00:00

You've been in the market for twenty one years and you look at that account and you get to see it going up, you're gonna, like, realize the value of investing and that that's, you know, like, the true path to wealth

You've been in the market for twenty one years and you look at that account and you get to see it going up, you're gonna, like, realize the value of investing and that that's, you know, like, the true path to wealth

00:11

I feel like I could rule the world. I know I could be what I want to.

I feel like I could rule the world. I know I could be what I want to.

00:16

I put my all in it like the days off on a road. Let's travel and have a lookin' back. Alright. We're live. What's going on? How is Steph? Nice fancy pants background.

I put my all in it like the days off on a road. Let's travel and have a lookin' back. Alright. We're live. What's going on? How is Steph? Nice fancy pants background.

00:26

Yeah. I'm in,

Yeah. I'm in,

00:27

mechanism. It's a fancy,

mechanism. It's a fancy,

00:30

it's a fancy pants office. Do you know what mechanism is?

it's a fancy pants office. Do you know what mechanism is?

00:33

I've heard of it. That's the agency guy who's a friend of yours. I kinda know him a little bit now. Yeah. They have, an agency, maybe a two hundred person agency, and they've

I've heard of it. That's the agency guy who's a friend of yours. I kinda know him a little bit now. Yeah. They have, an agency, maybe a two hundred person agency, and they've

00:44

as you do with agencies, you've got very fancy offices in soho and New York and Right. No one is here. And I'm in the fancy office here right now. Alright. Good stuff. Yeah. You missed stuff. She was great as always. So she,

as you do with agencies, you've got very fancy offices in soho and New York and Right. No one is here. And I'm in the fancy office here right now. Alright. Good stuff. Yeah. You missed stuff. She was great as always. So she,

00:58

had a bunch of ideas. It's like, I know,

had a bunch of ideas. It's like, I know,

01:01

It's funny. Like, we've had Abrayou be kind of like our our version of of Jamie. Like, Deborah O'gun as Jamie, we've had Abrayou. We now have Dan.

It's funny. Like, we've had Abrayou be kind of like our our version of of Jamie. Like, Deborah O'gun as Jamie, we've had Abrayou. We now have Dan.

01:08

And you get a sense because at the end of every episode, we go, oh, Dan. How was it? Hey, Abre. Abre, you had me do. And,

And you get a sense because at the end of every episode, we go, oh, Dan. How was it? Hey, Abre. Abre, you had me do. And,

01:15

And I feel like the they they both, like, really keyed in on the same thing, which I don't know if listeners care in the same way, but, like,

And I feel like the they they both, like, really keyed in on the same thing, which I don't know if listeners care in the same way, but, like,

01:22

the more random tangents we will go on,

the more random tangents we will go on,

01:24

the kind of, like, they kinda love it, but they kinda hate it at the same time. Whereas when Steph comes on, it's like, Here are five ideas. We're gonna do idea one, then two, then three, then four, then five. What a jam packed episode of ideas?

the kind of, like, they kinda love it, but they kinda hate it at the same time. Whereas when Steph comes on, it's like, Here are five ideas. We're gonna do idea one, then two, then three, then four, then five. What a jam packed episode of ideas?

01:37

And it's like, you know, me and her don't have the same chemistry. Me and you have of, like, just being able to go on on random tangents or just kind of bullshit a little bit. And so it's more packed with info.

And it's like, you know, me and her don't have the same chemistry. Me and you have of, like, just being able to go on on random tangents or just kind of bullshit a little bit. And so it's more packed with info.

01:48

But it's less packed with detours.

But it's less packed with detours.

01:50

And, I don't know if that's good or bad, but it's packed with info. So I think I think definitely Dan liked it. I think a lot of people will like it. But it's interesting to me how how that goes. Yeah. And I've also noticed that a lot of the things that I like, the things that I if I think it's gonna be good, I think it tends not to be good. And if I think it's gonna be bad, be bad. What I've noticed with content. But the reason I wasn't here is so let me tell you this funny story about Twitter. So four months ago, three months ago, tweeted out that I wanted to go drive race car. So one of my two thousand twenty one's re resolution was I wanted to do more adventurous stuff. So I wanna take a sniper class lesson I want to go hunting.

And, I don't know if that's good or bad, but it's packed with info. So I think I think definitely Dan liked it. I think a lot of people will like it. But it's interesting to me how how that goes. Yeah. And I've also noticed that a lot of the things that I like, the things that I if I think it's gonna be good, I think it tends not to be good. And if I think it's gonna be bad, be bad. What I've noticed with content. But the reason I wasn't here is so let me tell you this funny story about Twitter. So four months ago, three months ago, tweeted out that I wanted to go drive race car. So one of my two thousand twenty one's re resolution was I wanted to do more adventurous stuff. So I wanna take a sniper class lesson I want to go hunting.

02:25

Yeah. I wanted to go hunting and kill what I've eaten, which I've never done before.

Yeah. I wanted to go hunting and kill what I've eaten, which I've never done before.

02:29

I wanted to do a cross country trip. I did it. And I wanted to go

I wanted to do a cross country trip. I did it. And I wanted to go

02:33

learn how to do a race cars. And so I tweeted out. I wanted to go to a a driving class This professional NASCAR driver named Parker hollard at me on Twitter.

learn how to do a race cars. And so I tweeted out. I wanted to go to a a driving class This professional NASCAR driver named Parker hollard at me on Twitter.

02:44

And so me and Jack butcher, who's a a buddy of ours and a buddy of mine, we drove up here out to the country, two hours outside of New York to Connecticut, and we took this class. It was twenty five hundred dollars. It was at this place called Skit Barber

And so me and Jack butcher, who's a a buddy of ours and a buddy of mine, we drove up here out to the country, two hours outside of New York to Connecticut, and we took this class. It was twenty five hundred dollars. It was at this place called Skit Barber

02:57

skip barber driving rate driving class.

skip barber driving rate driving class.

02:59

We met the owner of the class. This is a business that, that's a driving school. It does like fifteen million in revenue. Crazy interesting. Kind of cool. It it it was

We met the owner of the class. This is a business that, that's a driving school. It does like fifteen million in revenue. Crazy interesting. Kind of cool. It it it was

03:08

an ex cop owns it, like, a, like, a New York cop, like, and this is, like, his was his he's like, oh, just try it because I'm I don't work as a cop anymore. Turns into a thriving business. He told me his goal is to hit to a hundred million in revenue in the next five years. Off this one track or, like, he has many of these. Here's what they do. So it's called Skip Barber Racing. It's like a famous brand. It's from the sixties. He bought it out of bankruptcy. I imagine he paid, like, low hundreds of thousands of dollars. He bought the brand name. It's basically a website

an ex cop owns it, like, a, like, a New York cop, like, and this is, like, his was his he's like, oh, just try it because I'm I don't work as a cop anymore. Turns into a thriving business. He told me his goal is to hit to a hundred million in revenue in the next five years. Off this one track or, like, he has many of these. Here's what they do. So it's called Skip Barber Racing. It's like a famous brand. It's from the sixties. He bought it out of bankruptcy. I imagine he paid, like, low hundreds of thousands of dollars. He bought the brand name. It's basically a website

03:34

where they get leads. So skip Barber, if you're into cars, it's like a famous racing school. He owns the website, and so people go and submit leads at where they wanna go, and they go and find, like, tracks throughout the country, and they rent, like, twenty days at the track and they show up with their tractor trailer with, like, twenty mustangs that you can that they drive. And then it's like a traveling circus to go from place to place to place to place. It was pretty interesting. So what'd you drive?

where they get leads. So skip Barber, if you're into cars, it's like a famous racing school. He owns the website, and so people go and submit leads at where they wanna go, and they go and find, like, tracks throughout the country, and they rent, like, twenty days at the track and they show up with their tractor trailer with, like, twenty mustangs that you can that they drive. And then it's like a traveling circus to go from place to place to place to place. It was pretty interesting. So what'd you drive?

04:00

It's by the way, I know nothing about cars. So you're gonna say something and I'll be like, oh, cool. No. No. No. I'm not even gonna know. It looks like a Mustang, but it's, like, it's a race car. So there's no seats. You're locked in. You wear a helmet. You're locked in. What do you mean, like, the seats?

It's by the way, I know nothing about cars. So you're gonna say something and I'll be like, oh, cool. No. No. No. I'm not even gonna know. It looks like a Mustang, but it's, like, it's a race car. So there's no seats. You're locked in. You wear a helmet. You're locked in. What do you mean, like, the seats?

04:13

There's only a driving seat. Like, at the inside, it's like a it's it is a it's a race car. There's a roll bar. There's no, like, AC or radio or anything like that, but it looks like a mustang from the outside.

There's only a driving seat. Like, at the inside, it's like a it's it is a it's a race car. There's a roll bar. There's no, like, AC or radio or anything like that, but it looks like a mustang from the outside.

04:23

Anyway, that's where it was. Crazy fascinating business. That's pretty cool. While you were saying that, you said something about he used to be a cop And we had talked about the retired, the mafia tours in New York business. I'm going on it. A great idea. So if you don't if you didn't hear that episode, it was basically

Anyway, that's where it was. Crazy fascinating business. That's pretty cool. While you were saying that, you said something about he used to be a cop And we had talked about the retired, the mafia tours in New York business. I'm going on it. A great idea. So if you don't if you didn't hear that episode, it was basically

04:40

retired cop in New York takes you on a walking tour of New York City

retired cop in New York takes you on a walking tour of New York City

04:45

to the different, like, areas where the mafia families lived. It kinda tells you stories that, like, We all like crime TV shows or whatever.

to the different, like, areas where the mafia families lived. It kinda tells you stories that, like, We all like crime TV shows or whatever.

04:53

And,

And,

04:54

and this is like basically crime TV walking tour.

and this is like basically crime TV walking tour.

04:57

So you get to hear all these stories. I guess you're going on it. That's cool. And we had said he he had done over a million dollars in sales on his Airbnb experience,

So you get to hear all these stories. I guess you're going on it. That's cool. And we had said he he had done over a million dollars in sales on his Airbnb experience,

05:05

of doing this, which is pretty freaking awesome.

of doing this, which is pretty freaking awesome.

05:08

So,

So,

05:09

this thing you're talking about, though, I think there could be a really cool version of that that somebody makes, which is basically a cops and robbers, like a cop chase car chase, basically.

this thing you're talking about, though, I think there could be a really cool version of that that somebody makes, which is basically a cops and robbers, like a cop chase car chase, basically.

05:18

So they could just have a a a a driver who knows what they're doing as the kinda, like, main driver. And then you get to be in a cop car. Like, it we do they just take some junk cop car,

So they could just have a a a a driver who knows what they're doing as the kinda, like, main driver. And then you get to be in a cop car. Like, it we do they just take some junk cop car,

05:28

and you get to drive that thing. You get to, like, be talking on the little radio, try to get their license plate. And it's basically like a

and you get to drive that thing. You get to, like, be talking on the little radio, try to get their license plate. And it's basically like a

05:35

you know, controlled

you know, controlled

05:37

simulation

simulation

05:38

of

of

05:39

a card a cop chase, like a a actual cop chase. You go, you get them, you spin them out, then you get out of the car and you get, like, you arrest them as the end of it. And I feel like that would just be a super fun and b, a lot of people would pay for that and the video of it.

a card a cop chase, like a a actual cop chase. You go, you get them, you spin them out, then you get out of the car and you get, like, you arrest them as the end of it. And I feel like that would just be a super fun and b, a lot of people would pay for that and the video of it.

05:54

I, yeah. So we pay I paid twenty five hundred dollars shows. I think I paid an additional three hundred dollars for a video. For the video, of course. Yeah.

I, yeah. So we pay I paid twenty five hundred dollars shows. I think I paid an additional three hundred dollars for a video. For the video, of course. Yeah.

06:02

Man, it was awesome. It's fun. It's fun to do this stuff to to get out of our comfort zone and do exciting stuff. So that's where I was. Nice. Okay. I love that. Alright. Let's do, let's do some ideas. An idea that's kind of related to this. So I was watching,

Man, it was awesome. It's fun. It's fun to do this stuff to to get out of our comfort zone and do exciting stuff. So that's where I was. Nice. Okay. I love that. Alright. Let's do, let's do some ideas. An idea that's kind of related to this. So I was watching,

06:17

Dana White, who's the president of the UFC,

Dana White, who's the president of the UFC,

06:19

And, he was doing this, like, YouTube video. And he's like, Which are not boys?

And, he was doing this, like, YouTube video. And he's like, Which are not boys?

06:24

No, not that one. There was this is one who was just goes, check out how sick my hotel room is right now in Houston. Did you see this? Yep. And he had, I'll go. Go ahead. Describe it. And I'll tell you the part. If I remember correctly, he had a movie theater in his hotel room. I think he had a full or no half sized basketball court. Yep. That was painted like the Rockets basketball court with the official scoreboard on the on the on the wall and stuff. And what else did he have?

No, not that one. There was this is one who was just goes, check out how sick my hotel room is right now in Houston. Did you see this? Yep. And he had, I'll go. Go ahead. Describe it. And I'll tell you the part. If I remember correctly, he had a movie theater in his hotel room. I think he had a full or no half sized basketball court. Yep. That was painted like the Rockets basketball court with the official scoreboard on the on the on the wall and stuff. And what else did he have?

06:49

He had a bunch of stuff. So he had that. He had, like, a full gym. Like, so, you know, like, hotels have a gym. His hotel room had a gym, which is kind of amazing. And then he's got, like, whatever, cool, bed, bathroom,

He had a bunch of stuff. So he had that. He had, like, a full gym. Like, so, you know, like, hotels have a gym. His hotel room had a gym, which is kind of amazing. And then he's got, like, whatever, cool, bed, bathroom,

07:00

full steam room. But the thought thing I thought was interesting, he goes, check this out, and he grabs this huge rifle off the wall. Was like a rifle, a shotgun sitting next to each other. And he was like, this is cool. It's like a virtual shooting range.

full steam room. But the thought thing I thought was interesting, he goes, check this out, and he grabs this huge rifle off the wall. Was like a rifle, a shotgun sitting next to each other. And he was like, this is cool. It's like a virtual shooting range.

07:14

And then he, like, he pant they kinda panned over. They went over it real quick, so I couldn't even really see what it was. But in my head, I just immediately thought of you've seen these, like, golf driving ranges that are basically, it's a green screen.

And then he, like, he pant they kinda panned over. They went over it real quick, so I couldn't even really see what it was. But in my head, I just immediately thought of you've seen these, like, golf driving ranges that are basically, it's a green screen.

07:24

And then you swing a real club, and you hit a real ball into the green screen, and it, like, simulates

And then you swing a real club, and you hit a real ball into the green screen, and it, like, simulates

07:29

where it would have landed if you were on a real golf course.

where it would have landed if you were on a real golf course.

07:32

And, those are, like, semi popular. So he's got this rifle off the wall. And I started thinking, oh, that's kinda cool. Basically, if you've ever held a real gun, it feels totally different than, like, you know, the duck hunt gun or, like, an arcade gun. Like, a real gun has, like, weight to it. Has like a recoil if you fire the thing. So I was thinking somebody could probably build a high

And, those are, like, semi popular. So he's got this rifle off the wall. And I started thinking, oh, that's kinda cool. Basically, if you've ever held a real gun, it feels totally different than, like, you know, the duck hunt gun or, like, an arcade gun. Like, a real gun has, like, weight to it. Has like a recoil if you fire the thing. So I was thinking somebody could probably build a high

07:53

end ver version of this niche business, which is basically virtual shooting ranges

end ver version of this niche business, which is basically virtual shooting ranges

07:57

So you have, either a screen,

So you have, either a screen,

08:00

like, a green screen or, like, a plasma, like, a big flat train TV, and then you give them, like,

like, a green screen or, like, a plasma, like, a big flat train TV, and then you give them, like,

08:06

what feels like a real gun, but it's like a digitally enabled thing. So you don't have to have bullets and go outside and do all that stuff. And I feel like somebody could build a a pretty unique business doing providing that either to bars or even for at home stuff or corporate events. That's a fantastic idea. Have you ever been to a indoor shooting range?

what feels like a real gun, but it's like a digitally enabled thing. So you don't have to have bullets and go outside and do all that stuff. And I feel like somebody could build a a pretty unique business doing providing that either to bars or even for at home stuff or corporate events. That's a fantastic idea. Have you ever been to a indoor shooting range?

08:23

Indoor shooting. Oh, like, where the target's there and you have the earmuffs on or whatever? No. Just like that. Okay. It's miserable. So I've only got outdoors. So I the outdoor shooting ranges are fun. Indoor shooting range, miserable.

Indoor shooting. Oh, like, where the target's there and you have the earmuffs on or whatever? No. Just like that. Okay. It's miserable. So I've only got outdoors. So I the outdoor shooting ranges are fun. Indoor shooting range, miserable.

08:35

The it has lights like a hospital, and it is so

The it has lights like a hospital, and it is so

08:38

loud. Right. If you ever been next to, like, an AR fifteen or some, like, you know, like a huge gun. When it shoots, it rattles your neighbor. So you're standing right next to someone, and it it's not just loud, but it shakes me. And it's a miserable,

loud. Right. If you ever been next to, like, an AR fifteen or some, like, you know, like a huge gun. When it shoots, it rattles your neighbor. So you're standing right next to someone, and it it's not just loud, but it shakes me. And it's a miserable,

08:53

unsafe, horrible experience.

unsafe, horrible experience.

08:55

I would way rather do something fun like this over that. Yeah. So and I feel like because it's digital, you can do fun stuff. Right? So when I went to go shoot a gun for the first time,

I would way rather do something fun like this over that. Yeah. So and I feel like because it's digital, you can do fun stuff. Right? So when I went to go shoot a gun for the first time,

09:04

I'm not into that. I'm my brother, my brother-in-law is. He,

I'm not into that. I'm my brother, my brother-in-law is. He,

09:08

you know, we went and it's, like, you're outside. It was kinda cold.

you know, we went and it's, like, you're outside. It was kinda cold.

09:11

You're shooting these, like, paper targets, they don't move.

You're shooting these, like, paper targets, they don't move.

09:14

You have to stand still. Every five minutes you have to stop, reload the fucking gun, takes time, like, There's like a lot of breaks in between the action. The action is fun, but, like, there's a lot of other stuff going on. It was it was uncomfortable.

You have to stand still. Every five minutes you have to stop, reload the fucking gun, takes time, like, There's like a lot of breaks in between the action. The action is fun, but, like, there's a lot of other stuff going on. It was it was uncomfortable.

09:26

And,

And,

09:27

And I get that, like, you know, real man shit not supposed to be comfortable, but guess what? People like comfort. So, so I think what you could do instead is you basically make a souped up version of the deer hunter game where you get the digital gun, but it feels like the weight of a real rock rifle or a real shotgun.

And I get that, like, you know, real man shit not supposed to be comfortable, but guess what? People like comfort. So, so I think what you could do instead is you basically make a souped up version of the deer hunter game where you get the digital gun, but it feels like the weight of a real rock rifle or a real shotgun.

09:44

And then you have, like, a digital scenario. Right? You wanted to do a sniper class or I don't even know what you said, like, psychopath, but, like, you probably want to, like, simulate, actually, like, sniping someone at a, like, situate in some situation. Like, you can only see part of their head, they're really far away or whatever. So you could do that instead of just a paper target. So I think this could be a good idea. I'm sure something like this exists, but it's all about turning it into a business in a box.

And then you have, like, a digital scenario. Right? You wanted to do a sniper class or I don't even know what you said, like, psychopath, but, like, you probably want to, like, simulate, actually, like, sniping someone at a, like, situate in some situation. Like, you can only see part of their head, they're really far away or whatever. So you could do that instead of just a paper target. So I think this could be a good idea. I'm sure something like this exists, but it's all about turning it into a business in a box.

10:08

Or a traveling circus, like you said, and, like, coming up with a model that that productizes

Or a traveling circus, like you said, and, like, coming up with a model that that productizes

10:13

us better. I think it's a great idea. And I would love to I would love to attend. Alright. Let's do another one. You, can you pick either one for yours or one for mine? This is a little bit less of an idea, but more of an experience that I had. So last week, I went down to NASH Phil. I had an issue

us better. I think it's a great idea. And I would love to I would love to attend. Alright. Let's do another one. You, can you pick either one for yours or one for mine? This is a little bit less of an idea, but more of an experience that I had. So last week, I went down to NASH Phil. I had an issue

10:28

a few weeks ago where I had a car problem. I had to leave my car at the dealer in Nashville. I went to go pick it up, and I started shoot the shit with the salesperson.

a few weeks ago where I had a car problem. I had to leave my car at the dealer in Nashville. I went to go pick it up, and I started shoot the shit with the salesperson.

10:36

They sold, he told me. This is co this is a Mercedes Benz Music City dealership.

They sold, he told me. This is co this is a Mercedes Benz Music City dealership.

10:42

That's what it's called.

That's what it's called.

10:44

They told me that they sold two hundred cars in June. Is that does that boggle your mind? I never really thought about how many cars that is. That's twenty million dollars in car sales Right. In one month. That's crazy to me. And so I went and looked at what the figures were for, what how many cars are sold June to January, because I would think January or February would be a slow month. It's mostly pretty steady.

They told me that they sold two hundred cars in June. Is that does that boggle your mind? I never really thought about how many cars that is. That's twenty million dollars in car sales Right. In one month. That's crazy to me. And so I went and looked at what the figures were for, what how many cars are sold June to January, because I would think January or February would be a slow month. It's mostly pretty steady.

11:07

It's like one point six million on a high month and one point two million on a low low month. It's not crazy different.

It's like one point six million on a high month and one point two million on a low low month. It's not crazy different.

11:15

So if you assume that the average sale price was a hundred thousand dollars, and then you assume that they did twenty million dollars for six of the months and fifteen million dollars for the other six of of six months, that's two hundred and ten million dollars in one location. And then I was talking with the guys who ran the the company who ran the dealership. They told me that they can back to make ten to fifteen percent profit on that. And does that kind of boggle your mind that one location could do that much in sales? And was this like did you feel like it was like an outlier location, like killer

So if you assume that the average sale price was a hundred thousand dollars, and then you assume that they did twenty million dollars for six of the months and fifteen million dollars for the other six of of six months, that's two hundred and ten million dollars in one location. And then I was talking with the guys who ran the the company who ran the dealership. They told me that they can back to make ten to fifteen percent profit on that. And does that kind of boggle your mind that one location could do that much in sales? And was this like did you feel like it was like an outlier location, like killer

11:44

killer real estate or something like that? It's a Mercedes dealer in Nashville, and there's three in the city. So did I think that that's an outlier?

killer real estate or something like that? It's a Mercedes dealer in Nashville, and there's three in the city. So did I think that that's an outlier?

11:53

In one sense, yes, because they're selling, you know, expensive cars. So, like, it's not like a Hyundai where you're selling twenty thousand dollar cars. But it's an and it's also in Nashville. There's probably ten to twenty cities in America that are of equal booming as Nashville.

In one sense, yes, because they're selling, you know, expensive cars. So, like, it's not like a Hyundai where you're selling twenty thousand dollar cars. But it's an and it's also in Nashville. There's probably ten to twenty cities in America that are of equal booming as Nashville.

12:07

So outlier in one sense, yes, but not crazy outlier. And so I got interested in this. And so there's this amazing website called Open Secrets. Have you heard of that? I'm I've heard of it, but I've never gone to it. What do you you actually go to it? It's like really wishy leaks or something. I go to it all the time, and here's why. So if you go to it, you can go it's called open secrets, maybe open secrets dot org. And so I don't know if it's legal or if customary.

So outlier in one sense, yes, but not crazy outlier. And so I got interested in this. And so there's this amazing website called Open Secrets. Have you heard of that? I'm I've heard of it, but I've never gone to it. What do you you actually go to it? It's like really wishy leaks or something. I go to it all the time, and here's why. So if you go to it, you can go it's called open secrets, maybe open secrets dot org. And so I don't know if it's legal or if customary.

12:31

But if you are a senator, if you're in the house of representatives, if you're in, a certain type of office in America,

But if you are a senator, if you're in the house of representatives, if you're in, a certain type of office in America,

12:37

they typically disclose their income taxes and also what their net worth is. And you could browse through, and you could see how much money they have in different bank accounts. You could see how much money they have in different stocks. You can see how much money they value their privately held business. It's incredibly fascinating. So, for example, if you Google open secrets, net worth, senators,

they typically disclose their income taxes and also what their net worth is. And you could browse through, and you could see how much money they have in different bank accounts. You could see how much money they have in different stocks. You can see how much money they value their privately held business. It's incredibly fascinating. So, for example, if you Google open secrets, net worth, senators,

12:57

you'll see a list of the richest senators,

you'll see a list of the richest senators,

13:00

and it will tell you where their money is, and you could click it in, in some cases, if it's from the nineties, for example, if you go and look at George Bush's net worth, you could actually see it's it's still a handwritten w two. So it's incredibly fascinating.

and it will tell you where their money is, and you could click it in, in some cases, if it's from the nineties, for example, if you go and look at George Bush's net worth, you could actually see it's it's still a handwritten w two. So it's incredibly fascinating.

13:12

And I browse through there, a bit because I think it's really fun. Who cares what if their politicians are not? But what's interesting is that they're incredibly wealthy, and you could see how do people allocate money? Where does their income come from? How does that work? And I noticed that there was a fair bit of people who made money through car dealerships in Congress.

And I browse through there, a bit because I think it's really fun. Who cares what if their politicians are not? But what's interesting is that they're incredibly wealthy, and you could see how do people allocate money? Where does their income come from? How does that work? And I noticed that there was a fair bit of people who made money through car dealerships in Congress.

13:31

And I actually made a list of them. So the first one, Bernan Buchanan, he's not a he's a congressman out of a Florida, a hundred and fifty seven million dollar net worth. Where does his money come from, Buchanan Automotive where they sell new and used cars in Florida, and he assigned fifty million. Hold on.

And I actually made a list of them. So the first one, Bernan Buchanan, he's not a he's a congressman out of a Florida, a hundred and fifty seven million dollar net worth. Where does his money come from, Buchanan Automotive where they sell new and used cars in Florida, and he assigned fifty million. Hold on.

13:46

I'm just going to this list. I did not realize these senators there's this many senators that are this wealth So first, the funny funny thing is there's the richest and poorest. So, okay, on the top side, you have Mark Warner, richest senator,

I'm just going to this list. I did not realize these senators there's this many senators that are this wealth So first, the funny funny thing is there's the richest and poorest. So, okay, on the top side, you have Mark Warner, richest senator,

13:59

He's in Virginia,

He's in Virginia,

14:01

I think, and at two hundred and fourteen million,

I think, and at two hundred and fourteen million,

14:04

poorest senator, poor Alcy Hastings in Florida.

poorest senator, poor Alcy Hastings in Florida.

14:08

Negative seven point five million dollar net worth. This guy is in the hole of debt. This guy is just and, you know, that the the lowest one that is

Negative seven point five million dollar net worth. This guy is in the hole of debt. This guy is just and, you know, that the the lowest one that is

14:18

not negative. Let's see. Probably, like, a hundred grand or something. Like, a peak unit check or something. Exporting all these CSVs. This is gonna be great. Go go on. Sorry. And so I went and looked at some of the Congress folks that were that were

not negative. Let's see. Probably, like, a hundred grand or something. Like, a peak unit check or something. Exporting all these CSVs. This is gonna be great. Go go on. Sorry. And so I went and looked at some of the Congress folks that were that were

14:31

Rich. And it was Vernon Buchanan. He owns an automotive group. He assigned,

Rich. And it was Vernon Buchanan. He owns an automotive group. He assigned,

14:36

around thirty five million dollars of his net worth. Sorry, almost a hundred million dollars of his net worth to car dealerships.

around thirty five million dollars of his net worth. Sorry, almost a hundred million dollars of his net worth to car dealerships.

14:43

Ron Williams from Texas. Network sixty seven million dollars, he had close to ten million dollars because he, is part owner of a Chrysler Dodge and Jeep business. John Campbell, a net worth of twenty three million dollars. He owns franchises for Nissan Masa Ford Saturn and Mike Kelly, net worth twenty million dollars. He assigned at least five million dollars for his car dealers. It was incredibly fascinating. So I dug even deeper. This Nashville dealer, you wanna know who's the co owner?

Ron Williams from Texas. Network sixty seven million dollars, he had close to ten million dollars because he, is part owner of a Chrysler Dodge and Jeep business. John Campbell, a net worth of twenty three million dollars. He owns franchises for Nissan Masa Ford Saturn and Mike Kelly, net worth twenty million dollars. He assigned at least five million dollars for his car dealers. It was incredibly fascinating. So I dug even deeper. This Nashville dealer, you wanna know who's the co owner?

15:07

Who? Nick Sabin,

Who? Nick Sabin,

15:09

the,

the,

15:10

coach

coach

15:11

the from University of Alabama, and he owns a bunch of them. He owns three, four, or five.

the from University of Alabama, and he owns a bunch of them. He owns three, four, or five.

15:17

Crazy fascinating to me about car dealers And I I was just so curious as to how the rest of them do. And so I did a little bit more research, and I read different interviews with car dealers. And, typically, they make about five, ten percent in profit But the secret is that, a, they have to make most of their money from service and parts, because that's where the big margin is. And, b, there's actually there's actually a lot of ways that you can test So you can do loads of test advertising, and they they kinda do this like MVP style advertising where they'll advertise in different places, see which cars sell, and then become an importer or, a dealer of that particular car.

Crazy fascinating to me about car dealers And I I was just so curious as to how the rest of them do. And so I did a little bit more research, and I read different interviews with car dealers. And, typically, they make about five, ten percent in profit But the secret is that, a, they have to make most of their money from service and parts, because that's where the big margin is. And, b, there's actually there's actually a lot of ways that you can test So you can do loads of test advertising, and they they kinda do this like MVP style advertising where they'll advertise in different places, see which cars sell, and then become an importer or, a dealer of that particular car.

15:49

I just thought it was so fascinating about how these car car dealerships work. Have you ever,

I just thought it was so fascinating about how these car car dealerships work. Have you ever,

15:54

Like, do you know anything about the essence? Personal. You're on fire right now. So I just gotta give you a little bit of credit. You're on fire right now. I don't know if this is Jake, the researcher. I don't know if this is Sam, the the deal hunter. I don't know what's going on, but good job. I love this. I love open secrets. I love the senator thing. And I love the car dealership thing. Alright. So let let me just put that on the table.

Like, do you know anything about the essence? Personal. You're on fire right now. So I just gotta give you a little bit of credit. You're on fire right now. I don't know if this is Jake, the researcher. I don't know if this is Sam, the the deal hunter. I don't know what's going on, but good job. I love this. I love open secrets. I love the senator thing. And I love the car dealership thing. Alright. So let let me just put that on the table.

16:14

Have I thought about this? No. But it's been hidden in plain sight. I grew up in Colorado.

Have I thought about this? No. But it's been hidden in plain sight. I grew up in Colorado.

16:19

And, John Elaway always had dealerships. It was, like, everywhere. And I just I never really thought about it, but, like, clearly, the guy was making bank on these dealerships. Otherwise, he wouldn't be spending so time and energy doing all these little, what kind of marketing, meet and greets at his dealerships, and that combo of, like, local hero,

And, John Elaway always had dealerships. It was, like, everywhere. And I just I never really thought about it, but, like, clearly, the guy was making bank on these dealerships. Otherwise, he wouldn't be spending so time and energy doing all these little, what kind of marketing, meet and greets at his dealerships, and that combo of, like, local hero,

16:37

car dealership,

car dealership,

16:38

I think has just worked for a long time. Like, in the movie little giants, I think the the guy that's how the guy had his money too. It's like, local football star, you know, car dealer is like just like a formula that works.

I think has just worked for a long time. Like, in the movie little giants, I think the the guy that's how the guy had his money too. It's like, local football star, you know, car dealer is like just like a formula that works.

16:50

And,

And,

16:51

I know that, like, there's, like, the guy who's who gets a lot of press during,

I know that, like, there's, like, the guy who's who gets a lot of press during,

16:55

whenever the Toronto Raptors do well, they have this super fan

whenever the Toronto Raptors do well, they have this super fan

16:59

this sikh Indian guy who who's, shows up at court side of every game. Navback Bhatia. I actually have him listed here. So he started as a Hyundai salesperson,

this sikh Indian guy who who's, shows up at court side of every game. Navback Bhatia. I actually have him listed here. So he started as a Hyundai salesperson,

17:08

and he eventually started owning a car dealership, and he claims his net worth is fifty million dollars. Exactly. And he spends all of his money

and he eventually started owning a car dealership, and he claims his net worth is fifty million dollars. Exactly. And he spends all of his money

17:15

traveling with the team and buying courtside tickets to every single game. The guy's like a maniac.

traveling with the team and buying courtside tickets to every single game. The guy's like a maniac.

17:21

He goes to every single game and he has for, like, twenty years, court time. And he's, like, cheering like crazy. And, yeah, he started as a salesman. You're right. Okay. So this is kind of interesting. I wanna share with you a couple of things that I can add to this. Have you ever heard of And by the way, if you scroll down, You can see all the examples I have of people who have made at least a billion dollars to car dealers. Do you see that? Yeah. This was pretty impressive. So the Benson family, they own the saints,

He goes to every single game and he has for, like, twenty years, court time. And he's, like, cheering like crazy. And, yeah, he started as a salesman. You're right. Okay. So this is kind of interesting. I wanna share with you a couple of things that I can add to this. Have you ever heard of And by the way, if you scroll down, You can see all the examples I have of people who have made at least a billion dollars to car dealers. Do you see that? Yeah. This was pretty impressive. So the Benson family, they own the saints,

17:44

Pensky,

Pensky,

17:45

Wayne Hosenga, you you love that guy. He started with auto nation. Yeah. And he owns, he owns the Miami dolphins.

Wayne Hosenga, you you love that guy. He started with auto nation. Yeah. And he owns, he owns the Miami dolphins.

17:51

Yeah. That that guy's a baller. We should we should feature him. You know a lot about him.

Yeah. That that guy's a baller. We should we should feature him. You know a lot about him.

17:56

Mark, Mark, Walberg has one. Michael Jordan has one. Alright. That's pretty interesting.

Mark, Mark, Walberg has one. Michael Jordan has one. Alright. That's pretty interesting.

17:59

So that's cool. I didn't really realize that this is, like, one of those franchises that you kinda wanna own

So that's cool. I didn't really realize that this is, like, one of those franchises that you kinda wanna own

18:05

I wonder if that's changing. So in my head, I'm like, car dealer isn't this dead? Like, aren't car sales just moving online?

I wonder if that's changing. So in my head, I'm like, car dealer isn't this dead? Like, aren't car sales just moving online?

18:12

And then you have platforms like Carvana that's like become like a seven billion dollar company of like buying cars online. So definitely some some of buying cars moving online.

And then you have platforms like Carvana that's like become like a seven billion dollar company of like buying cars online. So definitely some some of buying cars moving online.

18:21

But I but not all. And so I actually ran into this company called modal. Have you ever heard of modal?

But I but not all. And so I actually ran into this company called modal. Have you ever heard of modal?

18:27

Tell me about it. The URL is just modal up dot com. And,

Tell me about it. The URL is just modal up dot com. And,

18:32

a buddy of mine is, Samir,

a buddy of mine is, Samir,

18:34

this great guy, Samir Balla. He basically

this great guy, Samir Balla. He basically

18:36

he was gonna do a startup

he was gonna do a startup

18:38

And then I checked his LinkedIn and he's like, oh, I'm c o o of modal now. I was like, what the heck? You took a job. I was like, if this guy took a job, this must be an interesting business because he would not go join a company unless he thought this company had, like, really good prospects, and I trust his judgment. And so

And then I checked his LinkedIn and he's like, oh, I'm c o o of modal now. I was like, what the heck? You took a job. I was like, if this guy took a job, this must be an interesting business because he would not go join a company unless he thought this company had, like, really good prospects, and I trust his judgment. And so

18:54

I, I should have invested. I asked him to invest. He even made room, and that I got

I, I should have invested. I asked him to invest. He even made room, and that I got

18:59

cold feet at the last minute for some stupid reason. But, basically,

cold feet at the last minute for some stupid reason. But, basically,

19:03

I think this is a great business. What they do is they basically

I think this is a great business. What they do is they basically

19:06

made it so that any dealer it's like Shopify for car dealers in a way. So it basically lets you sell cars digitally and online. So it creates, like, a website, a checkout button, a buy button that you can just send customers to that that that wanna buy from you. And also just like automates all the workflow. So, like, with buying a car, when you go buy a car, you're gonna end up sitting in the dealership for, like, an hour. Because there's, like, the paperwork, if you're if you're doing a loan or at least, if you do even more paperwork.

made it so that any dealer it's like Shopify for car dealers in a way. So it basically lets you sell cars digitally and online. So it creates, like, a website, a checkout button, a buy button that you can just send customers to that that that wanna buy from you. And also just like automates all the workflow. So, like, with buying a car, when you go buy a car, you're gonna end up sitting in the dealership for, like, an hour. Because there's, like, the paperwork, if you're if you're doing a loan or at least, if you do even more paperwork.

19:32

And then,

And then,

19:34

you know, you just have to, like, collect all these signatures and get all this stuff to get title in your name. And these guys basically turned all that into software.

you know, you just have to, like, collect all these signatures and get all this stuff to get title in your name. And these guys basically turned all that into software.

19:40

And they were growing,

And they were growing,

19:42

really, really well. Basically, going to car dealerships and getting them to adopt this software, that they could keep up and compete with the

really, really well. Basically, going to car dealerships and getting them to adopt this software, that they could keep up and compete with the

19:50

kind of like online only platforms. It's like, hey, don't don't stay stuck

kind of like online only platforms. It's like, hey, don't don't stay stuck

19:54

in the, brick and mortar only ways. Yes. Your car dealership, but you should allow

in the, brick and mortar only ways. Yes. Your car dealership, but you should allow

19:59

some digitalization. Digital digitalize your flow and let your customers go check out online and just buy products.

some digitalization. Digital digitalize your flow and let your customers go check out online and just buy products.

20:05

And what they do is they actually claim that they can, you know, boost sales by, like, I don't know, thirty, thirty five percent or something like that. And it shortens the cycle time because usually people take quite a while to look through stuff and they, they speed up the the the purchase price, the purchase time as well. I think this is a pretty cool business that's gonna be quite big. I I'm on board with all the digital stuff. I was just fascinating,

And what they do is they actually claim that they can, you know, boost sales by, like, I don't know, thirty, thirty five percent or something like that. And it shortens the cycle time because usually people take quite a while to look through stuff and they, they speed up the the the purchase price, the purchase time as well. I think this is a pretty cool business that's gonna be quite big. I I'm on board with all the digital stuff. I was just fascinating,

20:26

at just the brick and mortar, and it's I it's still growing like crazy. In fact, there's loads of data on this because I didn't realize how impactful cars are. I mean, of course, I, you know, we all have them. But I didn't realize how they kind of, in a in a sense, are minor,

at just the brick and mortar, and it's I it's still growing like crazy. In fact, there's loads of data on this because I didn't realize how impactful cars are. I mean, of course, I, you know, we all have them. But I didn't realize how they kind of, in a in a sense, are minor,

20:42

maybe major players

maybe major players

20:43

in the con in our country and how we even develop laws, things like that. And And so there's all this data that you can go and learn about this. So the average car dealership, like the a physical dealer, The average one in last year, two thousand twenty one, did thirty six million or sorry, year to date for the first six months, thirty six million dollars in sales.

in the con in our country and how we even develop laws, things like that. And And so there's all this data that you can go and learn about this. So the average car dealership, like the a physical dealer, The average one in last year, two thousand twenty one, did thirty six million or sorry, year to date for the first six months, thirty six million dollars in sales.

21:04

In, just the average car dealer. And we sell something like,

In, just the average car dealer. And we sell something like,

21:08

Yeah. But that's like GMV. That's like car sales. So, you know, they don't you just have ten per ten to fifteen percent

Yeah. But that's like GMV. That's like car sales. So, you know, they don't you just have ten per ten to fifteen percent

21:14

maybe is their margin on that. So that's Correct. You know, take for the for the whole dealership.

maybe is their margin on that. So that's Correct. You know, take for the for the whole dealership.

21:18

It's still astounding. And then if you can also go and look at another website you can go to is Pro Republica, and you could see which lobbies

It's still astounding. And then if you can also go and look at another website you can go to is Pro Republica, and you could see which lobbies

21:26

give money to the government for different laws, car dealer, or the car lobby, which are there's, like, eight of them, they give substantial amounts of money. And, anyway, that's my that's my segment on car dealers and cars pretty astounding. I was shocked by it. We could move on. You know what's cool, by the way, Tesla, no no dealership model. So bold move by them to not have any dealers And in doing so, basically, kept a lot of the profit for themselves and went direct to consumer. They were, like, sort of, first direct to consumer car company

give money to the government for different laws, car dealer, or the car lobby, which are there's, like, eight of them, they give substantial amounts of money. And, anyway, that's my that's my segment on car dealers and cars pretty astounding. I was shocked by it. We could move on. You know what's cool, by the way, Tesla, no no dealership model. So bold move by them to not have any dealers And in doing so, basically, kept a lot of the profit for themselves and went direct to consumer. They were, like, sort of, first direct to consumer car company

21:55

that exists. So so good job by by you on.

that exists. So so good job by by you on.

21:58

Yeah. And I could see that taking off, but

Yeah. And I could see that taking off, but

22:02

the market is massive. Not everyone's gonna do the same thing.

the market is massive. Not everyone's gonna do the same thing.

22:05

And so there's room for everyone.

And so there's room for everyone.

22:08

So I'll always hold that down for for blue collar America. I love it. You know, in my mind, it's just too close squished together with some stuff in the middle, and you're like, no. No. The middle is there's a lot of beautiful stuff in the middle, and it's not all just going away and becoming, like, fancy tech right away. Not yet, at least.

So I'll always hold that down for for blue collar America. I love it. You know, in my mind, it's just too close squished together with some stuff in the middle, and you're like, no. No. The middle is there's a lot of beautiful stuff in the middle, and it's not all just going away and becoming, like, fancy tech right away. Not yet, at least.

22:26

Alright. Let's do some more. So look at my topics here and tell me which one's interesting.

Alright. Let's do some more. So look at my topics here and tell me which one's interesting.

22:31

Spoonflower is one of the most interesting things I've seen lately. Had you heard of this for Spoonflower? No. No. So, technically, I don't even know the URL. I think it's just Spoonflower dot com.

Spoonflower is one of the most interesting things I've seen lately. Had you heard of this for Spoonflower? No. No. So, technically, I don't even know the URL. I think it's just Spoonflower dot com.

22:40

They they sold for two hundred twenty five million dollars. So I I got familiar with this because

They they sold for two hundred twenty five million dollars. So I I got familiar with this because

22:45

for,

for,

22:46

a clothing company that we were working on. We need to look at patterns. And I was like, where do you find patterns online? You can find patterns in many places, but one place was spoonflower. So this is

a clothing company that we were working on. We need to look at patterns. And I was like, where do you find patterns online? You can find patterns in many places, but one place was spoonflower. So this is

22:57

basically

basically

22:58

a marketplace where you have on one side

a marketplace where you have on one side

23:00

designers who come up with, like, let's say, a nice floral pattern or sunflower pattern.

designers who come up with, like, let's say, a nice floral pattern or sunflower pattern.

23:06

And then you can take those. So, like, I think your mother-in-law is doing like a pillow business. And so she could go on spoonflower and say, oh, I really like this fabric

And then you can take those. So, like, I think your mother-in-law is doing like a pillow business. And so she could go on spoonflower and say, oh, I really like this fabric

23:14

swatch

swatch

23:15

pattern.

pattern.

23:17

I wanna basically buy this pattern and turn it into pillows. I wanna buy this pattern and turn it into wallpaper.

I wanna basically buy this pattern and turn it into pillows. I wanna buy this pattern and turn it into wallpaper.

23:23

And so you can use it for all the things that patterns go on. Wallpaper,

And so you can use it for all the things that patterns go on. Wallpaper,

23:26

you know, like, mats,

you know, like, mats,

23:29

pillow cases, whatever, different stuff like that, blankets, curtains,

pillow cases, whatever, different stuff like that, blankets, curtains,

23:33

shit like that. So it's just like niche marketplace

shit like that. So it's just like niche marketplace

23:36

you most people haven't even heard of. And then you go there and you see it and you're like, oh, this makes total sense. And so they sold for two hundred twenty five million to Shutterfly.

you most people haven't even heard of. And then you go there and you see it and you're like, oh, this makes total sense. And so they sold for two hundred twenty five million to Shutterfly.

23:47

I thought it was really cool and just like kind of this niche product that has been around for a while that's sold. And then wanted to share also a growth hack. But what's your kind of, like, first reaction to this? I think this is brilliant. I'm looking at it right now. There's a few reasons why I like this company. The first is that I believe it's basins in North Carolina. I like things that are not in Silicon Valley, not in the heart. I think they're not in the heart of, tech technology,

I thought it was really cool and just like kind of this niche product that has been around for a while that's sold. And then wanted to share also a growth hack. But what's your kind of, like, first reaction to this? I think this is brilliant. I'm looking at it right now. There's a few reasons why I like this company. The first is that I believe it's basins in North Carolina. I like things that are not in Silicon Valley, not in the heart. I think they're not in the heart of, tech technology,

24:10

hubs. I think that's amazing.

hubs. I think that's amazing.

24:12

There's so many wonderful things about this business. It's just I mean, it's a win win win type of company where where you help people make money, you help people get what they want. The company spoonflower makes a little bit of cash. I'm into it. Right. And it was started in two thousand eight. So it's been around for a while. It's one of these that, like, Like most marketplaces, marketplaces are extremely valuable when you get them to work, but they can take time to work because you have to get that you have to keep cranking the wheel

There's so many wonderful things about this business. It's just I mean, it's a win win win type of company where where you help people make money, you help people get what they want. The company spoonflower makes a little bit of cash. I'm into it. Right. And it was started in two thousand eight. So it's been around for a while. It's one of these that, like, Like most marketplaces, marketplaces are extremely valuable when you get them to work, but they can take time to work because you have to get that you have to keep cranking the wheel

24:37

of supply and demand to get it to to work. You need enough designs and enough designers, you need enough buyers, and then you have to keep, like, do a lot of manual stuff to make that work. So one thing I liked,

of supply and demand to get it to to work. You need enough designs and enough designers, you need enough buyers, and then you have to keep, like, do a lot of manual stuff to make that work. So one thing I liked,

24:47

this guy who listens to the pod, Adam, Adam Kiesling, I think is is how you say his name.

this guy who listens to the pod, Adam, Adam Kiesling, I think is is how you say his name.

24:52

He was talking about,

He was talking about,

24:55

this deal, and he was pointing out this, like, this method that they used to grow. And he's like, I'll just share with you a couple things that he pointed out. So spoonflower,

this deal, and he was pointing out this, like, this method that they used to grow. And he's like, I'll just share with you a couple things that he pointed out. So spoonflower,

25:05

three point three million unique artists,

three point three million unique artists,

25:08

four thousand new designs uploaded on average every day. So that's, like, pretty crazy scale. And what they did was they would do design challenges. And so

four thousand new designs uploaded on average every day. So that's, like, pretty crazy scale. And what they did was they would do design challenges. And so

25:17

spoonflower would host a design challenge, and then the top fifty voted popular voted designs

spoonflower would host a design challenge, and then the top fifty voted popular voted designs

25:22

would get featured as the winner circle. And,

would get featured as the winner circle. And,

25:25

it would get to the top of the website. And then if you go to the website, you click, like, you know, oh, let me see the best Halloween designs.

it would get to the top of the website. And then if you go to the website, you click, like, you know, oh, let me see the best Halloween designs.

25:33

That would drive, like, ninety five percent of the sales to a lot of the creators. So it was kinda feast your famine. You would you'd take your shot to get noticed. But if you got noticed, you would get a ton of inbound sales,

That would drive, like, ninety five percent of the sales to a lot of the creators. So it was kinda feast your famine. You would you'd take your shot to get noticed. But if you got noticed, you would get a ton of inbound sales,

25:44

for for those, for those contests. Right? And it might just be like a thousand or two thousand people participating

for for those, for those contests. Right? And it might just be like a thousand or two thousand people participating

25:51

in each one. And so I thought this is a pretty smart model of how they bootstrap the marketplace. So they're like, alright.

in each one. And so I thought this is a pretty smart model of how they bootstrap the marketplace. So they're like, alright.

25:57

We need, buyers want content for Halloween. How do I get a bunch of designers to make the right Halloween content and make it all make a bunch of new ideas that are unique You can only find them on spoonflower,

We need, buyers want content for Halloween. How do I get a bunch of designers to make the right Halloween content and make it all make a bunch of new ideas that are unique You can only find them on spoonflower,

26:07

a hostess contest, and the hunt contest winners get, like, I don't know, hundreds of dollars, thousands of dollars, doesn't have to be too much money.

a hostess contest, and the hunt contest winners get, like, I don't know, hundreds of dollars, thousands of dollars, doesn't have to be too much money.

26:14

And they get exposure through that through that process. And then he was Adam was sharing that, like, you know, food fifty two that they used to do the same thing. When they were seeding their marketplace of recipes, Right? They had chefs uploading recipes and then people coming to download them.

And they get exposure through that through that process. And then he was Adam was sharing that, like, you know, food fifty two that they used to do the same thing. When they were seeding their marketplace of recipes, Right? They had chefs uploading recipes and then people coming to download them.

26:28

They would they created a contest called your best recipe using fresh mozzarella. Right? So give me your best mozzarella

They would they created a contest called your best recipe using fresh mozzarella. Right? So give me your best mozzarella

26:33

recipe,

recipe,

26:34

and then, you know, they would get whole foods to sponsor it and get a gift card. And then they're, like, the the brand price is thousand dollars. Right? So they would keep doing these contests around things that people were searching for in order to seed the marketplace with the right content. So I thought that was a cool learning as well from this. This is amazing. And what's even more interesting or as interesting is that Shutterfly bought them.

and then, you know, they would get whole foods to sponsor it and get a gift card. And then they're, like, the the brand price is thousand dollars. Right? So they would keep doing these contests around things that people were searching for in order to seed the marketplace with the right content. So I thought that was a cool learning as well from this. This is amazing. And what's even more interesting or as interesting is that Shutterfly bought them.

26:55

I I forgot about Shutterfly. I just looked about Shutterfly. I think they got Do they do they get delisted? They were public. They had a two billion dollar market cap and, like, close to two billion dollars in revenue.

I I forgot about Shutterfly. I just looked about Shutterfly. I think they got Do they do they get delisted? They were public. They had a two billion dollar market cap and, like, close to two billion dollars in revenue.

27:06

Right.

Right.

27:07

Yeah. One

Yeah. One

27:09

That's a complicated. That's a that's a crazy space that show that where Shutterfly is. So, you know, good luck. Good luck to them on that one. Spoonflower's

That's a complicated. That's a that's a crazy space that show that where Shutterfly is. So, you know, good luck. Good luck to them on that one. Spoonflower's

27:16

badass. Can we,

badass. Can we,

27:18

Can I tell you something that surprised me? So

Can I tell you something that surprised me? So

27:21

so the other day, Rhianna was named a billionaire. That's pretty amazing. Right? Yeah. I think that's amazing. And so I

so the other day, Rhianna was named a billionaire. That's pretty amazing. Right? Yeah. I think that's amazing. And so I

27:29

I got curious. I started working with Jake. I was like, what other celebrities have gotten rich in ways that I wouldn't really have known right away.

I got curious. I started working with Jake. I was like, what other celebrities have gotten rich in ways that I wouldn't really have known right away.

27:37

And it kinda got I kinda got just YouTube. There's gonna be a YouTube segment right here. Ten celebrities that got rich, not from their fame.

And it kinda got I kinda got just YouTube. There's gonna be a YouTube segment right here. Ten celebrities that got rich, not from their fame.

27:45

Well, it's the it is a little bit extended from their fame, but I'm gonna give you six of them. So the first, you know who Jimmy Buffett is. You're not you're not you're not white, so you may not be in a Jimmy Buffet. I've heard the name, but if you said point here's five old white guys point out Jimmy Buffet, I would just point to the far right. I have no idea. So Jimmy Buffet, I don't even know how to just explain them. White sixty year olds who wear Tommy Bahama. Do you even know what that is? Yes. I know that one. Okay. White six Cyril to where Tommy Bahama love him. He's the guy who created, cheeseburger in Paradise at Song. So he also had this album called Margaritaville,

Well, it's the it is a little bit extended from their fame, but I'm gonna give you six of them. So the first, you know who Jimmy Buffett is. You're not you're not you're not white, so you may not be in a Jimmy Buffet. I've heard the name, but if you said point here's five old white guys point out Jimmy Buffet, I would just point to the far right. I have no idea. So Jimmy Buffet, I don't even know how to just explain them. White sixty year olds who wear Tommy Bahama. Do you even know what that is? Yes. I know that one. Okay. White six Cyril to where Tommy Bahama love him. He's the guy who created, cheeseburger in Paradise at Song. So he also had this album called Margaritaville,

28:16

all about the Caribbean and being on a boat and, like, living this, like, parrot style life. I I think that's parrot heads is what he's called. So he's got Margaritaville.

all about the Caribbean and being on a boat and, like, living this, like, parrot style life. I I think that's parrot heads is what he's called. So he's got Margaritaville.

28:24

It's, a subsidiary of cheeseburger holding company, which is pretty funny. He's got thirty restaurants,

It's, a subsidiary of cheeseburger holding company, which is pretty funny. He's got thirty restaurants,

28:30

and he has vacation clubs, hotels,

and he has vacation clubs, hotels,

28:32

a retirement village in tequila. Collectively,

a retirement village in tequila. Collectively,

28:36

the holdings do something like two billion dollars a year in sales. Is that crazy?

the holdings do something like two billion dollars a year in sales. Is that crazy?

28:42

You also probably don't know about this one. This isn't in your wheelhouse, but dolly parton. Do you know dolly parton? Is that his girlfriend? Who is this? You don't know who dolly partners.

You also probably don't know about this one. This isn't in your wheelhouse, but dolly parton. Do you know dolly parton? Is that his girlfriend? Who is this? You don't know who dolly partners.

28:50

Again, I've heard the name. If you showed me five old ladies, I couldn't point out dolly parton. So dolly parton was a famous country singer, but she did more than just country. Have you heard the song. I will always love you by Whitney Houston. Yes. She wrote that. She wrote work at nine to five, which has been covered many times. She's just a hitmaker. But she was famous. You probably remember photos of her. She's in her probably close to eighties now, seventies, but she's famous for having blonde hair and huge boobs.

Again, I've heard the name. If you showed me five old ladies, I couldn't point out dolly parton. So dolly parton was a famous country singer, but she did more than just country. Have you heard the song. I will always love you by Whitney Houston. Yes. She wrote that. She wrote work at nine to five, which has been covered many times. She's just a hitmaker. But she was famous. You probably remember photos of her. She's in her probably close to eighties now, seventies, but she's famous for having blonde hair and huge boobs.

29:16

You definitely, like, remember her. She's had famous phrases. Like, it you wouldn't you wouldn't be you'd be amazed at how much money it costs to look this cheap. She's got phrases like that, but she's actually a great person. And she,

You definitely, like, remember her. She's had famous phrases. Like, it you wouldn't you wouldn't be you'd be amazed at how much money it costs to look this cheap. She's got phrases like that, but she's actually a great person. And she,

29:27

has an empire. Great person.

has an empire. Great person.

29:30

Well, she's like,

Well, she's like,

29:31

well, she's like,

well, she's like,

29:33

She's known for her philanthropy and for doing good. She she gives back to the community. She seems like a wonderful person. And it's kind of a joke that she looks cheap. That's like her joke. Right. But it's estimated that she has a net worth of, like, six hundred million dollars. And I was driving through the smokies recently just two weeks ago. And I drove through Gillette Gatlinburg, Tennessee, which is a small town in the mountains of Tennessee. And right outside of that, she has a fucking theme park. It's called dollywood.

She's known for her philanthropy and for doing good. She she gives back to the community. She seems like a wonderful person. And it's kind of a joke that she looks cheap. That's like her joke. Right. But it's estimated that she has a net worth of, like, six hundred million dollars. And I was driving through the smokies recently just two weeks ago. And I drove through Gillette Gatlinburg, Tennessee, which is a small town in the mountains of Tennessee. And right outside of that, she has a fucking theme park. It's called dollywood.

29:57

Her name's dolly Pardon. She has dollywood. There's rides. It's a huge deal. It's amazing. They've got, just imagine six flags but it's all about dolly parton, and it's called dollywood. It's amazing. You know, we're, like, fifteen years away from, like,

Her name's dolly Pardon. She has dollywood. There's rides. It's a huge deal. It's amazing. They've got, just imagine six flags but it's all about dolly parton, and it's called dollywood. It's amazing. You know, we're, like, fifteen years away from, like,

30:12

Paul World in in LA, and it's the Paul Brothers,

Paul World in in LA, and it's the Paul Brothers,

30:16

you know, version of Disney World, that's what's gonna happen here. They they are our dolly partons of our generation. It could be. So I'm shocked. You've never heard of Dollywood Dollywood Dolly world. You've never heard of that, Dollywood? No. No.

you know, version of Disney World, that's what's gonna happen here. They they are our dolly partons of our generation. It could be. So I'm shocked. You've never heard of Dollywood Dollywood Dolly world. You've never heard of that, Dollywood? No. No.

30:27

It's a huge thing. It's very big. Like, it's like a mini six flags. It's not even a mini six flags. It's almost as big as six flags. And people in the south, I'm from Missouri. I live in Tennessee. So I'm kinda southern People in the south are obsessed with it. That's where you go on vacation. You go to Hollywood, and then you actually go to a lot of different casinos in the south. You'll see dolly parton themed,

It's a huge thing. It's very big. Like, it's like a mini six flags. It's not even a mini six flags. It's almost as big as six flags. And people in the south, I'm from Missouri. I live in Tennessee. So I'm kinda southern People in the south are obsessed with it. That's where you go on vacation. You go to Hollywood, and then you actually go to a lot of different casinos in the south. You'll see dolly parton themed,

30:47

casinos.

casinos.

30:48

Casinos.

Casinos.

30:49

It's crazy. Alright. Another one. Sammy Hagar, that doesn't ring a bell either to you. Does it? No. This is just a humiliate Sean session. God, that's so funny. Van Halin. Do you know what Van Halin is? I I heard the name. Dude, dude. You are Couldn't know. Couldn't tell him a song if I if I wanted to.

It's crazy. Alright. Another one. Sammy Hagar, that doesn't ring a bell either to you. Does it? No. This is just a humiliate Sean session. God, that's so funny. Van Halin. Do you know what Van Halin is? I I heard the name. Dude, dude. You are Couldn't know. Couldn't tell him a song if I if I wanted to.

31:06

That's so funny. Okay. So, Sammy Hagar,

That's so funny. Okay. So, Sammy Hagar,

31:09

from Van Hale, he sold, a tequila company for around eighty million dollars, and it was

from Van Hale, he sold, a tequila company for around eighty million dollars, and it was

31:15

tequila brand. And I'll just tell you two quick ones. You don't know any of these people. It's all just like white basic people. Kate Hudson. You know, Kate Hudson. I know Kate Hudson, but I see we go. Analytics written here. She what does she have to do with analytics?

tequila brand. And I'll just tell you two quick ones. You don't know any of these people. It's all just like white basic people. Kate Hudson. You know, Kate Hudson. I know Kate Hudson, but I see we go. Analytics written here. She what does she have to do with analytics?

31:27

She helped start it. She was one of the co founders. Okay. I didn't know that. Crazy. Right?

She helped start it. She was one of the co founders. Okay. I didn't know that. Crazy. Right?

31:32

Your wife probably wears it. I mean, it's like a a a they they sell fancy tights, right? Right. Two thousand twenty revenue, five hundred million dollars. Wild.

Your wife probably wears it. I mean, it's like a a a they they sell fancy tights, right? Right. Two thousand twenty revenue, five hundred million dollars. Wild.

31:41

And then finally,

And then finally,

31:43

Jesse's alba. She owns twenty percent of it. Yeah. I know Jesse's alba. Yeah. So twenty percent meaningful.

Jesse's alba. She owns twenty percent of it. Yeah. I know Jesse's alba. Yeah. So twenty percent meaningful.

31:50

And finally, Jessica Alba

And finally, Jessica Alba

31:52

started or helped start the honest company. It just IPO ed. It's got a market cap north of a billion dollars, I believe, and her stake are around hundred thirty million dollars. It's pretty amazing. Right?

started or helped start the honest company. It just IPO ed. It's got a market cap north of a billion dollars, I believe, and her stake are around hundred thirty million dollars. It's pretty amazing. Right?

32:04

I like it.

I like it.

32:06

Yeah. So what do you what do you think is, like, the best model? So what what do we see here? We saw, like, entertainment,

Yeah. So what do you what do you think is, like, the best model? So what what do we see here? We saw, like, entertainment,

32:10

so hotels,

so hotels,

32:13

casinos, you know, like, kind of like, amusement parks. Then we saw basically, like, makeup company,

casinos, you know, like, kind of like, amusement parks. Then we saw basically, like, makeup company,

32:19

skincare company, you know, fragrance company, and alcohol

skincare company, you know, fragrance company, and alcohol

32:23

brand.

brand.

32:24

Which one do you like, or do you think there's another one that their celebrities are sort of leaving on the table?

Which one do you like, or do you think there's another one that their celebrities are sort of leaving on the table?

32:29

Alcohol seems like the best. Connor MacGregor recently did it he's sold,

Alcohol seems like the best. Connor MacGregor recently did it he's sold,

32:34

proper twelve. I believe his stake was worth around a hundred million dollars. I think alcohol is the the best one. Because you can charge fifty dollars for a bottle of a certain type of alcohol, and there's a chance someone will wanna buy that many times a month. So I think alcohol is interesting. Makeup's okay. I I don't, obviously, don't know anything about that. Rihanna crushed it. Her brand is killing it. It's called, what's it called Fenty? And she's got she got she's got a couple brands. They kill it. But I think alcohol is number one. Although, I do think that there's a world. If I was a Lance Armstrong, I mean, I've told him he should have done this when he was on the podcast. If I was a Lance Armstrong, a Michael Phelps, a Michael Phelps, something like that. I would one hundred percent partner with the hotel brand and do fitness

proper twelve. I believe his stake was worth around a hundred million dollars. I think alcohol is the the best one. Because you can charge fifty dollars for a bottle of a certain type of alcohol, and there's a chance someone will wanna buy that many times a month. So I think alcohol is interesting. Makeup's okay. I I don't, obviously, don't know anything about that. Rihanna crushed it. Her brand is killing it. It's called, what's it called Fenty? And she's got she got she's got a couple brands. They kill it. But I think alcohol is number one. Although, I do think that there's a world. If I was a Lance Armstrong, I mean, I've told him he should have done this when he was on the podcast. If I was a Lance Armstrong, a Michael Phelps, a Michael Phelps, something like that. I would one hundred percent partner with the hotel brand and do fitness

33:13

focused hotels and

focused hotels and

33:15

try to have branded a branded pool or a branded pool instruction that you could do in that pool like a workout or do a cycling branded hotel. I think that

try to have branded a branded pool or a branded pool instruction that you could do in that pool like a workout or do a cycling branded hotel. I think that

33:24

would crush, and I think you could make money for every year for fifty years doing that. Right.

would crush, and I think you could make money for every year for fifty years doing that. Right.

33:29

Yeah. I think doing something that's on brand is is kinda the key. Like, Sam Harris, doing this with a,

Yeah. I think doing something that's on brand is is kinda the key. Like, Sam Harris, doing this with a,

33:35

Sam Harris did this with a,

Sam Harris did this with a,

33:37

a meditation app. Right? Because that's what's on brand for him. If Sam Harris came out with alcohol or, like, you know, like, a skincare line.

a meditation app. Right? Because that's what's on brand for him. If Sam Harris came out with alcohol or, like, you know, like, a skincare line.

33:45

No. Thank you. But Sam Harris with the meditation app, that could work. And I think that thing prints money.

No. Thank you. But Sam Harris with the meditation app, that could work. And I think that thing prints money.

33:52

It does. And so I've heard. Alright. You wanna do a few more? Yeah. Dan has one on here, by the way. George Clooney, making a billion dollars with Casa Migos. TAquila.

It does. And so I've heard. Alright. You wanna do a few more? Yeah. Dan has one on here, by the way. George Clooney, making a billion dollars with Casa Migos. TAquila.

34:02

Somebody told me this story. I I didn't plan to say this. I don't know if it's true or not. I might be making it up.

Somebody told me this story. I I didn't plan to say this. I don't know if it's true or not. I might be making it up.

34:08

George, have you heard this George Clooney giving his friends a million dollars each?

George, have you heard this George Clooney giving his friends a million dollars each?

34:12

No.

No.

34:14

So it's a George Clooney,

So it's a George Clooney,

34:16

this is the story. So so George Clooney,

this is the story. So so George Clooney,

34:19

at one point in time, he was like, you know, when I I think he was thinking, like, when,

at one point in time, he was like, you know, when I I think he was thinking, like, when,

34:25

when I retire, when I die, like, I wanna basically give some of my wealth to my friends because these friends are, like, some of the best people in my life. I used to sleep on their couch when I was, like, trying to make it, and they really, like, helped me. In one way or another, all these friends have helped me. And then he decided, like, okay. Why am I gonna wait till I die? Like, that doesn't make any sense. And so he invited them all to, like, a dinner or, like, a, like, a dinner at his, like, whatever cabin or or something like that. I'm making up a lot of these details, but what I was told was he invites them all to a dinner, and he brings

when I retire, when I die, like, I wanna basically give some of my wealth to my friends because these friends are, like, some of the best people in my life. I used to sleep on their couch when I was, like, trying to make it, and they really, like, helped me. In one way or another, all these friends have helped me. And then he decided, like, okay. Why am I gonna wait till I die? Like, that doesn't make any sense. And so he invited them all to, like, a dinner or, like, a, like, a dinner at his, like, whatever cabin or or something like that. I'm making up a lot of these details, but what I was told was he invites them all to a dinner, and he brings

34:55

fourteen

fourteen

34:56

briefcases,

briefcases,

34:58

or like suitcases, a to me suitcase, actually.

or like suitcases, a to me suitcase, actually.

35:01

Each one was filled with a million dollars in cash. And he invited them over for dinner, And he gave each of them the suitcase, and they each just got a million dollars from him. And he was like,

Each one was filled with a million dollars in cash. And he invited them over for dinner, And he gave each of them the suitcase, and they each just got a million dollars from him. And he was like,

35:12

you know, I've been to some hard times, and, you know, want you to not have to worry about your kids, your mortgage, your school, whatever it is.

you know, I've been to some hard times, and, you know, want you to not have to worry about your kids, your mortgage, your school, whatever it is.

35:19

You know, here you go. Enjoy.

You know, here you go. Enjoy.

35:21

And I was like, That is a baller move. I love that. Why haven't I heard this story before? I think that's kind of amazing.

And I was like, That is a baller move. I love that. Why haven't I heard this story before? I think that's kind of amazing.

35:28

And that actually is, comes to a point. I've actually been reading about this lately. So there's this great book and this concept called Die With Zero. Have you heard of this?

And that actually is, comes to a point. I've actually been reading about this lately. So there's this great book and this concept called Die With Zero. Have you heard of this?

35:37

No. But I get the idea just off the title. So it's a good title. Yeah. So it's called DIwit Zero. And the idea that we all have is I wanna try to earn money. And when I die, I've got something to give away to my family. And if you don't have family, I can give away to causes that I care about. And this whole concept be behind die with zero is Why would you do that? And regardless if you believe in heaven or not, I I don't. What I think when I I was like, well, when I die, it's gonna feel like just how it felt like before I was born. Right. Nothing. And how did it feel like before I was born? Nothing? So do I really care about a legacy? Like, do I care about what people are saying about like, Tim about me when I'm,

No. But I get the idea just off the title. So it's a good title. Yeah. So it's called DIwit Zero. And the idea that we all have is I wanna try to earn money. And when I die, I've got something to give away to my family. And if you don't have family, I can give away to causes that I care about. And this whole concept be behind die with zero is Why would you do that? And regardless if you believe in heaven or not, I I don't. What I think when I I was like, well, when I die, it's gonna feel like just how it felt like before I was born. Right. Nothing. And how did it feel like before I was born? Nothing? So do I really care about a legacy? Like, do I care about what people are saying about like, Tim about me when I'm,

36:16

you know, preborn feeling. Right. Of course not. I don't care. So if I'm gonna and and that's not he actually doesn't say that in the book. That's my that's me. But the point of the book is, alright, why would you care so much about what what you're gonna do when you're dead? Just give it to people or your friends. Like, do that plan. Before you die and enjoy it with your your friends and family. Create a giving plan now. If giving matters to you, create a giving plan now and do execute on it now and not when you're dead. Right? Two scenarios scenario one.

you know, preborn feeling. Right. Of course not. I don't care. So if I'm gonna and and that's not he actually doesn't say that in the book. That's my that's me. But the point of the book is, alright, why would you care so much about what what you're gonna do when you're dead? Just give it to people or your friends. Like, do that plan. Before you die and enjoy it with your your friends and family. Create a giving plan now. If giving matters to you, create a giving plan now and do execute on it now and not when you're dead. Right? Two scenarios scenario one.

36:43

You wait till you're eighty eight years old, ninety two years old. You pass away.

You wait till you're eighty eight years old, ninety two years old. You pass away.

36:47

Then there's a will reading and, you know, couple of your friends are there. They're also in their eighty eight the eighty eight to ninety two year old range.

Then there's a will reading and, you know, couple of your friends are there. They're also in their eighty eight the eighty eight to ninety two year old range.

36:54

And your kids are there and their kids are there, whatever. And you pass, you know, you pass along some money to them. And your eighty eight year old friend is like, oh, thanks for the Thanks for the million dollars, George.

And your kids are there and their kids are there, whatever. And you pass, you know, you pass along some money to them. And your eighty eight year old friend is like, oh, thanks for the Thanks for the million dollars, George.

37:04

Appreciate it. Like, it'll go straight to my, like, you know,

Appreciate it. Like, it'll go straight to my, like, you know,

37:08

dialerless machine. Yeah. You know, like, what what do I need this for? And your kids are also like, cool. Could've used that when I was paying off student debt for years or, like, wanted to start a business. But now that I'm forty two, I'm glad that,

dialerless machine. Yeah. You know, like, what what do I need this for? And your kids are also like, cool. Could've used that when I was paying off student debt for years or, like, wanted to start a business. But now that I'm forty two, I'm glad that,

37:21

I'm forty five. You I'm glad I got this this inheritance from you. Thank you.

I'm forty five. You I'm glad I got this this inheritance from you. Thank you.

37:25

And so so that's scenario one scenario two, you invite your friends over for dinner, you bring us to me suitcase with a million dollars in it, and you say,

And so so that's scenario one scenario two, you invite your friends over for dinner, you bring us to me suitcase with a million dollars in it, and you say,

37:33

when I eat, we all eat let's go. And, and, basically, you you hook up the people who have helped you and that mattered to you and you helped their lives today

when I eat, we all eat let's go. And, and, basically, you you hook up the people who have helped you and that mattered to you and you helped their lives today

37:42

because why wait forty years and let them have

because why wait forty years and let them have

37:45

more discomfort or suffering along the way when you could if if you're trying to give to make an impact, impact today is worth a lot more. That impact forty five years from now. And, and so I'm a big believer in this. I hadn't really thought about it till I heard this George Clooney story, but when I heard it, I was like, oh, And, you know, my friends, if I invite you to a dinner in a cabin and I show up with fourteen suitcases, like, you know what's happening. I'm about to George clean of your ass. Because that's what's going on. And I really have taken this mindset of of when I eat, we all eat.

more discomfort or suffering along the way when you could if if you're trying to give to make an impact, impact today is worth a lot more. That impact forty five years from now. And, and so I'm a big believer in this. I hadn't really thought about it till I heard this George Clooney story, but when I heard it, I was like, oh, And, you know, my friends, if I invite you to a dinner in a cabin and I show up with fourteen suitcases, like, you know what's happening. I'm about to George clean of your ass. Because that's what's going on. And I really have taken this mindset of of when I eat, we all eat.

38:16

I I really think it's a lot more fun to to live that way.

I I really think it's a lot more fun to to live that way.

38:19

The other the other little story I'll share,

The other the other little story I'll share,

38:23

I was talking to my trainer, and I was like, I was like, so,

I was talking to my trainer, and I was like, I was like, so,

38:26

I call him Jay. I was like, yo, Jay. So

I call him Jay. I was like, yo, Jay. So

38:29

You've talked, like, you know about my goals, my dreams. You're helping me get there because you're my coach. Like, and you talk about, like, you wanna spin up your business. You're starting this fashion line. Great. Like,

You've talked, like, you know about my goals, my dreams. You're helping me get there because you're my coach. Like, and you talk about, like, you wanna spin up your business. You're starting this fashion line. Great. Like,

38:39

what's your, like, what what is your dream though? Like, we do this imagination exercise. You know what I'm imagining from myself,

what's your, like, what what is your dream though? Like, we do this imagination exercise. You know what I'm imagining from myself,

38:45

and we we love that feeling and we use that. What's yours?

and we we love that feeling and we use that. What's yours?

38:48

And and and he has this thing, which is you don't imagine

And and and he has this thing, which is you don't imagine

38:51

the outcome. So, like, let's say you wanted to be rich. You don't imagine selling your company to HubSpot and looking in your bank account and seeing dollars,

the outcome. So, like, let's say you wanted to be rich. You don't imagine selling your company to HubSpot and looking in your bank account and seeing dollars,

38:59

you imagine, like, the congratulatory

you imagine, like, the congratulatory

39:01

conversation. Like, once it happens,

conversation. Like, once it happens,

39:03

you won't be so fixated on it happening. Your life will just be different because it happened. Right? So you might imagine,

you won't be so fixated on it happening. Your life will just be different because it happened. Right? So you might imagine,

39:10

you know,

you know,

39:11

your call, you know, you might imagine your friend calling you congratulating you on the deal. Or you mad imagine booking a trip because you have all this free time now. And so you don't imagine the money. You imagine what happens after you had it. And you can you know, there's the sort of implied state. So anyways,

your call, you know, you might imagine your friend calling you congratulating you on the deal. Or you mad imagine booking a trip because you have all this free time now. And so you don't imagine the money. You imagine what happens after you had it. And you can you know, there's the sort of implied state. So anyways,

39:26

his was

his was

39:27

oh, I imagine getting a text from my mom saying, you know, son, thank you for the six thousand dollars this month. Like,

oh, I imagine getting a text from my mom saying, you know, son, thank you for the six thousand dollars this month. Like,

39:33

That's huge for me. Like, you know, I'm so grateful to have something like you. Thank you so much.

That's huge for me. Like, you know, I'm so grateful to have something like you. Thank you so much.

39:38

And then so he he was talking about that. I was like, oh, cool. So instead of saying I wanna be a millionaire so that I can forgive my mom something, he imagines the text from his mom.

And then so he he was talking about that. I was like, oh, cool. So instead of saying I wanna be a millionaire so that I can forgive my mom something, he imagines the text from his mom.

39:47

And then that got him thinking. So the next day, he goes and he sends her six hundred dollars. He's like, look, I can't send her six thousand every month right now, but I can send her six hundred today. And then he showed me the text he got the next morning, and it was literally, like, almost word for word

And then that got him thinking. So the next day, he goes and he sends her six hundred dollars. He's like, look, I can't send her six thousand every month right now, but I can send her six hundred today. And then he showed me the text he got the next morning, and it was literally, like, almost word for word

40:01

what he had told me in the garage. He was like, she had she texted me. She's like, son, I don't know what what I did to deserve such a blessing of a son like you. The money you sent me, you don't even know. I needed that. Like, it's gonna go to exactly what I need. Thank you so much. Like, you know, I I love you so much, son. I hope you're, you know, I hope you're doing well. And I was like, damn, that was kind of cool to see it come together. And I love that he didn't wait till it was all done to start the giving plan. Alright. But since you were talking about giving money away, I saw that you wrote something pretty funny in our document called the Jewish hacked to Well, Apartment

what he had told me in the garage. He was like, she had she texted me. She's like, son, I don't know what what I did to deserve such a blessing of a son like you. The money you sent me, you don't even know. I needed that. Like, it's gonna go to exactly what I need. Thank you so much. Like, you know, I I love you so much, son. I hope you're, you know, I hope you're doing well. And I was like, damn, that was kind of cool to see it come together. And I love that he didn't wait till it was all done to start the giving plan. Alright. But since you were talking about giving money away, I saw that you wrote something pretty funny in our document called the Jewish hacked to Well, Apartment

40:35

spuzz.

spuzz.

40:36

I totally agree with you.

I totally agree with you.

40:38

I have so much But by the way, I don't even have more to say. That's just kind of it.

I have so much But by the way, I don't even have more to say. That's just kind of it.

40:44

I have

I have

40:45

I've I my my wife is from a Jewish family. I've got a lot of my Jewish friends. I am so envious of how the and

I've I my my wife is from a Jewish family. I've got a lot of my Jewish friends. I am so envious of how the and

40:53

and at my wedding, when we all of our Jewish guests, they gave us

and at my wedding, when we all of our Jewish guests, they gave us

40:57

significant

significant

40:58

checks.

checks.

40:59

I also think it's a New York thing or I don't know if it's a New York thing or a Jewish thing, but my Missouri friends would give a hundred dollars. Our Jewish New Yorker friends would give a thousand dollars. Right. And it was amazing. And I think that there's something in the in in that particular community where you give a significant amount of money for gifts so you can help one another out and and money kind of flows a little bit more freely.

I also think it's a New York thing or I don't know if it's a New York thing or a Jewish thing, but my Missouri friends would give a hundred dollars. Our Jewish New Yorker friends would give a thousand dollars. Right. And it was amazing. And I think that there's something in the in in that particular community where you give a significant amount of money for gifts so you can help one another out and and money kind of flows a little bit more freely.

41:21

Getting

Getting

41:22

eight or five thousand dollars or something when you're sixteen years old or fifteen years old, I've talked to some kids. That's, like, how a lot of, like, interesting businesses have been started. They said the user, Bart Mitzvah money.

eight or five thousand dollars or something when you're sixteen years old or fifteen years old, I've talked to some kids. That's, like, how a lot of, like, interesting businesses have been started. They said the user, Bart Mitzvah money.

41:33

I completely agree.

I completely agree.

41:36

Yeah. I, I don't know how many Jews there are in the world. I think there's, like, ten million Jews, something like that. It's, like, twenty, I think. Fourteen yeah. It's not something like that. Fourteen, twenty million.

Yeah. I, I don't know how many Jews there are in the world. I think there's, like, ten million Jews, something like that. It's, like, twenty, I think. Fourteen yeah. It's not something like that. Fourteen, twenty million.

41:46

Not a lot.

Not a lot.

41:48

But Jews people have that. They punch above their weight. They have a lot of impact. They have a lot of power. They have a lot of success.

But Jews people have that. They punch above their weight. They have a lot of impact. They have a lot of power. They have a lot of success.

41:54

And I don't think it's genetic. I think it's cultural. I think, basically, there's a a strong foundation of basically, like, helping each other out. So everything from birthright. Right? Like, a free, basically, all expense paid trip to your home country,

And I don't think it's genetic. I think it's cultural. I think, basically, there's a a strong foundation of basically, like, helping each other out. So everything from birthright. Right? Like, a free, basically, all expense paid trip to your home country,

42:09

at one point in your life. That's kind of an amazing program and that keeps the instead of the brain drain and people just sort of, like, leaving and not having this, like, emotional tie to the culture.

at one point in your life. That's kind of an amazing program and that keeps the instead of the brain drain and people just sort of, like, leaving and not having this, like, emotional tie to the culture.

42:19

No. That one transformative experience keeps people tied in.

No. That one transformative experience keeps people tied in.

42:23

There's, you know, barbit's foot. Right? So, like, I have I don't know how many times I've heard. Yeah. I just took all my permits for money, and, I use that to, like, start the business. Or I use that to, like, start investing in the stock market. And, like, like, my buddy he had, I think, I don't feel like twelve grand or something, like, ten grand from his bar mitzvah.

There's, you know, barbit's foot. Right? So, like, I have I don't know how many times I've heard. Yeah. I just took all my permits for money, and, I use that to, like, start the business. Or I use that to, like, start investing in the stock market. And, like, like, my buddy he had, I think, I don't feel like twelve grand or something, like, ten grand from his bar mitzvah.

42:42

Like money, something like that, like, when he was whatever, I don't know how old you are, thirteen or something when it happens. And by the time we were in college, he was like,

Like money, something like that, like, when he was whatever, I don't know how old you are, thirteen or something when it happens. And by the time we were in college, he was like,

42:50

He's like, got a fucking portfolio of a quarter million dollars. And I'm like, what how do you have all this money? He's like, oh, yeah. It's just been compounding

He's like, got a fucking portfolio of a quarter million dollars. And I'm like, what how do you have all this money? He's like, oh, yeah. It's just been compounding

42:57

for for you know, for for ten years, basically.

for for you know, for for ten years, basically.

43:00

And, he's like, yeah, one of the guys, you know, our family friend who gave us the thing. He didn't even give me cash. He gave me straight stock of this one biotech company,

And, he's like, yeah, one of the guys, you know, our family friend who gave us the thing. He didn't even give me cash. He gave me straight stock of this one biotech company,

43:09

that he really believed in. And the biotech company has, like, ten x in the seven year period,

that he really believed in. And the biotech company has, like, ten x in the seven year period,

43:14

And, yes. So, like, I have, you know, what do we wanna do? I got two hundred thousand dollars if we wanted to start a business. And I was like, man, what a hack. And so two things. I think it's amazing.

And, yes. So, like, I have, you know, what do we wanna do? I got two hundred thousand dollars if we wanted to start a business. And I was like, man, what a hack. And so two things. I think it's amazing.

43:25

I think more culture should do this. I also had heard a pretty interesting idea of, like, you know, universal basic income.

I think more culture should do this. I also had heard a pretty interesting idea of, like, you know, universal basic income.

43:31

So it's like the idea of, like, every year you give people some amount of money, ten thousand dollars a year, whatever. I don't know what the proposed numbers are, but some amount of money as your universal basic income, like social security for all people.

So it's like the idea of, like, every year you give people some amount of money, ten thousand dollars a year, whatever. I don't know what the proposed numbers are, but some amount of money as your universal basic income, like social security for all people.

43:43

And it's, like, pretty expensive. And so some people think it's great. Some people think it's bad. I don't really know. I don't really care. But I do think this other idea I heard

And it's, like, pretty expensive. And so some people think it's great. Some people think it's bad. I don't really know. I don't really care. But I do think this other idea I heard

43:51

was better, which was,

was better, which was,

43:54

what if you got a birth dividend So let's say every US citizen, when you're born,

what if you got a birth dividend So let's say every US citizen, when you're born,

44:00

the government or whoever puts twenty five hundred dollars

the government or whoever puts twenty five hundred dollars

44:04

in your account. Could we twenty five hundred five thousand dollars, something like that? So from age zero to and you can't touch it till you're twenty one.

in your account. Could we twenty five hundred five thousand dollars, something like that? So from age zero to and you can't touch it till you're twenty one.

44:13

So age zero to twenty one, you,

So age zero to twenty one, you,

44:16

you have this thing compounding. And if something's compounding over twenty one years,

you have this thing compounding. And if something's compounding over twenty one years,

44:20

it's going to, you know, double probably at least, I think, three times. So three to four times.

it's going to, you know, double probably at least, I think, three times. So three to four times.

44:26

And so, you know, everybody walking out at twenty one years old would have fifteen to twenty one twenty thousand dollars,

And so, you know, everybody walking out at twenty one years old would have fifteen to twenty one twenty thousand dollars,

44:33

ready for them to to do whatever they want as a as a cushion for life as a way to start something, as a way to fund a creative pursuit, if they wanna be an artist or whatever. And I thought that was a pretty powerful idea and like a great sort of one time bonus for every citizen.

ready for them to to do whatever they want as a as a cushion for life as a way to start something, as a way to fund a creative pursuit, if they wanna be an artist or whatever. And I thought that was a pretty powerful idea and like a great sort of one time bonus for every citizen.

44:49

Who does that? And then it's invested. So it's actually fueling the economy.

Who does that? And then it's invested. So it's actually fueling the economy.

44:54

So it's not like universal basic income where you get it. You might save it. You might spend it. You don't know what you'll do. But it's gonna be invested in, like, an index for for twenty one years.

So it's not like universal basic income where you get it. You might save it. You might spend it. You don't know what you'll do. But it's gonna be invested in, like, an index for for twenty one years.

45:03

And then in doing that, everyone is,

And then in doing that, everyone is,

45:06

bought into a particular type of thing. And so that way, even if you have

bought into a particular type of thing. And so that way, even if you have

45:11

different opinions. So I think that we should do this. I think we should do that. That's cool. But at least we all have a little bit, even if it's just a tiny bit of skid of the game. And so we're incentivized in a similar way. And And everybody would learn about investing and compounding. And, like, the the benefit of of time in market

different opinions. So I think that we should do this. I think we should do that. That's cool. But at least we all have a little bit, even if it's just a tiny bit of skid of the game. And so we're incentivized in a similar way. And And everybody would learn about investing and compounding. And, like, the the benefit of of time in market

45:27

right? Time and market is the most important thing. Right? There's the buffet phrase. Time and market is over but it's I I I take that over timing the market. And so if you once you've been in the market for twenty one years and you look at that account and you get to see it going up, you're gonna, like, realize the value of investing and that that's you know, like, the true path to to wealth if if you just do more of that. Whereas if you never get started,

right? Time and market is the most important thing. Right? There's the buffet phrase. Time and market is over but it's I I I take that over timing the market. And so if you once you've been in the market for twenty one years and you look at that account and you get to see it going up, you're gonna, like, realize the value of investing and that that's you know, like, the true path to to wealth if if you just do more of that. Whereas if you never get started,

45:48

then you never really feel it real. So so I think that's a big benefit. Yeah. I think we should have the American butt butt mitts for fun.

then you never really feel it real. So so I think that's a big benefit. Yeah. I think we should have the American butt butt mitts for fun.

45:56

That's actually a great idea. That's that's that's that's incredibly interesting.

That's actually a great idea. That's that's that's that's incredibly interesting.

46:00

Alright. Maybe what we wanna do, one last one.

Alright. Maybe what we wanna do, one last one.

46:04

Yeah. Tell me about Aubrey De Gray, because, I Yeah. I've known a little bit. About this. I've known a little bit about him. I've listened to podcast with this guy. I believe he's an he's an anti aging doctor and professor.

Yeah. Tell me about Aubrey De Gray, because, I Yeah. I've known a little bit. About this. I've known a little bit about him. I've listened to podcast with this guy. I believe he's an he's an anti aging doctor and professor.

46:15

Yes. So

Yes. So

46:16

This is a funny story. I find it funny. Other people are gonna be like, how could you say that's funny? The funny it's ironic. I went on Twitter last night,

This is a funny story. I find it funny. Other people are gonna be like, how could you say that's funny? The funny it's ironic. I went on Twitter last night,

46:25

as I do. And I see this tweet that says Aubrey de Gray is a sexual predator.

as I do. And I see this tweet that says Aubrey de Gray is a sexual predator.

46:31

I don't know who Aubrey de Gray is. So I'm like, But that's a bold tweet. Okay. What are you talking about? So, you know, my my my my gossip,

I don't know who Aubrey de Gray is. So I'm like, But that's a bold tweet. Okay. What are you talking about? So, you know, my my my my gossip,

46:39

the gossip part of me starts starts getting excited. So I click it. I'm just I start trying to see what's going on. Basically, two things happened.

the gossip part of me starts starts getting excited. So I click it. I'm just I start trying to see what's going on. Basically, two things happened.

46:46

I found out that this person, Aubrey de Gray has,

I found out that this person, Aubrey de Gray has,

46:49

you know, kind of like I don't know exactly what they've done, but made people feel uncomfortable at the least and maybe sexually harassed people at the most. I don't I'm not a hundred percent sure, but basically, two women who were who are in that field, Laura Denning, and,

you know, kind of like I don't know exactly what they've done, but made people feel uncomfortable at the least and maybe sexually harassed people at the most. I don't I'm not a hundred percent sure, but basically, two women who were who are in that field, Laura Denning, and,

47:01

I forgot the other person's name. They came out yesterday or recently this week, something like that. And they published stories saying, Aubrey de Gray, you know, made me feel uncomfortable,

I forgot the other person's name. They came out yesterday or recently this week, something like that. And they published stories saying, Aubrey de Gray, you know, made me feel uncomfortable,

47:10

made me, you know, said things to me that were totally inappropriate,

made me, you know, said things to me that were totally inappropriate,

47:13

abuse of power, and

abuse of power, and

47:15

the organization that funds him knew about this covered it up because he was so important for fundraising and for the science of this because he's been basically like a lifelong

the organization that funds him knew about this covered it up because he was so important for fundraising and for the science of this because he's been basically like a lifelong

47:26

leader of this movement,

leader of this movement,

47:28

of anti aging.

of anti aging.

47:29

So I see that. Then I'm like, oh, who's this Aubrey? I just wanna see what he looks like. What who's what's this Aubrey, a great guy? Is he got this huge beard. Have you seen him? Yes. He looks like,

So I see that. Then I'm like, oh, who's this Aubrey? I just wanna see what he looks like. What who's what's this Aubrey, a great guy? Is he got this huge beard. Have you seen him? Yes. He looks like,

47:39

a little bit like, there was a what the famous,

a little bit like, there was a what the famous,

47:42

philosopher from the Soviet Union, no, sir, not no dramas. Rat Ras Putin. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. It looks like, you know, Gandalf, or Dumbledore or something like that. You know, he looks like, you know, of that lineage. You know, he he wouldn't be surprised if he's Dumbledore's cousin. So he,

philosopher from the Soviet Union, no, sir, not no dramas. Rat Ras Putin. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. It looks like, you know, Gandalf, or Dumbledore or something like that. You know, he looks like, you know, of that lineage. You know, he he wouldn't be surprised if he's Dumbledore's cousin. So he,

47:56

I I them, and I'm like, oh, that's interesting. What's this guy like all about?

I I them, and I'm like, oh, that's interesting. What's this guy like all about?

48:00

What is it? Is it a big deal? And I I click, and I so two things. One, clicking out this is this TED Talk. And ironically, the funniest thing in the TED Talk was, at the end, somebody asked a question,

What is it? Is it a big deal? And I I click, and I so two things. One, clicking out this is this TED Talk. And ironically, the funniest thing in the TED Talk was, at the end, somebody asked a question,

48:09

and

and

48:10

they go,

they go,

48:11

If you're so anti aging, why do you try to look like an old man?

If you're so anti aging, why do you try to look like an old man?

48:15

That's pretty good. That was hilarious.

That's pretty good. That was hilarious.

48:17

The second thing being is this guy's pretty fascinating,

The second thing being is this guy's pretty fascinating,

48:21

very charismatic,

very charismatic,

48:23

very weird,

very weird,

48:24

and very interesting, and the whole topic of anti aging is fascinating. And so I know yesterday was, like, he's getting canceled and, like, you know, he probably did some fuck up things. I don't really know the guy's character, baby's bad guy. I have no idea.

and very interesting, and the whole topic of anti aging is fascinating. And so I know yesterday was, like, he's getting canceled and, like, you know, he probably did some fuck up things. I don't really know the guy's character, baby's bad guy. I have no idea.

48:37

But this topic of anti aging and that that was ironic that that was my entry point into it, but I was blown away by what's going on in this field. So I wanted to kinda share this with you I basically wanted to, like, summarize this guy's TED Talk,

But this topic of anti aging and that that was ironic that that was my entry point into it, but I was blown away by what's going on in this field. So I wanted to kinda share this with you I basically wanted to, like, summarize this guy's TED Talk,

48:50

for you in, like, two minutes.

for you in, like, two minutes.

48:52

So he gives us Ted Talk back in two thousand five. And he's talking a million miles a minute. I talk fast. He talks

So he gives us Ted Talk back in two thousand five. And he's talking a million miles a minute. I talk fast. He talks

48:58

ten times faster than me. And he's got these slides that are the white with black text and then, like, red

ten times faster than me. And he's got these slides that are the white with black text and then, like, red

49:04

font callouts of like his opinion.

font callouts of like his opinion.

49:06

So he took like, you know, twelve minutes to make these slides, but they're actually very effective at communicating.

So he took like, you know, twelve minutes to make these slides, but they're actually very effective at communicating.

49:11

And so he he basically gives us talk. He goes,

And so he he basically gives us talk. He goes,

49:15

aging and illness and death are, you know, people think today that these are,

aging and illness and death are, you know, people think today that these are,

49:21

inevitable and that they're okay and that they're good.

inevitable and that they're okay and that they're good.

49:24

I don't think any of those things are true. I do not think it's inevitable. I think we will defeat aging. I think we will we will be able to live thousands of years.

I don't think any of those things are true. I do not think it's inevitable. I think we will defeat aging. I think we will we will be able to live thousands of years.

49:31

I do not think they're good, and I do not, I think we should just sit by and just let let, you know, hundred fifty thousand people die every day. That was like, how he starts. Right? So you're like, okay. Tell me more. He's like, first, I'm gonna tell you about

I do not think they're good, and I do not, I think we should just sit by and just let let, you know, hundred fifty thousand people die every day. That was like, how he starts. Right? So you're like, okay. Tell me more. He's like, first, I'm gonna tell you about

49:45

the bad arguments against what I'm trying to say. Right? By the end of this, I'm gonna convince you that not only possible. It is probable

the bad arguments against what I'm trying to say. Right? By the end of this, I'm gonna convince you that not only possible. It is probable

49:51

that we're gonna do this.

that we're gonna do this.

49:53

And I'll tell you how.

And I'll tell you how.

49:55

But before that, I will convince you oh, let me get rid of some of these really bad arguments. Is it bad argument number one?

But before that, I will convince you oh, let me get rid of some of these really bad arguments. Is it bad argument number one?

50:02

Oh, we'd be so bored if we didn't die. Right? Bad argument number two is

Oh, we'd be so bored if we didn't die. Right? Bad argument number two is

50:07

the population will get too big, and we'll where humans are bad for the earth or whatever. Right? And he goes through these arguments. He kinda, like, debunks each one of them very quickly.

the population will get too big, and we'll where humans are bad for the earth or whatever. Right? And he goes through these arguments. He kinda, like, debunks each one of them very quickly.

50:15

It's basically like, look, what we wanna do is we wanna be healthy for a long time. Right? We're not just trying to be old and, like, dependent and feeble for a long time. We wanna be healthy for a long And he's like, here's what's going on in this field. And so this was kinda interesting to me. I didn't know any of this. So he's like, There's two schools. Alright. He was like, first, why do we die?

It's basically like, look, what we wanna do is we wanna be healthy for a long time. Right? We're not just trying to be old and, like, dependent and feeble for a long time. We wanna be healthy for a long And he's like, here's what's going on in this field. And so this was kinda interesting to me. I didn't know any of this. So he's like, There's two schools. Alright. He was like, first, why do we die?

50:34

And he's like, why do we die? We die for two reasons. He's like,

And he's like, why do we die? We die for two reasons. He's like,

50:38

To live, our body does all these metabolic processes. Basically, like,

To live, our body does all these metabolic processes. Basically, like,

50:42

heating your body, cooling your body, immune system, digesting food, like,

heating your body, cooling your body, immune system, digesting food, like,

50:47

you know, learning, growing, building muscle,

you know, learning, growing, building muscle,

50:50

all these are metabolic processes.

all these are metabolic processes.

50:52

We do them to live. And just like any machinery, like a car or a factory,

We do them to live. And just like any machinery, like a car or a factory,

50:57

the more you use the machinery, the more, like, the as the physics of the thing moving happens, damage happens over time. It accumulates and eventually the thing breaks and stops working. So he goes, living creates damage,

the more you use the machinery, the more, like, the as the physics of the thing moving happens, damage happens over time. It accumulates and eventually the thing breaks and stops working. So he goes, living creates damage,

51:11

damage is happening all the time, and then eventually

damage is happening all the time, and then eventually

51:14

the damage kills your cells, and then you die. And he's like, alright. So there's two schools of thought. School thought number one is that

the damage kills your cells, and then you die. And he's like, alright. So there's two schools of thought. School thought number one is that

51:22

let's stop the damage.

let's stop the damage.

51:24

Prevent damage. Right? Prevention is better than the cure. And he's like, That idea. We barely even know how metabolism works.

Prevent damage. Right? Prevention is better than the cure. And he's like, That idea. We barely even know how metabolism works.

51:31

And it's highly unlikely that you're gonna be able to keep the high function of the machine running.

And it's highly unlikely that you're gonna be able to keep the high function of the machine running.

51:36

And, like, stop damage from happening. Dam seems kind of, like, inevitable

And, like, stop damage from happening. Dam seems kind of, like, inevitable

51:40

Right. If the machine's gonna run.

Right. If the machine's gonna run.

51:42

And he's like, that's called whatever one school of thought. Doesn't matter what this call what the name is. He's like, then there's another called geriatrics.

And he's like, that's called whatever one school of thought. Doesn't matter what this call what the name is. He's like, then there's another called geriatrics.

51:48

A geriatrics basically is like,

A geriatrics basically is like,

51:51

cool, damage happens, but how do we, like, either repair damage

cool, damage happens, but how do we, like, either repair damage

51:55

or,

or,

51:56

or, like, limit the damage so that it doesn't kill yourselves.

or, like, limit the damage so that it doesn't kill yourselves.

51:59

And he's like, that's where I think the this is gonna work. So here's, like, this guy's case on how this is gonna work. He goes.

And he's like, that's where I think the this is gonna work. So here's, like, this guy's case on how this is gonna work. He goes.

52:06

We are gonna reach a point where we have a therapy called human rev rejuvenate rejuvenation therapy, h

We are gonna reach a point where we have a therapy called human rev rejuvenate rejuvenation therapy, h

52:13

j r. I think he call or h HR

j r. I think he call or h HR

52:17

HRT or something like that. I don't know what he calls it. Human rejuvenation therapy. This is called that for sure. He's like, basically, you're gonna he's like, what we know is that you're living, by the way, is this boring or should I keep going? No. I'm looking at, I'm looking at what he's saying now as you go. Keep going Okay. So so, basically, he's saying, like, he's, like, one thing we noticed is that the damage is happening from the day we're born. Right? You your cells function, you damage, But you don't really feel the effects until you're, like, middle age or getting older. So forty, fifty, sixty, that's when you start to the damage starts to accumulate, and the cells start to die. And that's when green function slows down, muscle function slows down, reaction time slows down, is like, so it there's this, like, point where there's too much damage. So we need to give you a therapy before then. It's like, we can't just, like, modify your DNA so there's no damage happening. What we need to do is by the time you're thirty or forty, We need to be able to give you something that's gonna, like, repair the damage that's happening,

HRT or something like that. I don't know what he calls it. Human rejuvenation therapy. This is called that for sure. He's like, basically, you're gonna he's like, what we know is that you're living, by the way, is this boring or should I keep going? No. I'm looking at, I'm looking at what he's saying now as you go. Keep going Okay. So so, basically, he's saying, like, he's, like, one thing we noticed is that the damage is happening from the day we're born. Right? You your cells function, you damage, But you don't really feel the effects until you're, like, middle age or getting older. So forty, fifty, sixty, that's when you start to the damage starts to accumulate, and the cells start to die. And that's when green function slows down, muscle function slows down, reaction time slows down, is like, so it there's this, like, point where there's too much damage. So we need to give you a therapy before then. It's like, we can't just, like, modify your DNA so there's no damage happening. What we need to do is by the time you're thirty or forty, We need to be able to give you something that's gonna, like, repair the damage that's happening,

53:11

faster than the damage is happening. And he's like, that's how we're gonna solve this. Number two, we're gonna solve it first in mice before we solve it in humans. He goes mouse lives two years.

faster than the damage is happening. And he's like, that's how we're gonna solve this. Number two, we're gonna solve it first in mice before we solve it in humans. He goes mouse lives two years.

53:23

The test is gonna be, can you get the mouse to live five years? But here's the trick. You can't breed the mouse differently.

The test is gonna be, can you get the mouse to live five years? But here's the trick. You can't breed the mouse differently.

53:29

You have to let the mouse live normally

You have to let the mouse live normally

53:32

for eighteen months, then you have to give him something at eighteen months that extends life by two years.

for eighteen months, then you have to give him something at eighteen months that extends life by two years.

53:39

That's gonna be the test. And he's actually put up, like, a million and a half dollar prize or whatever. Like, there's a multi million dollar prize for anybody that can do that. You have to do a test where it's like an x prize. It's like Let a mouse live for eighteen months, give him a therapy, and now his life needs to be extended. And in the control where you don't give the mouse the thing, he needs to die six months later as planned.

That's gonna be the test. And he's actually put up, like, a million and a half dollar prize or whatever. Like, there's a multi million dollar prize for anybody that can do that. You have to do a test where it's like an x prize. It's like Let a mouse live for eighteen months, give him a therapy, and now his life needs to be extended. And in the control where you don't give the mouse the thing, he needs to die six months later as planned.

53:58

And, so that's, like, the, that's the breaking point. He's, like, once we figure out how to do that, then, like, ten, fifteen, twenty years later, something like that, we'll be able to translate that into humans, but we don't know how to do it in mice yet.

And, so that's, like, the, that's the breaking point. He's, like, once we figure out how to do that, then, like, ten, fifteen, twenty years later, something like that, we'll be able to translate that into humans, but we don't know how to do it in mice yet.

54:11

He's like, right now, we can extend their life a few months, but not years.

He's like, right now, we can extend their life a few months, but not years.

54:14

He goes, the second thing,

He goes, the second thing,

54:16

people think that this is really far away. Like, oh, yeah. Maybe people will live forever, but not my lifetime.

people think that this is really far away. Like, oh, yeah. Maybe people will live forever, but not my lifetime.

54:22

He goes, what the way that science works is he has this curve. He shows, like,

He goes, what the way that science works is he has this curve. He shows, like,

54:28

if you were eighty years old and we discover the shit, it's too late for you. You're dying. If you're sixty years old and we discover this shit, it's kinda too late for you. You're dying. If you're fifty and we discover it, we might extend you by a good thirty years,

if you were eighty years old and we discover the shit, it's too late for you. You're dying. If you're sixty years old and we discover this shit, it's kinda too late for you. You're dying. If you're fifty and we discover it, we might extend you by a good thirty years,

54:42

but you're probably gonna die at that point. Is it but if you're forty or thirty and we discover this the, like, when at the time when we discover this,

but you're probably gonna die at that point. Is it but if you're forty or thirty and we discover this the, like, when at the time when we discover this,

54:50

you, like, have a state velocity, as I call it. Meaning, I'm gonna give you the therapy before enough damage has happened, and you're gonna live Like, the guy who's ten years older than you is gonna live till he's a hundred and fifty, and you're gonna live till you're a thousand.

you, like, have a state velocity, as I call it. Meaning, I'm gonna give you the therapy before enough damage has happened, and you're gonna live Like, the guy who's ten years older than you is gonna live till he's a hundred and fifty, and you're gonna live till you're a thousand.

55:03

He's like, that blows people's minds, but it true. It's just the way that this works, which is once we have the therapy,

He's like, that blows people's minds, but it true. It's just the way that this works, which is once we have the therapy,

55:09

the difference between somebody living an extra forty or fifty years and an extra thousand years will just be, like,

the difference between somebody living an extra forty or fifty years and an extra thousand years will just be, like,

55:15

a ten year age gap because you'll be just below that threshold. How damaged? How far away are we? And so he's, like, the pro he said they need to start discusses science of breakthroughs. He goes,

a ten year age gap because you'll be just below that threshold. How damaged? How far away are we? And so he's, like, the pro he said they need to start discusses science of breakthroughs. He goes,

55:25

in every field, there are breakthroughs breakthroughs are extremely hard to predict when they happen. He's like flight. Even, you know, from prehistoric ages, we've had this idea of being able to fly. And then nobody knew how to fly until, like, nineteen o three.

in every field, there are breakthroughs breakthroughs are extremely hard to predict when they happen. He's like flight. Even, you know, from prehistoric ages, we've had this idea of being able to fly. And then nobody knew how to fly until, like, nineteen o three.

55:38

Nineteen o three, the wright brothers figure out

Nineteen o three, the wright brothers figure out

55:41

how to fly.

how to fly.

55:42

And then from there, it's like every twenty five years, there's like a pretty big jump from

And then from there, it's like every twenty five years, there's like a pretty big jump from

55:47

two dudes in a plane that's basically gonna kill you to, like, a plane that's reliable to a plane that can go really far to supersonic planes, to, like, Now we get on a plane. It's super safe. You go to sleep. You watch a movie and you fly. Right? Like, every twenty five years, incremental progress happens after the breakthrough. But you so you can predict incremental progress.

two dudes in a plane that's basically gonna kill you to, like, a plane that's reliable to a plane that can go really far to supersonic planes, to, like, Now we get on a plane. It's super safe. You go to sleep. You watch a movie and you fly. Right? Like, every twenty five years, incremental progress happens after the breakthrough. But you so you can predict incremental progress.

56:04

So he knows after we get the breakthrough of figuring out mice, we're gonna have like fifteen, twenty years before we get it to to to be a therapy in humans that extends life. Twenty or thirty years,

So he knows after we get the breakthrough of figuring out mice, we're gonna have like fifteen, twenty years before we get it to to to be a therapy in humans that extends life. Twenty or thirty years,

56:15

healthy life.

healthy life.

56:17

But,

But,

56:18

you know, we don't know when that breakthrough's gonna happen. He's like the bad part is, spend like a hundred years and basically nothing's happened,

you know, we don't know when that breakthrough's gonna happen. He's like the bad part is, spend like a hundred years and basically nothing's happened,

56:24

for for this breakthrough.

for for this breakthrough.

56:25

And so, so yeah. So that's where that's kind of like where it's at right now, but I was pretty fast I was like, I wanna go this is just like a like, I'm at the TED Talk level. So, like, you know, that's the surface of the surface, but I'm very interested in going deeper and learning more. So there's this book on longevity. I believe it's called lifespan. I'm I'm gonna I'm thinking about reading it. I'm very fascinated by this too. It It something that I've been thinking about, and we're gonna have to wrap up here. It's all like, when I was thinking about dying, it seems like we mostly, like, all just die from, like, some type of cancer or Alzheimer's or something like that. Like, we like, if the timeline's long enough, like, we're all gonna get cancer or, like, some type of Alzheimer's or something like that and die. And I've always been wondering to myself,

And so, so yeah. So that's where that's kind of like where it's at right now, but I was pretty fast I was like, I wanna go this is just like a like, I'm at the TED Talk level. So, like, you know, that's the surface of the surface, but I'm very interested in going deeper and learning more. So there's this book on longevity. I believe it's called lifespan. I'm I'm gonna I'm thinking about reading it. I'm very fascinated by this too. It It something that I've been thinking about, and we're gonna have to wrap up here. It's all like, when I was thinking about dying, it seems like we mostly, like, all just die from, like, some type of cancer or Alzheimer's or something like that. Like, we like, if the timeline's long enough, like, we're all gonna get cancer or, like, some type of Alzheimer's or something like that and die. And I've always been wondering to myself,

57:06

isn't it weird to you that with everything that we have that someone could still die from one of these illnesses that

isn't it weird to you that with everything that we have that someone could still die from one of these illnesses that

57:13

You could have you could have had for six, twelve, twenty four months. Like, I've always thought, like, you should know right away. You should know, like, once that cell forms. Or, you know, I don't know anything about medicine, but you understand. And so, anyway, this is the I I've also been obsessing with that. Maybe it's because, like, I'm getting my my thirties now. And I'm like, well, I kinda

You could have you could have had for six, twelve, twenty four months. Like, I've always thought, like, you should know right away. You should know, like, once that cell forms. Or, you know, I don't know anything about medicine, but you understand. And so, anyway, this is the I I've also been obsessing with that. Maybe it's because, like, I'm getting my my thirties now. And I'm like, well, I kinda

57:33

I'm very slowly, but I kinda just felt like a little bit of like soreness. I don't wanna, like, get older. And I'm flipping out a little bit. So I'm on board with this. I'm gonna start re reading this.

I'm very slowly, but I kinda just felt like a little bit of like soreness. I don't wanna, like, get older. And I'm flipping out a little bit. So I'm on board with this. I'm gonna start re reading this.

57:43

Yeah. There's,

Yeah. There's,

57:45

there's,

there's,

57:46

what's it called?

what's it called?

57:48

There's a chart that's great. And the chart basically shows why do people die. It's like it's like a visual chart. So it's like,

There's a chart that's great. And the chart basically shows why do people die. It's like it's like a visual chart. So it's like,

57:54

blue if it's,

blue if it's,

57:56

you know, it's cut it just happens in yourself. It's non transmissible.

you know, it's cut it just happens in yourself. It's non transmissible.

58:00

Red is if one person passes it to another, like the flu or COVID or whatever.

Red is if one person passes it to another, like the flu or COVID or whatever.

58:04

And then there's, like, the size of the bubble is basically how many people die of that every year. It's like, number one is cardiovascular disease, and then number two is cancer. And that's like, you know, that's bulk of the debts. Right? And then, like, number five is influenza,

And then there's, like, the size of the bubble is basically how many people die of that every year. It's like, number one is cardiovascular disease, and then number two is cancer. And that's like, you know, that's bulk of the debts. Right? And then, like, number five is influenza,

58:17

and then you kind of, you know, whatever you go on from there. So you're right. It is these sort of same causes that people are trying to fix,

and then you kind of, you know, whatever you go on from there. So you're right. It is these sort of same causes that people are trying to fix,

58:23

but,

but,

58:24

no no breakthrough

no no breakthrough

58:26

yet that, like, just radically eliminates that. Like, remember when people used to die of cancer, that will happen. Just a matter of when, which is pretty sweet, honestly.

yet that, like, just radically eliminates that. Like, remember when people used to die of cancer, that will happen. Just a matter of when, which is pretty sweet, honestly.

58:36

Yeah. It's interesting to me.

Yeah. It's interesting to me.

58:38

Alright. I think that, that said was a nine out of ten. What what do you think?

Alright. I think that, that said was a nine out of ten. What what do you think?

58:43

I liked it. What do you think, Dan? I'll give you a nine as well.

I liked it. What do you think, Dan? I'll give you a nine as well.

58:47

Alright. I think that was good.

Alright. I think that was good.

58:50

Dan's got a little bit of a of a ned flanders in him. I I can see Dan being the ned flanders of a neighborhood.

Dan's got a little bit of a of a ned flanders in him. I I can see Dan being the ned flanders of a neighborhood.

58:56

I don't think that's a compliment.

I don't think that's a compliment.

58:58

I definitely

I definitely

59:00

it's definitely a former man. Great neighbor. What's wrong with dead Sanders? Alright. I'll take it. Like a very positive guy. Yes. The I thought that was a comment. Alright. Thank you. That's the episode.

it's definitely a former man. Great neighbor. What's wrong with dead Sanders? Alright. I'll take it. Like a very positive guy. Yes. The I thought that was a comment. Alright. Thank you. That's the episode.

59:15

I feel like I could rule the world. I know I could be what I want to.

I feel like I could rule the world. I know I could be what I want to.

59:20

I put my all in it like the day's off on a road. Let's travel never looking back.

I put my all in it like the day's off on a road. Let's travel never looking back.

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