00:00
But what I've over time started to realize also is, like, and it goes back to kind of, why we wanna start some of these companies. Investing in other people companies is great. And, obviously, the power law takes over and when that occurs, it's an amazing and angel investing can be really profitable.
00:14
But, actually, you're much more likely to be able to take fifty, a hundred thousand dollars,
00:19
start a business and get to like a million dollars in revenue and throw off five hundred to seven hundred thousand dollars in profit. Year after year after year and do it with like a very high degree of, of, probability of success. And so in some way, like, what's better than angel investing in other people's ideas? It may actually be just like angel investing in your own ideas or your own companies. And so that's really where I've been focused is like, yes, I will still on occasion invest in other companies, but now I wanna start these businesses. And I look at it as
00:49
What is the competitive advantage?
00:51
We have capital, but we also have distribution.
00:54
And so if you have capital and distribution, you basically just need, like, a decent idea, and you need an absolute killer operator. And if you can find those two things, combine it with the capital and distribution, you got a good chance of being able to make some money.
01:08
Alright. We
01:16
got an episode here Pomp, Anthony Pompliano, who you may know as the Bitcoin guy. He's huge all over YouTube, Twitter, everywhere else. He came on, we're actually gonna do this as a two part episode because at the beginning,
01:28
it was all business. We were business in the front. We were talking about this crazy million dollar biology bet where he's betting that Bitcoin is going to a million dollars in the next ninety days. We talk about that. Why biology thinks it? What we think about the bet? And Pompe does a, you know, I don't know, econ one zero one where he explains
01:46
what's going on with the banking system from his perspective.
01:49
That was good. But here's the thing, though. In that episode, the whole episode is about something that's gonna happen inside the next ninety days. So if you're gonna, like, it is a little fearful listening to it. And so actually listen to the whole thing, because and do it now because we're talking about something
02:04
that's happening in ninety days. And then go ahead. The second episode was way more fun, and
02:08
it was pretty wild. Go ahead. You talk about his business empire, you know, what he's building and why he's building it that way, why he gave back all the money from his fund and shut that down, why he It's huge. Turned off all his advertisers, millions of dollars of advertising, what he's doing instead. So we talked about that. And then we talked about it then it went off the wall. And, the the pod got a little crazy, but in a great way. I think people are gonna you're gonna love part two.
02:30
He broke down, like, all of his businesses and how they work. It's very impressive. It it was pretty wild.
02:35
And, it was it was he's he's impressive. He's significantly more impressive than a lot of people think, I think, because there's way more behind the scenes. Pretty funny stories, which pump is usually he's pretty buttoned up on his on his main channel because he's talking finance. He's talking serious, but he tells some pretty funny stories. The second part two is the more fun episode. Part one is the more serious episode. I think you'll like them both. And we have to remind you guys that our episodes, we work
03:00
really, really hard. And unlike every other
03:03
type of podcast out there,
03:05
our stuff's not free, but you don't pay with money. All you have to do is go to our YouTube page. We call this
03:10
the gentleman's agreement. What is it? The lady's understanding? The lady's understanding.
03:14
You go to our YouTube page, and the reason it's called that is because it's an understanding. It's an agreement. We can't be there behind your screen to check this otherwise we would. But everyone's doing it. So just go ahead and do it and click subscribe on YouTube, and then just go ahead and do that on Spotify and iTunes because
03:29
the more you do that, the more our volume goes up, and we get more downloads and we could do keep doing this type of stuff. Pompe ain't gonna come on to episodes like this. Don't have a big listenership, same with all the other guests. Alright. Enjoy.
03:43
Can we talk about instead of value
03:46
ruining. We talk about value creation, because Pompe owns, like, four companies, I think, that I wanted to ask him about, And my, fighter flight mode is, like, too much right now that I need, like, I need, like, a rags or riches story. I need something interesting. I need I need Tom to tell me how he makes makes the paper now because I I need to calm down. I need to meditate by pop telling me how he makes income.
04:11
Is that alright, Sean? Yeah. But but how what's your question? How do you wanna frame it? Well, so pump he has from what I understand,
04:20
you have
04:21
four or five different companies,
04:23
and you have this office in Miami, and you have, like, it feels like you have at first, I was called a mini empire, but it doesn't sound so many,
04:31
actually.
04:31
It sounds like a medium
04:33
empire. Medium empire.
04:34
Yeah.
04:36
Maybe big empire. I don't know. Can you explain what are, like, the things that you got going on? Yeah. So, you know, from my career,
04:43
if you really think about there's kind of three is to some degree. At first, it was like, hey, how do I build companies? And I basically had enough success where it was like, okay, maybe I'm not, like, horrible at this, but I definitely don't know how to, like, build companies to scale, etcetera.
04:56
That led to a Facebook where, like, that was kinda my equivalent of, like, an NBA. Right? I literally was with all these super talented people.
05:04
In twenty fourteen, twenty fifteen.
05:06
I was put on a number of different projects where, I got exposed to Mark Zuckerberg and a bunch of the leadership of the company, and I just learned a lot. It was like the best learning experience possible.
05:17
And shortly thereafter, I started investing. And when I started investing, it was kinda like I didn't have an idea to start a company. So, like, oh, let's try this investing thing. And I really enjoyed doing it. Ended up building two different asset management firms
05:31
And, like, it's fun, but, like, the product is kind of money. And you get to work on a bunch of different ideas, but I think that
05:38
I keep coming back to, an idea of, like, venture capital is such a slugging percentage game. That what you end up doing is you end up actually playing an access game almost more than you do playing a
05:52
business game. And what I mean by that is outside of the maybe the big five or six venture capital funds.
06:00
Once a company gets derisked,
06:02
It is all access. Right? It is literally who do you know? How do you get into a deal? How do you actually get an allocation? Whatever. And, like, that's fun. But that to me is more of, like, a, kind of status type thing of like, oh, what do these people think of me? Will they invite me into the deal? And, like, that maybe is like an underbelly of the venture capital industry.
06:19
And so simultaneous
06:21
to building those asset management firms, I started creating content on the internet. And in hindsight, like, it was optimized initially for learning, then it kind of switched like, oh, there's a lot of deal flow that comes from this. And so I like took a little bit more seriously. And then there was this like final transition to like, oh, these are like businesses.
06:36
Right? And I think the big aha that I had was historically, you built a company by building the product and then going and looking for customers.
06:43
Now you can find the customers and then build the product. And so that's essentially what we've done is we've built this very, very large audience
06:51
you know, the podcast is twenty five million downloads last year. YouTube's half a million subscribers.
06:56
One day, I think you guys are gonna pass me. So keep going.
06:59
The email is big, Twitter's big, etcetera.
07:02
And is your podcast are you bigger than us right now? Are you trying to flex on us or are we already bigger? I think it's so big. I don't even remember downloads.
07:08
Ranges from a hundred thousand to a hundred fifty thousand per episode. And if that's, so the the RSS feed, the actual pod is in the hundred thousand ish range.
07:17
Sometimes more, sometimes less. And then the YouTube video is twenty to fifty thousand. So that's why we say hundred to a hundred fifty thousand downloads per second. So you guys will do more than the unindividual episodes. But I have like this crazy power law. Like, we just put up a interview on YouTube. It's got, you know, hundred thousand views in the first twelve, hours.
07:34
Right? So it's like very much concentrated on, like, the long tail.
07:38
Which is like also interesting. Right? Like, would you rather have the consistent fifty to a hundred thousand YouTube and and podcast, or would you rather have the breakout, like, million, you know, views plus every month or so? Like Yeah. So you may maybe maybe you'll catch up to us one day. I don't know.
07:58
So so the general idea has just been like, how do you build those businesses?
08:02
And really it's like once you know who the audience is, you can go and build products. But, like, I very much look at it as a game and it goes back to the whole idea. Like, I don't have hobbies. Right? Like, this is what I do, in my free time, and I really enjoy doing it. And so we've built a number of different businesses. Some of them have been bigger than others. But really it's like if you have distribution,
08:19
then you can build companies in the twenty first century. And we see, you know, really, really big creators doing this. I tend to think of anyone can do it.
08:27
And then I guess what are the businesses?
08:30
So there's the media company itself,
08:32
then we have a, with two aspects.
08:34
You have at you have at so, yeah, let's just listen. So number one, media company that has that has advertising. Is that a substantial size business? It used to have advertising. It was a very substantial business.
08:47
It probably was one of the best monetized podcasts in the world based on the audience to to revenue.
08:54
It it was a big podcast. And so both on the revenue side and also the the demos,
08:59
I turned all the ads off, and I think there was really two things that fed into it. One was when you'd have an advertiser,
09:06
usually
09:06
you just go and you find companies that you like their product, you then say, hey, I use this product. You guys should check it out. And that's, like, fine. If you're doing, like, a bar of soap or you're doing, like, liquid death or, you know, like, what whatever the the normal product is, the problem in finance is, like, people put their money into a product that you then share. And so you're essentially, like, renting your reputation to someone else. Right? And you have no control over the business. You don't know what they're doing. And then it's not like, oh, I bought this, you know, chair that got recommended or I bought this sweatshirt that, Sean and Sam said was really cool. I don't like it. Like, the idiots, right? But, like, I'm not that worried about it. When somebody puts their money into a product, then all of a sudden, it it's a whole different game. And so I just didn't wanna be in that world anymore, especially when a lot of them are crypto companies and crypto companies kept blowing up, etcetera.
09:55
But the second thing that I realized from a business opportunity standpoint is when I got rid of all of the advertising,
10:00
I knew that we would take a massive hit. We have a team. We've got an office, like all stuff. And so I had to commit to personally
10:07
covering everything. So, like, once I made the decision, I've been losing money every month. But I'm doing it because the bigger opportunity is actually own the products and services that you put through the distribution.
10:16
So think of it like you guys will get paid as a podcast host for an ad. They might pay you one dollar to read the ad. But they're making three to five dollars on the back end as their return on advertising.
10:27
Now if you can cut out the middle man and you can just own the product or service, that's a way better deal. The reason why most people don't do it is because they don't have the skill set or the interest in actually building the product or the service. And so I basically just was like, look, we kinda like figured out how to do advertising based content.
10:43
I want a hard challenge. I want to do something that is going to be by most people's accounts stupid to give up all this revenue and go try this.
10:52
And, like, it's one intellectually stimulating,
10:54
but two is if we figure it out, it'll be a way bigger business, and it'll be a much more sustainable resilient thing over the long run. It's just you gotta be able to weather the kind of bumpy trans in between ad based to, you know, owning the products and services yourself. So we have fund. We have media company, which sometimes does sometimes doesn't actually make revenue. Then we have Hold on. Hold on. The fund, didn't you give all the money back? Aren't you no longer in the fund? So there's two different asset management firms. One was a joint venture a Morgan Creek capital, a hedge fund. We invested all the capital,
11:26
and,
11:27
you know, investing in companies like coinbase and, we have bought some Bitcoin, those types things. And you get a cut if it ever does well. Correct. And then,
11:37
I had a second asset measure for him. I was one of the first people to do a rolling fund on AngelList which I found was an incredible product for somebody who has a small team and and kinda wants to punch above their weight.
11:47
And so I I think we grew it into, like, maybe the third biggest rolling fun on the platform at the time.
11:52
Made a bunch of investments. And then I just got to the point where I started to do the math. And I was like, what do I enjoy investing in? I enjoy investing in like the preceding seed. I actually don't like doing like series b, series c stuff again because it's more of like this like status and access game. Enjoy meeting someone who's like, I have an idea and like talking to them and trying to figure out, like, is this a viable idea? What are the first steps? And so if you actually look at the math, if you can afford to personally invest in those deals. A lot of times it's actually better economically to personally invest than it is to invest out of the fund. Because of the way that the carry works and and kind of the management fees, etcetera. And so it was like if I invest personally rather than do the fund, And also, now I don't have to spend time on LPs, on the updates, like, do all the things that go into managing a fund. I get time back plus I could make more money, like, always pick that. And so I gave back all of the uninvested capital out of that fund, and then now just do all of my investing personally.
12:49
And do you do big checks, or is it like the normal, like, fifteen to thirty thousand dollar angel check? No. I'll do bigger than that. But what I've over time started to realize also is, like, and it goes back to kind of, why we wanna serve so many of these companies. Investing in other people's companies is great. And, obviously, the power law takes over and when that occurs. It's an amazing and angel investing can be really profitable. But actually, you're much more likely to be able to take, you know, fifty, a hundred thousand dollars start a business and get to like a million dollars in revenue and throw off five hundred to seven hundred thousand dollars in profit year after year after year. And do it with, like, a very high degree of, of, probability of success. And so in some way, like, what's better than angel investing in other people's ideas it may actually be just like angel investing in your own ideas or your own companies. And so that's really where I've been focused is like, yes, I will still on occasion invest in other companies. But now I wanna start these businesses, and I look at it as
13:46
what is the competitive advantage?
13:48
We have capital, but we also have distribution.
13:51
And so if you have capital and distribution, you basically just need like a decent idea and you need an absolute killer operator. And if you can find those two things, combining with the capital and distribution, you got a good chance in being able to make some money. And so you have, and by the way, what's your biggest angel investment? Or what what will end up be so far? The most successful one you think?
14:12
Some of the big I mean, Bitcoin obviously is probably the one that, will end up making the most money, both in terms of the amount of money I invested, but So,
14:20
kind of just the aggregate dollar, value it'll be worth. I would tend to be in Sean's camp, like the dollars aren't gonna matter. It's gonna be the Bitcoin.
14:27
I I think that some of that people will find interesting. I don't know the exact math on all of them. And and one of the things is when it's your own money, you probably pay less attention than when fund. Right? Because you're kinda just like, oh, I invested. That money's gone. Hopefully, I get some back later.
14:40
But I invested in Varta,
14:42
Delian and a bunch of those guys.
14:44
They're doing kind of a space manufacturing. I find that really fascinating.
14:48
A friend and I, we invested in something called Everley Well, based out of Austin, actually. They do, like, at home diagnostic testing.
14:56
I invested in, Howard Lorman's new company, Rome.
14:59
They're kind of building, like,
15:01
a workspace
15:02
for remote teams, kind of a zoom and Slack type killer that seems to be doing,
15:06
very, very well, and a whole host of other ones. So alright. So we're and then you've got so you got the fun in investing, you got that thing, media company. You also have Crypto Academy. You have jobs, which parlayed now into, like, a proper recruiting service. Is those three? So you can basically think of, inflection points business, business called inflection points. You can think of that almost as like it's become a holding company for all these different products and services in a specific vertical. So I'm fascinated with Mark Leonard. I don't know if you guys know, Constellation software. He basically buys these, like, vertically,
15:38
vertical specific software companies.
15:41
Well, what happens if you don't have a
15:43
a holding company that ends up buying across the different verticals? What if you just have a holding company within a specific vertical? So that's basically what we've built. We have a job marketplace that companies can go list their open roles. They pay for it. We then use the distribution to drive traffic. People, can go get a job. We also have And that's, that's pop crypto jobs dot com. Right? That's that's correct.
16:04
Okay. And and that that's, like, a pretty basic business. Just a job board. Think of a job board. Right? That's how we got started. It was just a job board. Got it. We launched it. It got to like fifty thousand dollars in monthly revenue. Pretty much in like the first, like, four weeks.
16:16
And it was like, okay, we have a business here. Right? We can go and we can try to scale this thing. We then bought a recruiting company, kind of traditional headhunters,
16:24
proof of talent is the name of that business.
16:26
And so you can do like self serve. You can go and list the jobs and people will come to you, or you can go and you can work with the recruiters. They just take a percentage of the first year, fee, then we started doing corporate training. So there was a very large company that came to us and was like, hey, can you train our people?
16:42
And so we got into that business, ended up growing that to seven figures in revenue.
16:46
And then we just started a research business. The research business, think of it as like buy side research, So, you pay a subscription fee,
16:54
and they deliver research, kind of a couple times a week, called reflex Can you say what that's
16:59
say what that was called? So that one's like that one's like a perfect example. Right? So reflexivity research is within that holding company, but I think as a perfect example of like what I wanna do now over and over and over again. So if you have an idea, please reach out to myself,
17:12
Sam or Sean. But,
17:14
Will Clemente is a, a young guy in the Bitcoin crypto world, has done really great analysis. I've worked with him for about a year. I know that he's hardworking. I can't find that guy. Was like in college. Right? Where you found him? That guy was great. He's working at Target.
17:28
He was working at Target, really. He was literally working at Target, and he would go in the back. The story can end either It's wonderfully or not.
17:36
So the wind
17:38
researcher was working at Target.
17:40
Alright. This is either a great underdog story or it's gonna be How could you guys trust this guy?
17:46
Well, I don't remember every single detail, but he had like, I don't know, a couple thousand, maybe a thousand followers on Twitter. He was going into the bathroom at Target and like tweeting like Bitcoin charts and stuff. And so I met him because of the stuff he was tweeting. And then was like In the bathroom?
18:00
No. I'm lying.
18:03
Hey, you know, like, what's your background? What do you do? Like, also and he's like, like, I'm literally, like, in the bathroom at Target tweeting on my lunch break, right, or whatever. I was like, alright. Like, that's pretty cool.
18:13
And so we just started to, you know, kind of interact online, then I started to bring him on the podcast. And just like I got to know him and was like, okay, like, this kid is smart. He's young. So he doesn't have a ton of experience, but, like, his compounding,
18:25
rate of learning was, like, off the charts. He would, like, read a book in two or three days and then, like, send me, hey, here's all the things I learned from the book. And then, like, read another one and do it again. And it was just like, alright. The trajectory of this is not linear. This is very much like compounding or exponential. Like, this is a young person I wanna spend time with. Why is the guy who's this smart get this into learning working at Target in the first place? Like, was he just not interested in school, but only interested in blockchain? Why why does this happen? Like, he was in college. This was like his like job while he was in college was like you just go to like the local businesses. Right? He got a job at Target. Cool. So he ended up dropping out of college and kinda like bet on himself. He got a job. Eventually, we're like, hey, maybe we should like start a company together. And so we figured out kind of the structure of the business.
19:05
We put some money into the business. And we in the first six months got to, you know, hundred k of ARR.
19:11
And I think that we will be at maybe three or four hundred k of ARR after the first you know, call it nine months. And then I think that maybe we can get somewhere around a million dollars in the first year. And so it's like if you can do this. And this product by by the way, this product. I'm looking at the site. So it I I used to own this thing called trends, trends dot co, and we got that to be a good business. But you guys are doing very similar, but you're making not I made a mistake of being broad. You're doing just crypto. It's twenty five hundred dollars a year. And what is it? Just a weekly newsletter?
19:40
No. You get like anywhere between four to six different research reports per week. And then there's a weekly, what we call like an analyst call. We've got a bunch of these young people who are like crypto native kids. Right? I'll I'll use kids because they're like under the age of twenty five. Most of them.
19:54
And they're super, super smart. They're like, in all the discord channels, and and they really understand, like, what is happening in the community.
20:02
And then you take someone like me who can help them wrap that into something that can be consumed by large family offices, hedge funds, you know, large asset managers, individual investors, etcetera.
20:12
And so not only do you get the research reports, but you also get that weekly call where, you get to get on and just ask them questions. They're, like, and they're and they're they're whiting their course. Jay Jason here from JB Morgan. Just quick question for
20:24
come squat sixty nine. You you mentioned that you were
20:30
Yeah. That's the baby on the call. Would love you.
20:33
Would love to hear you expand on that. And also whoever's vaping, can you please,
20:37
mute mute the mic?
20:39
They just call everyone bra, like, Sabra.
20:42
Yeah. We literally
20:44
we we literally have, like, public company CEOs who are subscribers and they get on the call and they're like trying to, like, you know, learning all this stuff. And,
20:51
you have these businesses, I think that there there's like pros and cons to these, like, internet,
20:56
native businesses that are started, especially with young people, who want to work who who kind of have this desire to kind of push forward. The good thing is, like, they're young. They're, like, too naive to know all the things that would stop somebody else from doing it. They have a lot of time on their hands. And, like, frankly, they're willing to make mistakes. Right? They don't get embarrassed because they did something. You're just like, hey, don't do that. They're like, okay. Like, thanks. And they just go and do something else.
21:18
The downside to it is, like, at one point, we literally had to have, like, a little bit of an internal session. I'm, like, hey, here's how you write. You know, like, like, grammar, and, like, here's how to, like, use punctuation and spacing and, like, all these types of things. And so you go into these businesses understanding that, like, it's all about momentum. And then you have to look for the rate of, or the compounding rate of learning. And if you can set it up correctly, these businesses can grow to be pretty substantial. They can be profitable. And also the thing I enjoy the most is, like, if I could go back and be twenty two again, like, I don't wanna go get a fucking job.
21:51
Right? Wanna, like, kinda bet on myself and use this internet thing and try to make money and make more money than I could make at a regular job. And so in many of our different businesses, we have people who have made enormous amounts of money compared to what they could make if they went and got a normal job doing the exact same skill, but it all comes down to incentives.
22:07
And so in every business, what I try to do is I try to create upside
22:11
where we take a portion of revenue or profit depending on the business We put it into a pool, and then we try to split that among the team. And so if you have a profitable business and you're able to incentivize people and you're like, hey, when you win I win and when I win, you win, people will do incredible
22:28
quality and velocity of work. Because ultimately the capitalistic incentive takes over and they just simply wanna make money and they wanna do good work to make that money And so it ends up aligning interest and these businesses can absolutely explode.
22:42
But why do five things instead of just one thing that that could maybe, like, just grow a little bit faster or have more your focus? I am doing one thing. So I think this is like a a different way of looking at it. I'm providing capital and distribution. That's the only thing I do. Right? When I start the research business, will and the people he has hired, they're doing the research. They're doing kind of all the different things. I'm really, really good at putting together the deals and the capital and then pushing a high quality product through my distribution.
23:10
And hopefully that'll grow to not just be my distribution, be other people's distribution.
23:14
But I couldn't run the recruiting business. I couldn't run the research business. I couldn't run a lot of these different businesses. I have to kind of stay within that circle of competence, and it's just like, provide capital, have a huge megaphone,
23:27
and I guess maybe pick correctly. Right? Pick the people that you're gonna do it with correctly. And then just, like, get out of the way and let them be great at what they do. And if you have the stars align, Like, they can become pretty big businesses.
23:39
Sean and I are kinda in, like, a similar spot as you. And the thing I keep asking myself is, like,
23:44
yeah, this is awesome.
23:46
We, you know, and Sean and I each separately are doing very similar to things as you, but I think to myself, but when are people gonna stop listening to me? When when am I not gonna be anymore. Do does that do you get that fear of, like, your clout won't matter?
24:00
Well, I I think that I've now been on the internet long enough where, like, I've gone through peaks and valleys. Like, twenty twenty one, I could have literally tweeted
24:09
sup, and it was going mega viral during, like, the Bitcoin Bullmark Right? Like, literally, I could just breathe on the internet. Everything went viral. But, like, that's not me. And you have to be grounded enough to understand, like, that's Bitcoin bull market, you know, product. That's not cause I'm some genius.
24:25
Now when that stuff crashes, you know, I have this saying of, like, if you get the praise on the way up, you gotta eat the shit on the chin on the way down, And so, like, you And you've eaten you've eaten a lot of shit because you're you're so charismatic and you make all these bold claims. I mean, you get a lot of crap. Yeah. But, like, if you view that from the perspective like these people are attacking me. Like, you'll be super depressed and you'll, like, run away and and be quiet. A lot of people do that. When the Bitcoin, you know, bear markets come or other asset come, like, there are people who just disappear.
24:53
Right? Instead, I look at those opportunities as kind of a defiant way to say, like, it does not matter what happens. I'm not leaving. And so, you know, in this last one, when FTX blew up and all this stuff happened, I went on national television and was grilled by a reporter for twenty minutes. In a completely unscripted thing. He, like, he wasn't friendly,
25:13
but it to me, like, that's where my skill set shines
25:16
is, like, I will debate anyone at any time on topics that I think I understand and it's even better if it's on live TV. Because guess what we did? I went on television. I did it. I got off. Twitter was, like, on fire. People were like, that was the greatest segment of all time. These two guys just went at it. And I emailed them. And I said, send me the video. I took the video and immediately uploaded it to YouTube, the full thing. And I said, title, pump destroys TV host on Bitcoin.
25:44
Right? And so, like, why go on television? It's to get the clips, to get the content to then post on your own stuff. Right? So I I think that the hate you have to also realize, like, oh, like, that's the president of my marketing team. That guy there's a guy yesterday. The true story who created an entire thread of hate. He had videos. He had tweets. He literally filmed himself unfollowing
26:08
me. Right? Like, he filmed his phone screen record unfollowing me. And I almost DMmed him and said, thank you. Right? But I was just like, dude, do you not understand how the internet works? The more you attack people, the bigger the audience gets. And I don't wanna be attacked. Like, I'm not seeking controversy. I'm not seeking to be attacked. But what ends up happening is if you have that view of that lens, the haters are actually on your team. They just haven't realized it yet. And so, like, let them do their thing, let them keep hating. And naturally, the audience gets bigger and bigger over time.
26:40
What distribution channel is gonna be the most effective to you. And the one that you're when when when you talk about this distribution, and if you only had one of them, let's say Twitter, email list, podcast, YouTube, one would you say? This is the most powerful, and this is the one I'm focused on growing.
26:54
So the one that I wouldn't give up is the email.
26:58
But I don't necessarily think that's the one I'm most focused on growing. I think that audio is a really interesting medium where you're basically whispering and someone ear for like an hour. Like, it's super intimate, and people really come to trust you and things like that.
27:11
And so
27:12
I think There's probably someone out there, like, just doing reps at the gym and just grunting right now and listening to us right now. We we get that a lot. So you're we're in people's ears as their bench pressing. I mean, somebody's bicep curling right now, but also someone's like literally at the bottom in their deep squat. And they're like, damn, these guys. They're calling me out right now. Right? But like you're you're basically just,
27:33
you're you're in people's ears or in email, you have direct communication and also you can write. Like, if you understand
27:40
what your best quality is, some people is writing, some people it is video, some people it's just audio and talking, I know people have podcast who script out every single word of the episode.
27:50
I don't think you guys do that. Right? And, like, if you guys did do that, one, it would take you guys forever, but also two, like, wouldn't be as entertaining. It wouldn't be as fun. And so it's kind of trying to figure out, like, what is the
28:01
match between, like, the participant
28:03
and the medium?
28:05
So, like, if you guys were sending an email and, like, you two wrote it, you didn't hire anyone. Like, sorry, but it probably suck. Right? It would just be like,
28:13
There's no magic here because actually what makes this so magic is that like there's the serendipity
28:19
and the, like, iterative nature that you guys have back and forth. And so I just think that as people start to get onto the internet and try to build these audiences,
28:26
you gotta really question, like, where is my advantage and where do I actually something that can cut through the noise because now there's so much noise. If you don't cut through, then you might as well not get started.
28:38
This data is wrong. Every freaking time.
28:41
Have you heard of HubSpot?
28:43
HubSpot is a CRM platform where everything is fully integrated. Well, I can see the client's whole history big calls, support tickets, emails, and here's a test from three days ago I totally missed.
28:55
Hubspot,
28:56
grow better.
28:58
I'm exhausted.
29:00
I'm just exhausted.
29:02
I hate when you have it in the episodes that way. You you I just, like, that's how I feel. Like, imagine imagine watching a TV show.
29:10
And it they're they're putting on a show. They're trying to have a good time. And at the end, they're like,
29:15
Fuck, man.
29:17
You'd be like, woah. I just feel it. And he's down. I'm down. You're you're
29:24
people will follow your lead. If you had a good time, you don't have a good time. You you gotta have to as we say showmanship.
29:30
A showman wouldn't be tired at the end of his episode.
29:34
Dude, I'm not down. I'm amped, and it's, like, I got to go with, like, it's, like, it's, like, I just got done working out. I gotta go, like,
29:40
rest for a minute and then get up and, like, implement all this stuff. I feel like, I need to go and, like, I I maybe I'm into crypto now. I don't know. I, like, he he's just Malcolm Gladwald, my ass. Like, I just I just got got. You know? Like, I just feel good about, like, what I heard and,
29:56
You you're just you're full of energy. Do you nap?
29:59
No. Are you napper? No. You don't nap? No. Hell, no. Why would you nap? Don't nap just to do. Oh,
30:05
Dude, I
30:07
think a thirty minute nap every day. Do you guys both take naps for real?
30:12
I nap every other day. It's ninety nine. Trying to ship every day. Once I get to every day, I know I made it. How many hours do you guys sleep at night?
30:20
Seven normal. Same.
30:23
Oh, man. I don't think I could nap during the day, but I also drink, coffee in the morning, so, like, that might screw it up too. I I gotta tell you guys a hilarious story,
30:31
before we go. So so pump was talking about his, like, analyst team was, like, you know, the the the high quality analyst team that's all, like, you know, you know, two years out of out of undergrad.
30:41
And,
30:42
we at Milk Road, we basically had a super lean team. It was me, Ben, but I wasn't active day to day, really. I was, you know, just kind of guiding.
30:50
Ben was running it, and then there was a our our lead writer, Diego, who's awesome, and then we hired one guy. We were like, maybe we should do social media. And so we put out a thing being like, hey,
31:01
don't know how to use TikTok, but if you do, come work for us. And so this guy, Billy, uploaded this incredible video. It's on the it's on the internet. Go go look on Twitter. But basically, you uploaded a video of him just chugging milk
31:13
shirtless and just like doing it was just like a ridiculous video. He's like, he would find somebody, like, hey, can you hold his phone? I'm trying to get a job. And then he would chug the milk and they'd be like, job, what is this? And so, anyways, we hired Billy. We tried to do the TikTok thing. Didn't fully work out, but it was okay.
31:27
But Billy's Billy's a great guy. He helped ended up helping write the newsletter.
31:31
So two hilarious things just happened. First, they did a milk road team off site. Like, something we never did because
31:38
my whole ethos building the milk road was like, I'm not trying to be a CEO anymore. Like, I'm not trying to, like, stand up in front of the company with a t shirt with our name on it and tell everybody how great everything is. Like, I just don't even have to do all that stuff. But the the new guys who bought it, they wanna do the company building. So they invited everybody out And, I asked Ben, I go, how was the off-site? He goes, he had one one insight from the whole thing. He goes, Billy showed up in a wife beater. But not as a joke. He just this is not what he wore to the event, and no one said anything. And I was like, no one said anything. I go, wow. That's incredible. I can't imagine not saying anything. And then let's fast forward three weeks.
32:13
Billy,
32:14
they offered Billy a raise and he quit instead.
32:17
And I was like, it's a Ben goes, Billy, you you got a raise and you quit. Like, this guy's a conundrum, man. What what's going on? He goes, It goes, what he goes, you quit? Like, what's what's the plan? And he just provides a bed in a text. Most of you, he goes, do I look like a guy with a plan?
32:33
That became the most badass thing I've heard all week. Do I look like a guy who has a plan?
32:39
But Sean, I I tend to think that we over index a lot on like, people wanna always hang out with their heroes. Right? They wanna hang out with the older people. They wanna hang out with the people who have done the thing that are trying to do, and there's a lot of value you can get from that. But I do think that we drastically
32:54
under index on, like, go find the young energetic person who you're, like, You are literally an idiot, but damn, are you gonna be an awesome idiot who's gonna run through twenty walls and eventually find something on the other side? And what it does is it, like, it forces you to up your game. Like, have you ever talked to, like, a twenty one year old and you're like, okay. So,
33:14
let's get this done by Wednesday.
33:16
And they're like, okay. And then they send it back to you, like, two hours later, and you're like, damn.
33:21
Why do we wait till Wednesday? Like, this kid is actually correct. We should just get it done now. And so I do think that the internet companies or these native companies, that's one of the big advantages I, you know, you guys had, Nick Cuba, you've had Andrew Wilkins, like, a a bunch of people were doing this. When you find the right person who can just, like, get shit done, you are unstoppable
33:41
with the internet now. And I think that that is something that more and more people are gonna wake up to. And, like, it wouldn't surprise me if we, like, bankrupt Main Street businesses because they all move online as people just realize, like, why am I gonna have like a physical store that people have to walk into when I can just do this online thing? And it is a big concern for these local communities, but at the same time, like, there's way more economic opportunity online
34:04
for, for people who wanna do that.
34:06
One of the other guys we tried to hire at Milk Road, he was a young guy, twenty, twenty one years old. He was working at Main Street at the time. And I love this guy's tweets. I thought he was interesting, and he would tweet out these, like, little random websites he was making on the weekend that were, like, just super simple
34:20
like, kind of, like, it's either gonna go viral or this is the dumbest thing ever. There's no in between. There was no, like, kind of core product service It it made no sense. Nothing it didn't made any sense. And I was like, dude, I love this guy. I told Ben, I was like, hey, we should hire this guy. He's like, what's he gonna do? I go, I don't know. Should just have him do what he's doing now, but without his full time job, like, what if we just gave him more time to do the stupid shit he's doing on the weekends? Monday through Friday instead. And so I talked to him. He'll figure it out. I talked to him. I was like, hey, you, you know, here do that. I think this milk road thing's gonna work super early. We were like, I don't know, four weeks into it or something. And I was like, I think this thing's gonna work. You should join. It's the same thing. What am I gonna do? I go, just do do do weird,
35:00
you know, Roan stuff that you do. Go just go ahead and do that. And, he's like, alright. Cool. Let let me let me, like, let me let me hit you up. Alright. He's like, wanna start? Like, tomorrow? And I was like, no. No. No. Like, I got, like, I'm traveling. I'm gonna be back on Wednesday. Let's talk on Wednesday, which is, like, four or five days away.
35:15
Fatal mistake. Classic
35:17
thirty four year old mistake thinking that that the world's not gonna change in four days. This guy's entire he'd in those four days, he ends up launching an NFT project that goes super viral ends up making so much money. He goes and becomes this anonymous account
35:32
Frank d gods. And
35:36
he created the d gods project. I can talk about it now because he's, like, out publicly. But for a while, I was, like, What the fuck is this? And so I kept trying to hit him up and be like, what happened? I didn't know he was the guy behind d gods. And so I was like, dude, what are you ghosting me? Like, we we were we had such a good idea. He's like, hey, man. Three weeks later, he just resurfaced, like, sorry bro. Like, like, it's a it was, like, no time had passed between our conversations. Like, oh, yeah. About that.
35:59
I don't know, man. I can and now I'm doing this other stuff, I gotta do this. And I was like, tell me about it. So he he screen shares, and he shows me how he's growing it. And one thing I'll ever forget, that was, like, the classic, like, this is this guy's an idiot. This makes no sense, but I I'm down, and I'm I wanna be in this car.
36:16
And so I he shows me the site and I go, how do you stop people from just selling it, like, you know, right away? Like, what what are you getting because nothing holds value unless the the people who buy it hold. It was just why, like, for Bitcoin, the genius meme is the the hold old meme. Right? Because it became culturally
36:34
the normal thing to do to just hold the thing. And he goes, oh, yeah. I have the same thought. So I created something called the paper hands, bitch tax.
36:42
You know what?
36:44
Basically, if you sell at a loss, if you sell for less than the mint price,
36:48
not only do you get just like, you know, you take a loss on the principal, but we also apply a twenty five percent tax because you had paper hands and we applied the bitch tax to you for selling on the Honda dip. And I was like, he's like, people loved it. And I was like, what the fuck? And it totally it totally worked. It became like, again, he he created a meme and it and it it it was a monetized meme in his And I just thought it was awesome. So, yeah, I'm totally down to, hang out with these guys. Sean, while this was happening,
37:15
I just looked at my DMs So I have like,
37:19
another perspective
37:20
on, the exact same situation,
37:22
which was, one of the hacks that people have figured out is if they post something on their Instagram story, like, a lot of times people with bigger audiences would just, like, share it. But in the DMs,
37:34
it looks like they, like, messaged you. So now there's, like, they posted something, then you posted something. And so he did that. And he,
37:42
he posted something I reposted it. And then he followed up with he's gonna kill me for reading this out loud. He goes, if you have any ideas for some more fun tools for us to make that you think would be helpful, would love to chat man. And he said it, like, we were like, boys. Right? Like, he just, like, was kinda like saying it. Like, of course, like, you're gonna engage. So I didn't respond. Maybe I didn't sit or whatever. And so I guess I went to LA,
38:01
for the Super Bowl. And then he follows it up with, yo,
38:05
we gotta kick it while you're out here.
38:07
Like, again, like, we're like boys.
38:09
And I'm like, who is this, like, twenty something year old kid? Right? And so then he just keeps messaging me until finally in July.
38:18
He just starts deeming me things, and he just keeps saying, yo, And so I met him in person at Miami. And I was like, who are you, basically? And he's like, oh, I'm in the Bitcoin or whatever, but, like, I have this secret to tell you. And he told me about the n f e thing. And I was like,
38:33
what is going on? And he was showing up at conferences with, like, handkerchiefs
38:37
over his face. Right. And, like, I saw that guy's identity.
38:41
And I was just like, do you understand
38:43
how you cannot have, like, any degree of success or, reputation or anything? To be willing to, like, go to the lengths of success that he went to. And I think that's why, like, young people are so empowering to be around. It's just like, That kid was willing to do a bunch of stuff no matter how cool we think the three of us are, we would never do fifty percent, sixty percent of the things that he did. Because we're like, I can't do the paper hand bitch tax because then everyone's like, pump. Fuck you, you know, like, like yelling and screaming or whatever. This guy's just like, dude, this would be hilarious. Watch this.
39:15
Implement and it works. And so I don't know. It's just like, how do we find more of those? If you're like a young kid who has,
39:21
idea
39:22
of like, well, every hand bitch tax, please DM I'll tell you I'll tell you where I where I messed up. So I had met I think I think I told store. I've told stories in the pot about, like, four people like this. I basically had four people that I kind of, like, either did hire or we're trying to hire as, like, a really junior kinda, like, internmentor
39:38
type type situation
39:39
that have all gone on to become, like, multimillionaires
39:42
done super in interesting things. And I was, like, How do I have more of this young energy in my life? Because these people are awesome. They're flawed for sure. They do a lot of dumb shit. But the things they do do are all it's always interesting. It's never boring. Right? It's like, you know, it's reality TV in a way to me. So I'm like, alright. I wanna be I I I don't wanna just get older and as you become more successful, you start hanging out with older and older people, then you become old. And so I'm like, no. No. I'm trying to fight that. So I did this dumb thing, which was I tried to crude. I tried to, like, put out the call for people like this. I was like, hey, if you're young, you're smart,
40:15
you know, like, joint. Like, yeah, I just wanna hang with you. I'll invest in your stuff or I don't know. I'll mentor you. I'll do something. I put out a type form. And I got all these smart people applying,
40:25
but they were all the wrong people.
40:27
Because I had done it in a way that was like
40:30
it was like the high achiever path. It was like, here's an admission form, and they're like,
40:35
a test. I know how to win the I know how to apply for things and get picked and be like and so they just said all the the the right sounding things, which was Here's my background. Here's my pedigree. They're well spoken.
40:47
And I recruited, like, twenty of the wrong people, and I just had to, like, abandon ship. I was like, okay. I need to find a way to get, like, the shitheads
40:54
and Yeah. They're they're the wrong type of nerd. Exactly. Like, I don't want high achiever nerd that's used tick ticking all the boxes
41:02
and getting good scores on all the standardized standardized tests and, you know, getting picked for the the the, like, the the thing that their parents wanted them to do school wants them to do. It's like, you need the person who's gone off the path, you know, will in the bathroom at Target,
41:15
you know, who's doing, you know, like reckless Bitcoin staff like that. Like, you need you need somebody who's a little bit off the path,
41:24
because they're the ones who do more interesting things. And so don't know. I haven't figured out how to recruit that except for,
41:30
like, referral. Basically, I'm like, who did you hang out with? It it's Marshawn Lynch. Their, like his famous quote of, like, I'm about that action boss. Oh, about that action boss. Yeah. And, like,
41:41
there's a young person I know. I won't use his name or what he built but people may be able to figure it out.
41:47
He I think he, like, moved to Miami or something,
41:50
or, like, was visiting Miami maybe
41:52
and I saw him on Twitter. He was like tweeting some interesting things. I just dm'd them. I was like, like, basically like, what's your deal? Right? And, similar to Sam's like, let's fuck. I was just like, hey, like, what's your deal? And No. I I I usually say, what what's your story? Tell me your story.
42:07
Sean, the little The the the so much fucking for Fred. When I was in Austin, we were texting. And he was like, should we do dinner? And I responded with let's fuck. And he
42:17
was like, god damn it.
42:20
But so this kid, he, like, comes to the office. And I don't know. He's probably, like, early twenties. And he's literally, like, yeah. So me and my friend, we, like, built this app. It has been downloaded seventy five million times. It's like taking like millions of dollars. And I was like, what are you doing? Like, like, like, yeah. I'm gonna, like, figure out a new thing to do. And I was like, well, what about the thing that's working? It's like, oh, it's like on autopilot. Like, I'm gonna, like, figure out this new thing. And I was just, like, Man, you are so cool. I hope that you are so successful. We need, like, a hundred thousand of you in the world because he literally could care less about the money and, like, all that stuff. He's just just like, do we build cool shit?
42:55
And so I was like, man, imagine if one of us had built an app and seventy five million downloads.
43:00
We'd be talking about it nonstop. Like, that'd be our main
43:05
Ben, update my LinkedIn endorsed
43:09
by skill.
43:12
Did I have the craziest version of the story. I know we're way over, but I gotta tell the story. It's it's too good. So that guy, Rohan, I'm like, how do I meet more people like him? So my strategy was. Let me just hang out with him, and I told him bring a friend. So he drives from LA down to San Diego to where we're hanging out at this house, and he brings a friend. Of course, the friend is you know, the twenty four year old version of the dos equis guy. He's the most interesting man in the world. So this guy comes in and I'm like, alright. What's your deal guy who, like, you know, has curly hair and maybe still has pimples. Like, you know, you must be the best. And he, of course, was the best. So he he's like, yeah. My name's Luca. And I'm like, what's your story? And he goes,
43:49
so I went in reverse order because he brought in these guns, like these, nerve
43:55
guns like gel blasters. I don't know if you've seen this, but, like, it's a gun called a gel blaster.
44:00
It's basically like, they're everywhere. Yeah. It's everywhere now. I didn't realize this. It's like a fifty million dollar a year business. So he basically was like, oh, right now I'm working on this, like, DDC product, this, like, you know, thing. Oh, yeah. We just We're in Walmart nationwide or whatever, you know, like, I don't know, some some shit like that where basically it's like, if you're thirteen year old years old, this is your, like, number one thing you want for Christmas. It's like this It's kinda like less painful than a paintball gun, but like cooler than a nerf gun where it's just a foam thing. It's like this little pellet that's like a gel pellet. And it shoots like a machine gun. So already, he brought two over. The party became way more fun. People are shooting each other. It's great. So I'm like, alright. You're doing this. That's crazy. He's like, yeah. You know, I was trying to do this, but then we got ripped off. We got sued by this one thing, blah blah blah. I was like, alright, what did you do before this? He goes, oh yeah. I'm into crypto. That's why I know, you know, why I know you guys, you know,
44:46
I bought Pudgy penguins. So he did like a hostile takeover slash buyout of Pudgy penguins, this NFT project, which again,
44:54
It's not what you're
44:56
it's, you know, you don't usually think I'm gonna go spend millions of dollars to buy pudgy penguins FTIP.
45:03
But he decided that that was a good use of time. I said, how'd you get millions of dollars? And he goes, well, before that, I, I started this online e commerce brand where I was selling gold chains, you know, like rappers, gold chains, and grills and shit like that. And I go, what?
45:18
He's like, yeah. I just, like, I just realized that you could just buy these, like, kind of
45:22
crazy blinged out rapper gold chains and, like, and I sold them and then I sold my company
45:28
to company shop GLD, which, which does like three hundred four hundred million a year. I was like, if you're free to four hundred I've seen these people like sponsor, you know, like, kinda like, you know, random Instagram influencer and stuff. Like, wow. This is all crazy. I go, how'd you get started doing that? And I got one level deeper. He goes, Well, I,
45:44
I had to, like, you know, for family reasons, you know, me and my mom were, like, homeless for a couple years and I had to, like Oh my god. He's, like, I just quit school in high school. And I had to go make money. So I went down, the street, and I started knocking on doors trying to get a job. I got rejected everywhere. The last door I knocked on was a startup called ring.
46:02
And the guy Jamie was was there's a tiny office. And he's like, who are you? What do you need? He's like, I need a job badly, like, to help pay you, like, for family stuff.
46:11
I'll do anything. And he's like, okay. Well, I got, like, I gotta box up all these orders. Can you just help me with that? And so he, like, started boxing up the orders. He's like the first employee at ring. And then was, like, with Jamie for a few years before going off and doing his own thing. And I was, like But now he and now he's your son. So this was all more, like, twenty five. He was like twenty four, twenty five when I met this guy, you know, a couple months ago. And I'm like, you have lived three lifetimes
46:33
in
46:34
of career epicness and just really interesting things. Like, I can't wait to see what this guy's gonna do next. But, like, that to me that to me is the future, right, is, like, all these young people who have that skill sets, not for everyone. Like, some people just wanna go be the accountant or go be, you know, kind of a mid level manager, and that's their career aspiration. That's fine. But for the people who wanna do this, Like, that guy literally knows more about business and, like, IP
46:55
and, you know, physical store distribution and, like, all these things than most people coming out of NBA schools.
47:01
Right? Like, good for that kid.
47:03
A hundred percent. A hundred percent. And I was like, hey, I'm trying to think about influencers, and I just I literally felt like someone being, like,
47:11
Like, it's like if some it's like when my grandfather comes to me. Yeah. They're they're they're gonna start calling you gray bush.
47:17
Yeah. Exactly. Well, it's like It's like, I've helped my grandfather, like, set up FaceTime, you know, just so he could see his grandkids, and it's like, and it's like,
47:26
I don't know. Just push the green button. Like, that's all that's as far as you're gonna get here. Like, that's how I felt by the end of talking to this guy about how to, like, how to do online marketing through, like, influencers on Instagram. Like, by the end of it, he was like, you know what? Just, like, send me the link, dude. I'll take care of it for you. You know, you're not gonna not gonna be able to do this stuff.
47:45
Dude, that's crazy.
47:46
These are these are some good stories. I'm I'm I'm back. The energy is back, maybe. Should we just
47:51
go forever? Like, just do like a ten hour rip. This would be like thirty percent of palm morning show. He would still be sitting there with his brothers. Yeah. We still have, like, two hours of airtime to fill. You wanna know the craziest part about the morning show is the greatest thing I ever did and the worst ever did because it took so much time to your point, but man, there is no better thing than just hanging out. Like imagine if we every single day just
48:16
livestream for two hours about whatever the fuck was going on. You had never had more fun than doing stuff like that.
48:23
The problem is, you start to just say what's actually on your mind and, like,
48:28
being a little loose. A real doll later.
48:31
One time I was on one time I was on your show and I, like, totally ruined it for your sponsor. Do you remember that? No. What'd you do? I think you had sofi on
48:40
as like a sponsor. Yeah. And I I I I I, like, something wasn't going well with him. And I was like, so fine. More like, so fucked.
48:51
And then I saw your face I saw your face freak out and I go, oh, wait. So by marketing people. If you're listening to this, This is me, Sam. I'm saying this. Not pop. So don't don't yell at him. Did you guys suck or something? They they were incredible
49:05
and, it was like they had this stadium and the whole thing. But, like, you know how it is. Right? There's probably people who have said things about sponsors
49:13
or, like, maybe a company you're an investor in or whatever, and you're always, like, And I wish you hadn't said that, but, like, here we go. And that was definitely one of those moments, Raj. Just like, well, there's a lot worse things that Sam could have said So, like, I guess on the grand scale of, like, what is possible,
49:28
that was, like, not great, but still, yeah, we'll just keep moving here. Well, so Well, I made sure. I made right.
49:34
I at my talk to him. Go sorry. Go ahead. You've you've got the the Donald Trump thing where it's like, if you're crazy from the beginning,
49:40
if you just say wild shit all the time, there's no penalty.
49:44
It's only, like, Bob, you you're a little too smart and, like, responsible.
49:48
If you slip up even a little, people are gonna get on you, but, like,
49:52
if you're just wild all the time,
49:55
there is no penalty. You somehow get out of jail free. And I think I I've been trying to steal that from Sam now of
50:00
how to how to just keep it keep it loose and somehow, like, Sam does it to guess. They'll come on and be like,
50:06
you know, you're really good looking for, like, an ugly guy.
50:10
Like, like, they're already they're been spinning or he'll just be like
50:14
he'd be like, you you're not rich, but
50:16
You got a little bit of money. And they're just like, what did she say to me?
50:21
Sean, don't appreciate this whenever people
50:24
Now whenever people are like, hey, I wanna start a podcast and I'm like kinda talking through with them for a few minutes in terms of, like, what to do. I use Sam as an example, So I'm like, well, you can have, like, you know, a show where you just talk yourself. You can have, like, an interview show. And then, like, within those different categories, like, know, you can have a a really serious intelligent podcast where you ask really smart questions,
50:46
or you could be like really blunt. Like, you know, Sam Parr, like, he'll just have guests come on and just be like, how much money is your bank account?
50:52
I always think of like, man, fifty percent of people are like, I'm good. I'm not gonna answer that. And then fifty percent like, literally tell you the answer.
51:01
And I'm like, what a genius way to get great content. It's just like, ask the questions that no one will answer. And then he'll follow-up with something that's like, Well, and the the reason I asked is because because I wanna know.
51:13
It's like there's more justification,
51:15
but there's just none. Because I'm always curious. Like, you know, I've been following you for years and I just I was always curious, like,
51:22
what is it?
51:25
Well, in that book influence, they say they say if you if you if you give someone a reason for why you're doing something, the more likely you do it. Right. So I got in the habit of saying like, yeah. And I'm asking that because I'm curious. It doesn't matter what comes out
51:37
because it's just a magic word. Alright. Can I can I ask you guys one question before we, before we break here? Yep.
51:44
Can each of you point who's the one person that's like on the internet? So not like, you know, Mark Zuckerberg or or Jeff Bezos or whatever. Who's like the one internet entrepreneur that you're like, man? That person seems to have figured it out. And, like, I can't wait to see what they continue to do over the next twenty, thirty years. And, like, extra points if it's somebody that no one really knows.
52:04
My obvious one is Huber, but Nick Huber, but let me think about let me think about. Well, why is that obvious? I don't think that would have been obvious. Why why is it up? Well, everyone knows them. I also think that, if I had a bet money on, like, one operator,
52:17
I think it would be Austin Reef at Morningbrew. Like, I've gotten to know him really well. And he's one of the few people who I'm, like, I'm, like, afraid of him. Like, if I hears that, I'm gonna compete with him, I would be, like, shit. It's on. He he he I would say those two, but let me try to think of someone who's a little bit more anonymous. What about you, Sean? Let me ask you a different question, Bob, before I answer. What would be the what would be the type of answer that would be to you here.
52:40
Is it it's just somebody who, like, either nobody knows or somebody who's been, like, successful doing something that isn't, like, Oh, I set up a newsletter and now I have a bunch of, like, ad revenue. Like, the the pellet gun, you know, is like fascinating. Right? You're just like, man, who even knew that was a market? So, like, somebody who's out, kind of out of the mainstream.
53:00
Alright. Here's one. We have this we both have a friend, but I'm gonna hurry up and say it. So Sean doesn't. There's a guy named Mark Jenny,
53:06
who started this company called RV share,
53:09
and he sold it for hundreds of millions of dollars. Now he owns, like, fifty million dollars worth of Airbnbs,
53:15
and we'll, like, message them. Like, hey, do you want to come on the pot? He's like, oh, I can't. For the next three months, I'm traveling the world with my kids and their homeschool their homeschooling teacher. Talk later.
53:24
And, he, I think he's he's kind of one of the guys who I look at who's kind of one life. And then and the last one is the guy who started,
53:32
WP
53:33
forms. What's it called, Sean? Saeed. It's called Saeed.
53:37
He started,
53:38
this company that owns
53:40
maybe a hundred million dollar years a hundred million dollar a year business where he owns all these WordPress forms
53:45
and he or WordPress plugins, and he says he works five days a week. So one day a week one day a month or one week a month, he takes the meetings with all of his CEOs, and then besides that, he's giving away a lot of his money. And he's, like, thirty years old, married with kids, super low key.
53:59
That's a great answer, Sean. I'll give you a couple of vapes that come to mind. So I think,
54:05
so I'mjad from Replet.
54:07
I think he's sitting on a monster business
54:10
that is kind of hidden in plain sight. Like, people know about it, but it's not yet considered
54:15
to be big just because they haven't come out with a really flashy headline of being worth x billions of dollars. Like, I think when they raised their last round,
54:23
It was at, almost like, strategically
54:26
shy of a billion number. It was, like, eight hundred and something million instead of a billion.
54:31
I'm sure they could have negotiated it up, but I actually really liked that it didn't. And it's one of these things that's just like, I think it's a
54:38
think it's just gonna be a really important company, and I think it's gonna be different than,
54:44
I think it's gonna be different than the the previous winners looked like. Because, you know, like, what happens is,
54:51
you know, Amazon takes off, then you think the next big thing is gonna be e commerce. But no, it's actually Google. Then Google takes off that you think the next thing's gonna be search and information. No. It's actually Facebook. It starts off as like a college social network thing. Then you think Facebook's the big thing. Then actually turned out to be Uber. It was like, you know, Uber and Airbnb. It was like real world shit that you can use your phone as a magic button to do. So it's kinda like the next interesting thing is not gonna look like what the last interesting things look like. And I think that, what replet is, which is this coding environment for oftentimes beginners, teenagers,
55:24
I think is like a stealth
55:26
really, really big deal. But it's kinda boring. So I wouldn't say, like, I wouldn't say he's the one I'm looking at because I kinda know what he's gonna do for the next ten years. I almost don't have to look. It's like, I I could just check-in in ten years and be like, yep. The hockey stick the hockey stick kept going. And, like, you know, obviously, that that had big implications.
55:43
So I'm an I'm an investor in replet, and I think that you're spot on of, like, it's way bigger than people realize, but also,
55:50
the most important thing is, like,
55:52
they capture
55:54
new coders,
55:55
and then they try to keep them in that environment. And so, like, if they get you early on, it's like, kinda like going to, like, the source, It's just like that's your lifetime infrastructure. It's fascinating business. I'm an idiot and should have invested so much more money because,
56:09
I completely agree. It's gonna be a massive, massive company. So who are you other ones, Sean? The other ones, so I would have said a couple years ago, Sam Altman, but now I think that's obvious. So I'm gonna say somebody who I think is on par with Sam Altman, but but doesn't have the same shine and doesn't have the clear, like, open AI type of, like, interesting bit, which is Daniel Gross. So Daniel Gross is one of the more most interesting and impressive people that I've met.
56:33
I think that he fits your category because he's still young enough
56:37
He's ambitious, super, super ambitious like Sam Altman,
56:40
but he's free. He's not, like, currently committed
56:43
to, like, one company for, like, a really long time or, like, in the middle, or, you know, hasn't, like, picked one path that he has to stay in. And so I just can't imagine that in the next ten years. Daniel Gross doesn't do something that is, like, just epic.
56:57
And I think it could be in some field that you don't that maybe he's not even working in today. It could be like longevity
57:03
or some biohacking thing. So I think that you need people who are willing to go into these other spaces that pull off some impressive shit. I think bio bio and, like, sort of this longevity space is really interesting. And there's gonna be some tech entrepreneur that's, like,
57:18
Forget, like, you know, forget the newsletter podcast, Twitter,
57:22
forget software with VCs, forget investing. I'm gonna go and do something else with my time. And I I like people who just choose to play their own game and ideally a game that not everybody else is playing. I think Daniel Gross is gonna be that guy. That's a great one.
57:37
And he is kinda like headed in plain sight, but I think that Sam was at the same time. Like, he came on our podcast really early on. Like at the hustle's office, he's I don't even know how we got him on. We just I don't even know who knows him, maybe me or you, Sam. I don't remember. But he just walked in. I don't think he had any idea what we were doing. I'm pretty sure we, like, shared a microphone. Like, we did the thing where you I think we are on our iPhone. I'm gonna pass it to you. Like, we were down definitely down one mic. It's like, because we only never done two people episodes. It was this tiny room, and we're seeing, like, AirPods. Little table, like, you, you, you know, like, it looks like lunchables should be on top of the table. Like, it was that baby of a table.
58:12
And
58:13
our show is not for everybody. It's not like you could sit down most people, like, cool. Let's brainstorm. Like, what's an interesting startup idea you have? What what are some spaces you think are cool? Why do you think this is gonna work? And this guy was able to riff for like two hours on everything from like running to why somebody should create a new Apple competitor with creating a new laptop
58:31
to his investing strategy, why it's different, like, how he's gonna beat YC, all these different topics, and he just went for like two hours effortlessly.
58:39
And I thought, okay, that's impressive. That's, you know, the type of person I I like to follow and be around.
58:43
But is is that like a signal?
58:46
You actually should surround yourself with one young people, but two is like the most interesting people you can find.
58:52
Like, I hate going to dinner. Same and I were talking about this, when we went to dinner. Like, I hate going to, like, the classic business dinner worms like, oh, what do you do? What's going on at work? Whatever. Like, I love the person who shows up to dinner and they have some wild thing that makes everyone disagree and argue and and like,
59:10
debate what's gonna happen and this and that and whatever. And then you find, like, the person who has that usually has, like, a whole bag of them.
59:16
Right?
59:17
Like, they literally are like, oh, We're done talking about this one. Like, here's my next, you know, ace out of my back pocket, and those people
59:24
somehow always figure out how to be successful.
59:27
Like, very rarely do you find the, like, most interesting man kinda like the kid with the gun, right, that ends up not figuring it out. They may fail a hundred times, but eventually
59:36
they do it. And is that just like they think differently? And that is kind of the prerequisite to actually finding true success.
59:44
Yeah. An independent mindedness. Like, Jack Smith was the other guy I was gonna say because he's like this. I don't know. Bob, do you know, Jack? No. Who's that? He's, Jack Smith. He started Vungle, which was like a big ad network.
59:54
But he's a kind of young British guy who is He sold that company for nine hundred million dollars when he was twenty eight years old. And and and so he but but, like,
01:00:05
if you talk to him, he'll never mention it because it's not because he's being humble. Like, he is humble, but it's because it's just not interesting to him. I don't even know if it was interesting. He left, like, a few years before it sold because he's like, cool. I'm gonna do whatever. And anytime you talk to Jack, He's up to a new, as Sam would call it, a new caper. And it's like, it's not, like,
01:00:25
usually for profit. Like, sometimes it's for profit, but it's more like dude, Jack, you don't care about this money. He's like, but I'm trying to beat this game. And so, like, one time you'll talk to him, and he'll be like, he spent the last two months in his garage trying to build the perfect computer chair. It's like the, like, like, the thing is zero gravity, like, floating on your back chair. And he tried every product. He's tinkering with it until he gets it right. And then next time you talk to him, he's like, really into the world of collectibles. And he's like, got this arbitrage going where he's buying and selling baseball cards. And you're like, Sam, you're like, Jack, do you even know about baseball? He's like, couldn't tell you the first thing about baseball. But I could tell you that this card right here is undervalued and my, like, team of the Philippines
01:01:01
is, like, flipping them right now for profit. Then the next time
01:01:05
he he made, like, a list where he put in a spreadsheet. All the companies that you can buy a pair a pair of clothing from, and you could return it within three hundred sixty five days. He's, like, wanna see if I can, like, live for free for a year off these clothes, off this clothing and return it or, you know, just like weird schemes. He just loves like Or, like, he he had a baby and then he didn't name the baby.
01:01:24
They just called it baby
01:01:26
for the first year until the baby could pick its own name by crawling to, like, one of the names. As, like, this guy's not gonna do anything in the, like, just standard version. And he's not doing any of these. Like, he's not talking about them. We are the ones who about them. Maybe he doesn't even want to. Maybe we should take that out. But, like, he doesn't do it for the effect. Like, he just does it because he just got curious about that path.
01:01:48
Or
01:01:49
wanted it to, like, just thought that makes more sense to him than the other way, and then he'll do it. And he's not, like, what you don't want is the guy who's at the dinner. To immediately say the crazy thing because they're, like, trying to seem a little bit out there and, like, they're trying to build their brand. Like, that's the worst. You want the person who's almost aloof to the fact that it sounds batshit crazy.
01:02:08
And you're like, dude, do you realize what you're saying? And they're like, what? What's wrong with that? Well, the by the way, the baby thing was, like, the I I made fun of my go, Jack, for what did your life be normal? And then,
01:02:19
like, I I, you know, like, the time passed. And I was, like, that's actually a great idea. Because he said, he goes, why would I name my kid before I even know them? I should like see, like, what type of name fits. And I was like,
01:02:29
Oh, yeah. You're actually right. It is weird that, like, we don't get to know them. And so anyway, he does things all the time at first glance. I'm like, this is the stupidest thing ever. Just be normal for once. And then he'll,
01:02:39
He'll
01:02:40
like, I I actually think he's right a lot of times. But I I I think that there's, like, somebody
01:02:46
who
01:02:47
has that proclivity of, like, always doing things
01:02:50
in a different way.
01:02:53
One, it isn't necessarily different to them But two
01:02:57
is that
01:02:59
those individuals
01:03:00
are the ones who actually end up figuring out like what is the best chair or they're the one who, like, they'll convince a whole friend group to, like, not name their kids for a year. Or you know what I mean? Like, there's almost this, like, lack of,
01:03:12
importance we put on
01:03:14
the courage to be different.
01:03:16
So, like, even in friend groups, like, do you ever notice, like, everyone thinks something? And then once one person says,
01:03:21
something else, then a bunch of people, like, flip. And they're almost like, there's, like, kinda like, oh, where where's the magnet? Right? Like, oh, this viewpoint is popular. Like, they just kinda mosey on over here. And then, like, this other person said this. They mosey on over there. And so I do think that we need those people in our society, but also like, man, what a boring friend group it would be to have? We're like everyone just gets together on Friday. And I'm like, what'd you do this week? I don't know. Went to work. Right. Right. Like, what what are you doing this weekend? Like, I don't know. Gonna, like, just watch the games.
01:03:51
Like, it it it just would not be fun. And so I think that a lot of people who listen to this podcast, but also just like a quote quote on the internet, they're a escaping
01:03:59
what could be, like, their local life of that. And they're trying to find other interesting people. They're trying to find other ideas and it's like exhilarating for them. And so like this Jack guy sounds amazing,
01:04:10
but like how do you find a hundred of them?
01:04:13
Well, it's usually a five hundred. So And then you just realize that they're gonna do this forever. Like, there's this one Russian guy who started this social network back in the day called Koub. I don't know if you ever saw it, but, like, like, Kub was TikTok before TikTok. It was amazing. It was only in Russia, Ukraine.
01:04:29
I only found out about it because I randomly met up with this group from Ukraine that was touring the touring Silicon Valley. And I was like, hey, come to our office. I'll give you a talk. And I at the end, I asked him, I was like, what's the hot shit in Ukraine that I should be knowing about? I don't even know why I asked this question. Turned out to be a great question, but I didn't really expect them to have a good answer, but they're, like, this thing called Kube blowing up. And this was, like, two years before TikTok.
01:04:51
And,
01:04:52
and so anyways, he built that thing. It it it didn't end up going huge. I think because of other reasons, like, with Russia and the way they control things. But,
01:05:00
I'm like, this guy's gonna only always do interesting things. So last week, I checked in. I was like, what's that guy Anton doing? Of course, he's doing the craziest shit. So he now is doing
01:05:09
he's like,
01:05:10
trying to change the way people eat fruit.
01:05:13
I say what? He's like, you ever seen someone eat a mango? Cut a mango? It's disgusting.
01:05:18
I mean, what? He he goes, the way Americans eat mango is just so terrible. A mango
01:05:23
is he's like, this goes on this he's like mangoes are beautiful. They're the most delicious thing. And he he's basically he did this. He has some process that cuts, like, the juiciest part of a mango into a perfect little ball. And so you get you look at it, you're like, that looks delicious. And basically his mission is to make fruit more fun and delicious to eat. By just cutting it better. And you cut it better and you package it that way. You've you've stored it in a certain way. He's like, I'm gonna reinvent the way people eat fruit. And I'm like, of course, you are. Of course, guy who created TikTok two years before TikTok is now gonna change the way I, like, mango, but, like, you know, sure enough. Like, he's gonna just keep doing interesting things. Who can't not.
01:06:01
That's an investment. This is weird shit that makes money. It's amazing.
01:06:04
Pomp, you were messaging me before this and you're like, it's only an hour. Right? And I was like, yeah, give or take. And,
01:06:11
give or take an hour.
01:06:13
This is now our longest episode ever, I think. Hopefully, you didn't miss any meetings. We're gonna we're gonna break this up episodes, I think. I think we have two. Two episodes?
01:06:21
I think. I think because the first thing was awesome and the second thing was, was awesome. This is a I don't want people to miss the the second half second half was maybe better than the first half.
01:06:30
Well, you guys are too kind. I, I listen every week.
01:06:34
I always enjoy listening to you guys give each other shit and then having the guests get funnier.
01:06:38
Well, see, the whole thing about humor is that you guys have your moments, but I just enjoy what I enjoy when the, when the guests come on. And then you both, you can just feel it. Like, one time I heard, Joe rogan and Naval on, on their podcast. And I said to my wife, I was like, man, Joe rogan is super smart. But, like, this is, like, a Ferrari and a Corolla. You know, like, literally, like, all was just, like, he was, like, hitting his a game. Right? And even Joe was just kinda like, Tell me more.
01:07:04
Like, he just had nothing to to really go. And, sometimes, like, I feel you guys are like, man, you guys are just absolutely killing it. And then a guest comes on, you're like,
01:07:13
Tell me more.
01:07:14
And you just let them ride. So I appreciate all the work you guys are doing, and, you give me a little something to listen to every And the funnier guy is the one who didn't have to ask who's funnier. Just so you know,
01:07:25
the general rule.
01:07:27
It's better than you. Oh, no, man. Who's uglier? Which, which concerns the next question. I don't know, man. I get texts. I get at least one text a month saying I'm a hilarious. Have you guys done the analysis of who talks more?
01:07:40
It's gotta be Yeah.
01:07:42
Yeah. Oh, I'm sure some somebody in the audience probably could do it.
01:07:46
And then you can argue. It's him. Yeah.
01:07:49
Science. We don't need Wilcomente and Target to know this one. I don't need to talk and interrupt more.
01:07:55
DuPont is great. What were you saying? You were saying that everybody should subscribe to our channel or they're gonna lose all their money or something like that?
01:08:04
If you don't fulfill the gentleman's agreement, like, what's going on? Come on. The gentleman's agreement and the lady's understanding. The lady's understanding. Exactly. What you guys should start telling people is, like, help me help you. You know, is I'm just Jasmine Blair.
01:08:16
Yeah. Get the, get the video in the feed. Now that, Susan, CEO of YouTube has stepped down. Neil has stepped in. Bringing back all the distribution. He's gonna send you guys to the moon. So don't don't worry.
01:08:29
I wish I could
01:08:30
be on a first name basis with these people.
01:08:33
I mean, it's like, what are you, like, what are you, you, like, call it Dave Matthews's band Dave too. Well, the the beauty is you just call them by your their first name and then they similar to Rohan DMming me. You just think that you're boys. And so I'm hoping that maybe they'll, turn our volume up a little on YouTube.
01:08:49
Oh, Susan. Susan. Yeah. We kinda take this actually a really funny story very quickly.
01:08:55
Oh, what is,
01:08:57
What is the guy who,
01:09:00
he used to walk around with, the clock?
01:09:03
What is that guy's name? Oh, the big wave of flame. Flip of a flame. So, I'm pretty sure. Yeah. I'm, like, almost ninety nine point nine percent sure it was him. I was working at Facebook. Joe Montana came to, like, do, like, this veterans event, and so they need, like, an escort kinda like a almost like a babysitter for any guest who comes on campus.
01:09:20
So another guy was gonna take Joe Montana and they were hey, you at, are gonna go with flavor flav. And I was like, oh, that sounds cool. Like, okay. So I'm like walking around with him. Kinda like nervous to talk to him because he's, you know, like, a celebrity, but also, like, is he cool? Is he not whatever? Do the event. And at the end, he goes, yo. Before I leave, where's that Instagram doodad? And I was like, what? And he was like, the Instagram dude. And I was like,
01:09:43
and he was like, the Instagram guy, where is he? I know he works here. And I was like, do you mean, like, the founders? He was like, yeah. The tall one. I met him. I know him. And I was like, oh, boy. And so he was like, I was like, Kevin,
01:09:59
And he was like, yeah, that one. So I'm like, I genuinely I generally know where the Instagram team sits. So I, like, walk through the whole campus. Right? We get there. And I'm like, please don't be at your please don't be at your desk. Please don't be at your desk. Right. Never talked to the guy before. And then, sure enough, he's like there. He's like taller than everybody. You could see him the second you walk in the door. I got flava flav with me and I walk over and I go, excuse me, Kevin.
01:10:21
Flavor flav
01:10:25
He'd like to say hi. And Kevin turns to, he's like, oh, man. What's up? Like, whatever. And he's like super nice to him. And flavor flav just goes, what's up? Yo, you didn't turn my volume up on Instagram.
01:10:40
And I'm like, I'm definitely being fired. Like, holy shit. This is so bad. And, and Kevin was like a consummate professional. He's like, let me go, like, introduce to our partnerships team. Like, blah, whatever. And I remember, like, on my way out, I was like, Hey, man. Sorry about that. Like, did you know him? He was like, I think we met, like, one time, like, five years ago at a party, but, like, sure.
01:10:58
And so I always just think about, like, yeah, if you ever get to talk the leaders of any of these products. Like, that's the question that you gotta ask. Gotta shoot your shot. It's like, yo, turn my volume up. That's so good.
01:11:08
That's my new phrase.
01:11:09
That, and do I look like a guy with a plan that those are just those are just epic.
01:11:16
Alright fellas. Appreciate it.
00:00 01:11:39