00:00

They they find,

They they find,

00:02

a bunch of burner cell phones. They find, like, a bag of, like, fifty thousand dollars of cash. They find a bunch of, like, the hardware wallets that had the bitcoins in them. And then they found, like, folders on their computer that were, like, fake passport ideas. And, like,

a bunch of burner cell phones. They find, like, a bag of, like, fifty thousand dollars of cash. They find a bunch of, like, the hardware wallets that had the bitcoins in them. And then they found, like, folders on their computer that were, like, fake passport ideas. And, like,

00:15

like, places to go. Places to run away. Like, they found like folders that said that shit on their computers.

like, places to go. Places to run away. Like, they found like folders that said that shit on their computers.

00:28

I don't even entirely understand what happened, but I have a backstory about the three people. Today's edition of the Milk Road, you will get full backstory and ten bullet points. Yeah. You need to go earlier. So so but we but we did bullet point and what so here's what happened. Two thousand sixteen,

I don't even entirely understand what happened, but I have a backstory about the three people. Today's edition of the Milk Road, you will get full backstory and ten bullet points. Yeah. You need to go earlier. So so but we but we did bullet point and what so here's what happened. Two thousand sixteen,

00:41

this crypto exchange called bitfinex got hacked. And at the time, I think, like, a hundred twenty thousand Bitcoin got stolen, that was, like, seventy million dollars got stolen.

this crypto exchange called bitfinex got hacked. And at the time, I think, like, a hundred twenty thousand Bitcoin got stolen, that was, like, seventy million dollars got stolen.

00:50

And it was, like, it was bad. That was, like, a big hack. The price of Bitcoin that week dropped by forty percent. So it was, like, it caused, like, this huge you know, like,

And it was, like, it was bad. That was, like, a big hack. The price of Bitcoin that week dropped by forty percent. So it was, like, it caused, like, this huge you know, like,

01:00

a fear shock in the market.

a fear shock in the market.

01:02

But the thing about Bitcoin is Bitcoin is on a public ledger. Right? Like, it's a it's a public blockchain.

But the thing about Bitcoin is Bitcoin is on a public ledger. Right? Like, it's a it's a public blockchain.

01:09

So everybody could see the coins. So everybody saw, oh, the the coins are in this wallet. And, like,

So everybody could see the coins. So everybody saw, oh, the the coins are in this wallet. And, like,

01:14

And so all the other exchanges were like, look, this is bad for the industry.

And so all the other exchanges were like, look, this is bad for the industry.

01:19

We will try to prevent, like, if if that wallet tries to cash this out, we won't let them cash out

We will try to prevent, like, if if that wallet tries to cash this out, we won't let them cash out

01:24

the money. So for many years, that money kinda just

the money. So for many years, that money kinda just

01:28

sat in those wallets or was moving in, like, really small small transactions back and forth between a, like, a web of wallets. Clearly, somebody was trying to, like, launder the money, essentially. They were trying. But but how how did he did they even get it in the first place? So they're I don't know. I don't know what the exploit was that let them hack the accounts, and they didn't hack all the accounts at bitfinex.

sat in those wallets or was moving in, like, really small small transactions back and forth between a, like, a web of wallets. Clearly, somebody was trying to, like, launder the money, essentially. They were trying. But but how how did he did they even get it in the first place? So they're I don't know. I don't know what the exploit was that let them hack the accounts, and they didn't hack all the accounts at bitfinex.

01:47

They actually just hacked, like, some of the whale accounts So they were able to take a hundred twenty thousand Bitcoin from not all the accounts. And the funny thing is BIFINX didn't have the money to, like, make those users a whole. So what they did was they They've reduced everybody on bit FedEx's balance by thirty three percent or something to, like, balance it off. Some of, like, horror, like, imagine if your bank did that. That would be, like, insane. I realized, oh, they robbed that guy's vault and you're taking my money away to, like, even it out for everybody. Like, no, thank you.

They actually just hacked, like, some of the whale accounts So they were able to take a hundred twenty thousand Bitcoin from not all the accounts. And the funny thing is BIFINX didn't have the money to, like, make those users a whole. So what they did was they They've reduced everybody on bit FedEx's balance by thirty three percent or something to, like, balance it off. Some of, like, horror, like, imagine if your bank did that. That would be, like, insane. I realized, oh, they robbed that guy's vault and you're taking my money away to, like, even it out for everybody. Like, no, thank you.

02:14

So anyways, it was bad. And there's a reason why BIFNX is not, like, you know, the biggest exchange now.

So anyways, it was bad. And there's a reason why BIFNX is not, like, you know, the biggest exchange now.

02:19

So anyways, that the money kinda sat there. Now fast forward, five and a half years go by.

So anyways, that the money kinda sat there. Now fast forward, five and a half years go by.

02:24

Last week, people start to notice bigger transactions coming

Last week, people start to notice bigger transactions coming

02:28

from the, the bit for next hack wallets.

from the, the bit for next hack wallets.

02:32

And so they're, like, there's these alerts on Twitter, like, whale alert, whale alerts, like, the coins are moving. The coins are moving. Hundred thousand dollars a million dollars of the coins are moving. Ten million dollars whatever. And so,

And so they're, like, there's these alerts on Twitter, like, whale alert, whale alerts, like, the coins are moving. The coins are moving. Hundred thousand dollars a million dollars of the coins are moving. Ten million dollars whatever. And so,

02:43

and so the Fed go or not the Fed. Sorry. Department of Justice goes kicks down a door in New York in so this cut this this husband and wife couples house, and they look like, you know, your complete, like, average, Joe, clean-cut, like, you would this is not, like, you know, doesn't look like a grimy criminal

and so the Fed go or not the Fed. Sorry. Department of Justice goes kicks down a door in New York in so this cut this this husband and wife couples house, and they look like, you know, your complete, like, average, Joe, clean-cut, like, you would this is not, like, you know, doesn't look like a grimy criminal

03:02

mastermind operation,

mastermind operation,

03:03

and I'll explain a little bit more about that in a second. The funny bit about that. But basically, they seize,

and I'll explain a little bit more about that in a second. The funny bit about that. But basically, they seize,

03:09

like, their computers, they they find

like, their computers, they they find

03:12

a bunch of burner cell phones. They find, like, a bag of, like, fifty thousand dollars of cash. They find a bunch of, like, the hardware wallets that had the bitcoins in them. And then they found, like, folders on their computer that were like, fake passport ideas. And, like,

a bunch of burner cell phones. They find, like, a bag of, like, fifty thousand dollars of cash. They find a bunch of, like, the hardware wallets that had the bitcoins in them. And then they found, like, folders on their computer that were like, fake passport ideas. And, like,

03:26

like, places to go, places to run away. Like, they found, like, folders said that shit on their computers.

like, places to go, places to run away. Like, they found, like, folders said that shit on their computers.

03:32

And, and they seized three and a half billion dollars worth of Bitcoin because the price of Bitcoin has gone up so much. So that seventy million has become three and a half billion dollars worth. And so these guys were trying to they they don't think these are the hackers, but they were trying to launder that money. They may have been the hackers. No. They that's not proven, but they were trying to launch the money. And the the DOJ had been, like, if you've seen that meme of Charlie from it's always sunny where they have, like, the cork board, And he's, like, trying to, like, find find the the crime or solve the crime. That's what they had been doing because they had had this web of all these wallets.

And, and they seized three and a half billion dollars worth of Bitcoin because the price of Bitcoin has gone up so much. So that seventy million has become three and a half billion dollars worth. And so these guys were trying to they they don't think these are the hackers, but they were trying to launder that money. They may have been the hackers. No. They that's not proven, but they were trying to launch the money. And the the DOJ had been, like, if you've seen that meme of Charlie from it's always sunny where they have, like, the cork board, And he's, like, trying to, like, find find the the crime or solve the crime. That's what they had been doing because they had had this web of all these wallets.

04:03

And finally, they found that, oh, it's trying to cash out in this wallet owned by this guy,

And finally, they found that, oh, it's trying to cash out in this wallet owned by this guy,

04:08

ilya Dutch, Lictonstein,

ilya Dutch, Lictonstein,

04:10

or whatever. But how

or whatever. But how

04:12

how did what type of idiot would use this name? Well, eventually, you need to get the money out. So the problem is, like, they were trying to get the money out through, like, Walmart gift cards. They were buying, like, five hundred dollar Walmart gift cards with coin. They were doing, like, PlayStation games. They were, like, they were trying all these small things that they could never move the bulk of the money. So if you wanna move, like, in mass, You gotta do something that that lets you move size. And usually those

how did what type of idiot would use this name? Well, eventually, you need to get the money out. So the problem is, like, they were trying to get the money out through, like, Walmart gift cards. They were buying, like, five hundred dollar Walmart gift cards with coin. They were doing, like, PlayStation games. They were, like, they were trying all these small things that they could never move the bulk of the money. So if you wanna move, like, in mass, You gotta do something that that lets you move size. And usually those

04:36

Could you buy an NFT and then sell it?

Could you buy an NFT and then sell it?

04:39

No. Well, like, eventually, you need to get the money out of the wallet. That's the problem. So so so the problem so in order to do that, there's like an off ramp. Right? How do you get it into you know, US dollars, for example, if that's what you wanted to do.

No. Well, like, eventually, you need to get the money out of the wallet. That's the problem. So so so the problem so in order to do that, there's like an off ramp. Right? How do you get it into you know, US dollars, for example, if that's what you wanted to do.

04:51

You know, he left it there for five and a half years, and they were probably living off and spending in some ways, but, like, you wanted to actually, like, get a lot of it out and get get it, remove the paper trail

You know, he left it there for five and a half years, and they were probably living off and spending in some ways, but, like, you wanted to actually, like, get a lot of it out and get get it, remove the paper trail

05:01

of the blockchain. You need to get it as an off ramp. But to get as an off ramp, you have, like, a, you know, your ID like, these exchanges, they they require you to upload your license and, like, they have laws. They have to comply with K y c, know your customer. And so eventually, they found that somehow the DOJ, they didn't explain exactly, but they

of the blockchain. You need to get it as an off ramp. But to get as an off ramp, you have, like, a, you know, your ID like, these exchanges, they they require you to upload your license and, like, they have laws. They have to comply with K y c, know your customer. And so eventually, they found that somehow the DOJ, they didn't explain exactly, but they

05:20

they identified that the money was moving towards a wallet that was owned by a known person. That's how they ended up finding these guys. Now the funny part is -- That's awesome. -- go ahead. So that

they identified that the money was moving towards a wallet that was owned by a known person. That's how they ended up finding these guys. Now the funny part is -- That's awesome. -- go ahead. So that

05:30

Well, so the I when I read about this, I was like, wait. That name sounds so familiar. Both their names sound familiar. So the guy, it was his name is Iliya, I l y a, I think. It was, like, a very, like, weird name. His last name is liechtenstein. So he spoke at the first hustle con. I never talked to him, but,

Well, so the I when I read about this, I was like, wait. That name sounds so familiar. Both their names sound familiar. So the guy, it was his name is Iliya, I l y a, I think. It was, like, a very, like, weird name. His last name is liechtenstein. So he spoke at the first hustle con. I never talked to him, but,

05:47

he had a company called mixed rank, which was just a normal startup, went through YC, And he spoke at Husslkhan, and then his girlfriend or wife,

he had a company called mixed rank, which was just a normal startup, went through YC, And he spoke at Husslkhan, and then his girlfriend or wife,

05:54

she was a copywriter.

she was a copywriter.

05:56

And I remember talking a little bit with her because she name's Heather Morgan, I think. And she had a,

And I remember talking a little bit with her because she name's Heather Morgan, I think. And she had a,

06:02

a website all about writing sales emails. Totally. Is that right? Do you remember her before the hack? Did, like, a red dress. She had, like, a LinkedIn post on, like, five hacks for your your cover letter for your job interview. Like, you know, like, that sort of thing. And so Yeah. She was doing that. She and so they and and the funny thing is, like, the reason internet kinda went crazy with it was because here you had two very unlikely characters.

a website all about writing sales emails. Totally. Is that right? Do you remember her before the hack? Did, like, a red dress. She had, like, a LinkedIn post on, like, five hacks for your your cover letter for your job interview. Like, you know, like, that sort of thing. And so Yeah. She was doing that. She and so they and and the funny thing is, like, the reason internet kinda went crazy with it was because here you had two very unlikely characters.

06:24

So,

So,

06:25

we had a bunch of friends text us or text me because I was writing this this edition of the milk road. And I was like, anybody know this guy? And you you knew him, but other people knew him, they're like, dude, you would never

we had a bunch of friends text us or text me because I was writing this this edition of the milk road. And I was like, anybody know this guy? And you you knew him, but other people knew him, they're like, dude, you would never

06:37

get vibes of, like, this guy might just go longer billions of dollars. It's like smart, like, No. Like, his guy, like, engineer type. He, like, he, like, showed very little emotion.

get vibes of, like, this guy might just go longer billions of dollars. It's like smart, like, No. Like, his guy, like, engineer type. He, like, he, like, showed very little emotion.

06:47

No. I did not think that this guy, like Yeah. And and and then her She's like this, like, super strange Kanye West level weird,

No. I did not think that this guy, like Yeah. And and and then her She's like this, like, super strange Kanye West level weird,

06:56

you know, like, person. She basically She had, like, a alter ego that was called Razzle Khan, and Razzle Con was her rap name. And then she has, like, these super fucking cringy

you know, like, person. She basically She had, like, a alter ego that was called Razzle Khan, and Razzle Con was her rap name. And then she has, like, these super fucking cringy

07:07

wrap songs on YouTube, like,

wrap songs on YouTube, like,

07:09

dude. Okay. I have, you know, I have,

dude. Okay. I have, you know, I have,

07:12

you know, I think it'd be cool to be a rapper. But if I hear myself, there's no way I'm publishing that because

you know, I think it'd be cool to be a rapper. But if I hear myself, there's no way I'm publishing that because

07:18

it sounds so bad.

it sounds so bad.

07:23

But don't know where I'm headed. Mother fucking crocodile of Wall Street.

But don't know where I'm headed. Mother fucking crocodile of Wall Street.

07:28

Silver on my fingers and boots on my feet always be a And so,

Silver on my fingers and boots on my feet always be a And so,

07:32

It's horrible.

It's horrible.

07:34

It it's so bad that the top comment was Paris Hilton.

It it's so bad that the top comment was Paris Hilton.

07:38

I'm gonna prove to everyone

I'm gonna prove to everyone

07:40

that You could have, that having money means you can rap good. And then it said Heather Morgan, hold my beer. I didn't even know Pearson has has, like, a rap song.

that You could have, that having money means you can rap good. And then it said Heather Morgan, hold my beer. I didn't even know Pearson has has, like, a rap song.

07:49

So Yeah. Yeah. There's just, like, she's, like, one of the strangest characters. Like, I watched it. I I went deep, dude, for this. I was writing this thing and I was, like, let me get some examples and then I couldn't look away because, like, the the train wreck Dude, it's like, the videos of her wedding. So comfortable. And, like, she's, she, like,

So Yeah. Yeah. There's just, like, she's, like, one of the strangest characters. Like, I watched it. I I went deep, dude, for this. I was writing this thing and I was, like, let me get some examples and then I couldn't look away because, like, the the train wreck Dude, it's like, the videos of her wedding. So comfortable. And, like, she's, she, like,

08:03

forced everybody to, like, they built, like, this golden

forced everybody to, like, they built, like, this golden

08:07

mini Taj Mahal that she sat in and that her bridesmaids

mini Taj Mahal that she sat in and that her bridesmaids

08:10

lifted it up on her shoulder and brought her in But even the the audience at her wedding is, like, uncomfortably

lifted it up on her shoulder and brought her in But even the the audience at her wedding is, like, uncomfortably

08:17

clapping, like, off beat because they're like,

clapping, like, off beat because they're like,

08:19

is this is this normal? There's, like, and there's, clearly only fourteen people in the room, and then she does a rap performance at the wedding that was, like, equally cringey and she's just, like, humping the air. Oh my god.

is this is this normal? There's, like, and there's, clearly only fourteen people in the room, and then she does a rap performance at the wedding that was, like, equally cringey and she's just, like, humping the air. Oh my god.

08:30

To the guy, Elliot.

To the guy, Elliot.

08:32

He goes by touching. Yes.

He goes by touching. Yes.

08:34

Dude, this freaking guy, I'm looking at these pictures.

Dude, this freaking guy, I'm looking at these pictures.

08:38

That's hilarious. This woman's really hard to look at. She used this cringe city. That that should have been her rap named Prince City. That would have been like, okay. I get it. You're gonna be the cringiest. Cool.

That's hilarious. This woman's really hard to look at. She used this cringe city. That that should have been her rap named Prince City. That would have been like, okay. I get it. You're gonna be the cringiest. Cool.

08:49

That's like Henry Sajuto. The

That's like Henry Sajuto. The

08:53

the king of cringe.

the king of cringe.

08:55

Yeah. That's what she should be done. Like, it is super strange.

Yeah. That's what she should be done. Like, it is super strange.

08:58

But, but, yeah, basically, they recovered it. And so now, what's gonna happen anyway, there's a bunch of interesting little bits to it. So the DOJ is gonna give the money back to bitfinex, it looks like. Bitcoinx had when they they launched their own token at one point in time called the Leo token that's, like, used in their If you trade in their exchange, it'll give you a discount using the leo token. So they had to put in a thing when they lost a leo token, which is like, hey, if we ever recover anything from that hack,

But, but, yeah, basically, they recovered it. And so now, what's gonna happen anyway, there's a bunch of interesting little bits to it. So the DOJ is gonna give the money back to bitfinex, it looks like. Bitcoinx had when they they launched their own token at one point in time called the Leo token that's, like, used in their If you trade in their exchange, it'll give you a discount using the leo token. So they had to put in a thing when they lost a leo token, which is like, hey, if we ever recover anything from that hack,

09:22

We'll use eighty per up to eighty percent of it to buy back and burn our leo token, which will cause, like, the, you know, leo holders to benefit from if we ever recover from this. And so now they're gonna get, like, three and a half billion dollars to buy back. So the price of Leo token,

We'll use eighty per up to eighty percent of it to buy back and burn our leo token, which will cause, like, the, you know, leo holders to benefit from if we ever recover from this. And so now they're gonna get, like, three and a half billion dollars to buy back. So the price of Leo token,

09:35

like,

like,

09:36

shot up, like, whatever, sixty percent in a twenty four hours because people are like, oh, wow. That's gonna be a lot. But they said we're not gonna just

shot up, like, whatever, sixty percent in a twenty four hours because people are like, oh, wow. That's gonna be a lot. But they said we're not gonna just

09:44

cause a bunch of cell pressure in the market. We're gonna do a control sale over, like, a multi year period,

cause a bunch of cell pressure in the market. We're gonna do a control sale over, like, a multi year period,

09:49

so that it's like scheduled and doesn't, like, affect the Bitcoin market or whatever.

so that it's like scheduled and doesn't, like, affect the Bitcoin market or whatever.

09:54

God, this is such a good story. This would make this is Yeah. Exactly. That's what everyone was saying is, like, here comes, you know, incoming incoming Netflix stock.

God, this is such a good story. This would make this is Yeah. Exactly. That's what everyone was saying is, like, here comes, you know, incoming incoming Netflix stock.

10:03

Have you seen this?

Have you seen this?

10:04

I saw I just watched this clip, like, every day for the past three days, and it just absolutely cracks me up. I was hoping Ben can, play it in the thing, but I don't think it'll work. I don't think the sound will come through. So have you seen this clip?

I saw I just watched this clip, like, every day for the past three days, and it just absolutely cracks me up. I was hoping Ben can, play it in the thing, but I don't think it'll work. I don't think the sound will come through. So have you seen this clip?

10:18

Of of this interview of Bill Gates back in the day. Jumping over a chair? Yeah. Have you seen this?

Of of this interview of Bill Gates back in the day. Jumping over a chair? Yeah. Have you seen this?

10:26

It, like, just a normal one of him jumping? Just the so he's doing some interview with some woman about Microsoft.

It, like, just a normal one of him jumping? Just the so he's doing some interview with some woman about Microsoft.

10:34

And she goes, she goes, is it true that you can leap over a chair? Is that that impressive? And he goes.

And she goes, she goes, is it true that you can leap over a chair? Is that that impressive? And he goes.

10:41

Well, first of all, it is impressive,

Well, first of all, it is impressive,

10:43

for for Bill Gates to be able to do that. Second of all, just I don't know why this is being talked about, and then he goes, so she goes, Is it true that you could jump over a chair? He goes.

for for Bill Gates to be able to do that. Second of all, just I don't know why this is being talked about, and then he goes, so she goes, Is it true that you could jump over a chair? He goes.

10:54

It depends on the size of the chair.

It depends on the size of the chair.

10:57

So, you know, just like and then it cuts It's like a hard cut to a chair

So, you know, just like and then it cuts It's like a hard cut to a chair

11:03

if it gets clear again.

if it gets clear again.

11:05

Is it true that you can leap over a chair from a standing position?

Is it true that you can leap over a chair from a standing position?

11:09

It depends on the size of the chair. I'll cheat a little bit.

It depends on the size of the chair. I'll cheat a little bit.

11:14

Yeah. That's an old clip. You've you've just now seen that. I no. I came back into my life because I was thinking, somebody had said something like, oh, yeah. You know, back in the day or, you know, in the good old days. Somebody said some phrase like that. And in my head, I go, what are they even thinking about when they when they say that? And I go, I'm gonna have I was like, what's the funniest

Yeah. That's an old clip. You've you've just now seen that. I no. I came back into my life because I was thinking, somebody had said something like, oh, yeah. You know, back in the day or, you know, in the good old days. Somebody said some phrase like that. And in my head, I go, what are they even thinking about when they when they say that? And I go, I'm gonna have I was like, what's the funniest

11:32

back of the day thing. And I that clip came to mind. And so I decided anytime somebody says back in the day or or, you know, in the good old days, I'm gonna think only of that moment where Bill Gates says depends on the depends on how I had the chair. I always just think of uncle Rico.

back of the day thing. And I that clip came to mind. And so I decided anytime somebody says back in the day or or, you know, in the good old days, I'm gonna think only of that moment where Bill Gates says depends on the depends on how I had the chair. I always just think of uncle Rico.

11:48

The uncle Rico clip in Napoleon dynamite Rico. I used to be able to throw a pick and over the mountains. Alright. So listen, I did something

The uncle Rico clip in Napoleon dynamite Rico. I used to be able to throw a pick and over the mountains. Alright. So listen, I did something

11:55

that I did not think I was ever going to do.

that I did not think I was ever going to do.

11:59

So last year,

So last year,

12:01

in two thousand

in two thousand

12:02

twenty one or no. Two thousand twenty, whenever COVID happened,

twenty one or no. Two thousand twenty, whenever COVID happened,

12:07

I launched this course that I I don't even know if I ever talked about it called the ideation boot camp. I did it with Gagan. I invested in his company just like you did in Maven. You have already done two of them, I think. And you have a third coming up. I decided to launch one. I launched one the other day. I only talked about it on Twitter. I've not talked about it on here yet, but So if people wanna do it, it's called the ideation boot camp, and it's basically my research,

I launched this course that I I don't even know if I ever talked about it called the ideation boot camp. I did it with Gagan. I invested in his company just like you did in Maven. You have already done two of them, I think. And you have a third coming up. I decided to launch one. I launched one the other day. I only talked about it on Twitter. I've not talked about it on here yet, but So if people wanna do it, it's called the ideation boot camp, and it's basically my research,

12:31

my research

my research

12:32

framework and how I research stuff. It's but it's a you go to maven dot com. So Maven, how do you say may how do you, like, you say Maven? It rhymes with, like, Raven.

framework and how I research stuff. It's but it's a you go to maven dot com. So Maven, how do you say may how do you, like, you say Maven? It rhymes with, like, Raven.

12:42

Yeah. There you go. With with an m. But with an m at the m. No. No. No. That's right. That's right. Yeah. And you could see my name is on the front page. What they don't have yet, and this is what I told Gagan, they so me and Sean both invested in this company, and as part of investing in it, he made us promise to do courses. Yeah. Which was actually a good kick in the ass because now I actually had to do it, and it it has been fun. But,

Yeah. There you go. With with an m. But with an m at the m. No. No. No. That's right. That's right. Yeah. And you could see my name is on the front page. What they don't have yet, and this is what I told Gagan, they so me and Sean both invested in this company, and as part of investing in it, he made us promise to do courses. Yeah. Which was actually a good kick in the ass because now I actually had to do it, and it it has been fun. But,

13:05

he needs, like, custom URLs. He doesn't have that yet. Yeah. Yeah. Yeah. It's like maven dot com slash blanks slash whatever in order to to get to your thing. But I just have they made it for me. They made a power writing

he needs, like, custom URLs. He doesn't have that yet. Yeah. Yeah. Yeah. It's like maven dot com slash blanks slash whatever in order to to get to your thing. But I just have they made it for me. They made a power writing

13:17

power writing course dot com. They're gonna make it for me, but they So that that that goes there. But they have to make it for you. But I'm I'm doing this thing. It I think it's gonna be pretty bad ass. I think I'll continue doing it maybe once a year, but maybe I won't ever do it. I don't know. Give an example. So give a teaser of, like,

power writing course dot com. They're gonna make it for me, but they So that that that goes there. But they have to make it for you. But I'm I'm doing this thing. It I think it's gonna be pretty bad ass. I think I'll continue doing it maybe once a year, but maybe I won't ever do it. I don't know. Give an example. So give a teaser of, like,

13:33

Okay. So so this is about coming up with a great idea. Figuring out so coming up with ideas and then picking the ones that seem like better ideas than worse ideas, in a short amount of time. Is that the hook? Yeah. I'll give one old example. So, basically, when trends launched, I wrote this article about plants. And I'm like, man, I think someone could build, like, an online nursery or an online plant business. And the reason why I came up with that idea is I read

Okay. So so this is about coming up with a great idea. Figuring out so coming up with ideas and then picking the ones that seem like better ideas than worse ideas, in a short amount of time. Is that the hook? Yeah. I'll give one old example. So, basically, when trends launched, I wrote this article about plants. And I'm like, man, I think someone could build, like, an online nursery or an online plant business. And the reason why I came up with that idea is I read

13:55

the annual report for one eight hundred flowers. And they said the of and one eight hundred flowers, the big company does a billionaire or something in revenue. So they've got a large perspective, and they said that our fastest growing segment is millennials buying succulents online. This is growing like crazy. And then I looked on at their financials, and it looked like the the majority of the profit came from people buying accessories, so chocolate or fancy pots. And I'm like, well, there's a fucking idea. You make succulents and you make it, like, really cool pots that are artists, and you, like, figure out what the contribution margin is, and then what Alex said about what did Alex say yesterday in the podcast, like, opportunity of value or value of opportunity? Like, he, like, phrased it actually better than I phrased it historically. But basically, you could do a bunch of math. It's really, like, simple arithmetic, and you're, like, in order to get your repeat purchase rate,

the annual report for one eight hundred flowers. And they said the of and one eight hundred flowers, the big company does a billionaire or something in revenue. So they've got a large perspective, and they said that our fastest growing segment is millennials buying succulents online. This is growing like crazy. And then I looked on at their financials, and it looked like the the majority of the profit came from people buying accessories, so chocolate or fancy pots. And I'm like, well, there's a fucking idea. You make succulents and you make it, like, really cool pots that are artists, and you, like, figure out what the contribution margin is, and then what Alex said about what did Alex say yesterday in the podcast, like, opportunity of value or value of opportunity? Like, he, like, phrased it actually better than I phrased it historically. But basically, you could do a bunch of math. It's really, like, simple arithmetic, and you're, like, in order to get your repeat purchase rate,

14:39

the total addressable market times your contribution margin, and, like, that's how you can come up with a good idea in that space, just off that one insight. And so that's an example. So I just list out all, like, my frameworks

the total addressable market times your contribution margin, and, like, that's how you can come up with a good idea in that space, just off that one insight. And so that's an example. So I just list out all, like, my frameworks

14:50

and how I research. And it started with reading the re reading the annual report for one eight hundred flowers, which

and how I research. And it started with reading the re reading the annual report for one eight hundred flowers, which

14:57

that sounds like the most, you know, kind of unique starting point for

that sounds like the most, you know, kind of unique starting point for

15:02

finding

finding

15:02

not even just finding specific opportunities, but just like training your brain to think about the world wider than the the way you currently think about it. That's that's how I would phrase it because, like,

not even just finding specific opportunities, but just like training your brain to think about the world wider than the the way you currently think about it. That's that's how I would phrase it because, like,

15:12

I don't think you necessarily find the best ideas by being like, okay. I'm gonna go read, you know, the har the HBS business school, you know, the Harvard business school's annual report. And in there, I'm gonna find a business ID I think that's a little too hardcore. No. What what the way it works is you have this general thing. So this general thing is basically what's this combination of things that I'm interested in things that I'm good at and things that can make money. Alright. I know what that general

I don't think you necessarily find the best ideas by being like, okay. I'm gonna go read, you know, the har the HBS business school, you know, the Harvard business school's annual report. And in there, I'm gonna find a business ID I think that's a little too hardcore. No. What what the way it works is you have this general thing. So this general thing is basically what's this combination of things that I'm interested in things that I'm good at and things that can make money. Alright. I know what that general

15:37

thing is. I'm gonna go to very particular places to find information that's gonna help guide this what it's gonna do is gonna help me find a handful of problems that I'm interested in solving, and these problems for sure have demand for them. I'll give you an example of this, how this played out in my life. So I invest in this company. The guy, a guy actually came to our podcast, our live podcast show in San Francisco,

thing is. I'm gonna go to very particular places to find information that's gonna help guide this what it's gonna do is gonna help me find a handful of problems that I'm interested in solving, and these problems for sure have demand for them. I'll give you an example of this, how this played out in my life. So I invest in this company. The guy, a guy actually came to our podcast, our live podcast show in San Francisco,

15:58

which was, like, in your office, very, you know, it was a very small crew, maybe fifty people, seventy five people, something like that. I don't know what it was, but it was the very first live thing we ever did. And,

which was, like, in your office, very, you know, it was a very small crew, maybe fifty people, seventy five people, something like that. I don't know what it was, but it was the very first live thing we ever did. And,

16:08

This guy comes up afterwards and he's like,

This guy comes up afterwards and he's like,

16:11

hey, that was great.

hey, that was great.

16:13

And I'm like, yeah, what are you? Cool. What's your story? What do you do? And he's like, oh, I'm I currently run the perception team on the self driving cars, division of Uber.

And I'm like, yeah, what are you? Cool. What's your story? What do you do? And he's like, oh, I'm I currently run the perception team on the self driving cars, division of Uber.

16:21

He was very charming, very good looking. I was sold to. Yeah. And some guy

He was very charming, very good looking. I was sold to. Yeah. And some guy

16:27

very, very confident. So he wasn't like, hey, Kashank, can I just pitch you my idea? I'd really just want to tell you, like, that that's always, like,

very, very confident. So he wasn't like, hey, Kashank, can I just pitch you my idea? I'd really just want to tell you, like, that that's always, like,

16:34

sure, man.

sure, man.

16:36

You talk while I think of a way to escape

You talk while I think of a way to escape

16:38

is usually how that conversation goes. And so this was different. This guy was, you know, he was genuinely interested, then he started saying things. And then I was like, oh, so he's like, yeah, but I'm leaving to work on my own startup.

is usually how that conversation goes. And so this was different. This guy was, you know, he was genuinely interested, then he started saying things. And then I was like, oh, so he's like, yeah, but I'm leaving to work on my own startup.

16:48

Okay. Wait. What is it?

Okay. Wait. What is it?

16:50

What is it? Uber artificial intelligence guy? You know, like, the guy who works on the AI team at Uber. And so he was starting his own self driving car company. And he's like, you know, here's what we're gonna do. We're focusing on. He's like, you know, it's funny. I I I was,

What is it? Uber artificial intelligence guy? You know, like, the guy who works on the AI team at Uber. And so he was starting his own self driving car company. And he's like, you know, here's what we're gonna do. We're focusing on. He's like, you know, it's funny. I I I was,

17:03

you know, I was looking at what we were doing at Uber, and he was like,

you know, I was looking at what we were doing at Uber, and he was like,

17:07

What stood out what jumped out to me, and this is kinda like one of your ideation things is, like,

What stood out what jumped out to me, and this is kinda like one of your ideation things is, like,

17:11

sometimes,

sometimes,

17:13

stat will come out And,

stat will come out And,

17:15

at Twitch, the CEO, Emmett, he used to call the the he used to say sometimes you look at data, not for a specific answer, but just to find something that makes you go,

at Twitch, the CEO, Emmett, he used to call the the he used to say sometimes you look at data, not for a specific answer, but just to find something that makes you go,

17:24

are like, that's weird. That can't be right. Can it? And, and so he used to the CEO, I mean, he used to mention, like, you don't always go looking, do it write a SQL query just to get a specific answer. Sometimes you just browse until something jumps out at you as being, like, not what you not on trend. And so anyways, this guy had said, seventy five percent of all,

are like, that's weird. That can't be right. Can it? And, and so he used to the CEO, I mean, he used to mention, like, you don't always go looking, do it write a SQL query just to get a specific answer. Sometimes you just browse until something jumps out at you as being, like, not what you not on trend. And so anyways, this guy had said, seventy five percent of all,

17:46

Uber rides are, like, you know, one passenger

Uber rides are, like, you know, one passenger

17:49

going less than oh, yeah. It was like sixty percent sixty something percent were go were one passenger and sixty percent were going less than three miles. So it's, like, short trips of just one person inside of a dense city. And he's, like, you know, so it's kinda crazy. Right? We have this, like, four person, maybe six person, six seater car weighs thousands of tons with a with one driver driving one person, one mile. Like, that seems inefficient.

going less than oh, yeah. It was like sixty percent sixty something percent were go were one passenger and sixty percent were going less than three miles. So it's, like, short trips of just one person inside of a dense city. And he's, like, you know, so it's kinda crazy. Right? We have this, like, four person, maybe six person, six seater car weighs thousands of tons with a with one driver driving one person, one mile. Like, that seems inefficient.

18:12

And so he was trying to create a a a new vehicle that was, like, a one person vehicle, one or two person vehicle that was electric and self driving and optimized for very short trips. I was like, oh, that's really cool. Anyways,

And so he was trying to create a a a new vehicle that was, like, a one person vehicle, one or two person vehicle that was electric and self driving and optimized for very short trips. I was like, oh, that's really cool. Anyways,

18:24

I invest fifty thousand bucks.

I invest fifty thousand bucks.

18:26

He fast forward like a year.

He fast forward like a year.

18:28

And, you know, he's, like, grinding away in this garage in San Mateo,

And, you know, he's, like, grinding away in this garage in San Mateo,

18:34

trying to get a car to drive itself. And I would go down to the he was working literally out of a storage unit. So I would go to the storage container, like, kind of a, what's it called? Like,

trying to get a car to drive itself. And I would go down to the he was working literally out of a storage unit. So I would go to the storage container, like, kind of a, what's it called? Like,

18:44

like, public storage? Public storage. Yeah. Literally. And then he'd roll up the garage on, like, unit three three three or whatever. And then he put me in it, he'd be like, alright. Let's see if it works. And then we're driving a circle around the storage facility, storage like parking lot. And I was like, whoa, that was bizarre just there and just like that thing drive me. Yeah. So it was working, but it was a very, you know, like, that's a closed environment. It's pretty easy to get that to work. He was working on. Okay. Now let's take it out a mile. Okay. Now let's go get a sandwich from the shop. And, like, that's what he was doing for, like, a year. So anyways,

like, public storage? Public storage. Yeah. Literally. And then he'd roll up the garage on, like, unit three three three or whatever. And then he put me in it, he'd be like, alright. Let's see if it works. And then we're driving a circle around the storage facility, storage like parking lot. And I was like, whoa, that was bizarre just there and just like that thing drive me. Yeah. So it was working, but it was a very, you know, like, that's a closed environment. It's pretty easy to get that to work. He was working on. Okay. Now let's take it out a mile. Okay. Now let's go get a sandwich from the shop. And, like, that's what he was doing for, like, a year. So anyways,

19:14

He, at the time, the idea the initial idea was, like, to be kinda like an Uber competitor. Right? Like, somebody will just push a button. This ride will show a roll up to them with no driver inside.

He, at the time, the idea the initial idea was, like, to be kinda like an Uber competitor. Right? Like, somebody will just push a button. This ride will show a roll up to them with no driver inside.

19:25

They hop in. They actually drive themselves to the location. Then they lee they just out, and the thing will drive to the next passenger by itself. I was like, oh, that's a really cool idea.

They hop in. They actually drive themselves to the location. Then they lee they just out, and the thing will drive to the next passenger by itself. I was like, oh, that's a really cool idea.

19:33

We were trying to figure it out,

We were trying to figure it out,

19:35

and I felt like we were hitting a wall. And this is where something like your course will help because

and I felt like we were hitting a wall. And this is where something like your course will help because

19:41

if you're if you're if all your ideas are boxed into your own life experiences,

if you're if you're if all your ideas are boxed into your own life experiences,

19:46

And you're, like, a, you know, twenty seven year old engineer who's worked at, you know, tech companies, like, your life experiences are pretty narrow.

And you're, like, a, you know, twenty seven year old engineer who's worked at, you know, tech companies, like, your life experiences are pretty narrow.

19:54

And only once we got out of that and started, like, figuring out these little, like,

And only once we got out of that and started, like, figuring out these little, like,

19:59

you know, like, these these these unique spots, like, when you when you read an annual report, you go, so I was reading annual report. Are we talked to we just took a random meeting. We took a random meeting with some transportation lawyer.

you know, like, these these these unique spots, like, when you when you read an annual report, you go, so I was reading annual report. Are we talked to we just took a random meeting. We took a random meeting with some transportation lawyer.

20:10

He mentioned that he does work for this company. And I looked up that company, and it's basically, like, this, I don't know, like, thirty billion dollar company that I've never heard of. And what did it do? They partner with, like, fifteen cities, and they go to the city and they say, hey,

He mentioned that he does work for this company. And I looked up that company, and it's basically, like, this, I don't know, like, thirty billion dollar company that I've never heard of. And what did it do? They partner with, like, fifteen cities, and they go to the city and they say, hey,

20:25

you need buses and scooters and ferries and trains and all that stuff. Yeah. You just commission us. We'll we'll bid for your for the right to run transportation in your city.

you need buses and scooters and ferries and trains and all that stuff. Yeah. You just commission us. We'll we'll bid for your for the right to run transportation in your city.

20:35

And they would get and so this the whole thirty billion dollar company or whatever was, like, off of, like, fifteen city contracts. And then I thought about it. I was, like, oh, course. Like, San Francisco doesn't run their own buses. Like, you know, or whatever. Not every city is gonna wanna be in the transportation business. They just contracted out to some vendor And I was like, man, that's an amazing business because that vendor now has lock in. Like, the city's not gonna change. So they're just gonna, like, they just get to eat up. They have a monopoly

And they would get and so this the whole thirty billion dollar company or whatever was, like, off of, like, fifteen city contracts. And then I thought about it. I was, like, oh, course. Like, San Francisco doesn't run their own buses. Like, you know, or whatever. Not every city is gonna wanna be in the transportation business. They just contracted out to some vendor And I was like, man, that's an amazing business because that vendor now has lock in. Like, the city's not gonna change. So they're just gonna, like, they just get to eat up. They have a monopoly

20:59

on city transport.

on city transport.

21:01

And then that got me thinking about those Citi bike share programs. You've seen those Citi bikes. They're awesome. And then their annual reports were online, and I went and I read about it, and Citi bike did the same model They went to New York, and they built, like, a hundred million dollar revenue business doing city bikes in New York, and they were the only ones who had the license to do it. Then they did it in San Francisco, and then they sold to Lyft for, I don't know, some hundred millions of dollars.

And then that got me thinking about those Citi bike share programs. You've seen those Citi bikes. They're awesome. And then their annual reports were online, and I went and I read about it, and Citi bike did the same model They went to New York, and they built, like, a hundred million dollar revenue business doing city bikes in New York, and they were the only ones who had the license to do it. Then they did it in San Francisco, and then they sold to Lyft for, I don't know, some hundred millions of dollars.

21:22

And I thought, that's a really cool model. And so then we started brainstorming, dude, could you go to a city? That needs this type of transport, like a different type of transport than what they already have with their buses and whatever. It just say we'll be the fender for you. That's exactly what what they did. They went to Las Vegas. Did it work?

And I thought, that's a really cool model. And so then we started brainstorming, dude, could you go to a city? That needs this type of transport, like a different type of transport than what they already have with their buses and whatever. It just say we'll be the fender for you. That's exactly what what they did. They went to Las Vegas. Did it work?

21:38

Yeah. Is it well, I I haven't talked to him recently, but, yeah, they got a contract basically with Las Vegas. Where the city was like, yeah. We have this thing called a transportation desert. It's like a place where our routes don't really go, but a lot of people need to go in this area. And they're complaining to us about it. So, you know, yeah, we'll pay you guys. We'll we'll pre buy, you know, like, quarter million dollars of rides from you.

Yeah. Is it well, I I haven't talked to him recently, but, yeah, they got a contract basically with Las Vegas. Where the city was like, yeah. We have this thing called a transportation desert. It's like a place where our routes don't really go, but a lot of people need to go in this area. And they're complaining to us about it. So, you know, yeah, we'll pay you guys. We'll we'll pre buy, you know, like, quarter million dollars of rides from you.

21:59

And so it's like instead of trying to get half a a quarter million people to download your app like Uber and Uber, you got one Citi official to say I'll buy two hundred fifty thousand dollars worth of rides. And that'll last us a few months, and let's see how that goes. And that's what you and I do to people. So

And so it's like instead of trying to get half a a quarter million people to download your app like Uber and Uber, you got one Citi official to say I'll buy two hundred fifty thousand dollars worth of rides. And that'll last us a few months, and let's see how that goes. And that's what you and I do to people. So

22:13

because we just study and break down stuff, I think

because we just study and break down stuff, I think

22:17

you you and I go through the same discovery and a moment. I hope that our audience does, which is basically you see once you know what's possible,

you you and I go through the same discovery and a moment. I hope that our audience does, which is basically you see once you know what's possible,

22:26

or once you know, like, what other people is possible, your standard of what's possible kind of changes, and you're like, well, of course, I could do that. They did that, and they did by doing this, this, and this. They already know exactly how they did it. It's like,

or once you know, like, what other people is possible, your standard of what's possible kind of changes, and you're like, well, of course, I could do that. They did that, and they did by doing this, this, and this. They already know exactly how they did it. It's like,

22:36

It it it it would kinda be like me telling you. Well, just go get big muscles. It's like, I don't I I can't get big muscles. Like, I don't know what that means. Versus, like, we'll just lift this weight, do it four times a week, and and here I'll remind you every single time, and you could do it. It's like when you know, like, a specific routine, or you know what's possible, it definitely changes your perspective on what you should be doing.

It it it it would kinda be like me telling you. Well, just go get big muscles. It's like, I don't I I can't get big muscles. Like, I don't know what that means. Versus, like, we'll just lift this weight, do it four times a week, and and here I'll remind you every single time, and you could do it. It's like when you know, like, a specific routine, or you know what's possible, it definitely changes your perspective on what you should be doing.

22:56

And,

And,

22:57

hopefully, that's what the podcast does, but that's what the course will be doing. But,

hopefully, that's what the podcast does, but that's what the course will be doing. But,

23:01

don't know. I wanted to fill it out. Where'd it go? Maven dot com. Maven dot com. They'll see your face.

don't know. I wanted to fill it out. Where'd it go? Maven dot com. Maven dot com. They'll see your face.

23:06

They'll see my face. It is called the It's cool. And then you have one too on the It's called the ide ideation bootcamp. You have one too. The the power writing course. This is your third time doing it. A third time doing it. Yeah. And you did it because you're like, people liked it. I think God had said that you have the second highest rated course.

They'll see my face. It is called the It's cool. And then you have one too on the It's called the ide ideation bootcamp. You have one too. The the power writing course. This is your third time doing it. A third time doing it. Yeah. And you did it because you're like, people liked it. I think God had said that you have the second highest rated course.

23:22

Yeah. Yeah. I think you had number one, but you said And,

Yeah. Yeah. I think you had number one, but you said And,

23:27

you know,

you know,

23:28

second place is the best place.

second place is the best place.

23:30

Is it still something to reach? Is it set up? I'm still at the top.

Is it still something to reach? Is it set up? I'm still at the top.

23:35

Don't remember which one he said. It was like either one or two. I think we don't, I don't really care about highest rated because I was like, you know, honestly, people's rating will be more based on themselves. Like, it's just, like, I see it's user gym example.

Don't remember which one he said. It was like either one or two. I think we don't, I don't really care about highest rated because I was like, you know, honestly, people's rating will be more based on themselves. Like, it's just, like, I see it's user gym example.

23:48

Most people aren't

Most people aren't

23:50

Like, if if you're out of shape, it's not because you have the wrong workout program and trainer. It's because, you know, most likely you're not even going to the gym. Then if you are going to the gym, you're not working going consistently. If you're not going consistently, if you're even if you are going consistently, you're not working out with intensity. And then comes the program for back buys and shoulders that's gonna help you get the most gains. It's a similarly, like,

Like, if if you're out of shape, it's not because you have the wrong workout program and trainer. It's because, you know, most likely you're not even going to the gym. Then if you are going to the gym, you're not working going consistently. If you're not going consistently, if you're even if you are going consistently, you're not working out with intensity. And then comes the program for back buys and shoulders that's gonna help you get the most gains. It's a similarly, like,

24:11

I had,

I had,

24:12

it's like, yeah, we had a high rated course, but then I looked at it. I was like, man, fifteen or twenty percent of people just never showed up to a single one. They paid and never showed up. Like, damn, that's that's on them. Like, I don't think you could solve Yeah. Well, you know, and I and I luckily, I was wise enough to not have heartache over that because I was, like, that's actually just, like,

it's like, yeah, we had a high rated course, but then I looked at it. I was like, man, fifteen or twenty percent of people just never showed up to a single one. They paid and never showed up. Like, damn, that's that's on them. Like, I don't think you could solve Yeah. Well, you know, and I and I luckily, I was wise enough to not have heartache over that because I was, like, that's actually just, like,

24:30

a completely common pattern with all online education. As people don't finish or they don't start for something that they'll even pay a bunch of money for, which is really wild. So it's like, of the people that come what kind of experience do they have? And then, you know, six months, nine months later, are you still getting emails being like, yo, I used your thing. It was, you know, I got this outcome out of it. That's, like, That's the only real true measure of success. And I don't think if a hundred people go into the course, it's not gonna be a hundred people who have that. Twenty people aren't even gonna show up. Know, sixty percent of p sixty of them are gonna forget everything within a year or never never implement it. And, really, it's, like, the fifteen to twenty out of a hundred that go, like, use the thing and better their better themselves.

a completely common pattern with all online education. As people don't finish or they don't start for something that they'll even pay a bunch of money for, which is really wild. So it's like, of the people that come what kind of experience do they have? And then, you know, six months, nine months later, are you still getting emails being like, yo, I used your thing. It was, you know, I got this outcome out of it. That's, like, That's the only real true measure of success. And I don't think if a hundred people go into the course, it's not gonna be a hundred people who have that. Twenty people aren't even gonna show up. Know, sixty percent of p sixty of them are gonna forget everything within a year or never never implement it. And, really, it's, like, the fifteen to twenty out of a hundred that go, like, use the thing and better their better themselves.

25:08

Yeah. It sucks.

Yeah. It sucks.

25:10

Do you wanna talk about this Bitcoin?

Do you wanna talk about this Bitcoin?

25:12

Bitcoin couple? What do you wanna talk about?

Bitcoin couple? What do you wanna talk about?

25:16

I have okay. So I have a couple ideas, and then I have a couple random topics. But let's do ideas first.

I have okay. So I have a couple ideas, and then I have a couple random topics. But let's do ideas first.

25:22

So I wanna get I wanna shout out a couple ideas that I saw other people saying that I thought were kind of interesting.

So I wanna get I wanna shout out a couple ideas that I saw other people saying that I thought were kind of interesting.

25:27

So,

So,

25:28

here's the first one. So you invested in this thing, stocks dot com. Right?

here's the first one. So you invested in this thing, stocks dot com. Right?

25:33

I did. And, explain for people who don't know what stocks is. Explain what it is. It's actually kind of like Pretty dope. I I had the opportunity to invest. I know the guy super well who started it.

I did. And, explain for people who don't know what stocks is. Explain what it is. It's actually kind of like Pretty dope. I I had the opportunity to invest. I know the guy super well who started it.

25:44

He was our biggest competitor when we were doing my startup. So I was like watching them. I, like, kinda saw how they operate. So I knew these these guys are really good, but I didn't get the idea fully right away, and the valuation was really high. They have a good track record. So I was like, oh, okay. I'll just pass. I'll be a user, not an investor. You invested. So explain what it is. Yeah. So it's like Shark Tank meets AngelList. And so AngelList is a platform where you can, if anyone starts a company, they can go on and they can get investors, and they make it easy so anyone could invest like, a thousand dollars into your company.

He was our biggest competitor when we were doing my startup. So I was like watching them. I, like, kinda saw how they operate. So I knew these these guys are really good, but I didn't get the idea fully right away, and the valuation was really high. They have a good track record. So I was like, oh, okay. I'll just pass. I'll be a user, not an investor. You invested. So explain what it is. Yeah. So it's like Shark Tank meets AngelList. And so AngelList is a platform where you can, if anyone starts a company, they can go on and they can get investors, and they make it easy so anyone could invest like, a thousand dollars into your company.

26:14

And you know what Shark Tank is. And so, basically, stocks, you could spell the like, reason I was like, is this gonna work? Because it's spelled like a joke. It's like a meme. Yeah. Yeah. It looks like it's like spelled like a meme and, like, their logo is like a silly. It's like the Wall Street Betts guy. But it's, so once a how often what's the cadence now? Is it every day or once a week? No. I don't think it's every day. I think it's once a week or so. Once a week, but then they have, like, big ones that are once a month, and they do some pre vetting, and they find interesting startups, and all types of, investors are on the phone or on the call listening,

And you know what Shark Tank is. And so, basically, stocks, you could spell the like, reason I was like, is this gonna work? Because it's spelled like a joke. It's like a meme. Yeah. Yeah. It looks like it's like spelled like a meme and, like, their logo is like a silly. It's like the Wall Street Betts guy. But it's, so once a how often what's the cadence now? Is it every day or once a week? No. I don't think it's every day. I think it's once a week or so. Once a week, but then they have, like, big ones that are once a month, and they do some pre vetting, and they find interesting startups, and all types of, investors are on the phone or on the call listening,

26:48

and they could ping in with a question, and the whole audience can watch in real time And so I've been a guest. I've been an investor or they call it investors where you're, like, you're able to ask questions. And I've seen people write checks for fifty and a hundred thousand dollars live So the experience is like a live, like a twitch channel, basically. Like an auction. So a startup goes up, they pitch their thing, the invest some investors can ask questions in the chat. Some are asking questions live. And then you just see in the chat, it's like so and so is investing ten thousand dollars. So and so is putting in forty thousand dollars. So and so is putting two thousand dollars in. Have you seen what? Where people They'll raise, like, think somebody raised over ten million dollars in ten minutes. Is that right? I think the well, the company raised ten million stocks -- Right. -- raised money from guys like me, but and then, andresen Horowitz, just like angel investors. And then they let their users invest, and they raised, like, ten or fifteen million dollars in a few hours. And so so what it's what's cool is you're a founder. Normally, your fundraising is like this multi month process

and they could ping in with a question, and the whole audience can watch in real time And so I've been a guest. I've been an investor or they call it investors where you're, like, you're able to ask questions. And I've seen people write checks for fifty and a hundred thousand dollars live So the experience is like a live, like a twitch channel, basically. Like an auction. So a startup goes up, they pitch their thing, the invest some investors can ask questions in the chat. Some are asking questions live. And then you just see in the chat, it's like so and so is investing ten thousand dollars. So and so is putting in forty thousand dollars. So and so is putting two thousand dollars in. Have you seen what? Where people They'll raise, like, think somebody raised over ten million dollars in ten minutes. Is that right? I think the well, the company raised ten million stocks -- Right. -- raised money from guys like me, but and then, andresen Horowitz, just like angel investors. And then they let their users invest, and they raised, like, ten or fifteen million dollars in a few hours. And so so what it's what's cool is you're a founder. Normally, your fundraising is like this multi month process

27:47

that you're almost dreading getting started with. You're like, okay. First get all my ducks in a row, and then I gotta start reaching out and figure making a list of pipeline to reach out to and then asking people to go out to coffees or asking for intros and following up and then pitching and then follow-up meetings,

that you're almost dreading getting started with. You're like, okay. First get all my ducks in a row, and then I gotta start reaching out and figure making a list of pipeline to reach out to and then asking people to go out to coffees or asking for intros and following up and then pitching and then follow-up meetings,

28:03

this shrinks that three month process into, like, seven minutes on stage. That's what's dope about this for the for the founder. For the investor, it's also a time saver. Right? Because in

this shrinks that three month process into, like, seven minutes on stage. That's what's dope about this for the for the founder. For the investor, it's also a time saver. Right? Because in

28:14

My job is to look at interesting companies. So these guys, if they're doing the hard work of curating them and putting them on stage and letting me make a snap decision, they're creating a demo day, basic, where they they pack in a bunch of good startups in in theory. Right? And the the whole it's either gonna work because they curate great startups it's gonna not work because the great startups don't wanna do this. How did that make a mess?

My job is to look at interesting companies. So these guys, if they're doing the hard work of curating them and putting them on stage and letting me make a snap decision, they're creating a demo day, basic, where they they pack in a bunch of good startups in in theory. Right? And the the whole it's either gonna work because they curate great startups it's gonna not work because the great startups don't wanna do this. How did that make a mess?

28:35

When when I talked to him, I was like, oh, this is a no brainer. I I only invested ten thousand dollars, but it was because I would be I would have done more, but, this was great. Early on, he was like, you know, it's Twitch for,

When when I talked to him, I was like, oh, this is a no brainer. I I only invested ten thousand dollars, but it was because I would be I would have done more, but, this was great. Early on, he was like, you know, it's Twitch for,

28:47

Twitch for Angel Investing. And I've just seen every other live streaming pro I had too much battle scars. Like, I've seen so many live streaming products fail. I was like, bro, why are you going into this? You know that as well as I do. You know, like, that's so hard to do. I didn't really understand what he was saying as the idea. And then he I was like, asked him a couple questions. He sent me the memo, and I saw the evaluation. I was like, so I think it's a dope idea. Okay. So now here's the the riff on it. Right? So that's cool in and of itself.

Twitch for Angel Investing. And I've just seen every other live streaming pro I had too much battle scars. Like, I've seen so many live streaming products fail. I was like, bro, why are you going into this? You know that as well as I do. You know, like, that's so hard to do. I didn't really understand what he was saying as the idea. And then he I was like, asked him a couple questions. He sent me the memo, and I saw the evaluation. I was like, so I think it's a dope idea. Okay. So now here's the the riff on it. Right? So that's cool in and of itself.

29:12

So, Elaine Zelby, who's been on the pod a couple times before. And she she's a she's an idea person just like us. So she had this idea that I thought was pretty cool. She goes,

So, Elaine Zelby, who's been on the pod a couple times before. And she she's a she's an idea person just like us. So she had this idea that I thought was pretty cool. She goes,

29:22

stonks dot com for other things.

stonks dot com for other things.

29:25

And I I agree. Can I tell you what one of our friends Moy's Ali tweet us up in in

And I I agree. Can I tell you what one of our friends Moy's Ali tweet us up in in

29:31

it needs to be for homes?

it needs to be for homes?

29:33

Stocks for homes. Be like, it's because what the the cool thing about stocks is you could see what other what questions other smart people are asking.

Stocks for homes. Be like, it's because what the the cool thing about stocks is you could see what other what questions other smart people are asking.

29:42

And with cars, so bring a bring a bring a trailer, my favorite car website, it has a comment section, and I could see what smart people are asking. Like, is this a sixty seven or a a a nineteen sixty seven or a nineteen because the nineteen sixty seven's offered this thing and the real collector's items at sixty eights. But, you know, what, I'm just picking that up. But with and with houses, it's the same thing. Like, I I remember

And with cars, so bring a bring a bring a trailer, my favorite car website, it has a comment section, and I could see what smart people are asking. Like, is this a sixty seven or a a a nineteen sixty seven or a nineteen because the nineteen sixty seven's offered this thing and the real collector's items at sixty eights. But, you know, what, I'm just picking that up. But with and with houses, it's the same thing. Like, I I remember

30:03

our home, like, our realtor was saying, like, is this made out of Stucko or this other thing? And I'm like, I don't know what any of that is. And then they're like, did you guys, like, spray the installation or is it like a I'm like, I I don't know what that means. I I I wish I could see, like, what questions I knew smart people were asking. Then I wish you could do that live. Okay. That's I wish I could I wish and then you could have an upvote,

our home, like, our realtor was saying, like, is this made out of Stucko or this other thing? And I'm like, I don't know what any of that is. And then they're like, did you guys, like, spray the installation or is it like a I'm like, I I don't know what that means. I I I wish I could see, like, what questions I knew smart people were asking. Then I wish you could do that live. Okay. That's I wish I could I wish and then you could have an upvote,

30:23

an upvote. And I think I would like it to be for houses. So I think, okay, that's interesting. The one that she had said that I thought was pretty cool was hiring. So stocks dot com for people. Okay. So how does that work? So

an upvote. And I think I would like it to be for houses. So I think, okay, that's interesting. The one that she had said that I thought was pretty cool was hiring. So stocks dot com for people. Okay. So how does that work? So

30:36

Okay. There's general hiring, which is, like, you know, our hiring is, like, this, like, large spectrum from, like, temp staffing. Or I just need, like, a hourly employee to show up today. Then, like, tomorrow they may not come back to, like, Craigslist,

Okay. There's general hiring, which is, like, you know, our hiring is, like, this, like, large spectrum from, like, temp staffing. Or I just need, like, a hourly employee to show up today. Then, like, tomorrow they may not come back to, like, Craigslist,

30:48

to,

to,

30:49

then you get to, like, LinkedIn and Indeed, which is kinda like mass market. If I'm a If I'm a, you know, junior, you know, or I'm I'm a mid level marketing manager. I might get job opportunities on Linkedin or Indeed that might be where I go look. Then you have, like, Angelist, like, vertical places where it's like, if I want a job in startups, I won't go to Indeed. I'll go to AngelList, because that's where the startups hire or the that's a job board for startups.

then you get to, like, LinkedIn and Indeed, which is kinda like mass market. If I'm a If I'm a, you know, junior, you know, or I'm I'm a mid level marketing manager. I might get job opportunities on Linkedin or Indeed that might be where I go look. Then you have, like, Angelist, like, vertical places where it's like, if I want a job in startups, I won't go to Indeed. I'll go to AngelList, because that's where the startups hire or the that's a job board for startups.

31:10

And so then you have this one, like, really interesting thing. And then you have, like, headhunters,

And so then you have this one, like, really interesting thing. And then you have, like, headhunters,

31:14

which do executive placements and kinda, like,

which do executive placements and kinda, like,

31:17

how do you find a CMO? You hire a head injury. You pay them a ton of money, and then they get, like, a huge cut.

how do you find a CMO? You hire a head injury. You pay them a ton of money, and then they get, like, a huge cut.

31:22

So somewhere in there, I think there's an opportunity

So somewhere in there, I think there's an opportunity

31:26

to let people hire, like, top talent live like this. So if you were able to essentially, it's like a reverse job interview. So of me going in and Dude, you know what this kind of reminds me of, and it's kind of I'll say it though. This kinda sounds like a, like, a, like, a slave on. Yeah. I knew you were gonna say I knew you were gonna know And actually, it makes me a it makes me a little this makes me very uncomfortable, actually. Like, I that I mean, like, a talent auction. Is that what we're gonna call it now?

to let people hire, like, top talent live like this. So if you were able to essentially, it's like a reverse job interview. So of me going in and Dude, you know what this kind of reminds me of, and it's kind of I'll say it though. This kinda sounds like a, like, a, like, a slave on. Yeah. I knew you were gonna say I knew you were gonna know And actually, it makes me a it makes me a little this makes me very uncomfortable, actually. Like, I that I mean, like, a talent auction. Is that what we're gonna call it now?

31:50

Yes. At will, bro. It's like, you get paid. Yeah. I know. It's right. Like, that's like saying employment to slavery. Right? It's not.

Yes. At will, bro. It's like, you get paid. Yeah. I know. It's right. Like, that's like saying employment to slavery. Right? It's not.

31:57

It's a so, but there wasn't a website. I don't know if you saw out that call it was called developer auction, and it was controversial for this exact reason. So this came out maybe sixty years ago or so. It ended up

It's a so, but there wasn't a website. I don't know if you saw out that call it was called developer auction, and it was controversial for this exact reason. So this came out maybe sixty years ago or so. It ended up

32:08

It got really hot. So what they were doing was they're saying, look, how do developers how do you know about this company? It was like part of YC or they were They piggybacked on YC in some way. I don't remember if they were a YC company or what they did was they were like, we're only gonna take developers,

It got really hot. So what they were doing was they're saying, look, how do developers how do you know about this company? It was like part of YC or they were They piggybacked on YC in some way. I don't remember if they were a YC company or what they did was they were like, we're only gonna take developers,

32:22

or we're only gonna let YC companies hire from this place. Like, if you're a dev who wants to work for a YC company, come on to developer auction, you get the highest dollar bid because these guys have money and they want great devs, Which which which was just a little bit of icing on the douche cake. Like, you're doing you're you're doing

or we're only gonna let YC companies hire from this place. Like, if you're a dev who wants to work for a YC company, come on to developer auction, you get the highest dollar bid because these guys have money and they want great devs, Which which which was just a little bit of icing on the douche cake. Like, you're doing you're you're doing

32:41

You're doing it auction now. You're doing it only for YC. Yeah. That's that's the lay that's the cherry on top of the douche bag cake. The douche de la check cake. Yeah. So so, basically, the They kinda did that. And so what was happening was developers were getting way more money on this, and they also didn't have to do, like, a multi week job interviewing process. It was like, They say, hey, yeah, I was at Reddit, early ish first forty employees. I worked on the fraud fraud system and this and this, this, I'm interested in, you know, companies doing machine learning. And then boom job offer. And job offer at a twenty percent premium in developer auction, all they had to do was just say, They just had to be like Harvard. They just had to be selective. It's like, no, not any company can just apply here. We're gonna pick. And then, no, not any developer can apply here. We're gonna pick. Now ultimately, I don't think model work because they're not, like, the biggest thing ever now. I think they ended up, like, kind of pivoting or softening it. Well, all talent marketplaces are really hard businesses, I think. To scale. Yeah. Yeah. To scale. I think there you could have a lot of you can have, like, you can be a just a recruiter and make millions of dollars a year. You could be just a job board and make millions of dollars a year. But if you wanna be hired dot com, then it, like, I don't know if it can it's really hard to work. So I think the trick here is to do it with something that's visual. So, okay, Stocks is cool because it's a live video stream. So one question is, what in what what category

You're doing it auction now. You're doing it only for YC. Yeah. That's that's the lay that's the cherry on top of the douche bag cake. The douche de la check cake. Yeah. So so, basically, the They kinda did that. And so what was happening was developers were getting way more money on this, and they also didn't have to do, like, a multi week job interviewing process. It was like, They say, hey, yeah, I was at Reddit, early ish first forty employees. I worked on the fraud fraud system and this and this, this, I'm interested in, you know, companies doing machine learning. And then boom job offer. And job offer at a twenty percent premium in developer auction, all they had to do was just say, They just had to be like Harvard. They just had to be selective. It's like, no, not any company can just apply here. We're gonna pick. And then, no, not any developer can apply here. We're gonna pick. Now ultimately, I don't think model work because they're not, like, the biggest thing ever now. I think they ended up, like, kind of pivoting or softening it. Well, all talent marketplaces are really hard businesses, I think. To scale. Yeah. Yeah. To scale. I think there you could have a lot of you can have, like, you can be a just a recruiter and make millions of dollars a year. You could be just a job board and make millions of dollars a year. But if you wanna be hired dot com, then it, like, I don't know if it can it's really hard to work. So I think the trick here is to do it with something that's visual. So, okay, Stocks is cool because it's a live video stream. So one question is, what in what what category

33:59

does having a visual screen that's showing you something

does having a visual screen that's showing you something

34:03

work way better than a resume that was attached to an email or a job board. And so I think, like, potentially designers or even something like more niche than that, like, three d designers, video editors, graphics, something like that.

work way better than a resume that was attached to an email or a job board. And so I think, like, potentially designers or even something like more niche than that, like, three d designers, video editors, graphics, something like that.

34:15

Like, this could be maybe how, like, the video game industry hires or something like that. I don't know. There's there's something there. To doing this conversation. That's what she said, Elaine. She said I I don't know. I I didn't I didn't see which exact example. She she had the example of hiring I didn't even read on. I was like, yeah. Great. I did. Let me just, like, riff off that. That's pretty interesting. So I thought that was cool. And then I think there's probably some other areas where you could do that. And I think the trick is

Like, this could be maybe how, like, the video game industry hires or something like that. I don't know. There's there's something there. To doing this conversation. That's what she said, Elaine. She said I I don't know. I I didn't I didn't see which exact example. She she had the example of hiring I didn't even read on. I was like, yeah. Great. I did. Let me just, like, riff off that. That's pretty interesting. So I thought that was cool. And then I think there's probably some other areas where you could do that. And I think the trick is

34:38

Normally, the reason live stream products fail is because

Normally, the reason live stream products fail is because

34:41

the viewers you're comp like, you don't wanna compete for viewers with people who are just doing this for leisure.

the viewers you're comp like, you don't wanna compete for viewers with people who are just doing this for leisure.

34:47

Because they have a ton of options. They could just open TikTok. They can, you know, go for a walk. They can do anything. You need people. You need the viewers of the the buy side

Because they have a ton of options. They could just open TikTok. They can, you know, go for a walk. They can do anything. You need people. You need the viewers of the the buy side

34:55

for this to be their job.

for this to be their job.

34:57

So that's why I actually real estate or real estate investors instead of maybe even maybe it's not just for buying my home that I'm gonna go live in, but maybe it's, like, multi family properties get auctioned off in this way, and as multifamily investors that are showing up to to buy pieces of that or something like that. I think I think that would be cool. I I think I told you this. A hypothesis I had in two thousand and twelve, or I I remember when I was in the apartment business, we we had, like, an apartment finder thing. And

So that's why I actually real estate or real estate investors instead of maybe even maybe it's not just for buying my home that I'm gonna go live in, but maybe it's, like, multi family properties get auctioned off in this way, and as multifamily investors that are showing up to to buy pieces of that or something like that. I think I think that would be cool. I I think I told you this. A hypothesis I had in two thousand and twelve, or I I remember when I was in the apartment business, we we had, like, an apartment finder thing. And

35:22

I was like, I'm pretty sure that people is not that far away that people are gonna start renting homes and buying homes without ever seeing them in person. Like, like, like, this was before Matterport was around.

I was like, I'm pretty sure that people is not that far away that people are gonna start renting homes and buying homes without ever seeing them in person. Like, like, like, this was before Matterport was around.

35:33

And I think we're there. Like, I I would buy a house. Would you buy a house without seeing it? No.

And I think we're there. Like, I I would buy a house. Would you buy a house without seeing it? No.

35:39

I wouldn't maybe not mind rent. I for sure would rent a place without seeing it. Yeah. Yeah. I maybe would buy But I think I I there's a world I think where we're gonna buy them soon without ever seeing a house. Right. The other one that's kind of out of left field here is did you ever watch the Zoom bachelor that some of our friends did. Sheel was the Zoom bachelor. Do you ever watch it?

I wouldn't maybe not mind rent. I for sure would rent a place without seeing it. Yeah. Yeah. I maybe would buy But I think I I there's a world I think where we're gonna buy them soon without ever seeing a house. Right. The other one that's kind of out of left field here is did you ever watch the Zoom bachelor that some of our friends did. Sheel was the Zoom bachelor. Do you ever watch it?

36:01

No. I don't watch that shit, though. I saw something real sports.

No. I don't watch that shit, though. I saw something real sports.

36:05

Well, I just don't watch reality TV. You know, I've I've I watch good stuff. It was like it was like just people do it. It wasn't real TV even, but it was basically, I know. Here's shield. He's a he's an investor. He's single.

Well, I just don't watch reality TV. You know, I've I've I watch good stuff. It was like it was like just people do it. It wasn't real TV even, but it was basically, I know. Here's shield. He's a he's an investor. He's single.

36:16

He's a good guy. We think he's great. And so as a as a joke as a kind of a lark, they created a a live stream,

He's a good guy. We think he's great. And so as a as a joke as a kind of a lark, they created a a live stream,

36:24

and they curated a bunch of single women, and they were like, alright.

and they curated a bunch of single women, and they were like, alright.

36:28

They basically, in the course of an hour, it was like, here's six women.

They basically, in the course of an hour, it was like, here's six women.

36:32

They introduce themselves. He cuts too. I was like, alright, of the four women. Now he's gonna ask you a question. Like, alright, what's your ideal Friday night date? What would we do? And then one girl's like, oh, I think we would whenever, like, just How many people watch this? Movie, whatever. There was, like, I don't know, hundred people live watching it, which is a pretty big, like, live stream channel.

They introduce themselves. He cuts too. I was like, alright, of the four women. Now he's gonna ask you a question. Like, alright, what's your ideal Friday night date? What would we do? And then one girl's like, oh, I think we would whenever, like, just How many people watch this? Movie, whatever. There was, like, I don't know, hundred people live watching it, which is a pretty big, like, live stream channel.

36:50

And this is, like, again, it was all kind of done as a joke. It was just friends. Like, I don't think

And this is, like, again, it was all kind of done as a joke. It was just friends. Like, I don't think

36:54

that any of them really wanted to date each other, but it was just, like, to do the show.

that any of them really wanted to date each other, but it was just, like, to do the show.

36:58

But maybe there's something like that. Right? The bachelor's one of the highest rated shows ever. And then you see stuff like,

But maybe there's something like that. Right? The bachelor's one of the highest rated shows ever. And then you see stuff like,

37:06

there's like a matchmaker show on Netflix. That's like Indian matchmaker or something like that. As people pay thousands of dollars,

there's like a matchmaker show on Netflix. That's like Indian matchmaker or something like that. As people pay thousands of dollars,

37:12

to, like, to matchmakers to find, like, kind of, like, eligible candidates. Like, that's a that's a that is a niche thing that exists in every city. You and I have a you have an eye do and I have a single friend, and I, for a gift, I nearly bought him a four thousand dollar matchmaker.

to, like, to matchmakers to find, like, kind of, like, eligible candidates. Like, that's a that's a that is a niche thing that exists in every city. You and I have a you have an eye do and I have a single friend, and I, for a gift, I nearly bought him a four thousand dollar matchmaker.

37:27

And I didn't end up going with it because it's like, I don't know if they're gonna, like, file through with this, and that's too much money to spend if they don't do it. And I don't know if they're gonna find it insulting, but I was, like, I interviewed this lady three different times. I'm like trying to figure out this would be the right fit for our friend.

And I didn't end up going with it because it's like, I don't know if they're gonna, like, file through with this, and that's too much money to spend if they don't do it. And I don't know if they're gonna find it insulting, but I was, like, I interviewed this lady three different times. I'm like trying to figure out this would be the right fit for our friend.

37:41

I think that I think they're interesting. I think more people should use it. And so I think that if there was a private version of this that was, you know, it was more expensive.

I think that I think they're interesting. I think more people should use it. And so I think that if there was a private version of this that was, you know, it was more expensive.

37:51

Well, so now we're talking about auctioning off sec.

Well, so now we're talking about auctioning off sec.

37:54

Yes.

Yes.

37:55

Well, we're we're talking about auction after things people want. Right? And so, yeah, it just so happens to be talent. Sacks, things like that.

Well, we're we're talking about auction after things people want. Right? And so, yeah, it just so happens to be talent. Sacks, things like that.

38:05

That's cool. There's a great many responses.

That's cool. There's a great many responses.

38:07

Eve Williams has said this quote. Eve Williams started, Twitter and logger before that medium now.

Eve Williams has said this quote. Eve Williams started, Twitter and logger before that medium now.

38:13

He he goes, here's the recipe for a billion dollar internet company. Have you heard this quote before? He goes, here here's here's the recipe for a billion dollar internet company.

He he goes, here's the recipe for a billion dollar internet company. Have you heard this quote before? He goes, here here's here's the recipe for a billion dollar internet company.

38:22

Take a human desire, preferably one that's been around for hundreds of years.

Take a human desire, preferably one that's been around for hundreds of years.

38:26

Use technology to remove steps.

Use technology to remove steps.

38:29

And, and that was his whole thing. He's like, you know, so he's like, that's how I built blogger, Twitter, everything else. Twitter took out a bunch of steps for a human desire that people had. And,

And, and that was his whole thing. He's like, you know, so he's like, that's how I built blogger, Twitter, everything else. Twitter took out a bunch of steps for a human desire that people had. And,

38:40

and I I think that's just like, you know, sounds stupidly simple, but is actually true.

and I I think that's just like, you know, sounds stupidly simple, but is actually true.

38:45

Let me tell you about something that I saw. I did not research this at all for this talk, but I wanted to just bring it up because we were talking something about something similar. I'm trying to find I'm trying to figure out how I'm gonna manage so I bought this farm. I need to, like, get a manager to help run it. There's these property management companies, but they don't really have, like, the touch. It's a little sterile. And, like, to make this work, the way I want it to work, I want someone that's a little bit more close to it.

Let me tell you about something that I saw. I did not research this at all for this talk, but I wanted to just bring it up because we were talking something about something similar. I'm trying to find I'm trying to figure out how I'm gonna manage so I bought this farm. I need to, like, get a manager to help run it. There's these property management companies, but they don't really have, like, the touch. It's a little sterile. And, like, to make this work, the way I want it to work, I want someone that's a little bit more close to it.

39:11

So in your brain, in your head, what when I think of an outsourced person, like, what's, like, the image that you're that I that you get. Can you just explain that to me?

So in your brain, in your head, what when I think of an outsourced person, like, what's, like, the image that you're that I that you get. Can you just explain that to me?

39:21

No. No. Just just tell me, like, what outsourced VR

No. No. Just just tell me, like, what outsourced VR

39:25

a a virtual assistant. Yeah. Like, I don't know, somebody in the Philippines or India who's, you know, sitting at a desk, you know, pepping away for for, like, in a call center style environment. Style. Exactly.

a a virtual assistant. Yeah. Like, I don't know, somebody in the Philippines or India who's, you know, sitting at a desk, you know, pepping away for for, like, in a call center style environment. Style. Exactly.

39:38

Okay. Now when I'd say,

Okay. Now when I'd say,

39:40

military spouse,

military spouse,

39:42

Military spouse, what comes to your mind?

Military spouse, what comes to your mind?

39:46

Patriot,

Patriot,

39:47

a woman

a woman

39:48

in America,

in America,

39:49

white blonde hair,

white blonde hair,

39:52

speaks great English sitting, you know, in the comfort of her, you know, her home office,

speaks great English sitting, you know, in the comfort of her, you know, her home office,

39:57

talking to, you know, customers.

talking to, you know, customers.

39:59

What attributes are there?

What attributes are there?

40:01

Any? Loyal, organized,

Any? Loyal, organized,

40:04

trustworthy, things like that.

trustworthy, things like that.

40:07

Exactly.

Exactly.

40:08

So there's this company called squared away.

So there's this company called squared away.

40:11

So Google squared away. We talked about the company here before, by the way. Yes. We have.

So Google squared away. We talked about the company here before, by the way. Yes. We have.

40:16

But I didn't get it. We talked about one episode. We did one we did one episode where we talked about,

But I didn't get it. We talked about one episode. We did one we did one episode where we talked about,

40:22

like, a cool way to come up with a type of company that you want is,

like, a cool way to come up with a type of company that you want is,

40:26

who would you wanna hire? Like, what demographic do you wanna hire? Who do you wanna serve? Right? That's another one. Right? Yeah. Who do you wanna serve? You're ultimately gonna be serving a customer. And so it helps a lot if you care about them and and understand them and want want more of them to be around you every day.

who would you wanna hire? Like, what demographic do you wanna hire? Who do you wanna serve? Right? That's another one. Right? Yeah. Who do you wanna serve? You're ultimately gonna be serving a customer. And so it helps a lot if you care about them and and understand them and want want more of them to be around you every day.

40:41

So, Millitt,

So, Millitt,

40:43

go, when called Go squared away. I don't know why why it's called Go squared away, or maybe it's just called The business squared away, the domain, they just couldn't get squared away. That come probably. And it's the most expense. The cheapest tier is two hundred dollars five to five hours. Great. Copy on this website. Look at this. So what It's great. Let's create this. So what's another what's another outsourcing company? Like, can we just find, like, upwork? Like, go to,

go, when called Go squared away. I don't know why why it's called Go squared away, or maybe it's just called The business squared away, the domain, they just couldn't get squared away. That come probably. And it's the most expense. The cheapest tier is two hundred dollars five to five hours. Great. Copy on this website. Look at this. So what It's great. Let's create this. So what's another what's another outsourcing company? Like, can we just find, like, upwork? Like, go to,

41:06

let me just Google, like,

let me just Google, like,

41:08

outsourcing

outsourcing

41:09

or let's say virtual

or let's say virtual

41:12

assistant for a virtual assistant.

assistant for a virtual assistant.

41:15

If they show up on the top of Google, they might have good copywriting, but while you're looking for that, so the copywriting

If they show up on the top of Google, they might have good copywriting, but while you're looking for that, so the copywriting

41:20

on this page, so you go to, squared away, it says, The best company perk is personal assistance for your entire team. Our our team of military spouses gives you your time back.

on this page, so you go to, squared away, it says, The best company perk is personal assistance for your entire team. Our our team of military spouses gives you your time back.

41:32

And it's a picture of a lady holding up her sign,

And it's a picture of a lady holding up her sign,

41:36

waiting for her husband to get off the plane from, like, coming home To pair this screen. So ben, open up flexjobs

waiting for her husband to get off the plane from, like, coming home To pair this screen. So ben, open up flexjobs

41:42

dot com. This is this is just a perfect example.

dot com. This is this is just a perfect example.

41:45

Flexjob is not terrible. Right? Like, it's it showed up at the top of Google. It's not a I I never use a service. I'm not saying that. I'm saying just the website. It's not horrible.

Flexjob is not terrible. Right? Like, it's it showed up at the top of Google. It's not a I I never use a service. I'm not saying that. I'm saying just the website. It's not horrible.

41:53

But it's not special, and it doesn't make you feel anything. Right? So I can't read it. So so just compare the feelings. Okay. So and if you're on should be watching on YouTube to be able to see this. So if I go to Flex Jobs, I see this kind of like blue and orange tacky site with stock photos of literally

But it's not special, and it doesn't make you feel anything. Right? So I can't read it. So so just compare the feelings. Okay. So and if you're on should be watching on YouTube to be able to see this. So if I go to Flex Jobs, I see this kind of like blue and orange tacky site with stock photos of literally

42:10

men and women in corporate outfits running away.

men and women in corporate outfits running away.

42:14

Like, we're doing a ballet leap away from you. And then it says the number one job site to find vetted remote, work from home, and flexible job opportunities since two thousand and seven. Just that. Okay. Great. And then it and then it's, like, good morning America, CNN, Wall Street Journal, whatever.

Like, we're doing a ballet leap away from you. And then it says the number one job site to find vetted remote, work from home, and flexible job opportunities since two thousand and seven. Just that. Okay. Great. And then it and then it's, like, good morning America, CNN, Wall Street Journal, whatever.

42:29

Okay. So this is

Okay. So this is

42:31

it's okay. And the headline is find a better way to work. Generic, vague, doesn't make me feel anything.

it's okay. And the headline is find a better way to work. Generic, vague, doesn't make me feel anything.

42:37

And, you know, just the this is this doesn't do it. Now go back to Go squared away. Go squared away. What do they say?

And, you know, just the this is this doesn't do it. Now go back to Go squared away. Go squared away. What do they say?

42:44

The best company perk,

The best company perk,

42:46

personal assistance for your entire team. So already,

personal assistance for your entire team. So already,

42:49

they're selling the benefit. Right? You who's coming here is probably looking to hire a personal assistant.

they're selling the benefit. Right? You who's coming here is probably looking to hire a personal assistant.

42:55

And they,

And they,

42:57

and they focus on they they frame it as This is the best perk you can offer your employees.

and they focus on they they frame it as This is the best perk you can offer your employees.

43:03

Instead of just find a personal assistant, which assumes you already know, or you want a personal assistant, They sell you the benefit of having a personal assistant that you're providing the best perk for your team. Then they have this, like, black and white photo of, like, a military mom holding a child's hand with a sign,

Instead of just find a personal assistant, which assumes you already know, or you want a personal assistant, They sell you the benefit of having a personal assistant that you're providing the best perk for your team. Then they have this, like, black and white photo of, like, a military mom holding a child's hand with a sign,

43:19

you know,

you know,

43:20

you know, like, I'm thinking of thinking of you, daddy, as, you know, the as he leaves for the plane, she's, like, at a airport hangar. Right? Like, an emotional scene, and she seems like somebody who you would want to support. You would love to, like, help this woman out. And that she seems like somebody who you would want, not, like, you know, this this stock voter photo of a corporate person running away from you.

you know, like, I'm thinking of thinking of you, daddy, as, you know, the as he leaves for the plane, she's, like, at a airport hangar. Right? Like, an emotional scene, and she seems like somebody who you would want to support. You would love to, like, help this woman out. And that she seems like somebody who you would want, not, like, you know, this this stock voter photo of a corporate person running away from you.

43:42

How crazy is that? This is beautiful branding because don't know how many people are in the military, but, like, a military spouse is not, like I mean, that's a it's not that ex

How crazy is that? This is beautiful branding because don't know how many people are in the military, but, like, a military spouse is not, like I mean, that's a it's not that ex

43:53

it's not that rare. So, like, I I may hire these people for doing all types of jobs, and they are a military spouse. But as soon as they -- with that one. -- branded as I I'm like, oh, well, you definitely are are a good person. Exactly. Like, even though I've I it doesn't necessarily mean they're a great person, but for some reason, I think that Even though because you're a good person for bringing this company up.

it's not that rare. So, like, I I may hire these people for doing all types of jobs, and they are a military spouse. But as soon as they -- with that one. -- branded as I I'm like, oh, well, you definitely are are a good person. Exactly. Like, even though I've I it doesn't necessarily mean they're a great person, but for some reason, I think that Even though because you're a good person for bringing this company up.

44:15

Yeah. Right. Bonus points. Yeah. You know, you're you're, you know, you you get free free virtue for for having brought this company up as something cool. Is this beautiful branding or what? Like, why why did we even why did we talk about this before? We talked about it for same thing. We were talking about, the stay at home mom workforce and, like, do you tap into that? Like, labor markets that are under underutilized.

Yeah. Right. Bonus points. Yeah. You know, you're you're, you know, you you get free free virtue for for having brought this company up as something cool. Is this beautiful branding or what? Like, why why did we even why did we talk about this before? We talked about it for same thing. We were talking about, the stay at home mom workforce and, like, do you tap into that? Like, labor markets that are under underutilized.

44:33

So excess talent, that doesn't

So excess talent, that doesn't

44:36

that's that's looking for a job. And we talked about, you know, what could you do with stay with home moms, and then we brought this up, And they actually shared the clip because they were like, hey, this was cool. We got, like, featured on this thing. And so that's how I remember that we've talked about it before, but,

that's that's looking for a job. And we talked about, you know, what could you do with stay with home moms, and then we brought this up, And they actually shared the clip because they were like, hey, this was cool. We got, like, featured on this thing. And so that's how I remember that we've talked about it before, but,

44:48

How did we get here? What were you talking about? So you were talking about this? Oh, I don't I don't remember. We are we're I think you're talking about, like, talent, like, talent marketplaces, and I was and I just I I I didn't even I'm I signed up for, what what's it called? Get squared away?

How did we get here? What were you talking about? So you were talking about this? Oh, I don't I don't remember. We are we're I think you're talking about, like, talent, like, talent marketplaces, and I was and I just I I I didn't even I'm I signed up for, what what's it called? Get squared away?

45:02

I entered the I'm waiting for them to call me back. But I signed up because I but when I went to it, I was like, oh my god. I'm in love. I want I wanna hire this woman in the picture. I feel I need her to If I hire if I use the service, it, like, washes away the fact that I, like, don't do compost.

I entered the I'm waiting for them to call me back. But I signed up because I but when I went to it, I was like, oh my god. I'm in love. I want I wanna hire this woman in the picture. I feel I need her to If I hire if I use the service, it, like, washes away the fact that I, like, don't do compost.

45:18

And I forgot to recycle that bottle.

And I forgot to recycle that bottle.

45:21

And I feel like the the woman's just gonna have my back so hard. Like, she's just gonna, like, just so much loyalty

And I feel like the the woman's just gonna have my back so hard. Like, she's just gonna, like, just so much loyalty

45:31

No. She's my partner. That's like how I feel. And I just thought they don't they this website, I've never seen I've never felt this way about a job.

No. She's my partner. That's like how I feel. And I just thought they don't they this website, I've never seen I've never felt this way about a job.

45:39

Website.

Website.

45:41

Oh, oh, Jonathan brought up life. You were talking about managing your ranch. So you were saying you you might use this instead or just kinda It reminded you that nobody's doing that in the proper management space of making you feel the way that this makes you feel about assistance. Is that right? I don't even remember the angle that I had, but yes. I think I'm gonna use this to manage my ranch, but I thought I thought that'd be Who company and good example of a of a landing page. So, alright. So let's let's go to another one. So

Oh, oh, Jonathan brought up life. You were talking about managing your ranch. So you were saying you you might use this instead or just kinda It reminded you that nobody's doing that in the proper management space of making you feel the way that this makes you feel about assistance. Is that right? I don't even remember the angle that I had, but yes. I think I'm gonna use this to manage my ranch, but I thought I thought that'd be Who company and good example of a of a landing page. So, alright. So let's let's go to another one. So

46:04

Can I tell you, or I'll do a quick one? I just wanna get your take on this. So I followed this guy, and I don't know if this is his name because it sounds like a fake name. Been talking to him. I just sort of realized, I don't know if this is his real name. But his his Twitter handle is Pier Rich.

Can I tell you, or I'll do a quick one? I just wanna get your take on this. So I followed this guy, and I don't know if this is his name because it sounds like a fake name. Been talking to him. I just sort of realized, I don't know if this is his real name. But his his Twitter handle is Pier Rich.

46:18

And,

And,

46:20

And I don't know if he's if his name is Pure. His name is Al Cola. Okay. His name is

And I don't know if he's if his name is Pure. His name is Al Cola. Okay. His name is

46:27

His name is Peter Richardson.

His name is Peter Richardson.

46:31

Pure Richardson. So that's his name. So anyways, he he's a he's another guy who tried a talent marketplace, and now he's pivoted to sweet.

Pure Richardson. So that's his name. So anyways, he he's a he's another guy who tried a talent marketplace, and now he's pivoted to sweet.

46:38

So,

So,

46:39

he had initially he had a YC company,

he had initially he had a YC company,

46:42

and it, like, didn't work out. And then he, like, as a, like, they just needed money And they were like, yeah, we just shut down our company.

and it, like, didn't work out. And then he, like, as a, like, they just needed money And they were like, yeah, we just shut down our company.

46:49

You can you can hire us. We're a YC duo. You can just hire us. We'll do a project for you for, like, as a contractor for, like, two weeks. Cost money, but, like, you're getting a YC founder duo. Where can you hire that? Oh my god. And I was like, dude, this is fucking amazing. I was like, I would love to hire YC founder duos. And I was like, If you think about it, like, some number, maybe twenty, thirty, forty percent of YC companies are gonna shut down. And, like, you know, those people might just go get jobs, but, actually, it might be cool for them to, like, continue to brand themselves as a YC company as a YC founders

You can you can hire us. We're a YC duo. You can just hire us. We'll do a project for you for, like, as a contractor for, like, two weeks. Cost money, but, like, you're getting a YC founder duo. Where can you hire that? Oh my god. And I was like, dude, this is fucking amazing. I was like, I would love to hire YC founder duos. And I was like, If you think about it, like, some number, maybe twenty, thirty, forty percent of YC companies are gonna shut down. And, like, you know, those people might just go get jobs, but, actually, it might be cool for them to, like, continue to brand themselves as a YC company as a YC founders

47:19

and be able to be hire be able for hire. So they did that for a little bit. I thought that was cool. That's how I got in touch with him. Now he's doing something called cal dot com. Have you seen this? It's a competitor to calendly.

and be able to be hire be able for hire. So they did that for a little bit. I thought that was cool. That's how I got in touch with him. Now he's doing something called cal dot com. Have you seen this? It's a competitor to calendly.

47:31

Cal dot Great great domain. Just scale.

Cal dot Great great domain. Just scale.

47:36

Alright. Alright. So scheduling infrastructure for absolutely everyone.

Alright. Alright. So scheduling infrastructure for absolutely everyone.

47:39

Basically, what they are is we've talked about Calendly Calendly before. Calendly basically gives you a little a link that's a calendar where somebody can book you. So that's great for like a salesperson

Basically, what they are is we've talked about Calendly Calendly before. Calendly basically gives you a little a link that's a calendar where somebody can book you. So that's great for like a salesperson

47:50

who's like, hey. Yeah. We'd love to chat about, you know, how we might be able to help you out. Here's a link to my calendar. Grab a time that works for you. And it, like, lets you go, pick a time, it emails both of you. A calendar invite. It, like, takes care of the whole, like, booking process. So Calendly had become, like, a I think a billion dollar plus company.

who's like, hey. Yeah. We'd love to chat about, you know, how we might be able to help you out. Here's a link to my calendar. Grab a time that works for you. And it, like, lets you go, pick a time, it emails both of you. A calendar invite. It, like, takes care of the whole, like, booking process. So Calendly had become, like, a I think a billion dollar plus company.

48:08

Recently, like Two billion dollar company. And there there's aren't they, like, weren't they bootstrapped for, like, a really long time or something crazy? They had, like, Yeah. The guy was an African immigrant who,

Recently, like Two billion dollar company. And there there's aren't they, like, weren't they bootstrapped for, like, a really long time or something crazy? They had, like, Yeah. The guy was an African immigrant who,

48:18

bootstrapped it for, like, twenty million in revenue, raised around at, like, a billion, and then recently raised another round at like two or three or four. So that business is working. So cal dot com, I think, is a great competitor. So I'm gonna invest in this because I believe in this model that they're doing, which is commercial open source software.

bootstrapped it for, like, twenty million in revenue, raised around at, like, a billion, and then recently raised another round at like two or three or four. So that business is working. So cal dot com, I think, is a great competitor. So I'm gonna invest in this because I believe in this model that they're doing, which is commercial open source software.

48:34

So Cal Calendly is not open source. Cal dot com is is open source. What does that mean? That means you can a, you can read the source code. B, you can basically, like, self host it. So a lot of companies don't want their, kind of, like, data and information in the hands of another company. They like to be able to self host the software that they're using and also be able to fork it or remake it in some way that, like, is customizable to them. And so

So Cal Calendly is not open source. Cal dot com is is open source. What does that mean? That means you can a, you can read the source code. B, you can basically, like, self host it. So a lot of companies don't want their, kind of, like, data and information in the hands of another company. They like to be able to self host the software that they're using and also be able to fork it or remake it in some way that, like, is customizable to them. And so

49:00

these guys are growing fast. I switched over from Calendly. Now I use Cal. Is it awesome? Yeah. It's a sick product. And you could you embed these on your website. So it's, like, if you have a website, you're, like, I don't know,

these guys are growing fast. I switched over from Calendly. Now I use Cal. Is it awesome? Yeah. It's a sick product. And you could you embed these on your website. So it's, like, if you have a website, you're, like, I don't know,

49:11

you give people you're a you're a lawyer, and you need people Like, instead of saying, here's a contact us form. And then one of our humans will reach out to you, and then we'll try to schedule a time. And by that time, you already forgot How interested you are. So what this does is says, dude, just embed your your booking calendar right here,

you give people you're a you're a lawyer, and you need people Like, instead of saying, here's a contact us form. And then one of our humans will reach out to you, and then we'll try to schedule a time. And by that time, you already forgot How interested you are. So what this does is says, dude, just embed your your booking calendar right here,

49:27

and it reads your existing calendar so it won't let anybody book a time that's already taken. And you could set up rules, like, don't do meeting. Like, I need a minimum ten minute gap in between meetings or whatever. Right? You set some rules. You just embed that right here. So in the heat of the moment when somebody's interested, can grab that lead right away and get them booked for a meeting. And so

and it reads your existing calendar so it won't let anybody book a time that's already taken. And you could set up rules, like, don't do meeting. Like, I need a minimum ten minute gap in between meetings or whatever. Right? You set some rules. You just embed that right here. So in the heat of the moment when somebody's interested, can grab that lead right away and get them booked for a meeting. And so

49:45

Do but how do you use it? Because you're not a company. You're So I'll use it either for if I'm gonna invest in a if I'm if I'm talking to a founder and it's like, hey, yeah, we'd love to chat sometime next week. Alright. You know, here's my calendar. Feel free to grab anytime that works for you.

Do but how do you use it? Because you're not a company. You're So I'll use it either for if I'm gonna invest in a if I'm if I'm talking to a founder and it's like, hey, yeah, we'd love to chat sometime next week. Alright. You know, here's my calendar. Feel free to grab anytime that works for you.

49:59

And some people find that, like, offensive, whatever. People are too sensitive about shit. Like, you know, just trying to be is we're trying to trying to make it flexible for the other person to pick whatever time works for them without requiring for email back and forth or pawning you off to my assistant who's gonna, like, take it from here.

And some people find that, like, offensive, whatever. People are too sensitive about shit. Like, you know, just trying to be is we're trying to trying to make it flexible for the other person to pick whatever time works for them without requiring for email back and forth or pawning you off to my assistant who's gonna, like, take it from here.

50:14

And you'll have to email them four times to find a time that works. And so

And you'll have to email them four times to find a time that works. And so

50:18

So I use it for that. I'll also use it for, like, random meetings. So I'll have a Calendly that's just, you know, like, of I have, like, you know, just backslash Sean and I'll put, like, a one hour of random meetings once per month that anybody on the internet can go book. And so those are ways that

So I use it for that. I'll also use it for, like, random meetings. So I'll have a Calendly that's just, you know, like, of I have, like, you know, just backslash Sean and I'll put, like, a one hour of random meetings once per month that anybody on the internet can go book. And so those are ways that

50:34

that I just add a little, like, randomness and serendipity into my life. That's, like, in a controlled fashion of when when it can happen.

that I just add a little, like, randomness and serendipity into my life. That's, like, in a controlled fashion of when when it can happen.

50:40

K. This is cool. You they did a really funny flex.

K. This is cool. You they did a really funny flex.

50:44

So if you go to the website, you see a thing that says claim your username.

So if you go to the website, you see a thing that says claim your username.

50:49

And

And

50:50

when you refresh

when you refresh

50:52

consistently,

consistently,

50:53

you see different

you see different

50:55

names

names

50:56

in the autofilled

in the autofilled

50:57

example.

example.

50:58

And it's all people who are well known, and I bet are investors of the company. And you see that, and you're like, oh, well, James Baucher is a Nival. This person Yeah. Those guys are they are investors.

And it's all people who are well known, and I bet are investors of the company. And you see that, and you're like, oh, well, James Baucher is a Nival. This person Yeah. Those guys are they are investors.

51:11

Yeah. Isn't that funny? How they did that? Yeah. That's cool. And I I think there's if you if you look, by the way, this is a common model. There's a closed source winner and there's an open source winner for a bunch of different categories and software. So this is just like a a very simple way to find good deals is if you if you missed out or you you see a great company that's, like, completely closed source. Just Google for the commercial open source company, and then if they have a great team behind them, there's usually like a separate segment of the market that's quite large that they can go to attack just by going from this like open source self hosted model.

Yeah. Isn't that funny? How they did that? Yeah. That's cool. And I I think there's if you if you look, by the way, this is a common model. There's a closed source winner and there's an open source winner for a bunch of different categories and software. So this is just like a a very simple way to find good deals is if you if you missed out or you you see a great company that's, like, completely closed source. Just Google for the commercial open source company, and then if they have a great team behind them, there's usually like a separate segment of the market that's quite large that they can go to attack just by going from this like open source self hosted model.

51:42

These guys have exploded. They went from like nothing to a lot of traffic. They're they're growing fast. Yeah. You should invest too. Oh, I can introduce you.

These guys have exploded. They went from like nothing to a lot of traffic. They're they're growing fast. Yeah. You should invest too. Oh, I can introduce you.

51:49

Yeah. Do it. I would love. I love this stuff. Can we talk about the Bitcoin thing, please? Yeah.

Yeah. Do it. I would love. I love this stuff. Can we talk about the Bitcoin thing, please? Yeah.

51:54

I didn't even say his idea. Alright. That that whole thing wasn't even the thing. Oh.

I didn't even say his idea. Alright. That that whole thing wasn't even the thing. Oh.

51:58

What's the idea? The idea was tweeted that he goes,

What's the idea? The idea was tweeted that he goes,

52:01

I wish somebody built this called the Anywhere school. I think this is just kind of interesting. So he goes, The Anywhere school is for people who wanna travel the world, but they don't want their kids to education to suffer. So here's how it goes. The and he put out just like a one page PDF memo of this, like, here's what it would be. If anyone's building this, like, you know, take this and run with it and let me know. And so what it was is, like, you join a classroom, but it's a traveling classroom around the world. So the classroom's gonna be like, we're gonna spend three months this year in Paris. You know, three months in Bali and three months in wherever, you know, like Thailand and three months in in South Africa.

I wish somebody built this called the Anywhere school. I think this is just kind of interesting. So he goes, The Anywhere school is for people who wanna travel the world, but they don't want their kids to education to suffer. So here's how it goes. The and he put out just like a one page PDF memo of this, like, here's what it would be. If anyone's building this, like, you know, take this and run with it and let me know. And so what it was is, like, you join a classroom, but it's a traveling classroom around the world. So the classroom's gonna be like, we're gonna spend three months this year in Paris. You know, three months in Bali and three months in wherever, you know, like Thailand and three months in in South Africa.

52:37

And the family and the kids go with it. So the kids get a consistent structure. The teacher stays the same. Their friends stay the same, but they get to experience a a year of of world travel.

And the family and the kids go with it. So the kids get a consistent structure. The teacher stays the same. Their friends stay the same, but they get to experience a a year of of world travel.

52:47

And, and so it's, like, for for people who wanna have travel, but don't wanna wait or don't wanna trade off their kids stability and education,

And, and so it's, like, for for people who wanna have travel, but don't wanna wait or don't wanna trade off their kids stability and education,

52:55

actually think that's a kind of a cool idea. And I I don't think this is like a huge, huge business. Maybe it's bigger than I think, but I just think that's awesome. And that should be neat.

actually think that's a kind of a cool idea. And I I don't think this is like a huge, huge business. Maybe it's bigger than I think, but I just think that's awesome. And that should be neat.

53:04

So the Anywhere That's pretty cool. I'm on board. And that and I and I also think that's a I while I was googling Anywhere school and, there's nothing interesting. It's a great great name. Right? I think that's a great name.

So the Anywhere That's pretty cool. I'm on board. And that and I and I also think that's a I while I was googling Anywhere school and, there's nothing interesting. It's a great great name. Right? I think that's a great name.

53:14

Okay. Let's let's do the big thing. I'm on board for school.

Okay. Let's let's do the big thing. I'm on board for school.

53:17

Wait. Really quick before we get to that, What were you gonna say about Stros selnick? Dude, you're gonna love this. So you you know I know. So do you explain who he is? Yeah. So there's this guy named So there's this guy named Strauss. How do you pronounce Yeah. Zelnick, I think, is right.

Wait. Really quick before we get to that, What were you gonna say about Stros selnick? Dude, you're gonna love this. So you you know I know. So do you explain who he is? Yeah. So there's this guy named So there's this guy named Strauss. How do you pronounce Yeah. Zelnick, I think, is right.

53:33

Zelnick.

Zelnick.

53:34

I'm I'm just doing this off memory. So correct me. I think he's the CEO

I'm I'm just doing this off memory. So correct me. I think he's the CEO

53:38

of,

of,

53:39

a,

a,

53:40

take two interactive, which is basically the owner or creator of

take two interactive, which is basically the owner or creator of

53:45

grant theft auto and, like,

grant theft auto and, like,

53:48

in, like, eight other games that are of that caliber. So, like, maybe, like, a five or ten billion dollar a year

in, like, eight other games that are of that caliber. So, like, maybe, like, a five or ten billion dollar a year

53:55

company that owns, like, the biggest video games in the world.

company that owns, like, the biggest video games in the world.

53:59

And he's probably in his mid to late fifties,

And he's probably in his mid to late fifties,

54:03

and he looks like a GI Joe.

and he looks like a GI Joe.

54:06

So he's this, like, jacked dude

So he's this, like, jacked dude

54:09

who gets up at, like, five AM in New York and works out really hard, and a lot of people are invited to go work out with them. But it's all like high caliber

who gets up at, like, five AM in New York and works out really hard, and a lot of people are invited to go work out with them. But it's all like high caliber

54:19

get after it. That's exactly right. So he created a kinda like I call it the breakfast club, but it's basically like a morning

get after it. That's exactly right. So he created a kinda like I call it the breakfast club, but it's basically like a morning

54:25

a morning workout club. And, Ben, you can Google this. So there's a, a YouTube video that's called Strassezelnick's

a morning workout club. And, Ben, you can Google this. So there's a, a YouTube video that's called Strassezelnick's

54:32

invitation only fitness club. It's a two minute video. So it's just, like, really easy watch. And you could see, basically,

invitation only fitness club. It's a two minute video. So it's just, like, really easy watch. And you could see, basically,

54:38

when you go to it, it's like

when you go to it, it's like

54:41

he goes,

he goes,

54:42

he goes, I made a decision that I was gonna treat fitness as a, like, important part of my schedule. So, like, okay, I'm a CEO. If I had a board meeting, I I'm not gonna skip it or move it because I'm feeling tired. Right? So he's like, I'm gonna treat fitness

he goes, I made a decision that I was gonna treat fitness as a, like, important part of my schedule. So, like, okay, I'm a CEO. If I had a board meeting, I I'm not gonna skip it or move it because I'm feeling tired. Right? So he's like, I'm gonna treat fitness

54:55

the same way that I would treat,

the same way that I would treat,

54:58

like, like, a, like, a meeting or family time or whatever. Like, I'm gonna put it, like, first order importance.

like, like, a, like, a meeting or family time or whatever. Like, I'm gonna put it, like, first order importance.

55:03

And then he's like, but, you know, how do I, like, juice this up? And I'm a big fan of this. This is a a big life hack, which is multiply activities.

And then he's like, but, you know, how do I, like, juice this up? And I'm a big fan of this. This is a a big life hack, which is multiply activities.

55:12

So, you know, like, I've done this before too, which is you wanna

So, you know, like, I've done this before too, which is you wanna

55:16

hang out with cool people or have friends But you don't, you don't, you know, you only have maybe, like, one hour of recreation today. So are you gonna choose fitness or friends? Well, even better. Let me just find friends who like fitness, and let's work out together. Right? You do this all the time. I do this too. And so what he did was he was like, alright. We're gonna wake up at five or six in the morning, in New York. They go somewhere and do a different fitness related activity. It doesn't matter how fit you are, although the pictures that they share, like, everybody's got, like, a six pack. Everyone's jacked. And then it's called, like, the program, and it's basically, like, kinda networking, kind of friends hanging out, and kind of fitness all at once. But instead of being kind of each of them, actually, that's the wrong way to say it. It's it's like the hundred percent of each of those because when you work out with somebody, It's like the New York banker style of doing it. And so they get up. They do something different every day. And,

hang out with cool people or have friends But you don't, you don't, you know, you only have maybe, like, one hour of recreation today. So are you gonna choose fitness or friends? Well, even better. Let me just find friends who like fitness, and let's work out together. Right? You do this all the time. I do this too. And so what he did was he was like, alright. We're gonna wake up at five or six in the morning, in New York. They go somewhere and do a different fitness related activity. It doesn't matter how fit you are, although the pictures that they share, like, everybody's got, like, a six pack. Everyone's jacked. And then it's called, like, the program, and it's basically, like, kinda networking, kind of friends hanging out, and kind of fitness all at once. But instead of being kind of each of them, actually, that's the wrong way to say it. It's it's like the hundred percent of each of those because when you work out with somebody, It's like the New York banker style of doing it. And so they get up. They do something different every day. And,

56:05

and he, like, would pay for it. So he's like, alright. If we're doing this activity, like, money is not gonna be the object that stops somebody from doing this. So I'll I'll just cover it for our whole group, and we'll just go do whatever the heck activity we wanna do. And so the guy is in great shape. He's like, oh, I love it because I get to hang out with, like, a bunch of, like, really interesting, motivated, like, kind of twenty or thirty year olds that are, like, pushing me to a, b more fit like, don't be the old man, but also, like, these are really talented, ambitious people who are who see the world differently than me. Right? And so I thought this is just a fantastic idea.

and he, like, would pay for it. So he's like, alright. If we're doing this activity, like, money is not gonna be the object that stops somebody from doing this. So I'll I'll just cover it for our whole group, and we'll just go do whatever the heck activity we wanna do. And so the guy is in great shape. He's like, oh, I love it because I get to hang out with, like, a bunch of, like, really interesting, motivated, like, kind of twenty or thirty year olds that are, like, pushing me to a, b more fit like, don't be the old man, but also, like, these are really talented, ambitious people who are who see the world differently than me. Right? And so I thought this is just a fantastic idea.

56:37

And,

And,

56:38

Beth's telling me a friend of a friend of a friend of his was was doing it. And,

Beth's telling me a friend of a friend of a friend of his was was doing it. And,

56:43

I was invited when I was in New York, but reason, the scheduling didn't work out. I couldn't go.

I was invited when I was in New York, but reason, the scheduling didn't work out. I couldn't go.

56:48

I think it up early. Well, that's the beauty of it. Right? So how do you prevent this from being just the moochers show up? Who just want, you know, just the the networking and all that, you make it at six AM. And you make the fitness thing kinda hard.

I think it up early. Well, that's the beauty of it. Right? So how do you prevent this from being just the moochers show up? Who just want, you know, just the the networking and all that, you make it at six AM. And you make the fitness thing kinda hard.

57:00

That's the filter that will self select the type of person you wanna be around for this kind of thing.

That's the filter that will self select the type of person you wanna be around for this kind of thing.

57:06

I just hate working out at six AM. I hate working out. I thought you'd be all about it because, like, you know, the heart of the better for you.

I just hate working out at six AM. I hate working out. I thought you'd be all about it because, like, you know, the heart of the better for you.

57:13

I yeah. Like, I would go, but, like, the problem with

I yeah. Like, I would go, but, like, the problem with

57:17

my my issue with working out at six AM means I've gotta wake up at, like, five twenty, which means I've gotta go go to bed at, like, nine. And if I have to go to bed at nine, I'm in bed at nine, and I'm so anxious saying to myself, if I don't go to sleep now, like, not gonna be able to wake up, but I get so anxious about waking up early that it makes it not fun. Totally. Tell you. You know what I mean? This

my my issue with working out at six AM means I've gotta wake up at, like, five twenty, which means I've gotta go go to bed at, like, nine. And if I have to go to bed at nine, I'm in bed at nine, and I'm so anxious saying to myself, if I don't go to sleep now, like, not gonna be able to wake up, but I get so anxious about waking up early that it makes it not fun. Totally. Tell you. You know what I mean? This

57:37

I I I I don't work out early. I work out as a midday break. Every day. So I

I I I I don't work out early. I work out as a midday break. Every day. So I

57:42

I work at, like, two PM every day.

I work at, like, two PM every day.

57:45

And, and actually, I I pretty much stopped working at that point. Then I come back and I start working again at, like, eleven PM or midnight. And so I don't have to wake up early, and I have a bunch of energy when I do that. But the the the takeaway for this for me, the voice in my head when I heard this, I go Oh, yeah. I forgot. Sean,

And, and actually, I I pretty much stopped working at that point. Then I come back and I start working again at, like, eleven PM or midnight. And so I don't have to wake up early, and I have a bunch of energy when I do that. But the the the takeaway for this for me, the voice in my head when I heard this, I go Oh, yeah. I forgot. Sean,

58:02

build your cult.

build your cult.

58:04

And, I think that's just like the takeaway. I think that's You gotta build your cult.

And, I think that's just like the takeaway. I think that's You gotta build your cult.

58:08

It's like, do the things you wanna do.

It's like, do the things you wanna do.

58:12

Open them up so that others can do them with you. Do them in a way that's like slightly hard, and everybody's making a bit of a as everyone's stretching themselves in some

Open them up so that others can do them with you. Do them in a way that's like slightly hard, and everybody's making a bit of a as everyone's stretching themselves in some

58:21

way, because that's the sacrifice in the buy in, the blood oath that you want in your cult. And, like, just so I can build your cult. Be around the type of person you wanna be around. Dude, this is this is why exactly you're building your cult. That's a great example. Was doing it. There's like general assembly guy. What did he do? Day breaker? Yeah. Day breaker. It was like a five AM party with no alcohol.

way, because that's the sacrifice in the buy in, the blood oath that you want in your cult. And, like, just so I can build your cult. Be around the type of person you wanna be around. Dude, this is this is why exactly you're building your cult. That's a great example. Was doing it. There's like general assembly guy. What did he do? Day breaker? Yeah. Day breaker. It was like a five AM party with no alcohol.

58:41

Right? Like, what do I want? I wanna start my day. And he's already in a bit. Energy, dance, blah blah blah, but I don't want alcohol and music. I don't like night clubs. So I'm a bring I'm gonna build my own cult. That's awesome. Alright. Did you have anything else you wanted to do, or should we wrap it?

Right? Like, what do I want? I wanna start my day. And he's already in a bit. Energy, dance, blah blah blah, but I don't want alcohol and music. I don't like night clubs. So I'm a bring I'm gonna build my own cult. That's awesome. Alright. Did you have anything else you wanted to do, or should we wrap it?

58:54

It sounds good.

It sounds good.

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