00:00
So
00:01
somebody had tweeted out something, which was like, hey, if you needed a side hustle that was gonna generate, like, three k to five k a month,
00:10
And you could only kinda work, like, you know, let's say, like, you know, a couple hours in during the week and, like, and, you know, half a day on the weekends or something like that. What would you do to do that if you didn't know how to code?
00:27
Are we good?
00:30
I I'm a whole different guy, Sampar. I'm
00:33
you're looking at a man
00:35
four days in
00:37
to clean eating.
00:39
And guess what? Are you really? Now I'm on time.
00:42
Guess what? Now my kids love me. Guess what?
00:45
The stocks went up today for the first time in the, like, five months. So a lot of things are going well here.
00:51
What are you eating?
00:53
I'm just, like, I don't know if this is healthy or not, but I'm very heavy meat and protein right now and just like nothing bad and not eating late, not not doing bad stuff.
01:03
Dude, listen to this thing that I'm doing. It's called,
01:07
my body tutor. Have you heard of it?
01:09
I have heard of this. Is a is it like a tech messaging thing. Somebody like
01:14
It's way more primitive than that. So, basically, I pay them either six or seven hundred dollars a month. I don't remember if it's five ninety nine or six ninety nine. And this woman named Heather, she's like my coach. She just calls me every single morning, and I have to tell her what I ate. What I'm gonna eat today.
01:30
And then she tell and then I write down on my fitness pal what I've eaten the day before, and she'll say,
01:37
yesterday was bad or good. Here's why. Tell me what you're gonna eat today.
01:41
That's all it is. It's a five minute phone call. And it's
01:45
it's amazing.
01:46
It's it's it's you should try this. Especially if I could.
01:49
The fact that I don't wanna try this tells me that I absolutely should try this. I think I might. I think I might do it because
01:57
yeah. I don't know. It's
01:58
I've I'm,
02:00
I'll I'll tell you what. I'll tell you what's I'll tell you what's embarrassing.
02:03
What's embarrassing was that a day and a half into just eating clean and just not
02:08
not like, you know, oh, my daughter's leftover macaroni and cheese. Alright. Let me just eat these three spoons before I put it in the sink. Or like, oh, there's a free cookie here at this thing. Let me just grab that.
02:19
A day and a half in, I felt a difference, which tells me
02:22
how poorly I had been eating if I could feel a difference just from a day and a half of of eating perfectly right. What do you eat normally that's bad? Like, are you talking about, like, processed? Well, just clean meat? Just like, no sugar, not processed?
02:35
No sugar, not processed.
02:38
Not, like, late night snacking or whatever, like, just like cutting it off at a certain time.
02:44
And then not, like, okay, you know,
02:47
I've been, like, you know, what what will happen to me sometimes is I'll be like, oh, I'm working. I got calls. I got the pot. I got all this stuff going on. I'm excited. I look up. It's two PM. I haven't eaten anything. And I'm like, alright. The next edible item in sight is just getting, like, devoured. Right? It's like a stretchy at that point. Yeah. It's you got.
03:06
Oh,
03:07
you thought this party size of Doritos was for a party? No. It's getting got right now. And so so
03:14
You you ever heard of, you ever heard of someone doing a line of Oreos? It's when you when you when you get the Oreo tray and it's got, like, three call and you do a whole line. You just take a whole column out in one sitting. That's something that would happen before,
03:28
you know, just on a think it's just I'm doubting, man.
03:31
I like to do Oreo cereal. You just get a gallon of milk and a sleeve of oreos and just just go to town.
03:38
So I'm a volunteer man. I like all that stuff too, but you just can't do it. Yeah. I can't do it. Alright. So we got a bunch of stuff. Let's do, let's do some of these topics. I don't know where you wanna start. Oh, actually, I just see my topics. I don't see yours. Do you have any?
03:53
I had a few. We went through a lot of them the other day, But well, well, one thing that it is quick. The classic we went through a lot of them the other day. The classic.
04:01
No. I'm usually really prepared. But do you see that Oh, Conan O'Brien's thing. Got acquired Team Coco.
04:08
Yeah. You texted this. So what is it? So he has a podcast
04:11
network or it's just his one podcast? It's a podcast network, but I think he's the heavy hitter. And
04:17
it's so important. Hundred sixty million or something you said. Right? Like, one fifty to two hundred. I forget the number, but they have sixteen million downloads a month.
04:26
We have
04:29
Yeah.
04:32
We have two or three million a month.
04:35
So what does that put us worth? And ours is a business Like, it's the people listening, you guys are richer than, like, Conan O'Brien's audience.
04:44
Yeah. And we're way better looking and way more funny. So, you know, if you if you just take his multiple and you say, alright, divide by eight, we don't do public math. So that's unfortunately just the problem. We're not gonna know how because you go into public math and move it on to the next topic. I think that's twenty million dollars. Who who who bought it, by the way? Furious.
05:02
Serious spot. Okay. So you're just gonna, like, go exclusively to them?
05:05
Yeah. But honestly, I
05:07
I'm gonna call our shot a little bit. I don't think that it's gonna be crazy that in a year or two, we get paid, like, ten or twenty million a year to license out to Spotify or something like that.
05:18
I would enjoy that. That
05:20
sounds a little crazy. Ten or twenty milan, I think sounds a little crazy. But then again, like, it sounded
05:25
crazy that, you know, like, for example, the ringer when they got bought by,
05:31
by Spotify. So they were a sports network of podcast led by Bill Simmons. So Bill Simmons was sort of like the the Conan O'Brien of that network.
05:38
And they got bought, I think, for two hundred million.
05:42
And
05:43
And what's crazy is it's not even exclusive to Spotify,
05:46
which is just, like, wild to me that that's how favorable these deals are in the same way that Joe rogan when he got paid by Spotify,
05:53
He had to take it off of YouTube, but
05:55
he's still on the he's still on Apple Podcast, which is pretty crazy. So when the Ringer sold to Spotify two hundred million, I think they were doing about fifteen million in revenue when they got bought for two hundred. Crazy. That is absolutely crazy. And was it only one podcast Or no. They actually don't It was like, yeah, twelve, maybe or something like that. But they've got a few winners. It's like three winners. And then, like, it's like one big winner, two small winners, and a bunch of, like, long tail stuff that kind of doesn't matter,
06:22
in terms of of, like, how how big it is. But also, I think for them, you know, the thing is is there weren't it's not like they were bought for a revenue multiple. It's not like spotify was like, you know We're gonna buy this revenue multiple because,
06:33
you know, that's gonna get priced at a, you know, favorable rate in the market here. It was just like, We need to strategically move into podcasting.
06:40
Okay.
06:41
Go get rogan. Go get the ringer. Go get the the one that got bought that's like a bar alley is that startup one gimlet.
06:47
They bought Kimlet
06:49
also for a lot of money. They bought Anchor, that podcasting tool that sucked.
06:53
Like, not sucked. The tool was cool, but nobody was using it. They bought that thing for, like, a hundred fifty million, which is crazy to me. And, so they they they splurged. And I think, you know, that splurge that splurge window is now closed.
07:05
Well, listen, if you're a listener and if you work at Sirius or Spotify or something like this, and you wanna throw a few things down. We are motivated by money.
07:14
Yeah. We
07:15
few things because people pay me money. So we could have that conversation.
07:20
I enjoy commas with many zeros around them. Yeah.
07:25
So anyway, if you're listening and you wanna make an introduction or you wanna help us get paid,
07:31
Can we talk about this?
07:33
Okay. So I have a few ideas. So I I have a couple things I wanna talk to you about later. I wanna talk about this a new version of plastic surgery that I think is interesting.
07:41
I wanna talk to you about,
07:43
virtual reality project I saw that was actually doing it's pretty significant revenue.
07:48
I wanna talk to you about,
07:51
this, like, bionic reading thing. So I have a few things I wanna talk about. But first,
07:56
Can we talk about this meme, the drinking a cola meme?
08:00
Yeah.
08:01
Yeah.
08:03
So Sam texts me while we're on vacation.
08:05
And,
08:06
I was like, dude, this is perfect for the pod because you saw a tweet from Moiz who who came on the podcast the the same day or the next day or something like that. And Moi said something like, I don't know, could you pull it up with the exact phrasing is? But he he was just tweeting about some business thing. He's like, oh, yeah. I was drinking a cola with the founders of this yeah, blah, blah, blah, blah, app. And
08:27
and he then he said some business thing, and Sam rightfully pointed out how
08:31
hilarious
08:32
that intro is of, like, I was enjoying a cola with my friends, and then we just decided to start talking about, you know, cash flow.
08:41
I met with the triple whale founders yesterday for Acola.
08:44
They were exhausted from a damn traveling, but we all we all left with so much energy.
08:48
Genga's con conquered thirty percent of the world during his reign. We wanna do the same, except the world is now the digital marketing share.
08:56
But the intro was I met with these founders yesterday for Ecola.
09:00
That tweet is hilarious on multiple levels. First of all, the event for these founders for Ecola
09:06
hilarious.
09:07
Who drinks Cola? I don't know. That like, who says Cola? Oh, yeah.
09:11
First of all, that's, like, who smokes and drinks soda still? I don't know. Second who calls it cola third, why is that relevant for the tweet? It's so funny.
09:20
Yeah. It's funny. We we have to do a series of tweets where it's like, we talk about something profound, but the intro is like, you know, so I was getting some terror mails with a friend or,
09:31
Yeah. So,
09:33
like, it just gotta be, like, the most random stuff.
09:35
Snapping off a beef jerky with my buddy, Timmy. And he tells me about how self storage market is really going under right now. It's like Yeah. Oh, it was it says a cola.
09:47
In Cola,
09:49
Do you think that's what he meant? Is a cult, like, he sat down for, like, Pepsi?
09:54
Like, it's
09:57
It is it's, like, you know,
10:00
At our board meeting today, we poured out a peppermint schnapps and decided to
10:06
Yeah. That is weird. So, like,
10:10
if we ever do a event or a conference, it's like, that's the passcode. Like, how do we know your real And you're a real listener, you're real loyal. It's like, you need to be able to come up and be like
10:21
and tell us a story.
10:23
Tell us a story that starts with, like, you know, you know, so I was eating a dunkaroo
10:27
and, you know, just had a question.
10:31
Yeah. Or we gotta, like, do the most extreme thing ever where it's like, so I was,
10:36
doing this thing where you suck on a piece of candy and then spit it in your friend's mouth to change taste. Anyway, we're talking about that's not important, but we're talking about the, economic.
10:48
No. It's so good. It's so good.
10:51
Yeah. That's my new shit. You know, my last shit was I have moved straight to the end because of Elon, and
10:57
I haven't moved straight to the end. That's done. And my new shit is
11:01
yeah. Me and my buddy. We're we're doing the spaghetti thing where we each take one end of the noodle suck on it. But when we got close to the middle, we realized the problem with COVID.
11:10
Yeah. And then we started talking about, the recession
11:13
and how it's
11:18
Yeah.
11:19
That's pretty good. Drake and Cola.
11:21
Alright. So wait, really quick. Do you think that he was trying to be funny?
11:26
No. That's the best part. I think he was just saying, like, I think he was just saying what happened, and that in his mind is what happened. Even the second part of the tweet alone, like, right, take the cola part out, just being like, I met with the vendors of Triple Well, and, you know, genghis,
11:42
If you bring genghis Khan into whatever sentence you're saying
11:46
You are not Doctor. Yeah. You you are dramatically
11:50
overestimating what you're doing in life. Like,
11:54
it's, like, the same way where if anyone's, like, yeah.
11:57
You know, the way that Tesla came out with the road first. So we're also doing, like, a high end of digital marketing attribution before we go low end. It's like, no. You're equivalent you're making yourself equivalent to Tesla, Like, that's anytime you're, like, genghis Khan, conquered thirty percent of the earth, whatever the next sentence is, better be fucking lit. And it instead his was, like, we're doing the same for digital marketing.
12:21
And so that also was, like, you know, just hilarious to me. Is Cola, do
12:27
is Moi was Moi's born in America? Yeah. He's he's he's born in No. They were I think they were born in Pakistan, and then they moved when they're, seven or five or something like that. Is that like a Pakistani thing where they call like soda cola?
12:37
I don't know. Maybe. Because actually, I have a cousin who came over from India about, like, when he was twenty, and he would always be like, hey, can I have a Coca Cola light? And we're like, what?
12:46
Like, what did you just say? And he'd, like, say he would always say the full name of things. And it was like, okay. Yeah. Like, oh, is this covered by Nationwide Insurance? I was like, yeah. I mean, it is.
12:56
Funny you hack.
13:02
This is awesome. We could go with this forever.
13:05
Yeah.
13:06
It's it's
13:08
too much for me. Alright. So I wanna talk about a couple ideas. Did you see this thing about
13:13
I have this link in here. You can see. It's this the surgery
13:17
that guys are getting
13:19
that
13:20
cost seventy five thousand dollars, but it'll make you three inches taller. Do you see this thing? They break your That's like a great that's a great thing to text to, like, your friend who, like, is a little short. You're like, Hey. Good news.
13:31
Good news.
13:36
Heard about the break the scientific breakthrough. Oh, oh, what happened? Good vaccine? No. They break your femur, and they'll put a rod in, and it'll make you three to five. It just and this thing is, like, apparently just popping off. And I've just been looking at this, like, it's like, what are the big problems that nobody wants to admit to, but are real? I just think that that's, like, interesting prompt for business ideas. So it's like,
13:59
our buddy, Craig Lemmons, does this where, like, one of his products is, like,
14:03
one of his best selling products. Right? Like, he's got these DDC companies that do, like, I don't know, over a hundred million a year in sales, as as part of his, like, boot strapped thing. And,
14:12
I think one of their products was, like, some toenail fungus remover.
14:17
And it's, like, just, like, the sexiest thing, but it's, like, common.
14:21
It's actually somebody something that people really wanna get rid of. Right?
14:24
Or they're something that people really want to change.
14:27
And I think height is another one. I've seen this now in two places. So first, I saw this surgery thing, and I was like, oh, that's funny. Like, the article was written almost like,
14:35
Can you believe this crazy thing people are doing? And in my mind, I was like, yeah, I can totally believe that. I think being No. You're gonna get just taller slayers. Fucking all Yeah. Exactly. Like, if you're gonna impress some pants, or like a fake ass, like, yeah, this is this is, I'm on board. Exactly. And I was like, you know, being taller is like, you know, just awesome. Like, if you gave me three inches, I'd be very happy and I'd earn more money and I'd be more liked. Like, that's just a thing. Like, Ben, how tall are you? You're, like, six four. Right?
15:03
Yeah. Yes. Correct.
15:05
You already know you already know the advantage you have. You're you're so privileged dude. You shouldn't even talk in this podcast. You're still privileged.
15:11
You're speaking from tall privilege right now? Check your privilege. Yeah. You need to check your tall privilege at the door right now. I had a a girlfriend one time.
15:20
Not like a girlfriend, but like a girl I was familiar with who said, who told me can't tell if I think you're actually handsome or if you're just tall. Yeah. By the way, Sam, did in your course, there's a review for me saying, like, Sam's copywriting course. It works.
15:35
I I got three extra inches in two weeks or something like that. And, did you write that? Because people keep coming to me to be, like, That's so funny. Yeah. They're like, dude, that's so funny. And is either I blacked out or somebody's just impersonating me because I don't remember writing this. But it's hilarious.
15:51
Basically, if you go to try copy that dot com and you scroll all the way down, like, up the sales page, you'll see, like, a re and it says Sean Prairie, the re and then re the review is loved it so much. It gave me three extra inches. Totally five out of five stars.
16:05
I thought you did that which was funny But the fact that someone else did it and wrote your your name is funny here.
16:14
Dude, I I knew a guy. Yeah. So this is an interesting question. We I know a guy named Matt,
16:20
and he's got an app.
16:22
It's called like I forget what exactly what it's called, but it helps you with a kegel. Do you know what a kegel is?
16:28
I I think
16:30
I think a kegel is the exercise guys that you do, or is it the muscle that needs to be stronger? It's the exercise.
16:36
It's the exercise that you have to do that keeps you from pre jacking early. I guess that's actually more on the call.
16:42
I like how you just shortened it. You know, like, if I just essay half the word, it's half as bad.
16:48
The the other thing I think I think women do it, which is, like, supposed to be just, like, good for you in general, but also, like, tightens for women that kind of tightens. It helps them feel helps helps sex feel better for them. I think it's the idea.
17:01
Well, this guy, and he created an app for men to keep you from just jacking early.
17:06
And
17:07
I think he kills it. I mean, like, it's not. You're doing pretty well.
17:12
Yeah.
17:12
I guess, let me guess. It's doing pretty well.
17:15
It's doing good. And so that's like another one. It that I don't know if that's that big of a market, but what else is there? I think it is a huge market. I mean, look at what Ro and Hims did. Right? So they took erectile dysfunction.
17:25
And they wrapped a brand that you won't feel embarrassed your, you know,
17:31
like associated with around it. Right? Like, the value of hims is not is partially the telemedicine piece, which is like you don't have to go to a doctor and talk to somebody face to face about this. So it's like reduces shame on one end. And now the other end, it reduces shame the other way, which is you get the package.
17:48
There's no label on it. It's, like, completely discreet.
17:51
And secondly, like, they made their brand cooler
17:54
so that you don't feel like a schmuck for use you don't feel like something's wrong with you or you're broken in some way for using them. Right? Like, that's like the value of their brand, and that's why they built literally a billion dollar brand doing that.
18:07
Yeah. Here's another one.
18:09
Have you ever
18:11
have you ever like
18:14
She's grated your foot to get the callus off.
18:17
You know, kind of, like
18:19
That's
18:20
super country thing you've ever said. No. I have never done that. Like, you know, like, with parm have you read LinkedIn? Oh, I know what you're talking about. Like,
18:28
I've seen I've seen a girl doing this on this, like, there's like a, like, the equivalent of, like, a sweet potato peeler or whatever, and they just, like, use that on their, like, to get their callus off their foot.
18:38
Yeah. So I just sent it to you, in the chat box.
18:42
It's, it's basically
18:44
I bought one the other day because I had just like calluses on my foot And it's basically just a cheese grater, like a like a for parmesan cheese. They just call it a
18:57
foot
18:58
the guy colossal footrest.
19:02
A foot file is what they call it. It's got almost a hundred thousand reviews. Oh my god. This thing has eighty two thousand
19:10
reviews on Amazon.
19:12
It's just like one that they just Have you ever seen product with more reviews than that. It's like a lot. It's like a stefano, whatever, has that many reviews.
19:21
Is that crazy? It's a ten dollar
19:24
like, made in China cheese grater. Let's just call a foot file.
19:30
Is that insane?
19:32
That probably cost them fifty cents. Right?
19:35
No. More than that. But, like, yeah, it's still profitable. That's crazy because they're just gonna get so many searches. Right? Like, for something like this.
19:42
The other one that's, like, the height one that I saw, so somebody's doing this on TikTok, and the ad is brilliant.
19:48
So they're selling a shoe, like a men's platform shoe. So it's a insert into a normal shoe. That's kinda like a heel, but instead of the heel being on the outside of the shoe, it's on the inside.
19:58
So your foot just, like, your heel gets elevated from the inside, like, a doctor Schulz, but, like, gives you two and a half inches in the inside of a shape. Surgery.
20:07
Just do that. Way better. Right? And so the but how do they sell this? How how do they sell this? The TikTok ad is
20:14
it looks like
20:15
it's, you know, this, like, I don't know if you heard this thing in common. It's like a man on the street interview, where it's basically, like, if you ever watch those late night shows, they'll go to, like, times square. They'll be like, you know, do you support, you know, whatever this thing? And then people don't even know what it is. They, like, say stupid stuff. But it's basically, like, dude walking around with a microphone out about, like, times square outside of a night club or, like, at a bar, and they just, like, ask questions.
20:36
And so the ad is a TikTok is on TikTok. And then what the guy is doing is or the girl is, oh, no. The guy is interviewing girls.
20:43
He's like,
20:44
Alright. Be honest, the size matter when it comes to height for guys. Right? Or it was, like, something like that. They're, like, immediately
20:50
get you of, like, the okay. First, this doesn't look like an ad. Secondly, you kinda wanna know what the girl says. Because every man is self conscious of it. Exactly. Because it's preying on an insecurity. And so then and it just quickly cuts between the girls and they'll be like and it ranges from a girl being like,
21:06
like, no.
21:08
Okay. Yeah. And then, like, you know, so it's kinda like her admitting it. And then it's, like, the next one is, like, two girls and be like, hell, yeah. She won't even date a guy if he's not six five. And she's like, no. No. She's like, no. Tell the truth. It's true. And, like, and it's kinda, like, praying on the guys in security, like, oh, man, girls really care about this. They won't admit it, but they but if you get them to be honest, they really do care that that extra height matters. It'll be like, what's the perfect height for a guy? And then they'll be like,
21:33
six one. In fact, do you know the average guy is my five nine? And they're like, Yeah. And then they're just laughing. Right? And it's, like, four of those cuts of, like, that interview. And then it's, like,
21:44
and then and then they do an even better version of it. They're, like,
21:47
I've seen one, I think, that's, like, the guy's wearing it, and they're, like, did you know that he's wearing this thing right now? And they're, like, no. I had no idea. And it's basically like people can't tell that you're wearing these things. And so they're addressing the objections that somebody would have. So first, they create the demand, which is that, like, girls will find you more attractive if you're if you're taller. Then they address the objections, which is you don't look goofy for wearing stilts.
22:11
And, like, and so they're like, oh, I have no idea. No. You can't tell. Oh my god. That's awesome. Like, that's so clever. And so they're like and they super cut that together. And I saw that and I was like, man, this is a really
22:21
effective, like, marketing campaign, and it's also an interesting product category that I wouldn't have rather re otherwise really thought about.
22:28
That's actually interesting. Yeah. That this is pretty cool. And every that that is a good one that people are embarrassed about. They they need to do an ad about how like everyone who's their five eleven is really just five nine because no one's actually five eleven. Like, you just Yeah. If you do a man on the street, you're like, how tall are you? They're like, yeah, five five eleven. I'm six. I'm six. And they're like, okay. Cool. We have a thing right here. Just stand up. And they're like, five. No one's six even. No one's five eleven. Yeah. You need a five Are you six'one? Yeah.
22:58
Never never met a footer in your life. It's like a leap year.
23:01
Six footer in my life, Dawg, you five ten. Does it fit it?
23:05
Five ten six one, not in between.
23:09
God skipped that. We went from five eleven to six one, but you but you ate six either.
23:14
God doesn't make mistakes, but he never made a man six foot even.
23:20
That stamp wasn't made. The anybody says they're sixteen, but that ain't true.
23:25
That's why my appointment always say, yeah, but at least six one.
23:28
I'm gonna tell you another TikTok marketing thing that I think is pretty clever that I saw.
23:33
Have you ever heard of? It's probably probably not. It's pretty pretty niche. But this thing called Farcotte
23:38
apartment,
23:39
I have it on here. It's f a r k a t k t e. So, basically, there's a woman on
23:45
on TikTok, and she's a real estate broker. Or a leasing broker. And I'll tell you how I arrived at this. So somebody had tweeted out something which was like, hey, if you needed a side hustle,
23:56
that was gonna generate, like, three k to five k a month.
24:01
And you could only kinda work, like, you know, let's say, like, you know, a couple hours in during the week and a and a and, you know, half a day on the weekends or something like that. What would you do to do that if you didn't know how to code?
24:12
And one of the interesting answers was, oh, I'd be a leasing agent because
24:17
if you can get an apartment leased up, you get, I think, the first month's rent or something like that as the broker.
24:22
And so the rent is gonna be, you know, in New York or San Francisco or these big cities. The rent's gonna be, like, three grand, four grand, five grand, six grand. And so if you just lease one apartment, Right? That and so if you if you get one apartment leased,
24:34
you know, that's five k right there. That's pure profit essentially.
24:38
And what I saw was that some people what they're doing
24:41
is they're creating popular TikTok accounts just showing unique spaces
24:45
or, like, in this case, she shows, like, hilariously, I think, hilariously bad apartments. Like, she'll walk into this place. She'd be like, alright. This
24:53
this apartment, this condo is,
24:57
exquisite in, like, whatever, you know, Queens here. And then she'll be like,
25:02
You know, how many bedrooms is it? There's no bedrooms. There's just this loft. Actually, it's not a loft. Actually, it's just this, like, area above the kitchen where there's like a pipe above your head, but, like, there's three inches to go sleep up there if you can climb up. And like, oh, you know, do you like the soothing sounds of water? Well, the toilet keeps running. So you'll have that Zen vibe. And so she's, like, kinda making fun of, like, how overpriced apartments in New York are, and for, like, how how little you get for how much you pay. Is just a great viral hook. Right? So instead of just
25:30
doing the literal thing, which is go to find an apartment and be like, hey, guys. Here's a great apartment. She finds hilariously bad deals.
25:37
Makes that her TikTok
25:39
or or really good deals. And then she basically says
25:42
if you want an apartment
25:44
come to me. And so, I don't know if this is exactly her model, but, because I just looked at it real quick. But, like, I think that would be a model that would work is create content.
25:53
Like, we've seen this on Instagram. There's an account called Zillow gone wild, which is just hilarious to watch, which is, like, it's just like crazy ass homes from Zillow. So you can kind of make, like, house porn or, like, apartment porn, where it's, like, just really interesting
26:06
stuff, like, really interesting apartments or really interesting homes, really overpriced, really under priced, whatever. And then use that as your lead gen for, like, by the way, do you actually just want a two bedroom apartment? Like, come through, like, get it through me. Like, here's my listings. Like, you can actually see if you want, like, something that's like, overpriced.
26:20
Here's my listings.
26:22
And, like, I think just doing something like that, you could have have a lot of fun and build a pretty, like, solid business. I mean, I'm sure she's doing way more than five k a month, but I just thought that's gonna be interesting, a little model. I looked up I looked up this word. I've never heard that word. I looked it up. It's a it's a yiddish word that means poor quality.
26:40
And so, but who's this lady? What's her handle?
26:45
It's just that. It's that word. Those words you have far far cock day apartments, and that's her TikTok. She has thirty seven thousand followers and, like, you know, like, here's a huge loft in Brunswick. It'll have a hundred and eight thousand views on that video. Right? So she's showing
26:59
these things, but then she has her actual
27:01
So she's like comedy actress slash realtor. If you want my real rentals, you know, compass dot com, go go get them. Yeah. Right? Like, you need to know that. Lady crushes.
27:11
Yeah. So I thought this was great. And it's, like, completely differentiated,
27:15
from what most people do. And so, like, I'm trying this right now with the milk road, which is, like, I'm I'm really obsessed with this idea of, like,
27:23
you if you combine two things that are usually not combined, you don't have to be great at either one of the things
27:31
because you've created a whole new combination. Right? Like, this happens in food all the time where, like, you
27:36
you've talked about this formula in food, like jumbo doughnut. It's like, you don't need to have the best donuts.
27:42
Just do a huge donut, and then people will come to you for for that. Right? Go go for the biggest, make a green,
27:47
you know,
27:48
purple catch up. Green, like, you know, it hurts Dorito tacos. Right? Like, it's not that it's better. It's just so different. And so with milk road, we're doing this right now where I'm trying create, like, basically a
27:59
it's not funny enough or it'd just be like a straight up, like, comedy thing. Kinda like a podcast. A lot of
28:06
Yeah. It's like this podcast. I don't know why I'm trying to go for this, like, far fetched example.
28:10
This podcast, are we the richest? No. Are we the smartest? No. Are we the best prepared? No. Do we have the best insights and research? Absolutely not.
28:18
No. But
28:20
do we have the right combination of, like, We are having a good time. We make ourselves laugh and make you laugh just enough. We're like, it's business and it's just enough business and just enough make you laugh. And that's what like, I'm trying that with the milk road now or I'm trying to do the same thing. It's like, there's crypto information. There's a lot of people trying to be the smartest guy in the room with crypto. It's like a big brains contest. You go to a room and everybody's trying to have this, like, nine thousand IQ. It's like, well, we wanna be smart, but we're not gonna be the smartest because who the fuck knows who's the smartest. It's really hard. But, like, we can also be slightly funny, and we would differentiate ourselves from everybody else doing crypto content.
28:54
And so I'm I'm pretty interested in this, like, this, like, idea of stacking skill unique skills that are like, you don't have to be the best at either. You just have to be just dangerous enough at both. But if you combine them, you're completely differentiated in your market.
29:07
Can I ask you about a crypto story really quick that you you would might know about? And I need you to explain it to me. So do you know anything about Sam Bankman Freed? That this is Dane. Right? Bankman free. Yeah. Of course.
29:19
So how old is he? Is he under thirty still?
29:22
He's like twenty nine, thirty, thirty one. I know he I know he was under thirty at once, but is he still I should know. They are currently the, leading sponsor of the Mill Crow. So FTX, go get your, go get your account. So he is thirty years old. Exactly. On the knot, on the dot. Alright. That was a bad joke I made, by the way. I said, I I knew he was under thirty once, but is he still under thirty?
29:40
That's good. Actually, I I just didn't pick it up.
29:43
Alright. So this, like, basically when he was twenty eight, he was worth like twenty billion dollars. Right?
29:49
Yeah. He's the And I think he's probably I think him or the guy from Binance, they're the richest
29:54
person from crypto besides whoever Satoshi is.
29:57
That's crazy. So the and this
30:00
He said in an article the other day he's like, I'm thinking about spending a hundred million dollars on the upcoming presidential election, but I'll probably cap out at about a billion. Yeah. And just like that statement is just a ridiculous statement to, like, not that it's wrong. They're just like a crazy
30:15
chain of words added together in one sentence. Like, I think I would hear someone say it. Let alone a thirty year old. How
30:22
what type of person is this guy to become that rich at like twenty eight?
30:27
He he also has a unique skill stack, which is that so he was like, I think a trader or an analyst at Jane Street. So it's like kind of like smart quant type guy.
30:37
And then,
30:38
you know, I I think I told the story before. You know the story about the, the Kimchi, like, arbitrage or whatever, you know, with this? Not Exactly. I know that, like, he did some arbitrage, but I don't understand why Bitcoin would be cheaper in Korea than it would in America.
30:51
What's all about, like, kinda, like, access and the liquidity of the market? So, like,
30:55
some markets, like, for example, Japan is where the access was the hardest. So, like, I think, let's say this, for example,
31:01
the government's crackdown on exchanges,
31:03
you can only get it in the black market or on these small niche exchanges or these foreign offshore exchanges. There's a lot of friction. And so
31:10
because of that And you can't access coinbase dot com.
31:14
Yeah. Like, at at a given time in Japan, you couldn't access
31:18
you couldn't easily buy Bitcoin. Because of that, to buy Bitcoin in Japan, you were paying a premium.
31:22
So in theory, you could, let's say Bitcoin's priced at thirty grand. You could buy Bitcoin for thirty grand in the in America. And if you had a way to sell it in Japan, you could sell for thirty two thousand. And you could just infinitely make a two thousand dollar spread. And so it's kind of like, great. How much capital you got, pour it all into Bitcoin in the US, and then sell it all instantly in Japan, and you're not really taking much risk,
31:43
because you're just quickly flipping it for that premium. And so a lot of people were trying to do this. I think there was a spread of five grand in Japan or something like that at the time, but nobody knew how like, it wasn't easy to go sell the thing in Japan. Again, if it was that easy, there wouldn't have been the premium in the first place. What he found was that I think it was in Korea,
32:03
that he,
32:04
there was a smaller premium but it was easier to get around. And so, like, what what they did was they, like, literally flew to career or whatever, and they, like, talked to, like, local banks And they were like, hey, we would like to have an account that will allow us to,
32:18
you know, wire money in significant size every day in and out. Like, can you support that can you support that action? Because I'm gonna basically be transferring in, like, you know, call it two million dollars in and two million dollars out the same day. And it has to be the same day.
32:35
Just calling that action makes it sound cooler. Can you support that action? That's such a better word than the other one. Can you handle that size? That's my new ship to also, by the way, just being like, you know, we gotta be able to do it in size or, like, Yeah. They're moving in size.
32:52
I'm just gonna say
32:54
action instead of the word amount. So, like, asking my wife how much, like, beef she wants me to buy at the store?
33:01
How much action do you want? How much action are you trying to get on these ribs?
33:07
In terms in terms of, oat milk, you can are we trying to move size? Or
33:13
yeah. It's
33:16
crazy.
33:18
Oh, my goodness. So, basically, what ended up happening was he had this company, like, whatever, Alameda Research or whatever.
33:24
But, like, he saw that the
33:26
I think I think it was, like, the Kimchi premium was, like, the big premium was, like, if Bitcoin was ten k in the US, it was fifteen k in Korea, And I think in Japan, there was a smaller one. And so he was he he was able to do it Japan, and he made, like, something like twenty million dollars doing this arbitrage in, like, one summer.
33:42
And it took him, like, find there, find a network of local banks that would let him wire serious money in and out and make sure that they could just repeat these transactions on the same day close so that they had the money. They were recycling a small amount of money. So I think it was, like, take two million dollars. They buy Bitcoin. They sell it in Japan. They take the money that they're made in Japan. They need to be able to wire it back so that tomorrow, they can go buy again two point two million of Bitcoin based off of the that they made. And then they did the same thing. Next day, two point four million. And they got it up where they they eventually profited, like, twenty, thirty million. So then he basically was like, alright.
34:16
Him and his, like, small team, I guess.
34:18
Like, this little crew that was doing this arbitrage. And he had money at that time, or was he just, like, a, like, living with roommates?
34:24
Living with roommates. Even now, he lives, like, he drives, like, a old beat up Honda or some shit like that. He sleeps, like, in the office on a giant bean bag. So there's, like, tons of pictures of him just, like, passed out on a beanbag in front of his desk, and it's, like, it's actually, like, two beanbags, like, upper body on one feet on the other. It creates this tiny little SBF bridge in between them. And, like, that's just the way this guy works. And he's, like, you know, he's vegan. He
34:48
he's, he's, like, he he he practices a thing called effective
34:52
altruism, I think, is what you call it. And so
34:55
so that's his thing, which is, like, his goal is, like, this philosophy and the goal is
35:00
make as much money as you can so that you can give away as much money as you can. Like, that's the point of making money is to give it away in the most effective manner possible.
35:09
And so it's like earned to give is the, like, name of the,
35:14
is the name of the of the, like,
35:17
the the the the philosophy of what they do. That's So one of the things he's trying to do is, like
35:22
yeah. That's what he says. He's motivated by. So he's, like, you know, he's donated, like, I think he donated, like, He's donated two hundred million already of his, like, net worth. And he he's,
35:31
and he's, you know, this thing about, like, I I'm willing to donate up to a billion dollars you know, in the next one is to, like, you know, another way to make change. And I don't it's not all political. Like, it's like, where does the dollar have, you know, the most effect and that sort of thing?
35:45
Yeah. He,
35:47
did I also read an interview or is it you told me where he was like, I don't even care about Bitcoin. Like, I'm just doing this to make money. Like, he said something to the He's he's not, like, particularly, he's, like, yeah, he's full of shit.
36:01
Yeah. So there's a lot of people crypto that are, like, very missionary. Like, if you listen to Brian Armstrong from Coinbase, he's, like,
36:07
he, like, lived in Buenos Aires and he saw, like, you know, what happened to the Argentinian peso. And he was like, it's not right. Like, people around the world
36:16
are, you know, don't have access to, like, economic freedom.
36:19
And, you know, they live in a place where their currency gets devalued like crazy. And, like, there's a better way, and it's crypto. I believe that to my core, and I'm gonna, like, coinbase is gonna help more people, like, get into crypto because I think crypto is what matters in the world.
36:33
And Sam Baker Fries just sort of, like,
36:37
you know, not that. His mission is different. His mission is like, I'm an effective altruist. I'm trying to give away as much money as possible. So I need to make as much money as possible. And in order to do that, I'm gonna just, oh, you know, whether you're selling this or that, like, cool. People wanted an effective trading platform for crypto. I'll build that. You know, I know this product and this need because I've been traders, so I'll be able to, like, do it that way.
36:58
That's baller, man. And he there was a game of him going. The other piece of the
37:03
I was gonna say the the other piece of the effective altruism is, like, they really use, like, they they want it to be evidence based
37:09
that, like,
37:11
know, every dollar going in is, like, having, like, the, you know, sort of, like, the greatest possible impact is, like, one of their, their big things, like, how measurable is the impact.
37:19
This guy is great. There's a funny meme of him going around. Basically, this guy, his name's Sam Bankmanfrey, Google him and he looks like he'd want him to look. So he's kind of like a chubby
37:28
Jewish guy who wears like new balance shoes and like high socks and cargo shorts and like an army green t shirt and like shaggy hair and a huge timex watch.
37:38
Like, he that's, like, he looks like a fucking look.
37:42
Yeah. And he,
37:44
there's a picture of him on stage
37:47
And it's like this beautiful interviewer. And then on his left is like Giselle.
37:51
And on the right is like some other model. Like how do you clone? I I forget, like, these like you know, smart, like, business women who but who are just, like, the most gorgeous people you've ever seen, and he's sitting in the middle, and they're all, like, looking at at him. And it's, like, get you get you a person who will look at Sam Bakeman free, like giselle looks at him or something like that. And it's hilarious.
38:13
Yeah. He's just kinda hunched over oblivious to the whole thing. It's great. Is he is he like,
38:19
what makes him special?
38:22
You know, that's hard to say. I haven't met him. We've met some of the other, like, kind of people to FTX team. Like, for example, their head of strategy is like twenty five years old or something like that. He might be twenty four, and he's, like, the head of strategy there. He, like, started off in customer service and is now the head of strategy. And so I think they just, like,
38:39
If I could just kind of comment on, like, what you see as the culture for them is, like, they go hard. What I mean by that is, like, They're, like, re they're really sharp. They're, like, kinda, like, quants, and then they, like, work like, it just seems like they work very hard. And they they move as fast as crypto moves, which is very, very fast. And they didn't, like,
38:58
there was no, like, invisible walls for them. Like, the companies based in the Bahamas, they grew like crazy. When they wanted to do marketing, they're like, okay. Go get Steph Curry and Tom Brady and, like, you know, Larry David, and like, that's who's gonna be our spokesperson or whatever. Like, they've they, like, pulled no expenses. They named they, like, bought arena. He called somebody. I know the guy who
39:17
we met the guy who did the athlete rights for them.
39:22
And, basically, he was like, yeah, he got we got on a call and I was like, okay. So, like, what are your goals with, like, you know, sports sponsorships to help, you know, FTX. How are you gonna measure this? He goes,
39:32
how much does it cost to have the Yankee Stadium name renamed to FTX Stadium. It's like,
39:37
yeah. I don't think that's even, like, for sale. He's like, okay. What about every ad inside the stadium?
39:42
And he's like, that's a lot, man. Like, maybe we should just, like, kind of, like, crawl before we walk in before we run. And he's like, I think it would be most effective if we go get Tom Brady,
39:53
Steph Curry and Yankee. Like,
39:56
you go do that, and then tell me when you have them. You know, like, that was the center of the call. And it was, like, you know, name your price. And, like, that's what they did. And guess what? They got all of them. And it's, like, a pretty impressive strategy where it's, like, there's not, like, any, like, you know, tiptoeing around in in this. I love
40:15
Those people, I call them freaks, and I love them.
40:18
I love these freaks. I love freaks. He also is one of my favorite Twitter followers. Like, I don't know if do you follow him on Twitter? He posts awesome threads that are, like, not, like, again, it's not propaganda for his company.
40:31
But it actually is effectively propaganda for the company. So he he'll just be like, you know, here's my thoughts on, like, raising money. Here's what actually happens.
40:39
And he'll be like, yeah, investors, they want us to do this. And at first, I thought, that's just self serving bullshit. But then I realized, actually, the game theory is this. And then he, like, just talks He he'll just lay out these long threads. And, like, he's like, look, I'm not saying this is FTX's point of view. This is, like, my late night thoughts about this topic.
40:57
And when you see him think out loud, you're like, oh, wow. This guy's, like, just incredibly sharp. And he sees both sides of it. He's kind of like an independent thinker. And so he's one of the best follows on on Twitter.
41:08
Do you think working with him, do you think that he's, he's obviously has some intensity, but is he, like, a hustle. Like, let's work. Like, why, like, alf this alpha type of guy? No. I don't get that vibe. I don't get wolf of Wall Street. I don't get the he's not
41:22
Gengus Khan took over thirty percent of the thing. It's like
41:25
it's more like obsession
41:27
meets, like, you know, we if this got cut. I think this got cut out of our previous podcast where we were like, we kind of admire the, like, asperger's y personality because it has, like, the ability to, like, focus really intensely and the ability to, like, think not, like, think for yourself and not think just like, oh, what is the norm? What's societal norms? Like, let me just go with that. So to me, what it's like When he says that, let's go get the Yankee's and Tom Brady, it's not because, like, let's go swing our big d around here and let's go show who's boss. It's like, Well, it seems like the most effective thing to do if we're trying to build trust would be go to the most trusted athletes and, like, get them. And on a cost, you know, a cost per, you know, fan basis, they're actually the most effective even though the total gross dollar amount is high. Right? Like, to me, that's how his brain works. Not like, you know, it'd be sweet, dude. If we go get, like, let's go get the fucking yankees bro. Like, it's not that. And so,
42:16
and so He's just looks at the chart and he's like, like, who what's at the largest reach? Okay. That makes sense. Yeah. Just whatever's number one on that chart just do that. Right. Let's exactly like, well, if this has the arbitrage, then, like, let's put all of our money into it and, like, let's hedge it over here. Like, that it's more like that. And so
42:33
And so I think that when they
42:35
in the same way, like, the intensity of the company is high, but I don't think it's because it's, like, bro, we gotta grind if we wanna make it. You know, like, you know,
42:44
oh, you take weekends off, you know, you're soft, you know. Like, it's not that. It's more like
42:49
Oh, I haven't eaten in thirty six hours because I've just been, like, really interested in this problem. And I'm staring at my screen, and I forgot to eat, and I forgot to shower. And I also, I guess I'll just sleep on this bean bag. That way, I don't need to commute because commuting waste at least, you know, an hour a day. And, like, why would I waste an hour of my day? Like, you know, I'm just I can sleep on this bean bag. In fact, ergonomic or whatever. You know, like, I think that's more how the brain works. So it's like this hyper rationalism is what I would call it. Do I wonder what he's like as a CEO. Like, do you think you think holds one on one meetings and, like
43:19
because he just does not look like Well, we should have
43:22
him and the, their head of whatever. They wanted to come on the pot. So, I think they're I think they're protecting him a little bit. Like, he's now super busy with, like, press applications or whatever. Like, so they're I think they were trying to have, like, their the number two guy in the company come on the pod. And so, like, this this guy, Brett. So I think he'd be really interesting too. But I, you know, everybody wants SBF because he looks but he he's the Zuckerberg. Right? Like, Cheryl might be the the secret weapon and the one who actually runs the show, but, like, Zuck is this, like, alien character that people are fascinated with and they wanna, poke them and be like, oh, look, it moves, you know. And so I would love to get Sam on.
43:57
I wouldn't mind having a guy who
44:00
is his bot, you know, the guy who works for him as long as that guy coming on would be cool. We're only gonna ask you about Sam. Is that cool?
44:09
Oh, you know, I don't think you understand the assignment. We don't care about like you. That's not annoying. Right?
44:14
Yeah.
44:16
Dude, it's it's like if I meet someone who's like, oh, man. Love the podcast. I'm like, dude. Great. So so glad to meet a fan. And he's like,
44:25
Sam's so awesome. What's it like to be around, damn? Oh, fuck you dude. I'm busy. Like, I'm not gonna sit or talk about Sam.
44:31
Well, you've had a couple guests, and they're like, Cool. And they, like, say, like, oh, yeah, I worked with Steve Jobs.
44:37
And, like, wait, oh, wait. Alright. Let's just let's just only focus. Grab your current thing.
44:45
So as long as they're okay, like, if they understand the assignment, that it's strictly a, like, we're just here to, like, learn, like, Joe Rogen had this guy who worked at SpaceX, and they talked about what it's like to work to Elon for Elon. And I was like, oh, just Let's just only focus on that thing. They'll all go to space stuff is cool, but just tell me what it's like to work with Elon. And that's what we as long as they understand that's the assignment, I'm on board.
45:11
Our software is the worst. Have you heard of HubSpot?
45:14
See, most CRMs are a cobbled together mess. But HubSpot is easy to adopt and actually looks gorgeous. Think I love our new CRM. Our software is the best. HubSpot,
45:24
grow better.
45:25
Here's another kind of, like, interesting, like, intensity
45:29
teamwork thing that I think is, you know, close enough transition. Have you seen this business called a team?
45:36
A. Like, I think it's just I think it's just a letter a and then dot team is their web Well, you know that's, like, a famous TV show. Right? You remember,
45:44
mister t? Mister t or whatever?
45:46
Yeah. Yeah. That all I know is that much. I don't I've never seen anything. So so it's that same like, I think they're kind of playing all that branding a little bit in in the sense that, like,
45:55
the idea is based. So they just raised sixty million dollars, and they raised it from NFX who I I really effects was early in them and and said good things. I I respect that effect, so made me pay attention. Now this is an idea that's been around. It's been tried.
46:09
But maybe the time is right now. And so that's why this is interesting to me. So let me kinda give you my backstory of this idea, and I wanna hear what you think. You think this is a good idea or a bad idea. So I once heard Navell on a podcast talk about, like, the future of work. And he he was basically, like, Neval was like, you know, I,
46:28
I don't buy this whole. I I don't believe that we're gonna live in a world where you work nine to five sitting at a desk in some office for one company, you work there for thirty years. And already you see that shifting. Like, instead of working at a place for thirty years, then getting your pension, you retire, and they, like, you know, have a cake cutting ceremony in the in the in the lobby for you, as they send you off to your death. Like, okay. Now people started to hop jobs more. And then people started to work, you know, for remote and freelance.
46:55
And the vols thing was, like, he said, I think the future of work is like oceans eleven.
47:00
He goes, you're gonna have your crew the same way that Ocean's eleven is this bad ass team of, like, you know, you got the pick pocket guy. You got the ninja. You have the, like, the calms guy. You have the planner. You have the, like, you know, the guy who can go gather intel. You have the hot girl who's the distraction. And you have this, you know, you got Brad paid George Clooney. Alright. So that's the team. And it's like, you're just gonna get a message which says, alright, guys. Round up. Like, we got one. We got a mission to go on. And then everybody meets up and every everything doing other stuff. And it's like, what's the mission? Oh, like, you know, oceans lemons, we're gonna rob this bank or whatever. And then it for,
47:33
for work, it's gonna be like, alright. Here's this brand that's trying to whatever. They're killing the US. They're trying to expand into India. And so you might be the oceans eleven team that continuously gets called on to take a brand and expand them into India. And, like, you you wake up, you get a page, you know, your pager basically goes off. It says,
47:51
we need you. The bat signal is up. You all congregate. You've all worked together, so you know, you come as a group who's good at accomplishing certain types of missions. You do those missions. You rate each other. You rate the company hired you. They rate you. You rate each other on your team. You go on your way, and you get called in for the next mission. And the money hits your bank. And so Naval kinda describes this thing, and he's like, You won't just have one team. Like, you'll probably float around with a couple teams. Like, if you're the pickpocket, you've got, like, three teams that can call on you. And,
48:18
And it just works that way. So you get reputation
48:20
that's built not on a resume, but through this, like, verified ratings of, like, I've actually worked with this person. You have,
48:27
Not continuous work. You get called on when there's a mission. You'd sprint.
48:32
You crush it. Then you relax until the next mission. You can work as much or as little as you want. You may or may not even know the identities of the other people. You could be, like, my name is my nickname is just whatever Star Wing, and I just go in and people know me know me as Starwing, and I just that's how I work. And, like, that's the future of work. So that kinda fascinated me when he he described it. And he did it in the Naval Way, which was, you know, one tenth of the words I just used, but twice as inter interesting.
48:55
And now I'm starting to see some startups pop up that are doing this. And to me, a team is is an idea of that where They're like, oh, you wanna build,
49:03
an e commerce website? Well, we have the designer, the front end developer, the back end developer, and the, like, conversion optum
49:09
optimizer.
49:10
And, like, they'll just swooop in and they'll just do it for you in, like, two weeks. You'll get a better product than whatever. And here's the big lump sum payment you you do. For that team.
49:20
This is so amazing. I saw a meme the other day where was a guy. He goes, I I so look forward the day where I'm just sitting at a bar and a stranger walks up and says, I'll put together a team and I look at them and respond. I'm in when do we leave.
49:33
And they were just like that.
49:36
Yeah. I live in the double bag. Yeah.
49:38
Yeah. I'm putting together. I'm putting the team together. You in?
49:42
Dude, this is
49:44
awesome. Their site
49:45
is amazing.
49:47
This is one of the best landing pages I've seen in a long time. It's a. Team.
49:52
Look at those landing page. It's it's pretty good. The hero image is really good.
49:56
And then,
49:57
yeah, the examples are good. It just looks distinctly describe
50:00
what they're doing.
50:02
You just get on, you just log on and you see it. It's a relatively strange concept, and they describe it in like two sentences wonderfully.
50:10
This is awesome. I'm not
50:12
sure. I think it's quite bold to say it's the future of work. I don't think that that's what it is. I think it's like a a subset of freelancing. That's gonna be amazing.
50:22
Exactly. Not everybody. But in the same way, like, the the gig economy made it so that You know, I can, like, a thing that didn't happen ten years ago or whatever, like, was you wake up,
50:32
you, like, hop in your car, you open up your phone,
50:35
this guy wants a ride over here, drive over there, pick them up, drop them off, cash at your bank. You know, you you made sixteen dollars for that ride. Oh, you you wanna go you wanna stop working because you wanna go pick up your daughter from school. You just swipe to log off. You're off work now. You wanna get back on later, you know, at midnight and take people to the airport. You can do that again. Like, that whole gig economy thing where your phone just gives you jobs, like, gives you work that will just pay you small micro, like, payments off your micro task. That's pretty cool. And that's, like, a thing that Uber and, like, taskrabbit and DoorDash,
51:06
all brought to the table. So I feel like there might be the next version of that, which is, like, for highly skilled cross discipline. Like, I know I I could do this. For example, like, I have three or four people where it's like, that's the great developer. This is the great designer. I'll be the marketing guy, and this guy will be the, you know, whatever the The promise is that percent are not available, like, to do stuff. And this is creating an opportunity for them to be available. But if, like, I've gone on I've gone to the Shopify Marketplace and I've used Upwork And oftentimes when I use Upwork, it's just like a guy in India who's, like, the face, and he's got, like, a team of, like, eight guys. And it, like, isn't that kinda what's already happening. They just package this in a far more sophisticated and sexy way. Yeah. They did in a more sexy way. And I think it's more for premium, like, things, so, like, in the same way that, like, if you don't want the India thing, but you want, like, sort of like what an agency does, but what typically what agencies do is they specify they They've specialize in one vertical. So it's like, we do SEO.
52:02
We do Facebook ads. We do copywriting. And what this is saying is like, no, you're trying to launch a marketplace.
52:08
You're trying to launch a new NFT marketplace, where you're gonna need somebody who's great at email marketing. You're gonna need an engineer who knows smart contracts. You're gonna need a designer. You're gonna need a social media person. Like, whatever, they give you the six cross disciplinary people that are good at building marketplaces.
52:22
And that's just like a different cut of the same idea of agencies.
52:26
This is awesome. This is one of the cooler companies I think I've seen
52:30
lately. This is amazing.
52:32
Yeah. How'd you find this?
52:34
Because the guys that follow at NFX, they were like, hey, this company's growing really fat. Like, fast. It was their I forgot what they said, but it was, like, growing super fast. And I was like, how fast?
52:43
And, you know, that's why I started looking to it. And it it reminded me of that, like, that dreamy idea that Naval had brought up. And I was like, oh, maybe
52:49
now with COVID, maybe now the time has changed. We're like, there's enough really talented people that are no longer, like, locked into jobs,
52:57
because they're
53:00
They've got like all the right people. If you go to like their team, it says that their their featured advisors are the guy who started fiverr, which is crazy. The guy who starts fiber also started lemonade, that's pretty wild. The CEO of Upwork,
53:12
so like they've got all the right people on board.
53:15
Wow. Yeah. This is an amazing company. This is a bad ass find. I've never I'd never heard of these guys.
53:21
Yeah. It's cool. Alright. Take another idea off this list. And,
53:26
another topic of this list, and let's do that.
53:32
Let's do that one.
53:35
Yeah. I literally never read DocuSign. I just signed.
53:39
This is more like I just needed to fight with you. Do you also do this? Like, dude, when I get a DocuSign?
53:44
I'm not reading it. I'm not gonna lie. You can scam me pretty easily.
53:47
Have you seen the South Park episode where like it's like what they do is, they create, like, you know what a caterpillar is?
53:54
No. So it's like.
53:58
They take a shade of six people, and
54:01
and they Like, I think I know.
54:03
They sell their mouths to the person's butt.
54:06
And you just gotta stay there. Okay. And Apple
54:09
does that to people because it says it in the terms and conditions in iTunes when you sign up. And the whole episode is like, woah, Sam, you didn't read the terms and conditions of Apple before you click yes. That's crazy. Of course, like, you have to go do a caterpillar now because that's what it said. I can't believe you didn't read it. And it's like this whole thing, but,
54:27
dude, I've been getting DocuSigns lately where they literally just send me the sign page. And they don't even send me Yeah. Yeah. It's people are like, hey, here's the DocuSign. It's just a single one underline and it says sign here. I'm excited. What? What am I saying? Yeah. It's it's called the signature package. And basically, I've got into context of a company that I've invested in. They need me to sign paperwork. For some reason because they're raising a new, add a new evaluation at a higher evaluation. And they literally just send me the signature packet.
54:56
And, like, I am
54:58
it's four or six things. And I'm just it just says, like, Sam Parr, I've been a live and signing. And I have
55:05
no idea what I'm signing. And so, yeah, like, a, yes, I do that because I just don't read the stuff. And, b, Sometimes they don't even send me the stuff to read. They just send me. They just sign. I have no idea when it is. Do you get that? Yeah. I got I've been getting those and I'm like, I I'm like, alright. It's one thing if I'm not gonna read it. For you to not even write it, it's like a whole level another level of arrogance here. And, like, you know, poor form that we're taking a look at.
55:33
Because of, like, lawyer at f u dot com, and
55:38
Hi, this schmuck.
55:40
And it just, like, signed this nerd.
55:42
Sure. This law firm's name, Fuckman Banks. What is that?
55:47
Those guys do. Yeah. Yeah.
55:50
He was based in New York.
55:52
Yeah.
55:53
Why seem more butts asking me to sign this stuff, but they're just messing with it. Yeah.
55:58
That's fair. It's like, you know, when people when people really wanna get us to respond, they're like, Venmo us money or they're like, pay palace money, being like, oh, I'm being super creative to, like, to reach you, to get you to read my message or whatever.
56:09
And I'm like, it doesn't really doesn't really work. I don't really like that. And it makes me feel uncomfortable and, like, you know,
56:16
generally, the people I want to meet never do that. I'm like, you know, generally, this is not a good signal for you. The other day, this these guys were emailing me to try their stuff, and they're like, what are you soft? You're not up for the challenge? And I just I was just like, I am not up. I am not up for the challenge. And they just replied with okay.
56:36
It's like you're correct.
56:38
I am not up for the challenge. I think
56:44
people They hear us out here and we're joking around, and they're like,
56:49
what if I take that joke to the next level?
56:53
And I make it weird.
56:54
And they don't know me. And they somehow think that's gonna work. It's like, this works as me and Sam have known each other for, like, ten years. And the jokes are meant to be jokes. They're not serious. And it's like, then you take the you take that same idea, you make it serious and you do it from a stranger. It's like, no, no, no, no. It's not the same thing.
57:13
Yeah.
57:14
I actually don't like the annoying.
57:17
The other day, this guy
57:20
sent me an email and then the subject line, it said like, you know, like, you're a c word sucker.
57:25
And, he's like,
57:28
And I was like, oh, I don't, I don't like that. That I find that to be inappropriate and not cool. Like, I I'm not on board with that. And,
57:36
that's what he said. But but I can totally see how somebody would listen to this podcast and think,
57:42
they'll love that.
57:44
Yeah. Or like Like, it's like
57:46
why why you're approaching me?
57:48
It's like, we're we're we're that's what we're doing when we're like, I love this copywriting and, you know, just do what you gotta do and the hustle, I was super annoying getting people to be conference speakers. Like, yeah, but I don't like when it happens to me.
57:59
Yeah. I mean, also when, like, a little bitch. Like, people would call me that. They're like, What's up your little bitch?
58:06
Like, dude, I don't know you. Who was doing that?
58:09
Somebody was doing that. Somebody who worked for us was doing that. Right?
58:13
Yeah. Yeah. Yeah. I have not called them out, but they called us a little bitch. And I'm like, dude, you're an intern. Don't talk to me like that. Like, my friends don't even call me a little bitch.
58:22
Like, what are you talking about that for?
58:24
It was like, I think it was an intern that called us that.
58:29
Oh, I know. I think it was a Brady
58:32
A bray you used to call us a little boy. I wasn't gonna call them out.
58:37
You're like, I'm not gonna call them out. Oh, unless it's a bray you, in which case,
58:41
It was a brave you. And he was our, producer, and he'd be like,
58:45
time to work. You little bitch or something.
58:48
They're don't talk to me like that. I'm not talking to you like that.
58:53
It's like, why are you calling me that?
58:56
Yeah. Brad, you came in really hot.
58:59
You came in really That's your walker. What's this?
59:02
Yeah. No. I mean, I love him. And he could talk to me that now that we're friends and not coworkers. But when we were coworkers, I was like, dude,
59:09
I was like offended. I was like, please don't call me that. The the that I don't like that.
59:14
Zelensky deepfake. What's that?
59:17
Oh, wait. No. What's the history of the internet?
59:21
That's a longer one. I went down this rabbit hole of, like,
59:25
the history of the internet, like, how it came out.
59:28
Pretty crazy. Just crazy stuff. I'm I'm not gonna do that one right now. That one's that one's too long. But,
59:33
the okay. So is Zelensky Deep fake? So People know about deep fakes, which is like, I think I think a lot of people who listen probably know about deep fakes, but if you don't, it's basically
59:42
the way that you can photoshop a picture
59:44
to kinda, like, edit and make it look a certain way. And it looks real, but, like, oh, no. That's been photoshopped.
59:50
You can now do that with video, which kinda means That sounds easy. Right?
59:54
It's
59:57
not yet. There are some, but, like, you know, in a small way, like, the, Snapchat
01:00:02
face filter is essentially like a a bit of a deep fake. There's this app. Isn't the big one? Or or the one where where it makes you sad and cry?
01:00:11
No.
01:00:12
Is that on Saturday?
01:00:14
Yeah. Or I it's on Instagram. I think they, like, show someone's face they're like, Hey, Sean, why are you so sad? Why are you crying? And you're like, what? I'm not crying at all. But, like, it looks like you're crying inside
01:00:26
It's a, like, that's one version of it. Then there's, like,
01:00:29
this there's this app. I forgot what it's called. It's not moves or something like that. It's like some dance app, but, like, basically take a picture of yourself standing there, and then it'll make it look like your body it'll make you look like a great dancer. You know, you could go look something to it. I think you might have done this or it's, like, I think I think that's how you found it because I did it. It looked like it was breakdancing.
01:00:48
Yeah. You're like breakdancing. It's like, yeah, just jamming out on a Wednesday. It's like, woah, Sam can breakdance. Then it's like, at least not quite right. Wait a minute. And it's like, oh, yeah. That's like, deepfake. Basically, it's a deep fake video. And so this is but they're getting better and better. Like, you'll see them do this with, like, Oh, my god. Did you hear Obama saying the n word? It's like, what? No. And then you watched this video. It's like, it's a deep fake, but they could, like, mimic his voice and his lips moving.
01:01:10
And talking, doing something. And then this is happening. It's like it's becoming a big problem in the porn industry because people are doing this for, like, Oh, there's some girl in my college, and I'll just take her picture, and I'll make it look like she shot this, you know, sex tape or whatever. And people are like, dude, that's, like, you know, really effed up, but, like, the technology can do that, can do that now. Like, it basically makes make it look like somebody was doing something that they never And so this is becoming a problem. And there's one with Zelensky, the Ukrainian, part, whatever president and president, prime minister, whatever he is. And, like, there's this video going around of him talking. And it's a real vid there's a real video. And then there's the deep faked video where it shows like a a trail powder of cocaine on his desk and all that. And the Russian propagandists are saying.
01:01:53
Like, look at this. Your president's breaking down. He's using drugs. That's why he's saying all this crazy stuff.
01:01:58
And they made it they added some stuff in the background of the video. And I'm like, oh, man, this is just gonna get super crazy of, like, how do you know what you can trust. If you can't trust your eyes and ears anymore, like, how are we gonna, like, prosecute crimes? How are we gonna, like, prevent people from, like, just completely set slandering your reputation. How are we gonna prevent people from,
01:02:19
like,
01:02:20
you know, like the this was what people said that the Russians were doing with Hillary during the election was, like, they were showing propaganda. Like, Hillary said this about black people, and they were promoting that in, like, predominantly black counties where they were trying to sway the vote, get them to not turn out for Hillary. And it's like, it was fake. Right? But it was like misinformation. And so to me, I'm like, this deep fake thing is gonna be like a real, real problem.
01:02:41
And I think there's opportunity.
01:02:43
Well, there's one answer, that a buddy was trying to work on, which was basically a way to, like, certify the off, like, the the original mint of the video.
01:02:51
So it's like, you can basically encrypt the original video that if anybody wants to see, like, oh, this video of this guy saying this crazy thing, is this was this the what was originally shot from the phone?
01:03:02
And so he was trying to do that, but really what you need is you need the phone makers to participate because it has to be done at, like, the hardware level. Cause any anything else, it could be tampered with. It's Well, if it's just a video file, I encrypt, then I could just, like, encrypt it later. I could edit it first then encrypt it. So it has to be done, like, as it's being shot, the I, you know, Apple and Google and and Samsung or whoever these people are, they're gonna have to bake it in where, like, every video comes with a seal of authenticity.
01:03:27
And then that's gonna be a cat and mouse game of, like, can that be faked? Because you could put somebody in prison for, like, a fake murder, you know, like, That's how crazy this is gonna get if we don't have a way to fight against deep fakes.
01:03:39
By the way,
01:03:40
go to the chat of Riverside and click the link I just sent you.
01:03:45
Tell me what you think about that defect. That's you you dancing? Dude, that's
01:03:52
great.
01:03:53
Yeah. He said announcement. Well, while you guys have been taking this time to chill, your boys have been learning to dance, get on my level. And it's a video of you. Okay. So it's get get get sway. So sway is the name of the app. So get sway dot app is the name of the thing.
01:04:06
That's hilarious.
01:04:08
That makes you a little look a little chunky here. You look you look a little bit like, farrell of this video. So, you know Well Yeah. You could dance, but it also looks like you put on, like, the COVID thirty.
01:04:17
I I was that that was pre influencer.
01:04:21
Well, not but it's like glitching. It's like it's like it's like it's not the it's not your actual thing. It's like because you're moving so fast, it's like, it has to make it fuzzy. It can't have, like, a really sharp, like, line. It's pretty good though.
01:04:33
It's pretty good. I mean,
01:04:34
click left. Go to the left one. There's another one. I mean, the It's pretty amazing for just like a free app. What do you mean? What do you mean click left? There's no left. There's a video to your left.
01:04:45
On the next picture to the left.
01:04:48
A new profile? Okay.
01:04:50
I mean, like, they're it's it's a pretty amazing. What's the app called GetS Way?
01:04:54
Yeah.
01:04:56
Yeah. I think it's pretty amazing. Yeah. Yeah. So I hope I hope some smart people out there are working on
01:05:04
I'm curious what people are gonna do. The only solution I know is doing it at the at the hardware, the operating system level. And even that's probably not perfect, but if somebody does figure a perfect way to do this, that's gonna be very, very valuable technology.
01:05:16
And I saw the Obama thing. Yeah. They made him kinda say some crazy shit.
01:05:21
Yeah, man. I I I agree. It is kinda scary.
01:05:25
Well, Ben, what do you think? How do we do? We gotta get it early. Very, very eclectic,
01:05:31
very eclectic, but like all very interesting stuff. And,
01:05:35
and the cola stuff was, was all time.
01:05:40
Can't can't wait to drink a cola with you guys. What was your favorite one? Your favorite non cola
01:05:45
doing the colo one, which ones you like. I I think Eton care of also is my favorite. It's just simple
01:05:50
and amazing. So unexpected.
01:05:53
I think my favorite was actually we were just eating spaghetti kissing in the middle, when all of a sudden.
01:06:00
The spaghetti thing where you each take one and put it in your mouth, get me in the middle. And what we realized was that the recession Yeah.
01:06:08
And then we realized.
01:06:11
Yeah. That's a good one. The most famous guy. But the thing about co founders is it's like you don't address the first part.
01:06:18
And you gotta do this, like, in a keynote. That's like a product, like a seed job product announcement. Right. And never address it. And never let me look at the office. Grabbing each other's butts. And then it hit us. Why stop there? You know?
01:06:31
Alright. We're out of here.
01:06:33
This is great.
00:00 01:06:48