? Like, what could you have sold for more if you had, like,
40:08
two hundred fifty thousand, you know, or, like, hundred thousand subscribers in Japan and, like Dude, I think there's a world where I would have been where I could have made more money in those markets than I did in America. Because even though America has more people,
40:21
I don't think the French or I don't think that the Germans,
40:25
I don't think Facebook kicks as much ass over there as it does here. With Instagram and everything. And I so I think the ad markets because I I do think that Europe sorry, Europeans if you're listening. I do think that you guys are five or ten years behind when it comes to some technology stuff.
40:39
And
40:39
the ad markets suck because of Facebook and Google. So, like, if you could still capture a little bit of that revenue, I think you could. Well, I I don't know if any of that's true, but I what I do know is that It's true. Trust me. As you're building well, I I think, like, everybody uses Facebook everywhere. So that that's the part I'm saying. I don't know.
40:55
Well, sorry. But what I mean is, like, old media
40:58
still does quite well abroad. Okay. That that's fair. That's fair. The thing I'm just saying is, like, If while you were building your US business and all your employees are focused on your US business, if somebody said, I love your product. I'd love to license the brand from you or or I'd love to be your partner in
41:13
in the UK or in Japan or in Australia, and I will build I will use the same playbook. It'll be under your company. I just want my cut for building this for you, because I'm saying I would've
41:24
done it in a heartbeat. Right? And so the fact that you didn't means there was an opportunity for some entrepreneur
41:29
that should have been reaching out to you saying, this is a no lose proposition. You still own it. You still make money off of it. It's still your name brand.
41:37
I just get to go I get to basically take your brand, take your head, take your product, and localize it or distribute it here where I'm from, and I know the market. Yeah. And my product's way easier than yours. It was because it's pixels. It's not anything real. And I would have loved to have done that, and I used to have people emailing me all the time. And then we had a bunch of people in Russia, some people in Mexico who would just verbatim copy our shit, and I would I would have to I'd find it. And I'd be like, you guys stop this. You're not allowed to do this. And then I'd have other people who'd email me, like, hey, can I transfer you stop anyone from doing that? I feel like you can't do shit. If somebody takes your newsletter and they just word for word transcribe it in Russia, and they're like, we're called whatever. How hustle are you? No. There's nothing you could do.
42:16
The only thing that I was able to do, the only thing I was able to do, we had someone do this in Italian. We had someone do it in Russian, and we had someone do it in mexic, you know, Mexico.
42:25
And I basically
42:26
shamed them. I said, like, I'm just gonna I'm I'm just gonna call you And so I would tweet at them or I would email them.
42:32
I I would just would make it well known. And my network was large enough that someone of someone knew them and they were embarrassed. Knock off. And they, yeah, and they stopped doing it. But,
42:42
no. I think you should. You can't you can't And I had Yeah. And I had people email me all the time saying, hey, can I do this for,
42:48
Spain? And I would say, yeah, but I don't really know anything about you. I don't know you've got good taste. I don't, like, I don't I know nothing about you, and I would just throw it off to the side and just kinda forget about it. But I wish I would have done it. I'm surprised this doesn't happen more. I'm surprised there's not just, like, free media dot com based in Cyprus that basically takes all the content from behind the Paywall of Wall Street Journal and just says, cool. If you ever hit a Paywall, come here. Look. Like, input the input the URL you're trying to go to, here's the article for free. I'm surprised somebody hasn't just tried to do that. Like, it's totally bootleg. It's piracy. Right? But, like, it it is so hard to enforce that stuff. I can't believe that somebody internationally isn't doing that. That seems like the way to do it. Do you know what outline dot com is?
43:30
I know about it. And I know I don't know what I could say publicly about it, but, yeah, I know. Explain it.
43:37
I don't have any insider information. So maybe you do. I don't. Please explain what it is. Someone.
43:41
So outline dot com. It's, the tagline is read and annotate without distractions.
43:47
Frankly, I have no idea what that means. But the way that I use it and the way that everyone else uses it is when you come across a payroll website, you put the URL into outlined dot com, and you can see the whole article.
44:01
It just it doesn't work for everything. I don't think it works for New York Times But,
44:06
you can get you can get you can get away with that. A bunch of bunch of sites, they they kinda stopped working on, but initially, it worked on everything.
44:13
And, the person behind this is somebody we know that's, like, a well known kind of tech person that works at one of the big companies and was, like, they had to, like, distance themselves. It was getting, like, millions of hits. Like, people were using this thing, and they had to distance themselves from it because they were, like,
44:28
Like, I I was kinda told I had to knock it off. He's like, I didn't make it for that purpose. It just it works that way. But, yeah.
44:35
Is it a Brazilian?
44:37
Now site?
44:39
Oh my god. Oh, okay.
44:42
I, yeah. Yeah. I see.
44:44
Yeah. I know who you're talking about. How interesting? Outline dot com.
44:49
What the heck? It's that big. I just googled it, or I just looked at similar web at how big it was outline dot com crazy fascinating.
44:57
Yeah. So so I think that one's cool.
45:00
Alright. I'll bring you. How did we do on the Wait. Hold on. Yeah. Just quick question. Does outline dot com make money?
45:06
I don't think so. I don't know. I I have no idea.
45:09
Wow.
45:11
This person is so interesting.
45:12
Alright.
45:15
That's it. That's the episode. By the way, for the people listening, We actually just did, like, a q and a before this. It was Sean, I think it was too much talking. We gotta do the q and a on the second half because Oh, yeah. I'm fucking exhausted right now. But, like, feel like the blood is drained from my body. Right? Dude, no. I'm I'm tired from listening.
45:34
I'm so dead. I can't if we're gonna do two hours again, we have to do the heavy lifting in the front. I tried to keep the energy high, but, like, in my brain and my I also haven't eaten anything today. So I'm just, like, dying on all fronts right now.
45:48
I'm hurting. I'm hurting. Yeah. No. It's even a's gonna be a separate episode too. So we are we're getting two upstairs out of this.
45:55
Yeah. And we gotta I can't do it next time. Here we go. I thought we would be able to But Yeah. This is just painful. Maybe This is hard. And, Sam, you know, by the way. For another one tomorrow?
46:06
Yeah. I can do another one tomorrow. I can do I can do one a day easy.
46:11
I think. I think I can. Yeah. We'll have to try something else if we wanna continue the Q and A's. I like them. I thought the Q and A was almost better than the actual episode. Maybe because you guys were tired, but the Q and A came out a lot better than I thought.
46:22
I think people are gonna like both of those. Yeah. No. The whole thing is good. So good job guys.
46:33
I feel like I could rule the world. I know I could be what I want to.
46:38
I put my all in it like a day's all gonna roll. Let's travel never looking back.
00:00 46:45