00:00

It's sort of, like, if you look at what do our what do our rich friends do now that's not common, and then that's just gonna become, like, like, more people are gonna do that thing.

It's sort of, like, if you look at what do our what do our rich friends do now that's not common, and then that's just gonna become, like, like, more people are gonna do that thing.

00:12

I feel like I could root the world. I know I could be what I want to.

I feel like I could root the world. I know I could be what I want to.

00:17

I put my all it, like, days off on a road less traveled never looking back. What's going on? So did you see, Andrew Hewbermann replying to my tweet?

I put my all it, like, days off on a road less traveled never looking back. What's going on? So did you see, Andrew Hewbermann replying to my tweet?

00:28

Yeah. I did.

Yeah. I did.

00:29

I feel, like, kinda giddy a little bit. I feel a little honored.

I feel, like, kinda giddy a little bit. I feel a little honored.

00:33

Yeah. Do you feel I mean, it's kinda cool to interact with them. Right?

Yeah. Do you feel I mean, it's kinda cool to interact with them. Right?

00:37

Yeah. I think he's great. I just really I think he's really great. Like, the cool part about this podcast is that we, me and you get to hang out often. And then once in a while, there's a bunch of guests. I would say for all the guests. I like them all, but maybe

Yeah. I think he's great. I just really I think he's really great. Like, the cool part about this podcast is that we, me and you get to hang out often. And then once in a while, there's a bunch of guests. I would say for all the guests. I like them all, but maybe

00:50

two out of every ten.

two out of every ten.

00:52

I'm like, oh, this is a this person, you know, they're they're my kind of people. I just really get along with them, and I really respect what they're doing, and he's definitely one of those people. So hear me out.

I'm like, oh, this is a this person, you know, they're they're my kind of people. I just really get along with them, and I really respect what they're doing, and he's definitely one of those people. So hear me out.

01:01

I think that we should get okay. So you have to go somewhere on Wednesday. And so I went and found a guest. Tell me what you think about this guest. And then when I got this person, I was real I realized We should do this way often, way more. So I met this guy,

I think that we should get okay. So you have to go somewhere on Wednesday. And so I went and found a guest. Tell me what you think about this guest. And then when I got this person, I was real I realized We should do this way often, way more. So I met this guy,

01:16

and he asked his business. That's, like, a fine local services business in

and he asked his business. That's, like, a fine local services business in

01:20

in California. And I go, what did you used to do? And he goes, I was in the CIA. I go, what did you do there? And he said, I would go to the Middle East and I would try to commit peep, get people to commit treason. And I would do it by trying to influence them and persuade them and basically give me secrets so I can,

in California. And I go, what did you used to do? And he goes, I was in the CIA. I go, what did you do there? And he said, I would go to the Middle East and I would try to commit peep, get people to commit treason. And I would do it by trying to influence them and persuade them and basically give me secrets so I can,

01:37

know, we could do espionage. And I was like, that's the most amazing thing I've ever heard. Can you tell me everything? And I just sat down for, like, an hour and I asked some questions.

know, we could do espionage. And I was like, that's the most amazing thing I've ever heard. Can you tell me everything? And I just sat down for, like, an hour and I asked some questions.

01:45

And I asked him to come in the pod. That's the podcast? Or that was pre pod?

And I asked him to come in the pod. That's the podcast? Or that was pre pod?

01:49

Pre pod. And so I I I go, dude, you just wanna come out and tell me all these he, like, told me stories about being in, like, an alley in Lebanon trying to get some person to show up and he the way that he convinced he's got all these, like, weird stories.

Pre pod. And so I I I go, dude, you just wanna come out and tell me all these he, like, told me stories about being in, like, an alley in Lebanon trying to get some person to show up and he the way that he convinced he's got all these, like, weird stories.

02:01

And and and it's about persuasion and influence and shit. And I realized I'm like Sean and I should just start doing that way more. Just getting people who are like interested regardless if it has to do with money or not.

And and and it's about persuasion and influence and shit. And I realized I'm like Sean and I should just start doing that way more. Just getting people who are like interested regardless if it has to do with money or not.

02:12

Yeah. Yeah. I think that's cool. I met a guy once who he was, like, using our product,

Yeah. Yeah. I think that's cool. I met a guy once who he was, like, using our product,

02:18

and we held a meetup. And, like, I think two hundred people flew to our office and, you know, it's a big party, basically.

and we held a meetup. And, like, I think two hundred people flew to our office and, you know, it's a big party, basically.

02:25

And,

And,

02:26

this guy, and he was, like,

this guy, and he was, like,

02:27

It was always very mysterious because our product was kind of like Clubhouse, so you could just kinda sit there, hang out all day and just chat.

It was always very mysterious because our product was kind of like Clubhouse, so you could just kinda sit there, hang out all day and just chat.

02:34

It was always online.

It was always online.

02:35

And I was like, oh, so you, like, don't work, or what's the deal? Like, you're always online doing this. He's like, oh, yeah. I'm, like, in between, you know, gigs. And I was like, oh, I'm unemployed. I didn't really think too much of it. But when he showed up, I was like, I noticed two things. One is, like, I was incredibly

And I was like, oh, so you, like, don't work, or what's the deal? Like, you're always online doing this. He's like, oh, yeah. I'm, like, in between, you know, gigs. And I was like, oh, I'm unemployed. I didn't really think too much of it. But when he showed up, I was like, I noticed two things. One is, like, I was incredibly

02:51

muscular.

muscular.

02:52

Like, you know, I I kinda like bumped into him, and it was like, I hit a rock. And I was like, oh, that was so strange, but he wasn't trying to look super fit. But I could tell, it's like, you know, one of those people that, like, yeah, they could do ninety thousand pull ups. It's like, oh, your core is just incredibly. You're just your whole body is made of muscle.

Like, you know, I I kinda like bumped into him, and it was like, I hit a rock. And I was like, oh, that was so strange, but he wasn't trying to look super fit. But I could tell, it's like, you know, one of those people that, like, yeah, they could do ninety thousand pull ups. It's like, oh, your core is just incredibly. You're just your whole body is made of muscle.

03:09

It's not that you have giant muscles, but your whole body is a muscle. And,

It's not that you have giant muscles, but your whole body is a muscle. And,

03:14

So I was like, okay. That's interesting. Noted. And then later on in the night, he,

So I was like, okay. That's interesting. Noted. And then later on in the night, he,

03:18

like, I introduced him to two people. One person was from Russia. Spoke Russian with them. I introduced another person from Pakistan. And he spoke in, like, Urdu with them. And I was like, how many languages do you speak? Was he a white guy?

like, I introduced him to two people. One person was from Russia. Spoke Russian with them. I introduced another person from Pakistan. And he spoke in, like, Urdu with them. And I was like, how many languages do you speak? Was he a white guy?

03:31

By Kai. And I was like, and he spoke with, like, almost like a perfect accent. And I was like, what the hell?

By Kai. And I was like, and he spoke with, like, almost like a perfect accent. And I was like, what the hell?

03:38

Why do you know how to speak in all these different because he's like, oh,

Why do you know how to speak in all these different because he's like, oh,

03:42

and he kinda, like, as the night got on, like, you know, he wasn't drinking, but we were all drinking. And he's like, he kinda confided. He was like, yeah. I was actually a spy for many years.

and he kinda, like, as the night got on, like, you know, he wasn't drinking, but we were all drinking. And he's like, he kinda confided. He was like, yeah. I was actually a spy for many years.

03:51

Yay. And he starts telling me these stories, and they're so unbelievable that I'm like,

Yay. And he starts telling me these stories, and they're so unbelievable that I'm like,

03:56

I just kinda think this guy is he lying? Is he telling truth. It's very hard to tell because the stories are so good. Like, you know, the story is like, you know, he's in a bar in Russia,

I just kinda think this guy is he lying? Is he telling truth. It's very hard to tell because the stories are so good. Like, you know, the story is like, you know, he's in a bar in Russia,

04:06

and you know, there's mobsters there. And then Yuri Milner, the the famous investor comes in, and he's like, okay, I wanna talk to Yuri.

and you know, there's mobsters there. And then Yuri Milner, the the famous investor comes in, and he's like, okay, I wanna talk to Yuri.

04:13

And Yuri just kinda blows him off and then he says something and rushing. And this is like the perfect one liner. And I was like, what's going on here? So we go to the battery later that night. The battery is basically this private members club in San Francisco that is like a soho house for San Francisco.

And Yuri just kinda blows him off and then he says something and rushing. And this is like the perfect one liner. And I was like, what's going on here? So we go to the battery later that night. The battery is basically this private members club in San Francisco that is like a soho house for San Francisco.

04:29

And my the previous investor who bankrolled my whole company, the the idea lab that I was working at, he created the battery. So we go we're hanging out there. And on the way out, it's like two in the morning. We're leaving

And my the previous investor who bankrolled my whole company, the the idea lab that I was working at, he created the battery. So we go we're hanging out there. And on the way out, it's like two in the morning. We're leaving

04:41

And the battery has, I think, fourteen hotel rooms, but really there's, like, the penthouse that you rent out for for parties. And the penthouse, I think, was, like, ten grand a night, at least, maybe fifteen grand a night to rent out.

And the battery has, I think, fourteen hotel rooms, but really there's, like, the penthouse that you rent out for for parties. And the penthouse, I think, was, like, ten grand a night, at least, maybe fifteen grand a night to rent out.

04:54

And there's an elevator that goes straight up to the penthouse. And so that elevator, we're walking out, and it's elevator is Elon Musk. He's at getting in the elevator, and it's him. It's Jason Calicannas,

And there's an elevator that goes straight up to the penthouse. And so that elevator, we're walking out, and it's elevator is Elon Musk. He's at getting in the elevator, and it's him. It's Jason Calicannas,

05:04

And there's two other people we don't know.

And there's two other people we don't know.

05:06

And, and I was just, like, you know, kinda like fan girl mom was like, oh, shit. That's Elon Musk. And so the guy, the spy guy, he's with me. And he goes, oh, Elon's there. He goes, hold on. He walks over and they're waiting for the elevator. The elevator's about to be there. He walks straight up to them and he goes,

And, and I was just, like, you know, kinda like fan girl mom was like, oh, shit. That's Elon Musk. And so the guy, the spy guy, he's with me. And he goes, oh, Elon's there. He goes, hold on. He walks over and they're waiting for the elevator. The elevator's about to be there. He walks straight up to them and he goes,

05:23

like, classic pickup artist doesn't address Elon. He goes, Jason.

like, classic pickup artist doesn't address Elon. He goes, Jason.

05:27

He's like, Jason, and he goes to Jason Calcanis. Jason Kelly. He was like, Oh, hey. What's what's up? I think he's like, Jason.

He's like, Jason, and he goes to Jason Calcanis. Jason Kelly. He was like, Oh, hey. What's what's up? I think he's like, Jason.

05:35

I met you last year at the conference, and I told you, you know, what what I do with the government and all that.

I met you last year at the conference, and I told you, you know, what what I do with the government and all that.

05:41

You know, I offered you a tour. I I I offered you a tour, but I forgot to give you my number. Let me give you my number now, and I'll I'll be able to get you that tour. And if, if if Elon wants to come, he can come too. Oh my god.

You know, I offered you a tour. I I I offered you a tour, but I forgot to give you my number. Let me give you my number now, and I'll I'll be able to get you that tour. And if, if if Elon wants to come, he can come too. Oh my god.

05:53

He's, like, he's, like, he's, like, he, like, focused on these guy guys. It was just sort

He's, like, he's, like, he's, like, he, like, focused on these guy guys. It was just sort

05:57

you know, Elon, if you're interested, you're welcome to join as well. You're you're good to take a look. And then he walked and we walked away, and I was just laughing because it wasn't like some super it's like he tried to do a super smooth move.

you know, Elon, if you're interested, you're welcome to join as well. You're you're good to take a look. And then he walked and we walked away, and I was just laughing because it wasn't like some super it's like he tried to do a super smooth move.

06:09

Wasn't that smooth in my opinion, but it was still hilarious.

Wasn't that smooth in my opinion, but it was still hilarious.

06:13

And he had the balls to approach. So, you know, good for him. So who was the guy?

And he had the balls to approach. So, you know, good for him. So who was the guy?

06:17

I mean, I don't wanna say his name, but, yeah, he's just a guy. And I, like, haven't seen him since.

I mean, I don't wanna say his name, but, yeah, he's just a guy. And I, like, haven't seen him since.

06:23

One night with the CIA guy.

One night with the CIA guy.

06:25

Well, this guy's coming on, when you're gone. And long story short, we should do more cool shit like that. Yeah. For sure. Speaking of cool shit, can you I don't know what's going on with this constitutional shit, and I know you know everything about it. Can you tell me? Because it's actually amazing. Or, like Yes.

Well, this guy's coming on, when you're gone. And long story short, we should do more cool shit like that. Yeah. For sure. Speaking of cool shit, can you I don't know what's going on with this constitutional shit, and I know you know everything about it. Can you tell me? Because it's actually amazing. Or, like Yes.

06:41

I saw a DM. I got a DM a few days ago and it said, hey, a group of us are getting together to buy the constitution.

I saw a DM. I got a DM a few days ago and it said, hey, a group of us are getting together to buy the constitution.

06:48

Okay. It's like, like, like, the United States Constitution. The United States Constitution. I think there's, eleven of them. Right? There's eleven copies. I think there's only one that in the hands of private private buyers. This is the one. Who owns it?

Okay. It's like, like, like, the United States Constitution. The United States Constitution. I think there's, eleven of them. Right? There's eleven copies. I think there's only one that in the hands of private private buyers. This is the one. Who owns it?

07:01

So I don't know who owns it, but it's being auctioned off by Sotheby's. So they said, hey, there's a Sotheby's auction in a couple days. We're gonna create a Dow, which is a crypto term for basically like a group just a group of people, think of it like a company.

So I don't know who owns it, but it's being auctioned off by Sotheby's. So they said, hey, there's a Sotheby's auction in a couple days. We're gonna create a Dow, which is a crypto term for basically like a group just a group of people, think of it like a company.

07:13

We're gonna form a Dow and any any contribute contribute any amount you want. And we're gonna try to buy the constitution. I was like, what the fuck? And I was like, you know, I was like, that's great.

We're gonna form a Dow and any any contribute contribute any amount you want. And we're gonna try to buy the constitution. I was like, what the fuck? And I was like, you know, I was like, that's great.

07:23

I was like, how much is it? You know, how and I think he said they're gonna need I wanna say

I was like, how much is it? You know, how and I think he said they're gonna need I wanna say

07:29

ten or twenty million dollars. I think it's twenty million dollars that they're gonna need to Who messaged you?

ten or twenty million dollars. I think it's twenty million dollars that they're gonna need to Who messaged you?

07:35

I mean, I don't think they all want their, like, name out there necessarily. Okay. Well, who's the organizer behind this?

I mean, I don't think they all want their, like, name out there necessarily. Okay. Well, who's the organizer behind this?

07:41

It's a it's a small group of kind of like NFT collectors. Is it basically? It's not packy or

It's a it's a small group of kind of like NFT collectors. Is it basically? It's not packy or

07:47

No. He's kinda so they they basically approach me, packy, and I think some others to try to help get the word out. Got it. So the the amazing thing is, so there's this thing called, so they created constitution doubt,

No. He's kinda so they they basically approach me, packy, and I think some others to try to help get the word out. Got it. So the the amazing thing is, so there's this thing called, so they created constitution doubt,

07:56

And,

And,

07:58

and they have raised in three days, I think,

and they have raised in three days, I think,

08:02

three million dollars from two thousand people, something like that. So I'll just pull up the Twitter handle. So the Twitter Twitter handle is Constitution Dow, and it says, we, the people, for the people, we're buying we're buying the constitution,

three million dollars from two thousand people, something like that. So I'll just pull up the Twitter handle. So the Twitter Twitter handle is Constitution Dow, and it says, we, the people, for the people, we're buying we're buying the constitution,

08:14

from Sotheby's in four days. We need your help. And then if you go to the website,

from Sotheby's in four days. We need your help. And then if you go to the website,

08:19

it shows that they have it's it says

it shows that they have it's it says

08:22

amazing copy at the top. What if we held hands and bought the constitution together?

amazing copy at the top. What if we held hands and bought the constitution together?

08:27

It's just hilarious why I'm putting it. And then it says, they've raised three point six million dollars so far.

It's just hilarious why I'm putting it. And then it says, they've raised three point six million dollars so far.

08:32

And I think they need where do they write their target?

And I think they need where do they write their target?

08:37

Okay. I don't think they're right at their target anywhere here.

Okay. I don't think they're right at their target anywhere here.

08:40

But I I'm pretty sure I I asked the guy, and I'm pretty sure they said they needed, like, roughly ten to twenty million dollars to That's crazy. It's actually pretty amazing.

But I I'm pretty sure I I asked the guy, and I'm pretty sure they said they needed, like, roughly ten to twenty million dollars to That's crazy. It's actually pretty amazing.

08:49

So who who

So who who

08:51

how does it work? Who owns it and who? And how's it tracked? And how do you know to trust these people? The way this would work is

how does it work? Who owns it and who? And how's it tracked? And how do you know to trust these people? The way this would work is

08:58

a group of people get together. They buy a thing. Now this is how they've bought several other things. So they bought,

a group of people get together. They buy a thing. Now this is how they've bought several other things. So they bought,

09:03

the people are creating Dow's to buy crypto punks. So, oh, you want a crypto punk, but a a punk cost, like, a million dollars now. You don't have a million dollars. Well, you wanna put you wanna invest ten per ten thousand dollars into a crypto book. Cool. So we can all pull together ten thousand each and buy a cryptopunk collectively for a million dollars, and we all own whatever that math comes out to. As you know, we don't do public math, something like whatever you know, less than one percent of the crypto punk is yours. And you can sell your stake in the crypto punk. So they fractionally own it. So that's what I think they're trying to do here is they're trying to fractionally own,

the people are creating Dow's to buy crypto punks. So, oh, you want a crypto punk, but a a punk cost, like, a million dollars now. You don't have a million dollars. Well, you wanna put you wanna invest ten per ten thousand dollars into a crypto book. Cool. So we can all pull together ten thousand each and buy a cryptopunk collectively for a million dollars, and we all own whatever that math comes out to. As you know, we don't do public math, something like whatever you know, less than one percent of the crypto punk is yours. And you can sell your stake in the crypto punk. So they fractionally own it. So that's what I think they're trying to do here is they're trying to fractionally own,

09:37

the constitution,

the constitution,

09:38

which is a layer. They're gonna turn the con they can take the actual constitution. They're gonna turn it into an f NFT.

which is a layer. They're gonna turn the con they can take the actual constitution. They're gonna turn it into an f NFT.

09:44

And then you can fractionally own the NFT and what laws or my loose understanding of it? How's it protect the investors? How are the investors protected?

And then you can fractionally own the NFT and what laws or my loose understanding of it? How's it protect the investors? How are the investors protected?

09:53

Protected in what way? What do you what do you need protection from? Who's who's that to get you?

Protected in what way? What do you what do you need protection from? Who's who's that to get you?

09:58

They can lie about the price that they sold it. They can never sell it. They can,

They can lie about the price that they sold it. They can never sell it. They can,

10:04

Who? So, okay. We're buying it If they if they get ahold of it, then they can accidentally re custody I don't know how they do custody. So, like, I don't know who actually holds the keys. Maybe it's a group that owns the keys. I think the way the Dow is structured is there's a wallet the wallet holds the NFT, and it requires x percent vote in order to do anything with it to move the NFT again.

Who? So, okay. We're buying it If they if they get ahold of it, then they can accidentally re custody I don't know how they do custody. So, like, I don't know who actually holds the keys. Maybe it's a group that owns the keys. I think the way the Dow is structured is there's a wallet the wallet holds the NFT, and it requires x percent vote in order to do anything with it to move the NFT again.

10:25

So you've kind of vote as a group. And if whatever, over fifty percent of people do it, then,

So you've kind of vote as a group. And if whatever, over fifty percent of people do it, then,

10:31

then then they're gonna do it. Okay. Hold on. Let me tell you what this person said.

then then they're gonna do it. Okay. Hold on. Let me tell you what this person said.

10:36

So, okay. Maybe I could say his name. It says it in his profile. So this guy Austin Kane reached out. He goes,

So, okay. Maybe I could say his name. It says it in his profile. So this guy Austin Kane reached out. He goes,

10:42

we're little he he just he started off hot. We are literally purchasing the Constitution of the United States.

we're little he he just he started off hot. We are literally purchasing the Constitution of the United States.

10:48

Okay.

Okay.

10:49

I go, cool. How much is it?

I go, cool. How much is it?

10:51

Sotheby's estimate is around fifteen to twenty million. We're building around the

Sotheby's estimate is around fifteen to twenty million. We're building around the

10:55

your the NFT we did shaped his views on this idea. So I'd love to have you be a part of it, blah, blah, blah. And they're basically pulling together assets. I think the Discord group that they have has, like, thousands of members. Like, I think they had ten million in soft commitments, like verbal commitments, and three point something million actually funded,

your the NFT we did shaped his views on this idea. So I'd love to have you be a part of it, blah, blah, blah. And they're basically pulling together assets. I think the Discord group that they have has, like, thousands of members. Like, I think they had ten million in soft commitments, like verbal commitments, and three point something million actually funded,

11:12

commitments.

commitments.

11:13

And so,

And so,

11:15

you crowd fund the Dow. And then I think they what they plan to do is they actually plan to hold the physical constitution in, like, the Smithsonian or something like that.

you crowd fund the Dow. And then I think they what they plan to do is they actually plan to hold the physical constitution in, like, the Smithsonian or something like that.

11:24

So they they plan to, like, have have the Do do they make a profit? Does this guy Austin make a profit? For organizing?

So they they plan to, like, have have the Do do they make a profit? Does this guy Austin make a profit? For organizing?

11:31

I don't know. They don't, you know, there's not a ton of details and about the how the Dow is structured and whether they have, like, some preferential

I don't know. They don't, you know, there's not a ton of details and about the how the Dow is structured and whether they have, like, some preferential

11:38

thing. And, you know, by the way, this is the same Dude, they got they got ten million in three days.

thing. And, you know, by the way, this is the same Dude, they got they got ten million in three days.

11:44

Ten million's their soft commitments. They have three point six actually wired into their wallet. And you're gonna say, we have this for the Jordan thing. And Yeah. I looking, like, I was talking to a friend about the other day. I'm like, I still think that'd be great. The only reason it, I, like, if we ever actually wanted to do this, I I think there's the difference is is that that that constitution is likely just being sold to the highest bidder. Whereas, if some if Jordan found out that someone was gonna do x y and z, he'd be like, no. Fuck that. I don't wanna do that. Yeah.

Ten million's their soft commitments. They have three point six actually wired into their wallet. And you're gonna say, we have this for the Jordan thing. And Yeah. I looking, like, I was talking to a friend about the other day. I'm like, I still think that'd be great. The only reason it, I, like, if we ever actually wanted to do this, I I think there's the difference is is that that that constitution is likely just being sold to the highest bidder. Whereas, if some if Jordan found out that someone was gonna do x y and z, he'd be like, no. Fuck that. I don't wanna do that. Yeah.

12:11

Yeah. Perhaps. Perhaps.

Yeah. Perhaps. Perhaps.

12:12

Then again, it's been on the market for, what, seven, ten years, something like that. So maybe maybe he's ready to sell. If somebody can actually meet, you know, meet the price. I think we one challenge we had was a we're just busy and just kinda fuck around saying it. Somebody would actually have to go boots on the ground, figure out yeah. Go see it. Go figure out why it's not selling. Figure out what the, you know, the the rules are around could people Airbnb in, or could you turn it into a museum, or could you do something with it, or is it literally gonna be an inactive asset?

Then again, it's been on the market for, what, seven, ten years, something like that. So maybe maybe he's ready to sell. If somebody can actually meet, you know, meet the price. I think we one challenge we had was a we're just busy and just kinda fuck around saying it. Somebody would actually have to go boots on the ground, figure out yeah. Go see it. Go figure out why it's not selling. Figure out what the, you know, the the rules are around could people Airbnb in, or could you turn it into a museum, or could you do something with it, or is it literally gonna be an inactive asset?

12:39

You know, but I think this is something that can happen. There's another version of this. Have you heard of Krauss House? No. What's that? So I'm a little jealous. I didn't think of this idea myself, but I like my name. I might just do my own. The name is really good. Krauss House. So Krauss House, which is k r a u s,

You know, but I think this is something that can happen. There's another version of this. Have you heard of Krauss House? No. What's that? So I'm a little jealous. I didn't think of this idea myself, but I like my name. I might just do my own. The name is really good. Krauss House. So Krauss House, which is k r a u s,

12:55

house.

house.

12:58

It might be the weird spelling of house too. But, basically, they're, it's cross house dot club, and here's what it says. We're a Dow of basketball fans

It might be the weird spelling of house too. But, basically, they're, it's cross house dot club, and here's what it says. We're a Dow of basketball fans

13:07

And we're crazy enough that we're gonna try to buy an NBA team. And so they're basically trying to do the same thing. They're trying to crowd fund and buy an NBA team today. NBA teams are owned by billionaires

And we're crazy enough that we're gonna try to buy an NBA team. And so they're basically trying to do the same thing. They're trying to crowd fund and buy an NBA team today. NBA teams are owned by billionaires

13:17

you know, successful business people, Steve Balmer types who go buy these teams for one to two billion dollars.

you know, successful business people, Steve Balmer types who go buy these teams for one to two billion dollars.

13:25

And the idea here is why don't why wouldn't all the fans of, let's say, you know, like, the the die hard crazy fans of

And the idea here is why don't why wouldn't all the fans of, let's say, you know, like, the the die hard crazy fans of

13:32

you know, the grizzlies or whatever, the, like,

you know, the grizzlies or whatever, the, like,

13:35

why wouldn't they band together? Could they band together? Could they raise enough money?

why wouldn't they band together? Could they band together? Could they raise enough money?

13:40

Between fans of the team and investors who just would love to own a piece of an M MBA team, and you buy the team, and then you you control the team through the same sort of vote. So you decide which GM do we hire? Do we keep this person on for another year or not? And so it's sort of like a crowd controlled NBA team, which is you can't you don't

Between fans of the team and investors who just would love to own a piece of an M MBA team, and you buy the team, and then you you control the team through the same sort of vote. So you decide which GM do we hire? Do we keep this person on for another year or not? And so it's sort of like a crowd controlled NBA team, which is you can't you don't

13:59

That's a yeah. It's a dope idea. It's incredibly

That's a yeah. It's a dope idea. It's incredibly

14:02

it's impossible because with buying a basketball team,

it's impossible because with buying a basketball team,

14:05

or any American sports major, like, what are the top four or five sports? It's impossible to buy or not impossible. The the issue is not the lack of money.

or any American sports major, like, what are the top four or five sports? It's impossible to buy or not impossible. The the issue is not the lack of money.

14:14

The issue is that it's like, you know, in England, they unite you and they start calling you, sir, rich Richard Branson in America, we allow you to buy a sports team. Like, it's a select group of people and very few people are actually allowed to do it and it's done that way on purpose. So for all that's like true. You you basically, you have to get approved by the other thirty owners. So, you know, they can vote to block you, but that's not to say they would vote to block this. Like, I think this could generate a ton of attention and press and be seen as pretty forward thinking. I don't think it's a given that they would block this. I don't think there's a given day to block it, but my point is is this is not like a thing like, oh, I'll just get the money and buy it. I'll just go and buy it. Right.

The issue is that it's like, you know, in England, they unite you and they start calling you, sir, rich Richard Branson in America, we allow you to buy a sports team. Like, it's a select group of people and very few people are actually allowed to do it and it's done that way on purpose. So for all that's like true. You you basically, you have to get approved by the other thirty owners. So, you know, they can vote to block you, but that's not to say they would vote to block this. Like, I think this could generate a ton of attention and press and be seen as pretty forward thinking. I don't think it's a given that they would block this. I don't think there's a given day to block it, but my point is is this is not like a thing like, oh, I'll just get the money and buy it. I'll just go and buy it. Right.

14:54

Yeah. But I do think money is the limiting factor here because, if you go, like, there's a team that's for sale right now. And if you wanna buy them, you have to go put up the, you know, sort of, like, you I think you'd need to come over the top with the bid. So you're not gonna get a deal here. You'd have to say, okay. You know, the price billion, we're gonna play two billion, or we're gonna play two point four. We're gonna play three billion because

Yeah. But I do think money is the limiting factor here because, if you go, like, there's a team that's for sale right now. And if you wanna buy them, you have to go put up the, you know, sort of, like, you I think you'd need to come over the top with the bid. So you're not gonna get a deal here. You'd have to say, okay. You know, the price billion, we're gonna play two billion, or we're gonna play two point four. We're gonna play three billion because

15:16

we have to be the winning bidder. And if you could choose between a simple clean transaction with another billionaire. You'd probably take that. So we're gonna have to, like, buy something that's got hair on the deal. Now there's another group that's doing this in a much more,

we have to be the winning bidder. And if you could choose between a simple clean transaction with another billionaire. You'd probably take that. So we're gonna have to, like, buy something that's got hair on the deal. Now there's another group that's doing this in a much more,

15:29

way.

way.

15:30

And I don't know if practical is better. So what they're trying to do is they're they have a Dow and they're trying to buy a, like, fourth tier

And I don't know if practical is better. So what they're trying to do is they're they have a Dow and they're trying to buy a, like, fourth tier

15:37

soccer team in, like, the English premier league or whatever. So there's, like, not a not a team that's in, I don't know how soccer works, but it's, like, actual premier league, but it's like, you know, there's the ranking system where you can, like, ladder in or you can get demoted out. So they're buying one at the bottom.

soccer team in, like, the English premier league or whatever. So there's, like, not a not a team that's in, I don't know how soccer works, but it's, like, actual premier league, but it's like, you know, there's the ranking system where you can, like, ladder in or you can get demoted out. So they're buying one at the bottom.

15:51

That's like a no. It's it's, you know, the the show Ted Lasso. They're basically trying to do Ted Lasso. So they're buying this, like, joke of a team who did that. And they're like, great. It's another group of people. Another another crypto group, that's putting this together. And they're they're buying the team. They're gonna and that they can do. That's a pretty permissionless thing. And the price is like not you don't need two billion dollars to do it. You can buy it for ten million dollars. And so you're gonna buy this thing for ten million gonna crowd control the whole thing. They're gonna mint NFTs because they're gonna own the IP of the team brand, and they're gonna they're trying to be like they're trying to show what,

That's like a no. It's it's, you know, the the show Ted Lasso. They're basically trying to do Ted Lasso. So they're buying this, like, joke of a team who did that. And they're like, great. It's another group of people. Another another crypto group, that's putting this together. And they're they're buying the team. They're gonna and that they can do. That's a pretty permissionless thing. And the price is like not you don't need two billion dollars to do it. You can buy it for ten million dollars. And so you're gonna buy this thing for ten million gonna crowd control the whole thing. They're gonna mint NFTs because they're gonna own the IP of the team brand, and they're gonna they're trying to be like they're trying to show what,

16:22

technology kind of like first, crypto first team, how they would run their team as an example that other bigger teams might be able to, like, look at and say, oh, that's smart how they they meant to they they sold twenty million dollars of NFTs for their team, and they're every Jersey comes with an NFT. How does that work?

technology kind of like first, crypto first team, how they would run their team as an example that other bigger teams might be able to, like, look at and say, oh, that's smart how they they meant to they they sold twenty million dollars of NFTs for their team, and they're every Jersey comes with an NFT. How does that work?

16:37

Or, well, the, you know, there's a social token that gets you access. For season tickets. Like, what does that mean? And so they're trying to demonstrate it that way, and they're trying to literally rank up, and the goal is to eventually get into the Premier League and be, you know, Can they one day go play against Manchester United or whatever, that would be the dream? I don't wanna spend much time talking about NFTs and crypto because I'm so bored of it, but

Or, well, the, you know, there's a social token that gets you access. For season tickets. Like, what does that mean? And so they're trying to demonstrate it that way, and they're trying to literally rank up, and the goal is to eventually get into the Premier League and be, you know, Can they one day go play against Manchester United or whatever, that would be the dream? I don't wanna spend much time talking about NFTs and crypto because I'm so bored of it, but

16:59

I just read this amazing Wall Street journal article about Gary Vanderchuck. Did you happen to see that? I didn't see that, but,

I just read this amazing Wall Street journal article about Gary Vanderchuck. Did you happen to see that? I didn't see that, but,

17:06

I've been following kind of what he's been doing. But tell me what was stood out to you. Gary's if for the listeners, Gary's been on the pot a ton. If you you everyone probably knows who he is. If you don't know, he's basically He's a celebrity for having a big mouth, but he's like, cool. And he's and he talk but he talks a lot. And he owns an agency that at this point, it's quite large. If I had a bet, I would say they're like a two hundred million revenue business. Like, it's really big, and he bootstrapped it. And

I've been following kind of what he's been doing. But tell me what was stood out to you. Gary's if for the listeners, Gary's been on the pot a ton. If you you everyone probably knows who he is. If you don't know, he's basically He's a celebrity for having a big mouth, but he's like, cool. And he's and he talk but he talks a lot. And he owns an agency that at this point, it's quite large. If I had a bet, I would say they're like a two hundred million revenue business. Like, it's really big, and he bootstrapped it. And

17:31

He is on fire lately. So basically before we get to the article, lately,

He is on fire lately. So basically before we get to the article, lately,

17:36

he launched a thing with Michael Rubin where

he launched a thing with Michael Rubin where

17:40

I forget Michael Rubin launched two new businesses, and Gary's a partner in one of them. I think it's the, like, NFT trading card one. Is that it? Yeah. I simply you told me about Yeah. Yes. And then he also is doing he has a new book coming out, and he just launched this thing like a year ago. We had him on when he did it called V Friends, which I think It's like a a collection of NFTs. I think it's valued north of five hundred million dollars. Right?

I forget Michael Rubin launched two new businesses, and Gary's a partner in one of them. I think it's the, like, NFT trading card one. Is that it? Yeah. I simply you told me about Yeah. Yes. And then he also is doing he has a new book coming out, and he just launched this thing like a year ago. We had him on when he did it called V Friends, which I think It's like a a collection of NFTs. I think it's valued north of five hundred million dollars. Right?

18:02

I'll have to look up the latest. But, yeah, it was basically, like, a top ten top fifteen. It's been a top ten top fifteen,

I'll have to look up the latest. But, yeah, it was basically, like, a top ten top fifteen. It's been a top ten top fifteen,

18:09

crypto project for

crypto project for

18:12

its entirety, basically. And I talked to him, like, the day it launched or something like that. I was with him at this dinner and I think he said that he had made like twenty or thirty million dollars that day from it. Like, just a huge sum of money. There's been ninety three million dollars of sales of v friends.

its entirety, basically. And I talked to him, like, the day it launched or something like that. I was with him at this dinner and I think he said that he had made like twenty or thirty million dollars that day from it. Like, just a huge sum of money. There's been ninety three million dollars of sales of v friends.

18:29

And I think he gets, you know, let's say at ten to ten to fifteen percent stake, or royalty on every sale.

And I think he gets, you know, let's say at ten to ten to fifteen percent stake, or royalty on every sale.

18:36

So I think it's pretty easy to estimate at the I think at the low end, he's made ten million dollars off of V friends. At the high end, it could be, like, thirty million. So he's just, like, prolific. And let's say what it does. He he decided to make a a n f t token that he could own it. And it guaranteed you one utility. Just the way we did a n f t that said you get five minutes of airtime on our pod someday. By the way, the guy who bought it reached out. Okay. What did he say? He's an interesting guy doing interesting things. And so, you know, he want I asked him, I said, do you wanna cash that in? Or you're gonna hold And, I'll I'll he hasn't replied yet.

So I think it's pretty easy to estimate at the I think at the low end, he's made ten million dollars off of V friends. At the high end, it could be, like, thirty million. So he's just, like, prolific. And let's say what it does. He he decided to make a a n f t token that he could own it. And it guaranteed you one utility. Just the way we did a n f t that said you get five minutes of airtime on our pod someday. By the way, the guy who bought it reached out. Okay. What did he say? He's an interesting guy doing interesting things. And so, you know, he want I asked him, I said, do you wanna cash that in? Or you're gonna hold And, I'll I'll he hasn't replied yet.

19:07

The,

The,

19:09

Gary V did one where he said if you own this Wait. Is the buyer of my conference? Is the buyer just a rich guy? It's just like a rich crypto guy? I think he's, yeah, I think he's like crypto rich, basically. Not like mega mega rich, not like crypto billionaire rich. I don't think. But Which is like a wealthy crypto guy who's, like, got in early ish and has done very well and is now in doing a bunch of things. So

Gary V did one where he said if you own this Wait. Is the buyer of my conference? Is the buyer just a rich guy? It's just like a rich crypto guy? I think he's, yeah, I think he's like crypto rich, basically. Not like mega mega rich, not like crypto billionaire rich. I don't think. But Which is like a wealthy crypto guy who's, like, got in early ish and has done very well and is now in doing a bunch of things. So

19:28

And was Gary v's his NFT. If you bought it, great. You have this NFT, which might be cool as an NFT. You might like the art. It might be might he might launch more products into it someday. But the very minimum, it gave you access to his conference. So it was a conference ticket in a way for,

And was Gary v's his NFT. If you bought it, great. You have this NFT, which might be cool as an NFT. You might like the art. It might be might he might launch more products into it someday. But the very minimum, it gave you access to his conference. So it was a conference ticket in a way for,

19:43

that you could use, and and there was the only I think the only way to get into the conference, maybe, So that's what he did. And he hasn't even I think he just announced when the conference is gonna happen, and it's gonna happen for a guaranteed three years or something. Yeah. So we kinda bumped it back, but whatever.

that you could use, and and there was the only I think the only way to get into the conference, maybe, So that's what he did. And he hasn't even I think he just announced when the conference is gonna happen, and it's gonna happen for a guaranteed three years or something. Yeah. So we kinda bumped it back, but whatever.

19:56

So kinda cool. So his latest thing, he's got this new book. It's called twelve something twelve

So kinda cool. So his latest thing, he's got this new book. It's called twelve something twelve

20:03

things to be a good leader or something like that. I forget And he had a rule that or he created this thing where if you bought twelve copies of the book, you would receive a mystery NFT

things to be a good leader or something like that. I forget And he had a rule that or he created this thing where if you bought twelve copies of the book, you would receive a mystery NFT

20:14

it's still to be determined what that n f t or or, in token actually, like, what does that actually get you? But he, that's what he promised. And so far, as of today, it is the largest pre order ever.

it's still to be determined what that n f t or or, in token actually, like, what does that actually get you? But he, that's what he promised. And so far, as of today, it is the largest pre order ever.

20:29

In in in publishing history. He has,

In in in publishing history. He has,

20:32

I think as of yesterday, he has sold one million copies of his book before

I think as of yesterday, he has sold one million copies of his book before

20:37

it's even gone live. And the people have no idea,

it's even gone live. And the people have no idea,

20:42

you know, what, what they're getting. The way that he did it was he last night or a few days ago, he did a three hour live YouTube and Instagram thing where he told people to buy the book.

you know, what, what they're getting. The way that he did it was he last night or a few days ago, he did a three hour live YouTube and Instagram thing where he told people to buy the book.

20:50

And his whole shtick is basically, like, I don't ask for much. And I provide a ton of content. When I have a book come out, I'm begging everyone to buy it. So that's kinda cool. And that's what he did. And it's the largest

And his whole shtick is basically, like, I don't ask for much. And I provide a ton of content. When I have a book come out, I'm begging everyone to buy it. So that's kinda cool. And that's what he did. And it's the largest

21:01

book release ever.

book release ever.

21:03

And that is nuts. That is so crazy.

And that is nuts. That is so crazy.

21:06

So,

So,

21:07

the way and and you know why people are buying this. Right? You know, why people are buying twelve copies of this book?

the way and and you know why people are buying this. Right? You know, why people are buying twelve copies of this book?

21:13

Because oh, did I not say the twelfth copy? They get one of these tokens. Right? They get they get a mystery NFT.

Because oh, did I not say the twelfth copy? They get one of these tokens. Right? They get they get a mystery NFT.

21:21

So he promised you that there's gonna be an NFT. It's gonna be good, and it's gonna be for anybody who buys, I I think I don't know if there's tiers or what, but got twelve or more,

So he promised you that there's gonna be an NFT. It's gonna be good, and it's gonna be for anybody who buys, I I think I don't know if there's tiers or what, but got twelve or more,

21:31

books you're gonna be able to get one. And so,

books you're gonna be able to get one. And so,

21:35

and so so it's kinda crazy. Right? Like, that's and one million books is an insane number of books to sell. Very few books do a million a million copies. I think,

and so so it's kinda crazy. Right? Like, that's and one million books is an insane number of books to sell. Very few books do a million a million copies. I think,

21:46

I was looking at this site because I I signed up to write a book next year with, Tucker Maxis thing.

I was looking at this site because I I signed up to write a book next year with, Tucker Maxis thing.

21:51

And I was like, okay. So what's, like, good? You know, is it good, like, a hundred thousand copies, ten cop? They're like No. I bet it's like a thousand. They're like the, you know, some stat ninety nine point, whatever percent don't sell a thousand. We won't even sell a thousand copies. Ten thousand copies. It's like, you know, yes, the best sellers do eventually

And I was like, okay. So what's, like, good? You know, is it good, like, a hundred thousand copies, ten cop? They're like No. I bet it's like a thousand. They're like the, you know, some stat ninety nine point, whatever percent don't sell a thousand. We won't even sell a thousand copies. Ten thousand copies. It's like, you know, yes, the best sellers do eventually

22:09

sell, you know, like, a hundred thousand copies. And then there's things, like, you know, like, for our work week or in this category, at least, atomic habits. I think atomic habits, he did three million copies sold in about the first two or something like that. And the biggest winner of the past five years is Mark Manson's book.

sell, you know, like, a hundred thousand copies. And then there's things, like, you know, like, for our work week or in this category, at least, atomic habits. I think atomic habits, he did three million copies sold in about the first two or something like that. And the biggest winner of the past five years is Mark Manson's book.

22:26

Which one was that? The subtle art of not giving a fuck. That book was so big that when I was reading the quarterly reports for

Which one was that? The subtle art of not giving a fuck. That book was so big that when I was reading the quarterly reports for

22:34

who whatever it's owned by harper's which is owned by Fop. The one of Rupert Murdoch companies. I don't remember if it's Fox or or News Corp. But anyway, they, like, one of their big things was talking about that book and how it's, like, saved to their publishing business.

who whatever it's owned by harper's which is owned by Fop. The one of Rupert Murdoch companies. I don't remember if it's Fox or or News Corp. But anyway, they, like, one of their big things was talking about that book and how it's, like, saved to their publishing business.

22:48

Right.

Right.

22:49

And there's basically so so why did this work? So, one reason why it worked is because Gary's been doing this for, you know, he's been building trust for, like, twenty years.

And there's basically so so why did this work? So, one reason why it worked is because Gary's been doing this for, you know, he's been building trust for, like, twenty years.

22:59

You know, like, I I've known about Gary V for ten years, and I thought, you know, he didn't start then. I don't think. So definitely before that. So he's built up a lot of trust and he's, like, maniacal about content production. Like, he he creates so much content

You know, like, I I've known about Gary V for ten years, and I thought, you know, he didn't start then. I don't think. So definitely before that. So he's built up a lot of trust and he's, like, maniacal about content production. Like, he he creates so much content

23:14

in addition to everything else he does.

in addition to everything else he does.

23:16

And it helps. Right? The content helps feed the agency. It helps feed all the things he helps sell books. But, like, the amount of content he produces is is wild.

And it helps. Right? The content helps feed the agency. It helps feed all the things he helps sell books. But, like, the amount of content he produces is is wild.

23:23

So he built up this trust.

So he built up this trust.

23:26

He was talking about NFTs. He was talking about trading cards before trading cards had their huge run up. So if you're like, oh, Gary's talking about trading cards. I don't know about that. I'm gonna I'm gonna hold off and see how it goes. Then you just see this huge run up in basketball cards. Then Gary V starts talking about Pokemon and, then he starts talking about NFTs. Pokemon goes up through the roof. NFTs go up through the roof. And then you look at his tracker, you say, oh, man. He kind of was also big on social media

He was talking about NFTs. He was talking about trading cards before trading cards had their huge run up. So if you're like, oh, Gary's talking about trading cards. I don't know about that. I'm gonna I'm gonna hold off and see how it goes. Then you just see this huge run up in basketball cards. Then Gary V starts talking about Pokemon and, then he starts talking about NFTs. Pokemon goes up through the roof. NFTs go up through the roof. And then you look at his tracker, you say, oh, man. He kind of was also big on social media

23:51

before social media was obvious. He was saying, you know, I remember when Instagram got bought, he went on the news and everything. Just underpriced. He's like, this is this is a steal and everybody else thought, oh my god, they paid a billion dollars. It has zero dollars in revenue. Like, what are they doing? And he was like, are you joking? Like, this is a, this is absolute steal by Facebook. He was talking about musically and music, how people were making, how kids were making music videos before musically turned into TikTok.

before social media was obvious. He was saying, you know, I remember when Instagram got bought, he went on the news and everything. Just underpriced. He's like, this is this is a steal and everybody else thought, oh my god, they paid a billion dollars. It has zero dollars in revenue. Like, what are they doing? And he was like, are you joking? Like, this is a, this is absolute steal by Facebook. He was talking about musically and music, how people were making, how kids were making music videos before musically turned into TikTok.

24:15

And I remember tons of people were making fun of him, like, okay, you know, great. Yeah. Yeah. Twelve twelve we're all gonna be, like, twelve year olds making dance videos in our bedrooms. He was right. So he's right on social media. He's right on baseball, on trading cards. He was right on Pokemon.

And I remember tons of people were making fun of him, like, okay, you know, great. Yeah. Yeah. Twelve twelve we're all gonna be, like, twelve year olds making dance videos in our bedrooms. He was right. So he's right on social media. He's right on baseball, on trading cards. He was right on Pokemon.

24:28

Then he was right on NFTs. He started talking about NFTs. NFTs had this huge bull run partly because he a guy of his stature, him and Logan Paul, when they started talking about pokemon they started talking about. NFTs, it actually drove a lot of attention into NFTs, a lot of adoption.

Then he was right on NFTs. He started talking about NFTs. NFTs had this huge bull run partly because he a guy of his stature, him and Logan Paul, when they started talking about pokemon they started talking about. NFTs, it actually drove a lot of attention into NFTs, a lot of adoption.

24:42

So,

So,

24:43

then he launches his own. And you're like, oh, do I wanna buy these V Friends, this doodle that he made?

then he launches his own. And you're like, oh, do I wanna buy these V Friends, this doodle that he made?

24:48

It's priced at two and a half ETH.

It's priced at two and a half ETH.

24:50

So he auctioned off the initial ones at two and a half ETH. Today, the floor price, meaning the minimum you could the the lowest price you can buy it for is eight point one. So if you just bought if you just bought hit

So he auctioned off the initial ones at two and a half ETH. Today, the floor price, meaning the minimum you could the the lowest price you can buy it for is eight point one. So if you just bought if you just bought hit

25:01

that's, like, do eight times roughly four grand. So, you know, about thirty two thirty two thousand.

that's, like, do eight times roughly four grand. So, you know, about thirty two thirty two thousand.

25:06

So basically,

So basically,

25:08

you you're up almost four x on you're you're up three x, basically,

you you're up almost four x on you're you're up three x, basically,

25:13

on on the last thing he told you about. So this time when he says, hey, buy my book. I'm gonna get you a special NFT. You might have missed v friends. You missed the NFTs when I told you about them. You missed, you know, the bit, basketball cards before they they all got hot.

on on the last thing he told you about. So this time when he says, hey, buy my book. I'm gonna get you a special NFT. You might have missed v friends. You missed the NFTs when I told you about them. You missed, you know, the bit, basketball cards before they they all got hot.

25:27

Get this one right. And I think that if you have a track record of being early and right, this kind of like FOMo builds and people just start to trust you. And I think that's what's happening right here is people are like, alright. Cool. I'm in. I'll I'll do this.

Get this one right. And I think that if you have a track record of being early and right, this kind of like FOMo builds and people just start to trust you. And I think that's what's happening right here is people are like, alright. Cool. I'm in. I'll I'll do this.

25:39

Yeah. And I think what I would like to do is I I don't know this. But eventually I would like to do it is I wanna look at what he's been wrong about. So Gary is right a lot, but he takes a ton of shots. And I was reading glassdoor reviews of vayner media to understand like what it's what's cool about working there and why people like it so much.

Yeah. And I think what I would like to do is I I don't know this. But eventually I would like to do it is I wanna look at what he's been wrong about. So Gary is right a lot, but he takes a ton of shots. And I was reading glassdoor reviews of vayner media to understand like what it's what's cool about working there and why people like it so much.

25:58

And they were saying like,

And they were saying like,

26:00

the the haters in which there'll always be haters where it was like the negative reviews said something like

the the haters in which there'll always be haters where it was like the negative reviews said something like

26:05

he's always saying the latest and greatest thing is gonna be big thing. For example, and then they named, like, four apps. And I'm like, oh, I don't even like, these are dead. Those are cool, like, two years ago. And so I'd be curious what what he's been wrong about, but I do think that that he's likely right more than he's wrong, and he's been right in big ways.

he's always saying the latest and greatest thing is gonna be big thing. For example, and then they named, like, four apps. And I'm like, oh, I don't even like, these are dead. Those are cool, like, two years ago. And so I'd be curious what what he's been wrong about, but I do think that that he's likely right more than he's wrong, and he's been right in big ways.

26:23

Yeah. I was actually watching. So he did another cool thing, actually, not to make this the kind of the Gary V hour, but,

Yeah. I was actually watching. So he did another cool thing, actually, not to make this the kind of the Gary V hour, but,

26:31

he did a interview with Mark Zuckerberg, which I thought was a pretty big deal. Amazing. Amazing. It was so good. Yeah. He it was good. Did he have He rolled Zuck too.

he did a interview with Mark Zuckerberg, which I thought was a pretty big deal. Amazing. Amazing. It was so good. Yeah. He it was good. Did he have He rolled Zuck too.

26:40

He kept interrupting of which the comments were just ripping him for. He steamrolled Mark Zuckerberg.

He kept interrupting of which the comments were just ripping him for. He steamrolled Mark Zuckerberg.

26:45

Yeah. He somebody said in the comments, they go,

Yeah. He somebody said in the comments, they go,

26:48

Gary's talking to Mark about social. Like, he's his big brother. And Mark's his little brother, but, you know, obviously, Mark's, like, we're, like, invented social networking and, like, runs runs the world.

Gary's talking to Mark about social. Like, he's his big brother. And Mark's his little brother, but, you know, obviously, Mark's, like, we're, like, invented social networking and, like, runs runs the world.

26:59

But it was true. He really was kind of like all over him. He's a better talker than Mark. Right? So that's actually kinda natural. He's a better

But it was true. He really was kind of like all over him. He's a better talker than Mark. Right? So that's actually kinda natural. He's a better

27:06

speaker. He's more engaging and he has these quicker off the cuff and Mark is a little bit more, you know, rehearsed and kind of thoughtful about his words that

speaker. He's more engaging and he has these quicker off the cuff and Mark is a little bit more, you know, rehearsed and kind of thoughtful about his words that

27:14

doesn't always play super well, you know, in front of a camera. But, what did you think of that interview? Did you hear anything that Yeah. I thought that was great. I thought Gary said something cool about how he's like, I knew teas were gonna be big because of Farmville

doesn't always play super well, you know, in front of a camera. But, what did you think of that interview? Did you hear anything that Yeah. I thought that was great. I thought Gary said something cool about how he's like, I knew teas were gonna be big because of Farmville

27:26

and how people would pay for these badges. And then he also referenced another Facebook app I didn't I don't know what it was, but my context clues were like, okay, it was like a thing where you could like purchase a cool picture. And he was like, that's how I knew it was gonna be big. And Mark goes You know, I never really thought of that. And,

and how people would pay for these badges. And then he also referenced another Facebook app I didn't I don't know what it was, but my context clues were like, okay, it was like a thing where you could like purchase a cool picture. And he was like, that's how I knew it was gonna be big. And Mark goes You know, I never really thought of that. And,

27:43

and I thought that was funny. I thought that was pretty cool. Also, Mark's haircut was horrible as if they just, like, put a bow on his head and just cut the bangs around it. What's he doing with a bad haircut like that? It's awful. Actually, Gary had a great line in that, which he's like, He's, like,

and I thought that was funny. I thought that was pretty cool. Also, Mark's haircut was horrible as if they just, like, put a bow on his head and just cut the bangs around it. What's he doing with a bad haircut like that? It's awful. Actually, Gary had a great line in that, which he's like, He's, like,

27:58

basically, Mark's talking about, like, the the the the metaverse. You're gonna have this this avatar. You're gonna have, like, your character who has its own virtual clothing, and it wears that Like, it looks like a sim, basically, if you ever played the sims. And Gary's, like, you've been living this lie, like, basically, like, Mark already like a sim. Like Mark looks more like a character from a video game than an actual human being. He talks more like a character for a video game than human and he wears the same exact thing every day on purpose, which is what your character in a video game does, like black shirt, blue pants. And he said it any any negative. And he goes, this is you already. He didn't go into details, but he was he was kinda like confident.

basically, Mark's talking about, like, the the the the metaverse. You're gonna have this this avatar. You're gonna have, like, your character who has its own virtual clothing, and it wears that Like, it looks like a sim, basically, if you ever played the sims. And Gary's, like, you've been living this lie, like, basically, like, Mark already like a sim. Like Mark looks more like a character from a video game than an actual human being. He talks more like a character for a video game than human and he wears the same exact thing every day on purpose, which is what your character in a video game does, like black shirt, blue pants. And he said it any any negative. And he goes, this is you already. He didn't go into details, but he was he was kinda like confident.

28:33

Like, you've been ahead of the curve, but I thought it was hilarious.

Like, you've been ahead of the curve, but I thought it was hilarious.

28:37

You know, that he called about on that in a way. Alright. Let me ask you a quick question. So I've been thinking about this. Something that I've been thinking about. We've had a bunch of friends talk about screen time, limiting screen time. And I've been thinking about this. So I just did a a very short amount of research. So basically,

You know, that he called about on that in a way. Alright. Let me ask you a quick question. So I've been thinking about this. Something that I've been thinking about. We've had a bunch of friends talk about screen time, limiting screen time. And I've been thinking about this. So I just did a a very short amount of research. So basically,

28:52

I was curious about what trends have existed where rich that separated rich people from poor people. For example,

I was curious about what trends have existed where rich that separated rich people from poor people. For example,

29:00

in in the Greek and Roman era, which actually I don't know what

in in the Greek and Roman era, which actually I don't know what

29:04

years those were, actually.

years those were, actually.

29:06

BC, sometime BC,

BC, sometime BC,

29:07

basically,

basically,

29:08

the you were rich if you were, very, very white and Roman poetry would praised the white girl and that meant, like, the the pale and and painless was, well, yeah, was a was a Mark of Beauty.

the you were rich if you were, very, very white and Roman poetry would praised the white girl and that meant, like, the the pale and and painless was, well, yeah, was a was a Mark of Beauty.

29:20

And,

And,

29:21

of social class and things like that because basically you're not outside working really hard. Of course,

of social class and things like that because basically you're not outside working really hard. Of course,

29:27

that changed. And in the night nineteen sixties, like,

that changed. And in the night nineteen sixties, like,

29:30

it's kinda started around right around that time where being tan meant that you have a leisure. You know, you have enough time to go hang out outside and have fun and skin tone became kind of a marker of wealth and and during world war two, women were using tea bags as self self tanner, coco chanel, around, the the nineteen thirties, nineteen forties, talked about, being bronze and being tan. And so now it's, like, became popular to be tan. So what do you think And I'll tell you what I think mine is, what do you think in, like, twenty, thirty, fifty, hundred years

it's kinda started around right around that time where being tan meant that you have a leisure. You know, you have enough time to go hang out outside and have fun and skin tone became kind of a marker of wealth and and during world war two, women were using tea bags as self self tanner, coco chanel, around, the the nineteen thirties, nineteen forties, talked about, being bronze and being tan. And so now it's, like, became popular to be tan. So what do you think And I'll tell you what I think mine is, what do you think in, like, twenty, thirty, fifty, hundred years

30:01

is gonna be that thing? My opinion is what it's gonna be is a lack of screen time. So not, like, like, it's gonna be like, oh, you use a computer? No. I don't. No. I don't use a computer. Yeah. Yeah. I think it's gonna be people. And so, like, Mark Lohrey talked about that. I believe Jack Dorsey talked about that. Elon Musk has mentioned it. Bill Gates said his his kids don't get screen time. That's what he said? Yeah. He said this a few years ago, this came out. I think he kinda backed off it because it sounds really bad because, like, dude, you addicted the whole earth to social media and you're, like, don't let your kids do it. But Let me see what the the exact thing is, but I remember for sure,

is gonna be that thing? My opinion is what it's gonna be is a lack of screen time. So not, like, like, it's gonna be like, oh, you use a computer? No. I don't. No. I don't use a computer. Yeah. Yeah. I think it's gonna be people. And so, like, Mark Lohrey talked about that. I believe Jack Dorsey talked about that. Elon Musk has mentioned it. Bill Gates said his his kids don't get screen time. That's what he said? Yeah. He said this a few years ago, this came out. I think he kinda backed off it because it sounds really bad because, like, dude, you addicted the whole earth to social media and you're, like, don't let your kids do it. But Let me see what the the exact thing is, but I remember for sure,

30:35

that he either limited or,

that he either limited or,

30:38

or said, you know,

or said, you know,

30:41

said he wouldn't do it. So he's Dude, I noticed that once I kinda got a little bit more success in my career, like, I don't check anything, on the weekends and like some for like different projects. Like, I'll get to it when I get to it. Like, I'm just not gonna check my email.

said he wouldn't do it. So he's Dude, I noticed that once I kinda got a little bit more success in my career, like, I don't check anything, on the weekends and like some for like different projects. Like, I'll get to it when I get to it. Like, I'm just not gonna check my email.

30:54

I I don't wanna be on the screen. I remember it was a big deal when he said it. I think his kids were, like, under three at the time. So it was, like, you're probably not doing a ton as it was, like, my daughter's too. She has a ton of screen time, but, like, you know, I get Mark Zuckerberg doesn't have to do that necessarily.

I I don't wanna be on the screen. I remember it was a big deal when he said it. I think his kids were, like, under three at the time. So it was, like, you're probably not doing a ton as it was, like, my daughter's too. She has a ton of screen time, but, like, you know, I get Mark Zuckerberg doesn't have to do that necessarily.

31:08

So he he was like, yeah. Maybe when they get older, as they get older, I'm sure they will. But,

So he he was like, yeah. Maybe when they get older, as they get older, I'm sure they will. But,

31:13

but people were like, hey, you know, the people the media sort of out to get you, you know, in this kind of case. I've got I've got a couple, like,

but people were like, hey, you know, the people the media sort of out to get you, you know, in this kind of case. I've got I've got a couple, like,

31:19

pretty wealthy friends and they'll be like, yeah, like, our kid has never, like, we don't use our phone in front of them. We don't let them see a phone. And then, you know, I'll go and hang out with other friends who maybe aren't in that position. And, like, we got dinner and they're playing on the phone the whole time. And so that's my per I I think it's already happening. I think it's gonna happen the next ten, twenty, thirty years. There's a few more. So there's actually,

pretty wealthy friends and they'll be like, yeah, like, our kid has never, like, we don't use our phone in front of them. We don't let them see a phone. And then, you know, I'll go and hang out with other friends who maybe aren't in that position. And, like, we got dinner and they're playing on the phone the whole time. And so that's my per I I think it's already happening. I think it's gonna happen the next ten, twenty, thirty years. There's a few more. So there's actually,

31:39

There's actually,

There's actually,

31:41

you know, other ones. So I think back in the day, being fatter, so having a big belly used to be a sign of wealth, Yeah. Because, obviously, you had enough, like, means to to eat food and you were you had a leisurely lifestyle.

you know, other ones. So I think back in the day, being fatter, so having a big belly used to be a sign of wealth, Yeah. Because, obviously, you had enough, like, means to to eat food and you were you had a leisurely lifestyle.

31:53

And now it's the exact opposite. Right? So, like,

And now it's the exact opposite. Right? So, like,

31:57

you know, having, you know, abs is more, seen as a higher status thing than having a belly. Somebody used to I have a big nose. People used to somebody told me once, like, oh, back in the day, that was like a sign of, like, great power and authority or something like that. I don't know if that one really could change over time because you can't really control it as much. I guess no jobs, but But I think you're absolutely right that these things shift over time, that the the status signals

you know, having, you know, abs is more, seen as a higher status thing than having a belly. Somebody used to I have a big nose. People used to somebody told me once, like, oh, back in the day, that was like a sign of, like, great power and authority or something like that. I don't know if that one really could change over time because you can't really control it as much. I guess no jobs, but But I think you're absolutely right that these things shift over time, that the the status signals

32:19

that you have shift. And it's basically you wanna be doing what the masses are not doing.

that you have shift. And it's basically you wanna be doing what the masses are not doing.

32:25

So, you know, if if everybody's on horseback, you wanna be in a car when everybody's on in a car, you wanna go learn horseback riding.

So, you know, if if everybody's on horseback, you wanna be in a car when everybody's on in a car, you wanna go learn horseback riding.

32:32

That sort of thing. Same thing with, like, hunting. Like, you know, having others hunt for you, and then now it's like a a status symbol in a way to be able to have the free time and the skill to be able to go out and,

That sort of thing. Same thing with, like, hunting. Like, you know, having others hunt for you, and then now it's like a a status symbol in a way to be able to have the free time and the skill to be able to go out and,

32:43

go out and go hunting, like, have a hobby have a hobby like that. I think that,

go out and go hunting, like, have a hobby have a hobby like that. I think that,

32:49

I think you're absolutely right that

I think you're absolutely right that

32:51

being away from, like, the digital

being away from, like, the digital

32:54

experience, like, have, like, being able to not have to either work online play online or talk to people online is gonna be a status, like, it's definitely like a status symbol because it's gonna be so rare. It's gonna be rare, you know, more rare than a whatever, you know, a diamond or gold or anything like that is because

experience, like, have, like, being able to not have to either work online play online or talk to people online is gonna be a status, like, it's definitely like a status symbol because it's gonna be so rare. It's gonna be rare, you know, more rare than a whatever, you know, a diamond or gold or anything like that is because

33:10

everybody is gonna be completely engrossed as we already are halfway there in, like, kind of like the online world. So having anything in the offline world is gonna be, like, a, a extreme luxury.

everybody is gonna be completely engrossed as we already are halfway there in, like, kind of like the online world. So having anything in the offline world is gonna be, like, a, a extreme luxury.

33:21

And that actually, like, if in terms of, like, money making and business, that actually, like, is an interesting trend to look at.

And that actually, like, if in terms of, like, money making and business, that actually, like, is an interesting trend to look at.

33:28

There's this thing called

There's this thing called

33:29

What's the dumb phone thing? Is it called a light phone? Light phone. I keep hearing a lot of people talk about this thing. Have you heard of the light phone? I I don't know much about it. Getting it. So, basically, if you haven't seen it, the light phone is a really minimalistic looking phone. Looks pretty cool, honestly.

What's the dumb phone thing? Is it called a light phone? Light phone. I keep hearing a lot of people talk about this thing. Have you heard of the light phone? I I don't know much about it. Getting it. So, basically, if you haven't seen it, the light phone is a really minimalistic looking phone. Looks pretty cool, honestly.

33:44

Looks very clean design. It's like a very basic phone that doesn't have an app. Like an it looks like a Zoom. Remember remember a Zoom or or Microsoft? It looks like the early cell phones, but just like cleaner.

Looks very clean design. It's like a very basic phone that doesn't have an app. Like an it looks like a Zoom. Remember remember a Zoom or or Microsoft? It looks like the early cell phones, but just like cleaner.

33:55

And, you know, like a flip phone or whatever. And, basically, it's just a phone that doesn't have apps. So you could text on it. You could call on it, but you can't use the internet beyond that.

And, you know, like a flip phone or whatever. And, basically, it's just a phone that doesn't have apps. So you could text on it. You could call on it, but you can't use the internet beyond that.

34:06

And,

And,

34:07

it's meant to be like, hey, do you want to, like,

it's meant to be like, hey, do you want to, like,

34:10

you don't be detached from the world, maybe your kids or whatever, like,

you don't be detached from the world, maybe your kids or whatever, like,

34:14

you know, as you,

you know, as you,

34:16

you know, if if you need to be reached for an emergency,

you know, if if you need to be reached for an emergency,

34:19

But,

But,

34:20

but you don't wanna be kind of, like, on Instagram, you know, at that time. I think it's a great idea that the problem with it is kind of inconvenience with it, which is, like, I think you need to, like,

but you don't wanna be kind of, like, on Instagram, you know, at that time. I think it's a great idea that the problem with it is kind of inconvenience with it, which is, like, I think you need to, like,

34:28

need to be, like, switch your SIM card every time you wanna use it and shit like that. If you wanna use the same phone number, so that's kind of annoying. But,

need to be, like, switch your SIM card every time you wanna use it and shit like that. If you wanna use the same phone number, so that's kind of annoying. But,

34:35

but I think it's great And I'm surprised this isn't bigger. I think it was like a Kickstarter project.

but I think it's great And I'm surprised this isn't bigger. I think it was like a Kickstarter project.

34:40

I'll buy. I'm I'm gonna buy it. So we just did this NFT thing and we said we'll do content stuff I'm gonna set us up with the, or I'll set it up and you can decide if you wanna go with the health thing with that executive checkup. And then I'll, I'll buy one of these,

I'll buy. I'm I'm gonna buy it. So we just did this NFT thing and we said we'll do content stuff I'm gonna set us up with the, or I'll set it up and you can decide if you wanna go with the health thing with that executive checkup. And then I'll, I'll buy one of these,

34:52

light phones and we could talk about it. I think it's amazing. I think it's cool. You could still use music.

light phones and we could talk about it. I think it's amazing. I think it's cool. You could still use music.

34:57

I think it's really cool.

I think it's really cool.

34:59

Yeah. I think it's great. And and what else comes to mind that's like this? So what are some other things? So there's obviously in person experiences. So travel,

Yeah. I think it's great. And and what else comes to mind that's like this? So what are some other things? So there's obviously in person experiences. So travel,

35:08

meetings, concerts. I think that already kinda has, like, a bit of a premium, but I think that'll get extended. The premium will get larger the, the rarity will get will get higher on on that because

meetings, concerts. I think that already kinda has, like, a bit of a premium, but I think that'll get extended. The premium will get larger the, the rarity will get will get higher on on that because

35:19

if most meetings just happen over zoom, then you'll it'll be a special meeting when you make an effort to go fly and meet somebody face to face.

if most meetings just happen over zoom, then you'll it'll be a special meeting when you make an effort to go fly and meet somebody face to face.

35:26

Same thing with a concert. If you're, you know, going there and being there and experiencing it, it's gonna be one of those feelings you can really only get by doing that. So it's gonna become more valuable over time. Like, I was talking to a comedian, and he said, like, he's like, dude, I was worried, like, you know, after COVID, what would happen? He's like,

Same thing with a concert. If you're, you know, going there and being there and experiencing it, it's gonna be one of those feelings you can really only get by doing that. So it's gonna become more valuable over time. Like, I was talking to a comedian, and he said, like, he's like, dude, I was worried, like, you know, after COVID, what would happen? He's like,

35:42

demand is

demand is

35:44

roaring back. He's like, the demand now for shows is higher than it was pre pandemic.

roaring back. He's like, the demand now for shows is higher than it was pre pandemic.

35:49

And so you're asking what else is like to well, well, the people, poor people think. What else could be kind of a status symbol? I think I have a couple of people. I think, like, the splitting time thing between cities,

And so you're asking what else is like to well, well, the people, poor people think. What else could be kind of a status symbol? I think I have a couple of people. I think, like, the splitting time thing between cities,

36:00

It's still expensive, but it's

It's still expensive, but it's

36:02

it's still expensive, but it's not prohibitively

it's still expensive, but it's not prohibitively

36:05

expensive.

expensive.

36:06

So, like, I think that that's gonna be far more com I'm doing it now, and I realize I'm, like, in a fortunate situation, but I think that it's far more accommodating than ever before.

So, like, I think that that's gonna be far more com I'm doing it now, and I realize I'm, like, in a fortunate situation, but I think that it's far more accommodating than ever before.

36:16

So I think that, like, that part time living and and splitting time between cities is gonna be quite common.

So I think that, like, that part time living and and splitting time between cities is gonna be quite common.

36:22

I don't know what else. Yeah. I think that's a that's actually a great one. It's sort of, like, if you look at what do our what do our rich friends do now that's not common, and then that's just gonna become, like, the, like, more people are gonna do that thing. So, like, you know, like, you're talking about having a few either Airbnb's or, like, having three homes and just shift, like, throughout the year, just shifting based on where you wanna be in whatever season you wanna be in and not having, like, a hometown.

I don't know what else. Yeah. I think that's a that's actually a great one. It's sort of, like, if you look at what do our what do our rich friends do now that's not common, and then that's just gonna become, like, the, like, more people are gonna do that thing. So, like, you know, like, you're talking about having a few either Airbnb's or, like, having three homes and just shift, like, throughout the year, just shifting based on where you wanna be in whatever season you wanna be in and not having, like, a hometown.

36:48

I I think it's more of a thing. Here's one, and you're getting into it now. I've been into it for a minute as well, which is did you see

I I think it's more of a thing. Here's one, and you're getting into it now. I've been into it for a minute as well, which is did you see

36:56

well, kinda. I tweeted out asking people to see to say, like, what would Like, I so I'm I'm I'm building this house,

well, kinda. I tweeted out asking people to see to say, like, what would Like, I so I'm I'm I'm building this house,

37:04

and I'm like, how would you optimize it for longevity, health, and fitness? And I got so many amazing replies And the most consistent one was cold plunge and sauna.

and I'm like, how would you optimize it for longevity, health, and fitness? And I got so many amazing replies And the most consistent one was cold plunge and sauna.

37:14

So many people are interested in that, and I think that that's a much bigger

So many people are interested in that, and I think that that's a much bigger

37:18

trend than I ever thought. I think having home saunas and and and home cold tubs,

trend than I ever thought. I think having home saunas and and and home cold tubs,

37:24

that is something that's gonna be that's I think we're still in the early stages of that. I never would have thought that that was gonna be a thing. Yeah. That's the

that is something that's gonna be that's I think we're still in the early stages of that. I never would have thought that that was gonna be a thing. Yeah. That's the

37:31

I I just bought a Sono, by the way, like, two days ago. I know. I saw you caught the what's his name? Andrew said, like, don't do infrared and you're, like, but I bought an infrared. Is that so okay? Yeah.

I I just bought a Sono, by the way, like, two days ago. I know. I saw you caught the what's his name? Andrew said, like, don't do infrared and you're, like, but I bought an infrared. Is that so okay? Yeah.

37:41

By the way, there's a sick company to check this out. Is it, David, David's company?

By the way, there's a sick company to check this out. Is it, David, David's company?

37:46

Florens. Have you seen this? This guy just dmed me who I'm friends with. He spoke at hustle County goes, hey, I just met with Sean about my son of business, and I and he said This guy. Yeah. And he said that you also like this type of stuff. Have you, did you go look at it? Did you see it? That's sick. He just he he dmed me a video. And you wanna explain what it was? So, basically, how do you spell it?

Florens. Have you seen this? This guy just dmed me who I'm friends with. He spoke at hustle County goes, hey, I just met with Sean about my son of business, and I and he said This guy. Yeah. And he said that you also like this type of stuff. Have you, did you go look at it? Did you see it? That's sick. He just he he dmed me a video. And you wanna explain what it was? So, basically, how do you spell it?

38:06

Floor. So there's two that that got,

Floor. So there's two that that got,

38:10

that got,

that got,

38:12

that got kinda like highlighted here.

that got kinda like highlighted here.

38:15

Where are you at? The URL is we are Florence. How

Where are you at? The URL is we are Florence. How

38:19

do you spell Florence?

do you spell Florence?

38:21

F l o r e n s. F l o r e n s. Okay.

F l o r e n s. F l o r e n s. Okay.

38:28

Okay. So, basically, we are Florence

Okay. So, basically, we are Florence

38:30

so, basically, the what he's done is he's built a in a custom kind of like new version of in home sauna. It plugs into a normal normal outlet, which when I was looking up That was, like, one big thing. It's, like, you have to I don't wanna have to get an electrician out here to handle the power of the sauna. It's, like, small enough where it fits in. It's like a great, like, It's, like, it's, it's, like, made for, like, you know, one person that could fit easily.

so, basically, the what he's done is he's built a in a custom kind of like new version of in home sauna. It plugs into a normal normal outlet, which when I was looking up That was, like, one big thing. It's, like, you have to I don't wanna have to get an electrician out here to handle the power of the sauna. It's, like, small enough where it fits in. It's like a great, like, It's, like, it's, it's, like, made for, like, you know, one person that could fit easily.

38:52

Then there's a super nice, like, super clean design. So, like, most saunas kinda look like this kinda same cabin looking feel. This looks like it fits in, like, a modern home. It's, like, very slick looking.

Then there's a super nice, like, super clean design. So, like, most saunas kinda look like this kinda same cabin looking feel. This looks like it fits in, like, a modern home. It's, like, very slick looking.

39:03

And so he's building this thing and that he showed me one. He's got I'm gonna go visit him. He's got one down here not too far from where I live.

And so he's building this thing and that he showed me one. He's got I'm gonna go visit him. He's got one down here not too far from where I live.

39:12

So then there's one of the Then there's one of the presidio called ancient ritual. Have you seen this one or have you heard of this? That's the one I saw ancient ritual. So ancient so there's two. So ancient ritual is the other one that people are kinda hyping up And I think that one is, like, almost like Peloton for Asana. So you get in. Normally, when you get into Asana, you're, like, on your own. It's like, dude, here, go sit in this this hot box and, like, think or, you know, talk to the naked guy next to you. Like, I don't know. Like, do whatever you wanna do. I think what ancient I don't know exactly what ancient rituals doing, but I think what they're is is sort of like a guided meditations. They have sounds. They have sense. They have like,

So then there's one of the Then there's one of the presidio called ancient ritual. Have you seen this one or have you heard of this? That's the one I saw ancient ritual. So ancient so there's two. So ancient ritual is the other one that people are kinda hyping up And I think that one is, like, almost like Peloton for Asana. So you get in. Normally, when you get into Asana, you're, like, on your own. It's like, dude, here, go sit in this this hot box and, like, think or, you know, talk to the naked guy next to you. Like, I don't know. Like, do whatever you wanna do. I think what ancient I don't know exactly what ancient rituals doing, but I think what they're is is sort of like a guided meditations. They have sounds. They have sense. They have like,

39:46

they'll talk you through, like, what to what to, like, It's like a it's like calm or like headspace,

they'll talk you through, like, what to what to, like, It's like a it's like calm or like headspace,

39:52

like, meets a sauna.

like, meets a sauna.

39:53

That's my, like, prediction. They're they're a little bit they're very stealthy. There's, like, nothing on the That's my my understanding of it just from

That's my, like, prediction. They're they're a little bit they're very stealthy. There's, like, nothing on the That's my my understanding of it just from

40:00

figuring it out. Dude, the Florence thing is amazing.

figuring it out. Dude, the Florence thing is amazing.

40:03

Yeah. So I'm I'm really excited about both of these. I don't think either of these is, like, you know, mega huge business,

Yeah. So I'm I'm really excited about both of these. I don't think either of these is, like, you know, mega huge business,

40:09

but I think it's I think it'd definitely be a really healthy business.

but I think it's I think it'd definitely be a really healthy business.

40:13

And it might be one of those that surprises you. Maybe there's bigger demand maybe this maybe this ends up like pools. Right? Like, I think,

And it might be one of those that surprises you. Maybe there's bigger demand maybe this maybe this ends up like pools. Right? Like, I think,

40:20

our our buddies are in the they bought a pool construction company who's telling me something like,

our our buddies are in the they bought a pool construction company who's telling me something like,

40:24

You know,

You know,

40:26

like, some absurd percentage of of homes, like,

like, some absurd percentage of of homes, like,

40:29

fifty percent of homes or whatever in in areas that can host a pool, like, will get a pool in the suburbs.

fifty percent of homes or whatever in in areas that can host a pool, like, will get a pool in the suburbs.

40:35

And,

And,

40:36

and it's like a, yeah, it's or it's that's not the exact percentage, but it's, like, it's a fifty thousand dollar average ticket.

and it's like a, yeah, it's or it's that's not the exact percentage, but it's, like, it's a fifty thousand dollar average ticket.

40:42

It's the number one, like, kind of, like, optional upgrade to a house that that happens.

It's the number one, like, kind of, like, optional upgrade to a house that that happens.

40:48

And,

And,

40:49

and so, you know, those companies are doing really well. Pool construction companies. And so maybe

and so, you know, those companies are doing really well. Pool construction companies. And so maybe

40:54

if you fast forward ten years down the road, sawn on cold plunge is gonna be as common

if you fast forward ten years down the road, sawn on cold plunge is gonna be as common

40:58

as swimming pool is in Like, I could I could see a world where that's the case. I definitely could too. So,

as swimming pool is in Like, I could I could see a world where that's the case. I definitely could too. So,

41:05

I'll have to remember exactly what these the the the study says, but there's a there was a very reputable and famous study and it said two interesting things. The first thing that it said was if you sauna

I'll have to remember exactly what these the the the study says, but there's a there was a very reputable and famous study and it said two interesting things. The first thing that it said was if you sauna

41:16

for two twenty minute sessions a week,

for two twenty minute sessions a week,

41:19

it decreases the likelihood of cardiovascular

it decreases the likelihood of cardiovascular

41:22

disease by something like thirty or forty percent, a massive number.

disease by something like thirty or forty percent, a massive number.

41:27

Then it said, if you sauna for three twenty minute sessions

Then it said, if you sauna for three twenty minute sessions

41:32

a week, it's gonna decrease it by like sixty percent. Like it's like the the numbers are like astronomical just from two to three. Let alone zero to two. And so Sono's like I I I the what a the way it works is basically, like, when your body heats up that much,

a week, it's gonna decrease it by like sixty percent. Like it's like the the numbers are like astronomical just from two to three. Let alone zero to two. And so Sono's like I I I the what a the way it works is basically, like, when your body heats up that much,

41:47

I guess it stresses it and that that's a really healthy and good stress. And,

I guess it stresses it and that that's a really healthy and good stress. And,

41:53

anyway, it's pretty sick. I'm all about that. Do you wanna talk about these last two things you have on here? I'm very eager what what those are. Yeah. Let's talk about that. By the way, just to put an endpoint on this.

anyway, it's pretty sick. I'm all about that. Do you wanna talk about these last two things you have on here? I'm very eager what what those are. Yeah. Let's talk about that. By the way, just to put an endpoint on this.

42:02

Like, we talk about this because just we're interested in it and, like, whatever this are hangout if you wanna be on the wall. Great. But I would also say there's been a big lesson I've learned that is anytime people live anytime you discover a group of people who are very interested in and living a lifestyle that is different than yours is very easily initially to write it off and just say, oh, that's frivolous, that's

Like, we talk about this because just we're interested in it and, like, whatever this are hangout if you wanna be on the wall. Great. But I would also say there's been a big lesson I've learned that is anytime people live anytime you discover a group of people who are very interested in and living a lifestyle that is different than yours is very easily initially to write it off and just say, oh, that's frivolous, that's

42:24

That's just kinda like whatever, you know, they're out of touch or,

That's just kinda like whatever, you know, they're out of touch or,

42:27

they're weird or whatever. Like, it doesn't really matter what what category it is. Like, when I when I saw gamers and people who stream video games and watch other people playing video games, it was so strange to me. I remember making fun of this kid in college. Because I walked in on him and he was watching somebody else play a video game on a live stream and the guy was playing in Korea. And I was like, you're watching a dude in Korea play this video game. Why don't you just play? Better yet. Why don't you get outside? And, like, let's go go get some food. And I made fun of them for and then years later, I'm, like, selling my company to Twitch and, like, I'm, I'm, like, talking about how great this trend is, and he's, like, called me. He's like, you motherfucker, you know, like, I, dude, you made fun of me for this ten years ago, and here you are now, like, now you're on board. And I that's happened to me so many times in life that now I go the exact opposite way. I see some somebody like you who says, the same thing that our other buddy said, which is maybe I should go to the Mayo Clinic and get these advanced scans done once a year. I think,

they're weird or whatever. Like, it doesn't really matter what what category it is. Like, when I when I saw gamers and people who stream video games and watch other people playing video games, it was so strange to me. I remember making fun of this kid in college. Because I walked in on him and he was watching somebody else play a video game on a live stream and the guy was playing in Korea. And I was like, you're watching a dude in Korea play this video game. Why don't you just play? Better yet. Why don't you get outside? And, like, let's go go get some food. And I made fun of them for and then years later, I'm, like, selling my company to Twitch and, like, I'm, I'm, like, talking about how great this trend is, and he's, like, called me. He's like, you motherfucker, you know, like, I, dude, you made fun of me for this ten years ago, and here you are now, like, now you're on board. And I that's happened to me so many times in life that now I go the exact opposite way. I see some somebody like you who says, the same thing that our other buddy said, which is maybe I should go to the Mayo Clinic and get these advanced scans done once a year. I think,

43:23

maybe that's something more people are gonna wanna do. Why would he wanna do this? Why are people choosing plant based lifestyles? What is that all about? You know, like, what and so now I lean in anytime we discover these things, and that's become some of the best a, like, either, like discoveries, life changes I can make, or, b, investments. It's a great way to invest because you're actually on the, like, the cutting edge of stuff, you're in early, which is super important, obviously. There's a book on, like, a famous business book on it where where he talks. I think it's crossing the or something where it talks about like early adopters and then, like, the there's basically this, like, bell curve of people where it's, like, in the beginning of the bell curve, it's, like, late people who are late to it and then, like, the middles, like, the average Joe, and there's, like, early adopters, and then there's one more, like, cutting edge. And you and I both have, like, a handful of friends which I would actually say that I I forget the names of them, but in that bell curve, there's people who are getting on names because you got the idea right, but you, like butchered all the names. So it's basically

maybe that's something more people are gonna wanna do. Why would he wanna do this? Why are people choosing plant based lifestyles? What is that all about? You know, like, what and so now I lean in anytime we discover these things, and that's become some of the best a, like, either, like discoveries, life changes I can make, or, b, investments. It's a great way to invest because you're actually on the, like, the cutting edge of stuff, you're in early, which is super important, obviously. There's a book on, like, a famous business book on it where where he talks. I think it's crossing the or something where it talks about like early adopters and then, like, the there's basically this, like, bell curve of people where it's, like, in the beginning of the bell curve, it's, like, late people who are late to it and then, like, the middles, like, the average Joe, and there's, like, early adopters, and then there's one more, like, cutting edge. And you and I both have, like, a handful of friends which I would actually say that I I forget the names of them, but in that bell curve, there's people who are getting on names because you got the idea right, but you, like butchered all the names. So it's basically

44:16

earliest as innovators.

earliest as innovators.

44:18

And it's like the people actually, like, figuring things out. And then there's early adopters. Then there's early majority. That's the kinda like big chunk late majority. That's the other part of the big chunk. And then there's the laggards who are like, you know, people who still have AOL email addresses and, like, you know, are looking driving around looking for blockbusters. And for a lot of things, I would say you are on the rights. You're, either an innovator or the one next to it, an early adopter.

And it's like the people actually, like, figuring things out. And then there's early adopters. Then there's early majority. That's the kinda like big chunk late majority. That's the other part of the big chunk. And then there's the laggards who are like, you know, people who still have AOL email addresses and, like, you know, are looking driving around looking for blockbusters. And for a lot of things, I would say you are on the rights. You're, either an innovator or the one next to it, an early adopter.

44:41

I'm trying to go I'm intense I'm intentionally trying to go that way. So I thought,

I'm trying to go I'm intense I'm intentionally trying to go that way. So I thought,

44:46

you know, I'm just not that. I'm not, like, a futurist type of guy because I've been so wrong And the and I I figured out the formula for it. The formula for it is,

you know, I'm just not that. I'm not, like, a futurist type of guy because I've been so wrong And the and I I figured out the formula for it. The formula for it is,

44:54

have an ego,

have an ego,

44:56

make a prediction,

make a prediction,

44:57

be wrong, like, five times and have it rubbed in your face how wrong you were. Boom. You're not you're now a futurist. Like, I remember the first time the iPhone came out, and I was, like, who the fuck wants to, like, read tiny text on a screen. Like, that's awful. I was like, nobody's, watch a movie on this. I was like, yeah, you can watch. Who would ever watch a movie on the this like tiny square? Like, that's, like, that would be the worst. It's worse than airplane headrest. Like, I remember saying these things to people. And, you know, this like, I was in college. I was like a junior in college. There was nobody remembers this, but I remember being that wrong. Snapchat. I remember being that wrong. My username still has the word test in it because I was so certain.

be wrong, like, five times and have it rubbed in your face how wrong you were. Boom. You're not you're now a futurist. Like, I remember the first time the iPhone came out, and I was, like, who the fuck wants to, like, read tiny text on a screen. Like, that's awful. I was like, nobody's, watch a movie on this. I was like, yeah, you can watch. Who would ever watch a movie on the this like tiny square? Like, that's, like, that would be the worst. It's worse than airplane headrest. Like, I remember saying these things to people. And, you know, this like, I was in college. I was like a junior in college. There was nobody remembers this, but I remember being that wrong. Snapchat. I remember being that wrong. My username still has the word test in it because I was so certain.

45:37

I was like, Snapchat. This is this is stupid. Right? This is just for kids and dick pics and stuff like that. Like, Certainly, it won't go on beyond this. Bitcoin, I was wrong early on. Right? Like, guys in my office were telling me about it back in twenty twelve, twenty thirteen, And I was kind of laughing and saying, guys, let's focus on something, like, legit here. And now I'm, like, you know, of fucking Bitcoin evangelist

I was like, Snapchat. This is this is stupid. Right? This is just for kids and dick pics and stuff like that. Like, Certainly, it won't go on beyond this. Bitcoin, I was wrong early on. Right? Like, guys in my office were telling me about it back in twenty twelve, twenty thirteen, And I was kind of laughing and saying, guys, let's focus on something, like, legit here. And now I'm, like, you know, of fucking Bitcoin evangelist

45:58

And so, like, Twitch, same thing. I was wrong about stream. I've been wrong so many times that I've actually flipped the script now. I kinda had to reassess my life and say,

And so, like, Twitch, same thing. I was wrong about stream. I've been wrong so many times that I've actually flipped the script now. I kinda had to reassess my life and say,

46:07

I'm not gonna be very good as a technology entrepreneur or a technology investor. If I just continue to write off the big things as dumb and stupid early on. Like, I need to go the exact opposite way. Okay. What would it take for me to do that? And I just I just inverted.

I'm not gonna be very good as a technology entrepreneur or a technology investor. If I just continue to write off the big things as dumb and stupid early on. Like, I need to go the exact opposite way. Okay. What would it take for me to do that? And I just I just inverted.

46:21

So instead of, you know, anytime I see that, the same feeling, I instead lean into curiosity.

So instead of, you know, anytime I see that, the same feeling, I instead lean into curiosity.

46:26

What's making people wanna do this

What's making people wanna do this

46:29

when I think it's so strange? And now I that's that's like flipped the script for me. And we either had Justin or Emma on at Hussicon or on here, and they're talking about Justin TV, which was the site before Twitch became a thing, and it was basically,

when I think it's so strange? And now I that's that's like flipped the script for me. And we either had Justin or Emma on at Hussicon or on here, and they're talking about Justin TV, which was the site before Twitch became a thing, and it was basically,

46:43

anyone could log in and create their own live TV channel and Emmett

anyone could log in and create their own live TV channel and Emmett

46:47

I believe you could tell me if I'm wrong. I believe the story was, like, Emmett, but, like, there's a small corner of the site where these, like, guys were watching video games, and it wasn't a lot of people, thousands of people, but they were spending two percent, I think, of the traffic,

I believe you could tell me if I'm wrong. I believe the story was, like, Emmett, but, like, there's a small corner of the site where these, like, guys were watching video games, and it wasn't a lot of people, thousands of people, but they were spending two percent, I think, of the traffic,

47:00

at that time. But they were spending a significant amount of time washing. And he was like, that's this is the one that we gotta go to. And and I don't even think it was that as data driven. Actually, the data pointed against it because, again, I remember it was a small trap, a small amount They had a combination of two things working in their favor.

at that time. But they were spending a significant amount of time washing. And he was like, that's this is the one that we gotta go to. And and I don't even think it was that as data driven. Actually, the data pointed against it because, again, I remember it was a small trap, a small amount They had a combination of two things working in their favor.

47:16

Number one, Emmett, was like,

Number one, Emmett, was like,

47:18

I guess, actually, the number one factor was,

I guess, actually, the number one factor was,

47:21

They were fucked. The current thing wasn't working, and they had, like, no like, they had nothing to lose. They don't they were gonna run out of money and fail, or they had to try something dramatically different. And,

They were fucked. The current thing wasn't working, and they had, like, no like, they had nothing to lose. They don't they were gonna run out of money and fail, or they had to try something dramatically different. And,

47:31

when you feel like you're fucked and you have nothing to lose, you actually have the one of the greatest assets on your side,

when you feel like you're fucked and you have nothing to lose, you actually have the one of the greatest assets on your side,

47:37

which is that, you know, when you have nothing to lose, you play completely different than when you feel like you have something to lose. So that was the first thing. They had to change the the things that were popular

which is that, you know, when you have nothing to lose, you play completely different than when you feel like you have something to lose. So that was the first thing. They had to change the the things that were popular

47:45

were all like, illegal streams, illegal streams of sports. So they knew Oh, people wanna watch this, but we can't ever build a business around this. Yeah. So what ninety percent of people are doing on this site, we can't use. The two percent thing worked. And then the other one was he was like, I personally like watching these. So he's like, I'm gonna go with that. Like, these are my favorite things to watch on the network. So if I'm gonna work on this, I'm gonna work on the ones that I personally find, you know, the most interesting. And, actually, most of the company wanted to go work on the hotter sexier idea. Which was called, what was the thing called the video thing they had? Not Viti, their their version called social cam. Social cam. So the company split in half. They said, alright. Justin TV is not gonna work. Abandon ship. And we gotta figure out, you know, what's the what's the emergency ship? And so

were all like, illegal streams, illegal streams of sports. So they knew Oh, people wanna watch this, but we can't ever build a business around this. Yeah. So what ninety percent of people are doing on this site, we can't use. The two percent thing worked. And then the other one was he was like, I personally like watching these. So he's like, I'm gonna go with that. Like, these are my favorite things to watch on the network. So if I'm gonna work on this, I'm gonna work on the ones that I personally find, you know, the most interesting. And, actually, most of the company wanted to go work on the hotter sexier idea. Which was called, what was the thing called the video thing they had? Not Viti, their their version called social cam. Social cam. So the company split in half. They said, alright. Justin TV is not gonna work. Abandon ship. And we gotta figure out, you know, what's the what's the emergency ship? And so

48:32

They had this, I think Michael Cybel, who now runs Y Combinator,

They had this, I think Michael Cybel, who now runs Y Combinator,

48:35

and Justin Khan, they wanted to do social cam. It was Instagram for video. Instagram is the hottest startup in the Silicon Valley, but it's photos. Gonna do Instagram for video.

and Justin Khan, they wanted to do social cam. It was Instagram for video. Instagram is the hottest startup in the Silicon Valley, but it's photos. Gonna do Instagram for video.

48:44

And they were able to instantly raise money. They got tons of initial hype and traction and press, and all the talented people in the company wanted to go work there. So I talked to this guy Jacob who's the

And they were able to instantly raise money. They got tons of initial hype and traction and press, and all the talented people in the company wanted to go work there. So I talked to this guy Jacob who's the

48:53

o g designer at Twitch, and he's still there. He's still at the company today. And I said,

o g designer at Twitch, and he's still there. He's still at the company today. And I said,

48:59

how'd you know, like, to bet on Twitch instead of social cam? He goes, oh, no. Dude, I wanted to be on social cam. They do it just like, nah, like, we're not, like, teams full bro. Like, you go work on the thing with Emmett because Emmett was his childhood friend. He's like, you you gotta go do that one. He's like, oh, fuck. Alright. Whatever.

how'd you know, like, to bet on Twitch instead of social cam? He goes, oh, no. Dude, I wanted to be on social cam. They do it just like, nah, like, we're not, like, teams full bro. Like, you go work on the thing with Emmett because Emmett was his childhood friend. He's like, you you gotta go do that one. He's like, oh, fuck. Alright. Whatever.

49:14

And, you know, so, like, That was what seemed like the great idea, but actually

And, you know, so, like, That was what seemed like the great idea, but actually

49:19

what Emmett did, which was leaned into this really weird behavior, unique lifestyle that these gamers were doing where they were streaming themselves playing for eight hours a day, that turned out to be the thing. And that's kind of my point, which is, like, I think that there's, like, these I I do it on online communities, particularly Reddit you can right now, you could do it on Twitter or you could just type in, like, any idea or any hobby and type in the word forum, and you could find, like, these niche communities of people that are kind of freaks

what Emmett did, which was leaned into this really weird behavior, unique lifestyle that these gamers were doing where they were streaming themselves playing for eight hours a day, that turned out to be the thing. And that's kind of my point, which is, like, I think that there's, like, these I I do it on online communities, particularly Reddit you can right now, you could do it on Twitter or you could just type in, like, any idea or any hobby and type in the word forum, and you could find, like, these niche communities of people that are kind of freaks

49:46

and it's fun to, like, learn all about it. Like, for example,

and it's fun to, like, learn all about it. Like, for example,

49:49

intermittent fasting, fasting is now, like, have we all talked about it?

intermittent fasting, fasting is now, like, have we all talked about it?

49:53

I remember, like, eight years ago, I remember business insider wrote an article about like, a Microsoft executive and they mocked him for the, like, intermittent fasting. What is this? And,

I remember, like, eight years ago, I remember business insider wrote an article about like, a Microsoft executive and they mocked him for the, like, intermittent fasting. What is this? And,

50:03

but there's there's been communities online where I've, like, read about people doing this for forever, and you're like, Fasting. Like, no. Like, breakfast is the most important meal of the day. Just look at anything they make fun of Silicon Valley for. At the beginning of coronavirus, it's like, Vcs are so paranoid about the real world that they're wearing masked conferences.

but there's there's been communities online where I've, like, read about people doing this for forever, and you're like, Fasting. Like, no. Like, breakfast is the most important meal of the day. Just look at anything they make fun of Silicon Valley for. At the beginning of coronavirus, it's like, Vcs are so paranoid about the real world that they're wearing masked conferences.

50:20

Guess what everybody's doing now wearing masks. Right?

Guess what everybody's doing now wearing masks. Right?

50:22

Oh my god, intermittent fasting. Silicon Valley's latest craze, not eating till noon every day. You know, what a Google what Google engineers are doing. Right? It's like, make media loves to make fun of it. Guess what? That's what everybody's gonna be doing.

Oh my god, intermittent fasting. Silicon Valley's latest craze, not eating till noon every day. You know, what a Google what Google engineers are doing. Right? It's like, make media loves to make fun of it. Guess what? That's what everybody's gonna be doing.

50:35

You know, what are some other things that are like that? I think, you know, some of them are

You know, what are some other things that are like that? I think, you know, some of them are

50:40

Meditation, by the way, was like that too. People made fun of it, and then, you know, boom, it's like the new yoga.

Meditation, by the way, was like that too. People made fun of it, and then, you know, boom, it's like the new yoga.

50:46

The other ones I think that that are happening are like stem cell or any, like, blood platelet spinning stuff, where it's like, oh, you have knee pain? Well, these guys, they, like, go to Puerto Rico and, like, go to Germany and, like, get this fucking blood spinning tree and go get stem cells injected on their knees. That and Now they feel good. And gene editing, I think is is gene gene editing's one. Another one, breath work I think breath work is where meditation was. I invest in this thing called, other shift. They just actually lost their app. I use it every single day. And, like, I use it religiously because I it makes you feel so good. And to to the average person, like, I do it outside now after Hooverman was, like, get get sunlight on your eyes. First thing in the morning, so I do it outdoors.

The other ones I think that that are happening are like stem cell or any, like, blood platelet spinning stuff, where it's like, oh, you have knee pain? Well, these guys, they, like, go to Puerto Rico and, like, go to Germany and, like, get this fucking blood spinning tree and go get stem cells injected on their knees. That and Now they feel good. And gene editing, I think is is gene gene editing's one. Another one, breath work I think breath work is where meditation was. I invest in this thing called, other shift. They just actually lost their app. I use it every single day. And, like, I use it religiously because I it makes you feel so good. And to to the average person, like, I do it outside now after Hooverman was, like, get get sunlight on your eyes. First thing in the morning, so I do it outdoors.

51:26

And I'm sitting in my driveway, basically doing it. And neighbors are walking by. They're walking their dog, what they feel is a very normal behavior. Go go for a morning walk. And they see me, like, doing fucking breathing techniques on my driveway, and they think I'm a nut.

And I'm sitting in my driveway, basically doing it. And neighbors are walking by. They're walking their dog, what they feel is a very normal behavior. Go go for a morning walk. And they see me, like, doing fucking breathing techniques on my driveway, and they think I'm a nut.

51:39

And I love it. I go louder as soon as somebody walks by, I want them to know they live next to somebody from the future. Dude, there's this guy. His name was Bill, well, we'll also start with there's this guy named Arthur Leonard. He's, he's dead now, but in the sixties and seventies, he was a New Zealand track and field coach, and he had runners like Paul Walker,

And I love it. I go louder as soon as somebody walks by, I want them to know they live next to somebody from the future. Dude, there's this guy. His name was Bill, well, we'll also start with there's this guy named Arthur Leonard. He's, he's dead now, but in the sixties and seventies, he was a New Zealand track and field coach, and he had runners like Paul Walker,

51:58

or not Paul Walker. That's John Walker.

or not Paul Walker. That's John Walker.

52:01

Peter. Yeah. Yeah.

Peter. Yeah. Yeah.

52:03

Peter Snell and all these like New Zealand guys who started winning the Olympics in the fifteen hundred meters, five k and ten k. And everyone's like, dude, what are you doing with your runners? And he goes, we run like a hundred and twenty miles a week. We do long distance running and we go slow and we just do it just a shitload of it. And this one coach, from Oregon got really interested

Peter Snell and all these like New Zealand guys who started winning the Olympics in the fifteen hundred meters, five k and ten k. And everyone's like, dude, what are you doing with your runners? And he goes, we run like a hundred and twenty miles a week. We do long distance running and we go slow and we just do it just a shitload of it. And this one coach, from Oregon got really interested

52:23

and, his name was Bill Bowerman, and he goes, well, I'm the of field coach at Oregon University. I have all these great runners. What are you doing? And he goes over to in the nineteen seventies of New Zealand and he learns from Arthur Leonard, and he comes back and he starts making it popular. And two things happen. University Oregon is really good at track and field, and he ends up

and, his name was Bill Bowerman, and he goes, well, I'm the of field coach at Oregon University. I have all these great runners. What are you doing? And he goes over to in the nineteen seventies of New Zealand and he learns from Arthur Leonard, and he comes back and he starts making it popular. And two things happen. University Oregon is really good at track and field, and he ends up

52:42

baking shoes for his runners so they can run a little bit faster and he calls it Nike. He calls that company Nike. He starts it with, with another runner Phil Knight. Yeah. And the other thing that happens, and this just it worked out perfectly is he starts talking about it to all of his friends. He even writes a book about it, and I believe it's called like the joy of jogging. And the idea of jogging, it wasn't even, like, a thing in the step. Like, people are like, what do you mean? You're just gonna run? Like, art isn't For from the plane, what? Yeah. Like, are are the police gonna go after you? And and, like, it, like, it was, like, astounding. Like, prior to the 1970s,

baking shoes for his runners so they can run a little bit faster and he calls it Nike. He calls that company Nike. He starts it with, with another runner Phil Knight. Yeah. And the other thing that happens, and this just it worked out perfectly is he starts talking about it to all of his friends. He even writes a book about it, and I believe it's called like the joy of jogging. And the idea of jogging, it wasn't even, like, a thing in the step. Like, people are like, what do you mean? You're just gonna run? Like, art isn't For from the plane, what? Yeah. Like, are are the police gonna go after you? And and, like, it, like, it was, like, astounding. Like, prior to the 1970s,

53:14

so there was a, it was a jogging craze of the seventies prior to people didn't go out and run. That just, like, wasn't like a thing. And so anyway, that's, like, another example where, like, running became popular and Bowerman created Nike to kinda capitalize on it. Right. Let's at this last thing here. What's what is this? I always enjoy your wisdom of shit, put yourself out there, announce what you're trying to do and how you're trying to do it. So so this actually came from the Facebook,

so there was a, it was a jogging craze of the seventies prior to people didn't go out and run. That just, like, wasn't like a thing. And so anyway, that's, like, another example where, like, running became popular and Bowerman created Nike to kinda capitalize on it. Right. Let's at this last thing here. What's what is this? I always enjoy your wisdom of shit, put yourself out there, announce what you're trying to do and how you're trying to do it. So so this actually came from the Facebook,

53:37

the Zuckerberg interview with Gary V. So Gary V goes, you changed your name to Meta. You changed the name company's name to Meadows. Like, you know, like, was that about. You kinda wanted to, like, announce this to what's the, kinda, like, the thinking behind that? Because I I think I get it, but, you know, explain it. And Zuck basically said this thing. He goes,

the Zuckerberg interview with Gary V. So Gary V goes, you changed your name to Meta. You changed the name company's name to Meadows. Like, you know, like, was that about. You kinda wanted to, like, announce this to what's the, kinda, like, the thinking behind that? Because I I think I get it, but, you know, explain it. And Zuck basically said this thing. He goes,

53:53

He goes, you know,

He goes, you know,

53:56

I think this is really important. And he goes, you know how it is when you run a because you have, you know, hundreds of employees, thousands of employees. Like, we have thousands, tens of thousands of employees.

I think this is really important. And he goes, you know how it is when you run a because you have, you know, hundreds of employees, thousands of employees. Like, we have thousands, tens of thousands of employees.

54:06

It's really hard to get the message out inside your own company.

It's really hard to get the message out inside your own company.

54:09

One of the best ways to get your company to realize you're serious about something is to go talk about it externally.

One of the best ways to get your company to realize you're serious about something is to go talk about it externally.

54:15

So that's the first thing he said. And I thought that was so true. When whenever a statement gets made publicly inside the company, they also read that article. They read that press and say, well, I guess we are committed to this. I guess we are, I guess, that is, like, top level priority. And they start to take it seriously. So all of a sudden, the product managers start adding features for that thing or the top talent will switch to that division because they know that that's area for growth for the company. So it works internally. Then he goes,

So that's the first thing he said. And I thought that was so true. When whenever a statement gets made publicly inside the company, they also read that article. They read that press and say, well, I guess we are committed to this. I guess we are, I guess, that is, like, top level priority. And they start to take it seriously. So all of a sudden, the product managers start adding features for that thing or the top talent will switch to that division because they know that that's area for growth for the company. So it works internally. Then he goes,

54:40

the other thing is he's like, you know, we

the other thing is he's like, you know, we

54:43

We wanted to put a a message out there to the world. Like, he goes, I think it's really powerful. He goes, we wanted to say what we were doing so that people who want that to exist will come work for Facebook. And Gary goes, yeah, it's like a recruiting thing. Right? He goes, he goes, yeah, he goes, it's kind of amazing. You know, if you just say what you're trying to do, and how you go about doing it.

We wanted to put a a message out there to the world. Like, he goes, I think it's really powerful. He goes, we wanted to say what we were doing so that people who want that to exist will come work for Facebook. And Gary goes, yeah, it's like a recruiting thing. Right? He goes, he goes, yeah, he goes, it's kind of amazing. You know, if you just say what you're trying to do, and how you go about doing it.

55:05

That, like, it repels. He goes, you'll get a lot of hate. And he's like, we always get hate. Anytime we announce anything, we get hate.

That, like, it repels. He goes, you'll get a lot of hate. And he's like, we always get hate. Anytime we announce anything, we get hate.

55:12

He's like, so that's gonna come anyways.

He's like, so that's gonna come anyways.

55:14

And he's like, when you say what you're trying to do, what you're trying to build, you know, what you're trying to do with your life and basically how you're trying to go about it, you will repel the people who find that off putting, and you will attract the people who want it. And he sent us so simply. This is not a

And he's like, when you say what you're trying to do, what you're trying to build, you know, what you're trying to do with your life and basically how you're trying to go about it, you will repel the people who find that off putting, and you will attract the people who want it. And he sent us so simply. This is not a

55:29

oh, I've never thought of that or, wow, that's such a new concept. It's not that.

oh, I've never thought of that or, wow, that's such a new concept. It's not that.

55:35

But it reminded me of, like, a lot of good things that have happened in my life that simply came

But it reminded me of, like, a lot of good things that have happened in my life that simply came

55:40

from saying,

from saying,

55:41

what the hell I'm trying to do?

what the hell I'm trying to do?

55:44

Why I'm doing it? Why I'm so excited about doing it? And how I'm planning to go about it. Here's what I plan to do because the other thing Facebook announced was we're investing ten billion dollars into, you know, the metaverse,

Why I'm doing it? Why I'm so excited about doing it? And how I'm planning to go about it. Here's what I plan to do because the other thing Facebook announced was we're investing ten billion dollars into, you know, the metaverse,

55:55

this year. Like, into our AR VR projects. And ten billion is like a huge number. And so that that basically says we're changing the name and we're investing ten billion dollars. That means

this year. Like, into our AR VR projects. And ten billion is like a huge number. And so that that basically says we're changing the name and we're investing ten billion dollars. That means

56:06

This is our future. This is the bet. And, and so that will attract talent. Now, I just

This is our future. This is the bet. And, and so that will attract talent. Now, I just

56:13

thought

thought

56:14

That's such a powerful concept for anybody. It doesn't even merely matter what the what the stakes are. Like, I've done this when I try to hire interns Most people when they try to hire interns, they spend all their time, you know, they they'll they'll write a a blog, they'll write a job post, and then they'll, like, you know, hope and pray the right person comes by. And the better way to do it is You write a job post that would attract the you think about who the ideal person for this is and you say, what would make them stop what they're doing? And be like, holy shit. I gotta check this out. I gotta go reach out to you. I gotta talk to them. And so now you're not gonna write a normal job description that says, the role, the responsibilities,

That's such a powerful concept for anybody. It doesn't even merely matter what the what the stakes are. Like, I've done this when I try to hire interns Most people when they try to hire interns, they spend all their time, you know, they they'll they'll write a a blog, they'll write a job post, and then they'll, like, you know, hope and pray the right person comes by. And the better way to do it is You write a job post that would attract the you think about who the ideal person for this is and you say, what would make them stop what they're doing? And be like, holy shit. I gotta check this out. I gotta go reach out to you. I gotta talk to them. And so now you're not gonna write a normal job description that says, the role, the responsibilities,

56:47

the requirements, minimal returns. You also need to know who you don't want port there. Exactly.

the requirements, minimal returns. You also need to know who you don't want port there. Exactly.

56:52

And it'll work out. So, like, I put a thing up on Twitter once I remember. I think I've talked about this before on here. I put up a thing. People shit on you. People shit on me it the patient told me for everything I do. This one, this one, it was, I kind of, like, almost handwrote it and made it look handwritten. And I said, hiring an intern,

And it'll work out. So, like, I put a thing up on Twitter once I remember. I think I've talked about this before on here. I put up a thing. People shit on you. People shit on me it the patient told me for everything I do. This one, this one, it was, I kind of, like, almost handwrote it and made it look handwritten. And I said, hiring an intern,

57:09

I said, You're gonna get three years of experience in the next twelve months.

I said, You're gonna get three years of experience in the next twelve months.

57:15

I don't drink coffee, so you'll never have to go fetch me some.

I don't drink coffee, so you'll never have to go fetch me some.

57:18

You're not gonna know what to do. I'm gonna throw you in the deep end, but don't worry. Don't don't worry. I won't let you drown. And I said, you're gonna work on this, this, and this for me because I'm trying to do x.

You're not gonna know what to do. I'm gonna throw you in the deep end, but don't worry. Don't don't worry. I won't let you drown. And I said, you're gonna work on this, this, and this for me because I'm trying to do x.

57:29

You know, my start with the startup was at the time is I'm trying to build x and I want somebody who can come in and do things like a, b, and c, and who knows what else

You know, my start with the startup was at the time is I'm trying to build x and I want somebody who can come in and do things like a, b, and c, and who knows what else

57:36

And I basically was like, you know, whatever. And there's a PS at the end. And this got, like, hundreds of applicants to come in. Why? Just because I didn't write a normal job description. Secondly, because I said it I said what the hell I'm trying to do, and it attracted the type of people who who want to do something like that with their life. You know, they they found they found an overlap between their interests. It sounds again so simple. But

And I basically was like, you know, whatever. And there's a PS at the end. And this got, like, hundreds of applicants to come in. Why? Just because I didn't write a normal job description. Secondly, because I said it I said what the hell I'm trying to do, and it attracted the type of people who who want to do something like that with their life. You know, they they found they found an overlap between their interests. It sounds again so simple. But

57:56

if you kind of check yourself, you say, have I done that? When's the last time I put a stake in the ground? I put a flag in the ground and said, Here's, like, I'm Sam Par, here's what I'm doing

if you kind of check yourself, you say, have I done that? When's the last time I put a stake in the ground? I put a flag in the ground and said, Here's, like, I'm Sam Par, here's what I'm doing

58:06

so that you would attract, like, minded people. I think you kinda did it with the fitness influencer thing, to be honest. You go, I'm gonna do it. I'm gonna get away from this business stuff, and I'm gonna focus on being I'm gonna become a fitness influencer.

so that you would attract, like, minded people. I think you kinda did it with the fitness influencer thing, to be honest. You go, I'm gonna do it. I'm gonna get away from this business stuff, and I'm gonna focus on being I'm gonna become a fitness influencer.

58:17

I'm half joking, but I'm also half serious.

I'm half joking, but I'm also half serious.

58:19

And, and then you started posting the content every day,

And, and then you started posting the content every day,

58:23

and you started, like, doing it in public on Facebook, you post on Twitter, you post it. I'm sure some people make fun of you or some people leave kind of comments that are like slight jabs or whatever.

and you started, like, doing it in public on Facebook, you post on Twitter, you post it. I'm sure some people make fun of you or some people leave kind of comments that are like slight jabs or whatever.

58:32

But like you put it out there, and I'm betting your DMs are full of people who are now. Yeah. It's saying you cool equipment, ideas,

But like you put it out there, and I'm betting your DMs are full of people who are now. Yeah. It's saying you cool equipment, ideas,

58:39

flying out to meet you. Like, that's just what happens when you do that. And it's not what I what I tell people, someone was like, do you wanna make money off this? I was like, no. But, like, I would love, like, a professional athlete to think that this is kinda cool and be like, oh, I don't know you like fitness. You wanna come over? Right. Or, you know, like, a cheaper man, like, he didn't find us this way, but he's like, oh, you're into, like, you know, the body, things that's neat. I would wanna learn a little bit about the media business. Can I, learn it from you?

flying out to meet you. Like, that's just what happens when you do that. And it's not what I what I tell people, someone was like, do you wanna make money off this? I was like, no. But, like, I would love, like, a professional athlete to think that this is kinda cool and be like, oh, I don't know you like fitness. You wanna come over? Right. Or, you know, like, a cheaper man, like, he didn't find us this way, but he's like, oh, you're into, like, you know, the body, things that's neat. I would wanna learn a little bit about the media business. Can I, learn it from you?

59:05

Have you read the book forty eight laws of power?

Have you read the book forty eight laws of power?

59:08

I haven't read it now, but I've heard some of them. And I find it weird,

I haven't read it now, but I've heard some of them. And I find it weird,

59:12

like, the summary. Basically, the guy goes on TikTok. I don't know how he's in my algorithm, but the author Robert Green.

like, the summary. Basically, the guy goes on TikTok. I don't know how he's in my algorithm, but the author Robert Green.

59:18

He does, like, one individual power at a time on TikTok. And it always comes up, but it'll always be something so generic that I don't know how to, like, it's, like, very weird. He'll be like, laws of power. Like,

He does, like, one individual power at a time on TikTok. And it always comes up, but it'll always be something so generic that I don't know how to, like, it's, like, very weird. He'll be like, laws of power. Like,

59:29

don't

don't

59:30

you don't want other people to like you or something like that. It's like it's like it's something like that. And I'm like, okay. I don't know what this is. Dude, his book's so hyped. His books are, like, so in-depth. I believe that, like, in some prisons, in some state prisons throughout the country, and some states have banned the book. It's it's it's incredibly interesting. Too powerful. It's no, for real. It is. It's crazy. It's a crazy book and law of number twenty five. I used to memorize the laws when I read it. Log number twenty five, and I just had to Google it now. I don't remember it that well. Log number twenty five is to always, or consistently recreate yourself. And he says, be the master of your own image rather than letting others define it for you and incorporate dramatic devices

you don't want other people to like you or something like that. It's like it's like it's something like that. And I'm like, okay. I don't know what this is. Dude, his book's so hyped. His books are, like, so in-depth. I believe that, like, in some prisons, in some state prisons throughout the country, and some states have banned the book. It's it's it's incredibly interesting. Too powerful. It's no, for real. It is. It's crazy. It's a crazy book and law of number twenty five. I used to memorize the laws when I read it. Log number twenty five, and I just had to Google it now. I don't remember it that well. Log number twenty five is to always, or consistently recreate yourself. And he says, be the master of your own image rather than letting others define it for you and incorporate dramatic devices

01:00:08

into your public gestures

into your public gestures

01:00:11

and actions your power will be enhanced and your character will seem larger than life. And with this Facebook thing, as well as a lot of other things, they get made fun of for doing that, but these huge

and actions your power will be enhanced and your character will seem larger than life. And with this Facebook thing, as well as a lot of other things, they get made fun of for doing that, but these huge

01:00:22

gestures

gestures

01:00:23

oftentimes

oftentimes

01:00:24

work out well.

work out well.

01:00:26

Like, I did, here's this little example of it. I had a Twitter bio for the last few months. I just changed it, but I thought it was good. Ten million rev or something. And I basically said, every Twitter bio I ever saw was, like, depressed.

Like, I did, here's this little example of it. I had a Twitter bio for the last few months. I just changed it, but I thought it was good. Ten million rev or something. And I basically said, every Twitter bio I ever saw was, like, depressed.

01:00:39

And I thought, okay. Yeah. I see the value in that. Like, it's good for somebody to land and know what you're doing.

And I thought, okay. Yeah. I see the value in that. Like, it's good for somebody to land and know what you're doing.

01:00:45

But I thought what's more interesting is, like, what are you trying to do now? I said, how could I plant my flag just in the top of my profile? And it was very controversial. I think a lot of people felt I I don't know. They don't tell me, but I'm I'm assuming there are not there are a bunch of people out there who probably read it and was like, this is kinda cringy or like, why is he saying this is weird?

But I thought what's more interesting is, like, what are you trying to do now? I said, how could I plant my flag just in the top of my profile? And it was very controversial. I think a lot of people felt I I don't know. They don't tell me, but I'm I'm assuming there are not there are a bunch of people out there who probably read it and was like, this is kinda cringy or like, why is he saying this is weird?

01:01:02

Some people that would deal with my kids. All you did was that I wanna make a hunt or no. The business will do ten million in revenue this year. I said three things. I said four things. I said I'm trying to be in a great mood daily. I'm gonna get into phenomenal shape for the first time in my life.

Some people that would deal with my kids. All you did was that I wanna make a hunt or no. The business will do ten million in revenue this year. I said three things. I said four things. I said I'm trying to be in a great mood daily. I'm gonna get into phenomenal shape for the first time in my life.

01:01:17

I'm going to make ten million dollars by December.

I'm going to make ten million dollars by December.

01:01:20

And I'm going to,

And I'm going to,

01:01:23

I remember when my last one was,

I remember when my last one was,

01:01:26

something else, but those are the three Something about fitness, maybe. Second one was fitness. Getting phenomenal shape for the first time that and,

something else, but those are the three Something about fitness, maybe. Second one was fitness. Getting phenomenal shape for the first time that and,

01:01:33

something else. Maybe it was like, I don't know. Blah blah blah family, something to make me sound good. After I said, I want ten million bucks by December. Okay. So

something else. Maybe it was like, I don't know. Blah blah blah family, something to make me sound good. After I said, I want ten million bucks by December. Okay. So

01:01:41

I put that out there, and I got

I put that out there, and I got

01:01:44

I would say

I would say

01:01:46

five really important messages from there of, like, really great connections that came out of it from people just being like, yo, like, respect. I respect you for putting that there.

five really important messages from there of, like, really great connections that came out of it from people just being like, yo, like, respect. I respect you for putting that there.

01:01:56

I'm I I might be able to help you with the fitness thing, or I might be able to help you with. I see you have the mood thing. What are you doing for that? I wanna learn. I'm, like, great. I would love to teach it.

I'm I I might be able to help you with the fitness thing, or I might be able to help you with. I see you have the mood thing. What are you doing for that? I wanna learn. I'm, like, great. I would love to teach it.

01:02:04

Or ten million bucks. How are you planning to do it? How far along are you? Come on. We're I get an email from one guy. I keep saying, how far long are you? You're getting close. Your thing is in me. My I set my goal too. My my goal is not ten million. My goal is hundred thousand, but I wanna make a hundred thousand. And and so, like, it attracts like minded people.

Or ten million bucks. How are you planning to do it? How far along are you? Come on. We're I get an email from one guy. I keep saying, how far long are you? You're getting close. Your thing is in me. My I set my goal too. My my goal is not ten million. My goal is hundred thousand, but I wanna make a hundred thousand. And and so, like, it attracts like minded people.

01:02:21

And I and I I don't even think that that was that good of one version of this. I think the the law twenty five, you just said is super important to, like, continuously

And I and I I don't even think that that was that good of one version of this. I think the the law twenty five, you just said is super important to, like, continuously

01:02:29

reinvent and craft it and, like, play with it. Don't get stuck in, like, whatever you used say three years ago or even three months ago necessarily if it's no longer the the most badass, exciting fun version of you and what you're trying to do. Do you, and what does it say now? You wanna build a hundred million dollar brand or something? Yeah. So I'm building a hundred million dollar brand, and, and I put that I'm investing in company, bad ass companies like x y z. What are the odds that,

reinvent and craft it and, like, play with it. Don't get stuck in, like, whatever you used say three years ago or even three months ago necessarily if it's no longer the the most badass, exciting fun version of you and what you're trying to do. Do you, and what does it say now? You wanna build a hundred million dollar brand or something? Yeah. So I'm building a hundred million dollar brand, and, and I put that I'm investing in company, bad ass companies like x y z. What are the odds that,

01:02:57

what so you're building a business right now, which we purposely don't talk about you're building a business right now that's in a totally separate field than you are in now. If if you you being, like, media,

what so you're building a business right now, which we purposely don't talk about you're building a business right now that's in a totally separate field than you are in now. If if you you being, like, media,

01:03:08

media, Sean. Different than anything I've done before also. Yeah. Yes. And

media, Sean. Different than anything I've done before also. Yeah. Yes. And

01:03:14

many people, including me, Well, I haven't done this, but this is something I would have I would do would say, well, what the hell? Just focus on, like, the main thing.

many people, including me, Well, I haven't done this, but this is something I would have I would do would say, well, what the hell? Just focus on, like, the main thing.

01:03:24

But do you think it's gonna work out? Like, it seems like it might work out. Right? Yeah. I think it's gonna work out.

But do you think it's gonna work out? Like, it seems like it might work out. Right? Yeah. I think it's gonna work out.

01:03:30

I'm I I think it's gonna work out. I the reason why I mean, I started it with my wife. So, like, I wanted to start a business with her. I thought we had the idea together. I thought that would be fun. I never did a bit normally, I would go work all day. Be super, like, you know, excited and stimulated by, like, all the shit there. She's not into tech. She's not into, like, the stuff I'm into. So I'd come home

I'm I I think it's gonna work out. I the reason why I mean, I started it with my wife. So, like, I wanted to start a business with her. I thought we had the idea together. I thought that would be fun. I never did a bit normally, I would go work all day. Be super, like, you know, excited and stimulated by, like, all the shit there. She's not into tech. She's not into, like, the stuff I'm into. So I'd come home

01:03:49

And, you know, she'd say, like, how's your day? And I'd be like, oh, it's great. Like, yeah, it's hard to much further in-depth than that. Right? So this was a cool thing we could do together while we,

And, you know, she'd say, like, how's your day? And I'd be like, oh, it's great. Like, yeah, it's hard to much further in-depth than that. Right? So this was a cool thing we could do together while we,

01:03:59

you know, like, had our first two kids and I got two little kids now. So that's why I went into this very different thing and also as a challenge. And also we have a couple friends that also do e commerce, and we're doing really well with it. So I thought, okay, that I can learn from them and and kind of we can bounce off each other, bounce ideas off each other.

you know, like, had our first two kids and I got two little kids now. So that's why I went into this very different thing and also as a challenge. And also we have a couple friends that also do e commerce, and we're doing really well with it. So I thought, okay, that I can learn from them and and kind of we can bounce off each other, bounce ideas off each other.

01:04:15

Would you sell it next year for, like, twenty or thirty million dollars?

Would you sell it next year for, like, twenty or thirty million dollars?

01:04:19

No. I think it can get to I think it could get to a hundred. And, like, I think we should just go all the way. That's pretty awesome. And and you're enjoying it still. It's not exhausting.

No. I think it can get to I think it could get to a hundred. And, like, I think we should just go all the way. That's pretty awesome. And and you're enjoying it still. It's not exhausting.

01:04:28

It's a pain in the ass tons of times, but, like, you know, overall yeah. Like, somebody, like, our buddy, Sully, who,

It's a pain in the ass tons of times, but, like, you know, overall yeah. Like, somebody, like, our buddy, Sully, who,

01:04:36

who I talked to and kind of, like, look up to his business mentor. He was, like, he really wanted to advise and help me with it. And I was like, okay.

who I talked to and kind of, like, look up to his business mentor. He was, like, he really wanted to advise and help me with it. And I was like, okay.

01:04:44

Why do you wanna do this? Like, you know, your time on this is not gonna

Why do you wanna do this? Like, you know, your time on this is not gonna

01:04:48

not gonna

not gonna

01:04:49

pay off. Like, you know, you have if you just spent that same hour in your other business or in one of these other ten things, it's just, honestly, it's more valuable for you. And as your friend, like, I don't want you to make a decision today that was actually a bad decision. He goes,

pay off. Like, you know, you have if you just spent that same hour in your other business or in one of these other ten things, it's just, honestly, it's more valuable for you. And as your friend, like, I don't want you to make a decision today that was actually a bad decision. He goes,

01:05:02

like, don't worry about that. Like, he's he goes, I'm basic, you know, like, I was like, you could just be having free time. He goes,

like, don't worry about that. Like, he's he goes, I'm basic, you know, like, I was like, you could just be having free time. He goes,

01:05:09

yeah, I don't this is my free time. He's like, I I'm only happy when I'm in a prison of my own making. And I thought it was just a bad ass way of saying it. He's like, you know, I don't wanna do nothing. I like doing hard things, challenging things,

yeah, I don't this is my free time. He's like, I I'm only happy when I'm in a prison of my own making. And I thought it was just a bad ass way of saying it. He's like, you know, I don't wanna do nothing. I like doing hard things, challenging things,

01:05:24

as long as I get to choose what the hard and challenging thing is, if it's something I don't wanna do and it's even remotely hard challenging. I'm like a whiny baby, but when it's really hard, but I chose it, I I picked this poison, then, I have so much fun. Like, I just wake up every day energized. And I was like, wow, that's a great way to to know yourself.

as long as I get to choose what the hard and challenging thing is, if it's something I don't wanna do and it's even remotely hard challenging. I'm like a whiny baby, but when it's really hard, but I chose it, I I picked this poison, then, I have so much fun. Like, I just wake up every day energized. And I was like, wow, that's a great way to to know yourself.

01:05:42

Well,

Well,

01:05:43

we can wrap up there. I think What did you, where's Ben? Ben, what do you think? I think we covered a lot of interesting things. I like the the philosophical wisdom bullshit.

we can wrap up there. I think What did you, where's Ben? Ben, what do you think? I think we covered a lot of interesting things. I like the the philosophical wisdom bullshit.

01:05:52

Yeah. The end was really great. It it got my wheels turning about, like, what I can build kind of in public how I can put myself out there more. I love that part. I think building in public is overrated, by the way. I'm gonna do it with this ketchup thing, but I think it's overrated.

Yeah. The end was really great. It it got my wheels turning about, like, what I can build kind of in public how I can put myself out there more. I love that part. I think building in public is overrated, by the way. I'm gonna do it with this ketchup thing, but I think it's overrated.

01:06:05

You know, it's better than building in public. Just doing cool shit and not talking about it and being private.

You know, it's better than building in public. Just doing cool shit and not talking about it and being private.

01:06:11

Yeah. That's fair.

Yeah. That's fair.

01:06:14

I'm actually I'm doing both right now. I have one thing that's in private and and a bunch of stuff that's in public, and I actually like them both.

I'm actually I'm doing both right now. I have one thing that's in private and and a bunch of stuff that's in public, and I actually like them both.

01:06:21

Ben, what if I say what if you were gonna put yourself out there, what are you trying to do?

Ben, what if I say what if you were gonna put yourself out there, what are you trying to do?

01:06:26

How would you put your plant your flag so that you can, like, a magnet attract like minded people to you. What's your what's your version of? I'm Ben, and here's what I'm trying to do right now. Well, so I mean, obviously, a lot of people know about my podcast already, how to take over the world. And,

How would you put your plant your flag so that you can, like, a magnet attract like minded people to you. What's your what's your version of? I'm Ben, and here's what I'm trying to do right now. Well, so I mean, obviously, a lot of people know about my podcast already, how to take over the world. And,

01:06:41

I'm trying to make it a a top one hundred podcast in the world across any category.

I'm trying to make it a a top one hundred podcast in the world across any category.

01:06:47

So we're trending in the right direction, but, I haven't really put that out in in public yet. And,

So we're trending in the right direction, but, I haven't really put that out in in public yet. And,

01:06:54

I I guess now it is. So there we go. Sam asked an important question. Every every goal

I I guess now it is. So there we go. Sam asked an important question. Every every goal

01:07:00

or dream should have a time associated with it. Yeah. You always have to have it. Yeah. So what what would be, otherwise, you know, it's a it's a endless wish. So what would be

or dream should have a time associated with it. Yeah. You always have to have it. Yeah. So what what would be, otherwise, you know, it's a it's a endless wish. So what would be

01:07:10

What do you want?

What do you want?

01:07:13

How much time is left in twenty twenty one?

How much time is left in twenty twenty one?

01:07:16

We got six weeks.

We got six weeks.

01:07:17

Yeah.

Yeah.

01:07:19

Let's say in six weeks. Let's set. Let's, I got a little more than a month. Alright. Everybody, go subscribe. If you listen to this, go subscribe to the how take over the world podcast. It's honestly an amazing podcast. That's why we've run some episodes on this feed before.

Let's say in six weeks. Let's set. Let's, I got a little more than a month. Alright. Everybody, go subscribe. If you listen to this, go subscribe to the how take over the world podcast. It's honestly an amazing podcast. That's why we've run some episodes on this feed before.

01:07:32

Alright. We'll we'll get you closer.

Alright. We'll we'll get you closer.

01:07:35

And I think, you know, like, if you just said, alright.

And I think, you know, like, if you just said, alright.

01:07:38

I think one of the reason people struggle with this question is they feel the pressure, like, oh, fuck this is my purpose in life or my mission in life. I better get it right. And, actually, you wanna do the exact opposite. You wanna treat it like a kid when you say, what do you wanna be when they grow up? And they say, I wanna be a dinosaur. Be a firefighter. I wanna be a pizza man. I wanna be a pizza. And it's like, okay.

I think one of the reason people struggle with this question is they feel the pressure, like, oh, fuck this is my purpose in life or my mission in life. I better get it right. And, actually, you wanna do the exact opposite. You wanna treat it like a kid when you say, what do you wanna be when they grow up? And they say, I wanna be a dinosaur. Be a firefighter. I wanna be a pizza man. I wanna be a pizza. And it's like, okay.

01:07:56

The best way to get to this statement is actually to put zero pressure on it. And say it out loud. And then say it out loud again, say a different thing out loud. Say it, like, play with the ideas until something

The best way to get to this statement is actually to put zero pressure on it. And say it out loud. And then say it out loud again, say a different thing out loud. Say it, like, play with the ideas until something

01:08:06

sticks with you and hits with you, and then you say, okay. And then how do I juice that? If that's the dream

sticks with you and hits with you, and then you say, okay. And then how do I juice that? If that's the dream

01:08:12

on level seven,

on level seven,

01:08:14

what would it be on level ten? What would it be if I turn the knob all the way broke the knob off the volume thing, and it's now at, like, volume twelve accidentally. What would that be of this of this podcast? Like, what would it be right now if you cranked it up? By the way, I feel like we both put ourselves out there of, like, putting a number to it. Meanwhile, Sam is, like, I'm just gonna be a fitness influencer, but, like, Where where's where's your number in time when I say them? We're not No.

what would it be on level ten? What would it be if I turn the knob all the way broke the knob off the volume thing, and it's now at, like, volume twelve accidentally. What would that be of this of this podcast? Like, what would it be right now if you cranked it up? By the way, I feel like we both put ourselves out there of, like, putting a number to it. Meanwhile, Sam is, like, I'm just gonna be a fitness influencer, but, like, Where where's where's your number in time when I say them? We're not No.

01:08:38

I have one bitch. It's to be way a hundred and eighty five pounds by January fifteen. Okay. Come on. Okay. My bad. My bad. I have it written down on this piece of paper. That's not that's not an influencer goal. That's just a fitness goal. Well,

I have one bitch. It's to be way a hundred and eighty five pounds by January fifteen. Okay. Come on. Okay. My bad. My bad. I have it written down on this piece of paper. That's not that's not an influencer goal. That's just a fitness goal. Well,

01:08:50

That is because where are you at now? So you're at? One ninety six. So you started at two ten. Basically saying in the next two months,

That is because where are you at now? So you're at? One ninety six. So you started at two ten. Basically saying in the next two months,

01:08:58

I wanna lose eleven. I wanna lose eleven pounds, but I'm more I'm, you know, he's already, like, you know, somewhat in shape. So, you know, I I don't know if it's I don't know if you have like a body fat thing or whatever. So now what will that attract? It'll attract other people who also want to lose weight or have just done it. Right? Those are the two people that are gonna reach out to Sam. Hey, me too. Or I just did it. You can do it too. Here's what I here's what worked for me. And so, like, that's the power of doing this and of saying it out loud is to convince to yourself. And, Ben, don't come at the master when it comes to goal setting. Okay?

I wanna lose eleven. I wanna lose eleven pounds, but I'm more I'm, you know, he's already, like, you know, somewhat in shape. So, you know, I I don't know if it's I don't know if you have like a body fat thing or whatever. So now what will that attract? It'll attract other people who also want to lose weight or have just done it. Right? Those are the two people that are gonna reach out to Sam. Hey, me too. Or I just did it. You can do it too. Here's what I here's what worked for me. And so, like, that's the power of doing this and of saying it out loud is to convince to yourself. And, Ben, don't come at the master when it comes to goal setting. Okay?

01:09:28

I'm the self man I'm I'm the man I'm a manifest cowboy baby. Get a dive. I just wanna know when you're gonna have a hundred thousand Instagram followers, Sam. That's all I wanna know.

I'm the self man I'm I'm the man I'm a manifest cowboy baby. Get a dive. I just wanna know when you're gonna have a hundred thousand Instagram followers, Sam. That's all I wanna know.

01:09:37

The manifest cowboy is hilarious. My my

The manifest cowboy is hilarious. My my

01:09:41

buddy,

buddy,

01:09:42

has the best nicknames I've just discovered. He because he he showed up, for this thing. And I was like, dude, you showed up. Like, I thought you'd be late And I thought, like, you know, you might skip it today because you didn't have to do it. And, his, our other friend was there. He goes, that's why they call him mister show up. And I thought he was joking. And then literally, someone called him mister show. I was like, is that your actual nickname mister show up? And he's like, yeah. He's like, that was the thing. He's like, he's like, anytime somebody needed, like, whatever was a ride to the airport, Oh, you know, like, you need to ride home for the airport. I'll be there. Just give me fifteen minutes. I'll I'll show up. And then, like, if you'd you'd give them a throwaway invitation to a party, you'd be like, hey, I'm going to this thing.

has the best nicknames I've just discovered. He because he he showed up, for this thing. And I was like, dude, you showed up. Like, I thought you'd be late And I thought, like, you know, you might skip it today because you didn't have to do it. And, his, our other friend was there. He goes, that's why they call him mister show up. And I thought he was joking. And then literally, someone called him mister show. I was like, is that your actual nickname mister show up? And he's like, yeah. He's like, that was the thing. He's like, he's like, anytime somebody needed, like, whatever was a ride to the airport, Oh, you know, like, you need to ride home for the airport. I'll be there. Just give me fifteen minutes. I'll I'll show up. And then, like, if you'd you'd give them a throwaway invitation to a party, you'd be like, hey, I'm going to this thing.

01:10:18

But, you know, you won't know anybody there and it's two hours away. And, like, it might not be fun. He's like, cool. I'll go. And they're like, do you show up to the party? Like, you don't know anyone here. I can't believe you showed up. And and that became his reputation, mister Charles. Who is this guy?

But, you know, you won't know anybody there and it's two hours away. And, like, it might not be fun. He's like, cool. I'll go. And they're like, do you show up to the party? Like, you don't know anyone here. I can't believe you showed up. And and that became his reputation, mister Charles. Who is this guy?

01:10:32

Is this guy Dom that I work with. I love this guy. And he's like, I thought that nickname, mister show up. Like, I wish that was my nickname because

Is this guy Dom that I work with. I love this guy. And he's like, I thought that nickname, mister show up. Like, I wish that was my nickname because

01:10:41

I can tell you one thing, mister show up is gonna win in life because eighty percent of life is just showing up. And, and and if you're mister show up, you're you're you're acing that part of life. That's hilarious.

I can tell you one thing, mister show up is gonna win in life because eighty percent of life is just showing up. And, and and if you're mister show up, you're you're you're acing that part of life. That's hilarious.

01:10:53

I think it's gonna be a good app.

I think it's gonna be a good app.

01:11:00

I feel like I could rule the world. I know I could be what I want to.

I feel like I could rule the world. I know I could be what I want to.

01:11:05

I put my all in it like days off on a road less travel never came back.

I put my all in it like days off on a road less travel never came back.

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